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2015-2027 Global Out of Home (OOH) Industry Market Research Report, Segment by Player, Type, Application, Marketing Channel, and Region

May 2020 | 107 pages | ID: 264EA7688C1FEN
Maia Research

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The worldwide market for Out of Home (OOH) is estimated to grow at a CAGR of roughly X.X% in the next 8 years, and will reach X.X million US$ in 2027, from X.X million US$ in 2020.

The report covers market size status and forecast, value chain analysis, market segmentation of Top countries in Major Regions, such as North America, Europe, Asia-Pacific, Latin America and Middle East & Africa, by type, application and marketing channel. In addition, the report focuses on the driving factors, restraints, opportunities and PEST analysis of major regions.

Major Companies Covered
Prismview LLC
Daktronics
AdSpace Networks
NEC Display Solutions Ltd.,
Lamar Advertising
Outfront Media
Clear Channel Outdoor
JCDecaux
Adams Outdoor Advertising
Titan Outdoor
AirMedia

Major Types Covered
Traditional OOH (Billboards)
DOOH

Major Applications Covered
Commercial
Infrastructural
Institutional

Top Countries Data Covered in This Report
United States
Canada
Germany
UK
France
Italy
Spain
Russia
Netherlands
Turkey
Switzerland
Sweden
Poland
Belgium
China
Japan
South Korea
Australia
India
Taiwan
Indonesia
Thailand
Philippines
Malaysia
Brazil
Mexico
Argentina
Columbia
Chile
Saudi Arabia
UAE
Egypt
Nigeria
South Africa

Years considered for this report:
Historical Years: 2015-2019
Base Year: 2019
Estimated Year: 2020
Forecast Period: 2020-2027
1 INTRODUCTION

1.1 Objective of the Study
1.2 Definition of the Market
1.3 Market Scope
  1.3.1 Market Segment by Type, Application and Marketing Channel
  1.3.2 Major Regions Covered (North America, Europe, Asia Pacific, Mid East & Africa)
1.4 Years Considered for the Study (2015-2027)
1.5 Currency Considered (U.S. Dollar)
1.6 Stakeholders

2 KEY FINDINGS OF THE STUDY

3 MARKET DYNAMICS

3.1 Driving Factors for this Market
3.2 Factors Challenging the Market
3.3 Opportunities of the Global Out of Home (OOH) Market (Regions, Growing/Emerging Downstream Market Analysis)
3.4 Technological and Market Developments in the Out of Home (OOH) Market
3.5 Industry News by Region
3.6 Regulatory Scenario by Region/Country
3.7 Market Investment Scenario Strategic Recommendations Analysis

4 VALUE CHAIN OF THE OUT OF HOME (OOH) MARKET

4.1 Value Chain Status
4.2 Upstream Raw Material Analysis
4.3 Midstream Major Company Analysis (by Manufacturing Base, by Product Type)
4.4 Distributors/Traders
4.5 Downstream Major Customer Analysis (by Region)

