Ryanair Holdings Plc in Travel (World)

December 2017 | 43 pages | ID: R573FE46B2AEN
Euromonitor International Ltd

Abstracts

Ryanair faced a plethora of external and internal problems in financial year 2017, but despite this, it retained its position as the leading low-cost carrier in Europe in terms of passengers carried. The carrier has been very proactive in boosting the personalisation of customer services and transforming itself as the new Amazon in the airline industry. The airline also established a partnership with Air Europa by selling its tickets via the Ryanair website.

Euromonitor International’s Ryanair Holdings Plc in Travel (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Travel market. The report examines company shares by region, financial performance, its marketing strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Activities, Booking, Flows, Lodging, Travel Modes, Traveller Profiles.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Travel market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Introduction
Strategic Evaluation
Competitive Positioning
Geographic and Category Opportunities
Brand Strategy
Operations
Recommendations
Appendix