Swissôtel Hotels & Resorts AG in Travel and Tourism (Switzerland)

December 2013 | 2 pages | ID: SFC250701AAEN
Euromonitor International Ltd

Abstracts

The core strategic direction of Swissôtel Hotels & Resorts AG is growth by opening new hotels in emerging markets such as Saudi Arabia, Dubai, India, Russia, Ukraine or China. The group is eager to expand its existing hotel portfolio, which is predominately located in Europe and North America, into highly profitable emerging destinations. In order to overcome the lack of trained hotel personnel in emerging markets, Swissôtel Hotels & Resorts invests in training facilities in China and India to...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Car Rental, Demand Factors, Health and Wellness Tourism, Tourism Flows Domestic, Tourism Flows Inbound, Tourism Flows Outbound, Tourism Receipts and Expenditure, Tourist Attractions, Transportation, Travel Accommodation, Travel Retail.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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• Get a detailed picture of the Travel and Tourism market;
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• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Swissôtel Hotels & Resorts AG: Key Facts
Summary 2 Swissôtel Hotels & Resorts AG: Operational Indicators
Company Background
Competitive Positioning
Summary 3 Swissôtel Hotels & Resorts: Competitive Position 2012