5 GLOBAL OUT OF HOME (OOH) MARKET-SEGMENTATION BY TYPE

5.1 Traditional OOH (Billboards)
5.2 DOOH

6 GLOBAL OUT OF HOME (OOH) MARKET-SEGMENTATION BY APPLICATION

6.1 Commercial
6.2 Infrastructural
6.3 Institutional

7 GLOBAL OUT OF HOME (OOH) MARKET-SEGMENTATION BY MARKETING CHANNEL

7.1 Traditional Marketing Channel (Offline)
7.2 Online Channel

8 COMPETITIVE INTELLIGENCE – COMPANY PROFILES

8.1 Prismview LLC
  8.1.1 Prismview LLC Profile
  8.1.2 Prismview LLC Sales, Growth Rate and Global Market Share from 2015-2020
  8.1.3 Prismview LLC Product/Solution Launches and Enhancements Analysis
  8.1.4 Prismview LLC Business Overview/Recent Development/Acquisitions
8.2 Daktronics
  8.2.1 Daktronics Profile
  8.2.2 Daktronics Sales, Growth Rate and Global Market Share from 2015-2020
  8.2.3 Daktronics Product/Solution Launches and Enhancements Analysis
  8.2.4 Daktronics Business Overview/Recent Development/Acquisitions
8.3 AdSpace Networks
  8.3.1 AdSpace Networks Profile
  8.3.2 AdSpace Networks Sales, Growth Rate and Global Market Share from 2015-2020
  8.3.3 AdSpace Networks Product/Solution Launches and Enhancements Analysis
  8.3.4 AdSpace Networks Business Overview/Recent Development/Acquisitions
8.4 NEC Display Solutions Ltd.,
  8.4.1 NEC Display Solutions Ltd., Profile
  8.4.2 NEC Display Solutions Ltd., Sales, Growth Rate and Global Market Share from 2015-2020
  8.4.3 NEC Display Solutions Ltd., Product/Solution Launches and Enhancements Analysis
  8.4.4 NEC Display Solutions Ltd., Business Overview/Recent Development/Acquisitions
8.5 Lamar Advertising
  8.5.1 Lamar Advertising Profile
  8.5.2 Lamar Advertising Sales, Growth Rate and Global Market Share from 2015-2020
  8.5.3 Lamar Advertising Product/Solution Launches and Enhancements Analysis
  8.5.4 Lamar Advertising Business Overview/Recent Development/Acquisitions
8.6 Outfront Media
  8.6.1 Outfront Media Profile
  8.6.2 Outfront Media Sales, Growth Rate and Global Market Share from 2015-2020
  8.6.3 Outfront Media Product/Solution Launches and Enhancements Analysis
  8.6.4 Outfront Media Business Overview/Recent Development/Acquisitions
8.7 Clear Channel Outdoor
  8.7.1 Clear Channel Outdoor Profile
  8.7.2 Clear Channel Outdoor Sales, Growth Rate and Global Market Share from 2015-2020
  8.7.3 Clear Channel Outdoor Product/Solution Launches and Enhancements Analysis
  8.7.4 Clear Channel Outdoor Business Overview/Recent Development/Acquisitions
8.8 JCDecaux
  8.8.1 JCDecaux Profile
  8.8.2 JCDecaux Sales, Growth Rate and Global Market Share from 2015-2020
  8.8.3 JCDecaux Product/Solution Launches and Enhancements Analysis
  8.8.4 JCDecaux Business Overview/Recent Development/Acquisitions
8.9 Adams Outdoor Advertising
  8.9.1 Adams Outdoor Advertising Profile
  8.9.2 Adams Outdoor Advertising Sales, Growth Rate and Global Market Share from 2015-2020
  8.9.3 Adams Outdoor Advertising Product/Solution Launches and Enhancements Analysis
  8.9.4 Adams Outdoor Advertising Business Overview/Recent Development/Acquisitions
8.10 Titan Outdoor
  8.10.1 Titan Outdoor Profile
  8.10.2 Titan Outdoor Sales, Growth Rate and Global Market Share from 2015-2020
  8.10.3 Titan Outdoor Product/Solution Launches and Enhancements Analysis
  8.10.4 Titan Outdoor Business Overview/Recent Development/Acquisitions
8.11 AirMedia
  8.11.1 AirMedia Profile
  8.11.2 AirMedia Sales, Growth Rate and Global Market Share from 2015-2020
  8.11.3 AirMedia Product/Solution Launches and Enhancements Analysis
  8.11.4 AirMedia Business Overview/Recent Development/Acquisitions

9 GLOBAL OUT OF HOME (OOH) MARKET-SEGMENTATION BY GEOGRAPHY

10 NORTH AMERICA

10.1 North America Out of Home (OOH) Production, Ex-factory Price, Revenue, Gross Margin (%) and Gross Analysis from 2015-2020
10.2 North America Out of Home (OOH) Consumption, Terminal Price, Consumption Value and Channel Margin Analysis from 2015-2020
10.3 North America Out of Home (OOH) Production Analysis from 2015-2020
10.4 North America Out of Home (OOH) Consumption Analysis from 2015-2020
10.5 North America Out of Home (OOH) Import and Export from 2015-2020
10.6 North America Out of Home (OOH) Value, Production and Market Share by Type (2015-2020)
10.7 North America Out of Home (OOH) Consumption, Value and Market Share by Application (2015-2020)
10.8 North America Out of Home (OOH) by Country (United States, Canada)
  10.8.1 North America Out of Home (OOH) Sales by Country (2015-2020)
  10.8.2 North America Out of Home (OOH) Consumption Value by Country (2015-2020)
10.9 North America Out of Home (OOH) Market PEST Analysis

11 EUROPE

11.1 Europe Out of Home (OOH) Production, Ex-factory Price, Revenue, Gross Margin (%) and Gross Analysis from 2015-2020
11.2 Europe Out of Home (OOH) Consumption, Terminal Price, Consumption Value and Channel Margin Analysis from 2015-2020
11.3 Europe Out of Home (OOH) Production Analysis from 2015-2020
11.4 Europe Out of Home (OOH) Consumption Analysis from 2015-2020
11.5 Europe Out of Home (OOH) Import and Export from 2015-2020
11.6 Europe Out of Home (OOH) Value, Production and Market Share by Type (2015-2020)
11.7 Europe Out of Home (OOH) Consumption, Value and Market Share by Application (2015-2020)
11.8 Europe Out of Home (OOH) by Country (Germany, UK, France, Italy, Spain, Russia, Netherlands, Turkey, Switzerland, Sweden, Poland, Belgium)
  11.8.1 Europe Out of Home (OOH) Sales by Country (2015-2020)
  11.8.2 Europe Out of Home (OOH) Consumption Value by Country (2015-2020)
11.9 Europe Out of Home (OOH) Market PEST Analysis

