Air France-KLM Group SA in Travel and Tourism (World)

Date: January 10, 2014
Pages: 28
Price:
US$ 520.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: A0EA724DFEAEN
Leaflet:

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Deeply affected by the economic and political crises that have plagued the industry in recent years, Air France-KLM has suffered several years of losses. In 2013, the group announced its first profitable quarter as its “Transform 2015” strategy began to pay off. Numerous challenges still lie ahead in order to achieve sustainable growth. The group is reallocating capacity between KLM, Air France, Transavia and HOP!, and introducing a voluntary redundancy plan.

Euromonitor International’s Air France-KLM Group SA in Travel and Tourism (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Travel and Tourism market. The report examines company shares by region, financial performance, its marketing strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Car Rental, Demand Factors, Health and Wellness Tourism, Tourism Flows Domestic, Tourism Flows Inbound, Tourism Flows Outbound, Tourism Receipts and Expenditure, Tourist Attractions, Transportation, Travel Accommodation, Travel Retail.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Travel and Tourism market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Air France-KLM Group SA in Travel and Tourism (World)
Euromonitor International
January 2014
Introduction
Strategic Evaluation
Competitive Positioning
Geographic and Category Opportunities
Brand Strategy
Operations
Recommendations
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