Deutsche Lufthansa AG in Travel (World)
Deutsche Lufthansa is Europe’s leading airline group. Its strategy is to expand its premium scheduled operations, complimenting them with a growing network of low-cost operations. Deutsche Lufthansa demonstrated a strong performance over the 2015-2018 review period, showing organic sales growth over and above that generated by market momentum. Most notably it was able to maintain its share in an increasingly competitive marketplace.
Euromonitor International’s Deutsche Lufthansa AG in Travel (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Travel market. The report examines company shares by region, financial performance, its marketing strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.
Product coverage: Activities (Destination), Lodging, Online Travel Sales and Intermediaries, Tourism Flows, Travel Modes, Traveller Profiles.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International’s Deutsche Lufthansa AG in Travel (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Travel market. The report examines company shares by region, financial performance, its marketing strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.
Product coverage: Activities (Destination), Lodging, Online Travel Sales and Intermediaries, Tourism Flows, Travel Modes, Traveller Profiles.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Travel market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Scope of the Report
Introduction
State of Play
Exposure to Future Growth
Competitive Positioning
Key Findings
Appendix
Introduction
State of Play
Exposure to Future Growth
Competitive Positioning
Key Findings
Appendix
