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Global Outdoor Advertising Market Research Report 2020 (Covid-19 Version)

May 2020 | 159 pages | ID: G9D2CBD2EEC1EN
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SUMMARY

Outdoor advertising is a form of advertising that focuses on consumers in public places, in transit, or commercial locations. It is a mass-market medium used to broadcast messages for branding and to support campaigns. Outdoor advertising expenses are split between traditional modes of physical and digital. Traditional physical outdoor media include billboards, street furniture, transit displays, and commercial displays. Digital outdoor media include media that are connected to the network such as smart billboards. Outdoor advertising formats are classified into four categories: billboards, street furniture, transit advertising, and alternative media.

Market Segment as follows:

By Region
  • Asia-Pacific
  • North America
  • Europe
  • South America
  • Middle East & Africa
By Type
  • Billboards
  • Street Furniture
  • Transit Displays
  • Others
By Application
  • Food & Beverage Industry
  • Vehicles Industry
  • Health and Medical Industry
  • Commercial and Personal Services
  • Consumer Goods
  • Others
By Company
  • Clear Channel Outdoor Holdings, Inc.
  • JCDecaux
  • Lamar Advertising Company
  • Outfront Media Inc.
  • Str er
  • Adam Outdoor Advertising
  • Bell media
  • Captive Network
  • CBS Outdoor
  • CEMUSA
  • EPAMEDIA
  • Fairway Outdoor Advertising
  • Focus Media holding limited
  • Affichage Holding
  • News outdoor
  • Air Media
The main contents of the report including:

Section 1:
Product definition, type and application, global and regional market overview;
Section 2:
Global and regional Market competition by company;
Section 3:
Global and regional sales revenue, volume and price by type;
Section 4:
Global and regional sales revenue, volume and price by application;
Section 5:
Regional export and import;
Section 6:
Company information, business overview, sales data and product specifications;
Section 7:
Industry chain and raw materials;
Section 8:
SWOT and Porter's Five Forces;
Section 9:
Conclusion.
1 MARKET OVERVIEW

1.1 Market Segment Overview
  1.1.1 Product Definition
  1.1.2 Market by Type
    1.1.2.1 Billboards
Figure Billboards Market Size and CAGR 2015-2020 (Million USD)
Figure Billboards Market Forecast and CAGR 2020-2025 (Million USD)
    1.1.2.2 Street Furniture
Figure Street Furniture Market Size and CAGR 2015-2020 (Million USD)
Figure Street Furniture Market Forecast and CAGR 2020-2025 (Million USD)
    1.1.2.3 Transit Displays
Figure Transit Displays Market Size and CAGR 2015-2020 (Million USD)
Figure Transit Displays Market Forecast and CAGR 2020-2025 (Million USD)
    1.1.2.4 Others
Figure Others Market Size and CAGR 2015-2020 (Million USD)
Figure Others Market Forecast and CAGR 2020-2025 (Million USD)
  1.1.3 Market by Application
    1.1.3.1 Food & Beverage Industry
Figure Food & Beverage Industry Market Size and CAGR 2015-2020 (Million USD)
Figure Food & Beverage Industry Market Forecast and CAGR 2020-2025 (Million USD)
    1.1.3.2 Vehicles Industry
Figure Vehicles Industry Market Size and CAGR 2015-2020 (Million USD)
Figure Vehicles Industry Market Forecast and CAGR 2020-2025 (Million USD)
    1.1.3.3 Health and Medical Industry
Figure Health and Medical Industry Market Size and CAGR 2015-2020 (Million USD)
Figure Health and Medical Industry Market Forecast and CAGR 2020-2025 (Million USD)
    1.1.3.4 Commercial and Personal Services
Figure Commercial and Personal Services Market Size and CAGR 2015-2020 (Million USD)
Figure Commercial and Personal Services Market Forecast and CAGR 2020-2025 (Million USD)
    1.1.3.5 Consumer Goods
Figure Consumer Goods Market Size and CAGR 2015-2020 (Million USD)
Figure Consumer Goods Market Forecast and CAGR 2020-2025 (Million USD)
    1.1.3.6 Others
Figure Others Market Size and CAGR 2015-2020 (Million USD)
Figure Others Market Forecast and CAGR 2020-2025 (Million USD)
1.2 Global and Regional Market Size
  1.2.1 Global Overview
Figure Global Outdoor Advertising Market Size and CAGR 2015-2020 (Million USD)
Figure Global Outdoor Advertising Market Forecast and CAGR 2020-2025 (Million USD)
  1.2.2 Market by Region
    1.2.2.1 Asia-Pacific
Figure Asia-Pacific Outdoor Advertising Market Size and CAGR 2015-2020 (Million USD)
Figure Asia-Pacific Outdoor Advertising Market Forecast and CAGR 2020-2025 (Million USD)
    1.2.2.2 North America
Figure North America Outdoor Advertising Market Size and CAGR 2015-2020 (Million USD)
Figure North America Outdoor Advertising Market Forecast and CAGR 2020-2025 (Million USD)
    1.2.2.3 Europe
Figure Europe Outdoor Advertising Market Size and CAGR 2015-2020 (Million USD)
Figure Europe Outdoor Advertising Market Forecast and CAGR 2020-2025 (Million USD)
    1.2.2.4 South America
Figure South America Outdoor Advertising Market Size and CAGR 2015-2020 (Million USD)
Figure South America Outdoor Advertising Market Forecast and CAGR 2020-2025 (Million USD)
    1.2.2.5 Middle East & Africa
Figure Middle East & Africa Outdoor Advertising Market Size and CAGR 2015-2020 (Million USD)
Figure Middle East & Africa Outdoor Advertising Market Forecast and CAGR 2020-2025 (Million USD)

