Health & Wellness Tourism in Bulgaria

Date: March 23, 2011
Pages: 31
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)

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Health and wellness tourism saw retail value sales growth of 2% in 2010, mainly as a result of the growing interest among business travellers. Most spa hotels and resorts have well developed facilities for hosting conferences and workshops, and, as such, are ideal locations for company events, retreats and meetings. One such hotel is the Riu Pravetz Golf and Spa Hotel, which hosted a number of business events and conferences in 2010. On the other hand, according to most players, the interest of...

Euromonitor International's Health and Wellness Tourism in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Medical Tourism, Other Health and Wellness Tourism, Spas.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Health and Wellness Tourism market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Health & Wellness Tourism in Bulgaria
Euromonitor International
March 2011


Category Data
  Table 1 Number of Hotel/Resort Spas: Units 2005-2010
  Table 2 Health & Wellness Tourism Sales by Category: Value 2005-2010
  Table 3 Spa Consumer Markets: Domestic Tourism 2005-2010
  Table 4 Spa Consumer Markets: Arrivals 2005-2010
  Table 5 Forecast Health & Wellness Tourism Sales by Category: Value 2010-2015
Executive Summary
Travel and Tourism Sees Growth Despite the Crisis
Higher Promotional Budget Expected To Boost Tourism
Domestic Tourism on the Rise As Bulgarians Reduce Their Travel Budgets
Alternative Forms of Tourism Enjoy Healthy Growth
Vat Rate Change May Alter the Competitive Landscape
Key Trends and Developments
Impact of the Recession: Tourism Growing Despite the Slowdown
National Tourism Board Strategy
Legislative Environment - Projected Vat Change Might Affect Tourism Negatively
Legislative Environment - the Impact of Changes To Bulgaria's Law on Tourism Remains Unclear
Bulgarian Tourists Decide To Holiday Domestically
Construction Bubble Collapse Results in A Large Number of Vacant Holiday Apartments
Alternative Forms of Tourism Gain Strength
Increase in State Regulated Minimum Salaries May Lead To Price Increases
Demand Factors
  Table 6 Leave Entitlement: Volume 2005-2010
  Table 7 Holiday Demographic Trends 2005-2010
  Table 8 Holiday Takers by Sex 2005-2010
  Table 9 Holiday Takers by Age 2005-2010
  Table 10 Seasonality of Trips 2005-2010
Balance of Payments
  Table 11 Balance of Tourism Payments: Value 2005-2010
Market Indicators
  Table 12 Length of Domestic Trips: 2005-2010
  Table 13 Length of Outbound Departures: 2005-2010
Tourism Flows
Tourism Receipts and Expenditure
Travel Accommodation
Car Rental
Travel Retail
Travel Retail Online Sales
Tourist Attractions
Health and Wellness
Internet Transactions
  Summary 1 Research Sources
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