Taca Peru Inc in Travel and Tourism (Peru)

August 2014 | 2 pages | ID: T1C3003D939EN
Euromonitor International Ltd

Abstracts

Taca has recently gained ground in air transportation in Peru, offering various discounts and engaging in promotions on a very frequent basis. The airline aims to assume the leadership in air transportation in Peru, a task which currently seems to be almost impossible due to substantial presence of arch-rival Lan and the continuous investment being made by this airline in improving its fleet of aircraft and levels of service. Taca’s value share in air transportation rose from 14% in 2012 to 27%...

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Product coverage: Car Rental, Demand Factors, Health and Wellness Tourism, Online Travel Sales to Country Residents, Tourism Flows Domestic, Tourism Flows Inbound, Tourism Flows Outbound, Tourism Receipts and Expenditure, Tourist Attractions, Transportation, Travel Accommodation, Travel Retail.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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Contents

Strategic Direction
Key Facts
Summary 1 Taca Peru Inc: Key Facts
Summary 2 Taca Peru Inc: Operational Indicators
Company Background
Competitive Positioning
Summary 3 Taca Peru Inc: Competitive Position 2013