2 GLOBAL AND REGIONAL MARKET BY COMPANY

2.1 Global
  2.1.1 Global Sales by Company
Table Global Market Sales Revenue by Company 2015-2020
Table Global Market Sales Revenue Share by Company 2015-2020
Figure Global Market Sales Revenue Share by Company in 2020
  2.1.2 Global Price by Company
2.2 Asia-Pacific
  2.2.1 Asia-Pacific Sales by Company
Table Asia-Pacific Market Sales Revenue by Company 2015-2020
Table Asia-Pacific Market Sales Revenue Share by Company 2015-2020
Figure Asia-Pacific Market Sales Revenue Share by Company in 2020
  2.2.2 Asia-Pacific Price by Company
2.3 North America
  2.3.1 North America Sales by Company
Table North America Market Sales Revenue by Company 2015-2020
Table North America Market Sales Revenue Share by Company 2015-2020
Figure North America Market Sales Revenue Share by Company in 2020
  2.3.2 North America Price by Company
2.4 Europe
  2.4.1 Europe Market Sales by Company
Table Europe Market Sales Revenue by Company 2015-2020
Table Europe Market Sales Revenue Share by Company 2015-2020
Figure Europe Market Sales Revenue Share by Company in 2020
  2.4.2 Europe Price by Company
2.5 South America
  2.5.1 South America Sales by Company
Table South America Market Sales Revenue by Company 2015-2020
Table South America Market Sales Revenue Share by Company 2015-2020
Figure South America Market Sales Revenue Share by Company in 2020
  2.5.2 South America Price by Company
2.6 Middle East & Africa
  2.6.1 Middle East & Africa Sales by Company
Table Middle East & Africa Market Sales Revenue by Company 2015-2020
Table Middle East & Africa Market Sales Revenue Share by Company 2015-2020
Figure Middle East & Africa Market Sales Revenue Share by Company in 2020
  2.6.2 Middle East & Africa Price by Company

3 GLOBAL AND REGIONAL MARKET BY TYPE

3.1 Global
  3.1.1 Global Sales by Type
Table Global Market Sales Revenue by Type 2015-2020
Table Global Market Sales Revenue Share by Type 2015-2020
Figure Global Market Sales Revenue Share by Type in 2020
  3.1.2 Global Price by Type
3.2 Asia-Pacific
  3.2.1 Asia-Pacific Sales by Type
Table Asia-Pacific Market Sales Revenue by Type 2015-2020
Table Asia-Pacific Market Sales Revenue Share by Type 2015-2020
Figure Asia-Pacific Market Sales Revenue Share by Type in 2020
  3.2.2 Asia-Pacific Price by Type
3.3 North America
  3.3.1 North America Sales by Type
Table North America Market Sales Revenue by Type 2015-2020
Table North America Market Sales Revenue Share by Type 2015-2020
Figure North America Market Sales Revenue Share by Type in 2020
  3.3.2 North America Price by Type
3.4 Europe
  3.4.1 Europe Market Sales by Type
Table Europe Market Sales Revenue by Type 2015-2020
Table Europe Market Sales Revenue Share by Type 2015-2020
Figure Europe Market Sales Revenue Share by Type in 2020
  3.4.2 Europe Price by Type
3.5 South America
  3.5.1 South America Sales by Type
Table South America Market Sales Revenue by Type 2015-2020
Table South America Market Sales Revenue Share by Type 2015-2020
Figure South America Market Sales Revenue Share by Type in 2020
  3.5.2 South America Price by Type
3.6 Middle East & Africa
  3.6.1 Middle East & Africa Sales by Type
Table Middle East & Africa Market Sales Revenue by Type 2015-2020
Table Middle East & Africa Market Sales Revenue Share by Type 2015-2020
Figure Middle East & Africa Market Sales Revenue Share by Type in 2020
  3.6.2 Middle East & Africa Price by Type

4 GLOBAL AND REGIONAL MARKET BY APPLICATION

4.1 Global
  4.1.1 Global Sales by Application
Table Global Market Sales Revenue by Application 2015-2020
Table Global Market Sales Revenue Share by Application 2015-2020
Figure Global Market Sales Revenue Share by Application in 2020
  4.1.2 Global Price by Application
4.2 Asia-Pacific
  4.2.1 Asia-Pacific Sales by Application
Table Asia-Pacific Market Sales Revenue by Application 2015-2020
Table Asia-Pacific Market Sales Revenue Share by Application 2015-2020
Figure Asia-Pacific Market Sales Revenue Share by Application in 2020
  4.2.2 Asia-Pacific Price by Application
4.3 North America
  4.3.1 North America Sales by Application
Table North America Market Sales Revenue by Application 2015-2020
Table North America Market Sales Revenue Share by Application 2015-2020
Figure North America Market Sales Revenue Share by Application in 2020
  4.3.2 North America Price by Application
4.4 Europe
  4.4.1 Europe Market Sales by Application
Table Europe Market Sales Revenue by Application 2015-2020
Table Europe Market Sales Revenue Share by Application 2015-2020
Figure Europe Market Sales Revenue Share by Application in 2020
  4.4.2 Europe Price by Application
4.5 South America
  4.5.1 South America Sales by Application
Table South America Market Sales Revenue by Application 2015-2020
Table South America Market Sales Revenue Share by Application 2015-2020
Figure South America Market Sales Revenue Share by Application in 2020
  4.5.2 South America Price by Application
4.6 Middle East & Africa
  4.6.1 Middle East & Africa Sales by Application
Table Middle East & Africa Market Sales Revenue by Application 2015-2020
Table Middle East & Africa Market Sales Revenue Share by Application 2015-2020
Figure Middle East & Africa Market Sales Revenue Share by Application in 2020
  4.6.2 Middle East & Africa Price by Application

5 REGIONAL TRADE

5.1 Export
Table Regional Export 2015-2020 (Million USD)
5.2 Import
Table Regional Import 2015-2020 (Million USD)

6 KEY MANUFACTURERS

6.1 Clear Channel Outdoor Holdings, Inc.
  6.1.1 Company Information
  6.1.2 Products Overview
  6.1.3 Business Data ( Sales Revenue, Cost and Margin)
Table Sales Revenue, Cost and Margin of Clear Channel Outdoor Holdings, Inc.
6.2 JCDecaux (Company Information, Products Overview & Business Data)
6.3 Lamar Advertising Company (Company Information, Products Overview & Business Data)
6.4 Outfront Media Inc. (Company Information, Products Overview & Business Data)
6.5 Str er (Company Information, Products Overview & Business Data)
6.6 Adam Outdoor Advertising (Company Information, Products Overview & Business Data)
6.7 Bell media (Company Information, Products Overview & Business Data)
6.8 Captive Network (Company Information, Products Overview & Business Data)
6.9 CBS Outdoor (Company Information, Products Overview & Business Data)
6.10 CEMUSA (Company Information, Products Overview & Business Data)
6.11 EPAMEDIA (Company Information, Products Overview & Business Data)
6.12 Fairway Outdoor Advertising (Company Information, Products Overview & Business Data)
6.13 Focus Media holding limited (Company Information, Products Overview & Business Data)
6.14 Affichage Holding (Company Information, Products Overview & Business Data)
6.15 News outdoor (Company Information, Products Overview & Business Data)
6.16 Air Media (Company Information, Products Overview & Business Data)

7 INDUSTRY UPSTREAM

7.1 Industry Chain
Figure Industry Chain Overview
7.2 Raw Materials
Figure Outdoor Advertising SWOT List

8 MARKET ENVIRONMENT

8.1 SWOT
8.2 Porter's Five Forces
Figure Outdoor Advertising Porter's Five Forces
8.3 Coronavirus Impact on the Industry
  8.3.1 Impact of Covid-19 on Production
  8.3.2 Impact of Covid-19 on Demand
  8.3.3 Impact of Covid-19 on Purchase & Use
  8.3.4 Impact of Covid-19 on Price
  8.3.5 Impact of Covid-19 on Others

9 CONCLUSION

LIST OF TABLES

Table Global Market Sales Revenue by Company 2015-2020
Table Global Market Sales Revenue Share by Company 2015-2020
Table Asia-Pacific Market Sales Revenue by Company 2015-2020
Table Asia-Pacific Market Sales Revenue Share by Company 2015-2020
Table North America Market Sales Revenue by Company 2015-2020
Table North America Market Sales Revenue Share by Company 2015-2020
Table Europe Market Sales Revenue by Company 2015-2020
Table Europe Market Sales Revenue Share by Company 2015-2020
Table South America Market Sales Revenue by Company 2015-2020
Table South America Market Sales Revenue Share by Company 2015-2020
Table Middle East & Africa Market Sales Revenue by Company 2015-2020
Table Middle East & Africa Market Sales Revenue Share by Company 2015-2020
Table Global Market Sales Revenue by Type 2015-2020
Table Global Market Sales Revenue Share by Type 2015-2020
Table Asia-Pacific Market Sales Revenue by Type 2015-2020
Table Asia-Pacific Market Sales Revenue Share by Type 2015-2020
Table North America Market Sales Revenue by Type 2015-2020
Table North America Market Sales Revenue Share by Type 2015-2020
Table Europe Market Sales Revenue by Type 2015-2020
Table Europe Market Sales Revenue Share by Type 2015-2020
Table South America Market Sales Revenue by Type 2015-2020
Table South America Market Sales Revenue Share by Type 2015-2020
Table Middle East & Africa Market Sales Revenue by Type 2015-2020
Table Middle East & Africa Market Sales Revenue Share by Type 2015-2020
Table Global Market Sales Revenue by Application 2015-2020
Table Global Market Sales Revenue Share by Application 2015-2020
Table Asia-Pacific Market Sales Revenue by Application 2015-2020
Table Asia-Pacific Market Sales Revenue Share by Application 2015-2020
Table North America Market Sales Revenue by Application 2015-2020
Table North America Market Sales Revenue Share by Application 2015-2020
Table Europe Market Sales Revenue by Application 2015-2020
Table Europe Market Sales Revenue Share by Application 2015-2020
Table South America Market Sales Revenue by Application 2015-2020
Table South America Market Sales Revenue Share by Application 2015-2020
Table Middle East & Africa Market Sales Revenue by Application 2015-2020
Table Middle East & Africa Market Sales Revenue Share by Application 2015-2020
Table Regional Export 2015-2020 (Million USD)
Table Regional Import 2015-2020 (Million USD)
Table Sales Revenue, Cost and Margin of Clear Channel Outdoor Holdings, Inc.

LIST OF FIGURES

Figure Billboards Market Size and CAGR 2015-2020 (Million USD)
Figure Billboards Market Forecast and CAGR 2020-2025 (Million USD)
Figure Street Furniture Market Size and CAGR 2015-2020 (Million USD)
Figure Street Furniture Market Forecast and CAGR 2020-2025 (Million USD)
Figure Transit Displays Market Size and CAGR 2015-2020 (Million USD)
Figure Transit Displays Market Forecast and CAGR 2020-2025 (Million USD)
Figure Others Market Size and CAGR 2015-2020 (Million USD)
Figure Others Market Forecast and CAGR 2020-2025 (Million USD)
Figure Food & Beverage Industry Market Size and CAGR 2015-2020 (Million USD)
Figure Food & Beverage Industry Market Forecast and CAGR 2020-2025 (Million USD)
Figure Vehicles Industry Market Size and CAGR 2015-2020 (Million USD)
Figure Vehicles Industry Market Forecast and CAGR 2020-2025 (Million USD)
Figure Health and Medical Industry Market Size and CAGR 2015-2020 (Million USD)
Figure Health and Medical Industry Market Forecast and CAGR 2020-2025 (Million USD)
Figure Commercial and Personal Services Market Size and CAGR 2015-2020 (Million USD)
Figure Commercial and Personal Services Market Forecast and CAGR 2020-2025 (Million USD)
Figure Consumer Goods Market Size and CAGR 2015-2020 (Million USD)
Figure Consumer Goods Market Forecast and CAGR 2020-2025 (Million USD)
Figure Others Market Size and CAGR 2015-2020 (Million USD)
Figure Others Market Forecast and CAGR 2020-2025 (Million USD)
Figure Global Outdoor Advertising Market Size and CAGR 2015-2020 (Million USD)
Figure Global Outdoor Advertising Market Forecast and CAGR 2020-2025 (Million USD)
Figure Asia-Pacific Outdoor Advertising Market Size and CAGR 2015-2020 (Million USD)
Figure Asia-Pacific Outdoor Advertising Market Forecast and CAGR 2020-2025 (Million USD)
Figure North America Outdoor Advertising Market Size and CAGR 2015-2020 (Million USD)
Figure North America Outdoor Advertising Market Forecast and CAGR 2020-2025 (Million USD)
Figure Europe Outdoor Advertising Market Size and CAGR 2015-2020 (Million USD)
Figure Europe Outdoor Advertising Market Forecast and CAGR 2020-2025 (Million USD)
Figure South America Outdoor Advertising Market Size and CAGR 2015-2020 (Million USD)
Figure South America Outdoor Advertising Market Forecast and CAGR 2020-2025 (Million USD)
Figure Middle East & Africa Outdoor Advertising Market Size and CAGR 2015-2020 (Million USD)
Figure Middle East & Africa Outdoor Advertising Market Forecast and CAGR 2020-2025 (Million USD)
Figure Global Market Sales Revenue Share by Company in 2020
Figure Asia-Pacific Market Sales Revenue Share by Company in 2020
Figure North America Market Sales Revenue Share by Company in 2020
Figure Europe Market Sales Revenue Share by Company in 2020
Figure South America Market Sales Revenue Share by Company in 2020
Figure Middle East & Africa Market Sales Revenue Share by Company in 2020
Figure Global Market Sales Revenue Share by Type in 2020
Figure Asia-Pacific Market Sales Revenue Share by Type in 2020
Figure North America Market Sales Revenue Share by Type in 2020
Figure Europe Market Sales Revenue Share by Type in 2020
Figure South America Market Sales Revenue Share by Type in 2020
Figure Middle East & Africa Market Sales Revenue Share by Type in 2020
Figure Global Market Sales Revenue Share by Application in 2020
Figure Asia-Pacific Market Sales Revenue Share by Application in 2020
Figure North America Market Sales Revenue Share by Application in 2020
Figure Europe Market Sales Revenue Share by Application in 2020
Figure South America Market Sales Revenue Share by Application in 2020
Figure Middle East & Africa Market Sales Revenue Share by Application in 2020
Figure Industry Chain Overview
Figure Outdoor Advertising SWOT List
Figure Outdoor Advertising Porter's Five Forces


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