12 ASIA-PACIFIC

12.1 Asia-Pacific Out of Home (OOH) Production, Ex-factory Price, Revenue, Gross Margin (%) and Gross Analysis from 2015-2020
12.2 Asia-Pacific Out of Home (OOH) Consumption, Terminal Price, Consumption Value and Channel Margin Analysis from 2015-2020
12.3 Asia-Pacific Out of Home (OOH) Production Analysis from 2015-2020
12.4 Asia-Pacific Out of Home (OOH) Consumption Analysis from 2015-2020
12.5 Asia-Pacific Out of Home (OOH) Import and Export from 2015-2020
12.6 Asia-Pacific Out of Home (OOH) Value, Production and Market Share by Type (2015-2020)
12.7 Asia-Pacific Out of Home (OOH) Consumption, Value and Market Share by Application (2015-2020)
12.8 Asia-Pacific Out of Home (OOH) by Country (China, Japan, South Korea, Australia, India, Taiwan, Indonesia, Thailand, Philippines, Malaysia)
  12.8.1 Asia-Pacific Out of Home (OOH) Sales by Country (2015-2020)
  12.8.2 Asia-Pacific Out of Home (OOH) Consumption Value by Country (2015-2020)
12.9 Asia-Pacific Out of Home (OOH) Market PEST Analysis

13 LATIN AMERICA

13.1 Latin America Out of Home (OOH) Production, Ex-factory Price, Revenue, Gross Margin (%) and Gross Analysis from 2015-2020
13.2 Latin America Out of Home (OOH) Consumption, Terminal Price, Consumption Value and Channel Margin Analysis from 2015-2020
13.3 Latin America Out of Home (OOH) Production Analysis from 2015-2020
13.4 Latin America Out of Home (OOH) Consumption Analysis from 2015-2020
13.5 Latin America Out of Home (OOH) Import and Export from 2015-2020
13.6 Latin America Out of Home (OOH) Value, Production and Market Share by Type (2015-2020)
13.7 Latin America Out of Home (OOH) Consumption, Value and Market Share by Application (2015-2020)
13.8 Latin America Out of Home (OOH) by Country (Brazil, Mexico, Argentina, Columbia, Chile)
  13.8.1 Latin America Out of Home (OOH) Sales by Country (2015-2020)
  13.8.2 Latin America Out of Home (OOH) Consumption Value by Country (2015-2020)
13.9 Latin America Out of Home (OOH) Market PEST Analysis

14 MIDDLE EAST & AFRICA

14.1 Middle East & Africa Out of Home (OOH) Production, Ex-factory Price, Revenue, Gross Margin (%) and Gross Analysis from 2015-2020
14.2 Middle East & Africa Out of Home (OOH) Consumption, Terminal Price, Consumption Value and Channel Margin Analysis from 2015-2020
14.3 Middle East & Africa Out of Home (OOH) Production Analysis from 2015-2020
14.4 Middle East & Africa Out of Home (OOH) Consumption Analysis from 2015-2020
14.5 Middle East & Africa Out of Home (OOH) Import and Export from 2015-2020
14.6 Middle East & Africa Out of Home (OOH) Value, Production and Market Share by Type (2015-2020)
14.7 Middle East & Africa Out of Home (OOH) Consumption, Value and Market Share by Application (2015-2020)
14.8 Middle East & Africa Out of Home (OOH) by Country (Saudi Arabia, UAE, Egypt, Nigeria, South Africa)
  14.8.1 Middle East & Africa Out of Home (OOH) Sales by Country (2015-2020)
  14.8.2 Middle East & Africa Out of Home (OOH) Consumption Value by Country (2015-2020)
14.9 Middle East & Africa Out of Home (OOH) Market PEST Analysis

15 FUTURE FORECAST OF THE GLOBAL OUT OF HOME (OOH) MARKET FROM 2020-2027

15.1 Future Forecast of the Global Out of Home (OOH) Market from 2020-2027 Segment by Region
15.2 Global Out of Home (OOH) Production and Growth Rate Forecast by Type (2020-2027)
15.3 Global Out of Home (OOH) Consumption and Growth Rate Forecast by Application (2020-2027)

16 APPENDIX

16.1 Methodology
16.2 Research Data Source
LIST OF TABLES AND FIGURES

Global Out of Home (OOH) Market Value ($) and Growth Rate of Out of Home (OOH) from 2015-2027
Global Out of Home (OOH) Production and Growth Rate Segment by Product Type from 2015-2027
Global Out of Home (OOH) Consumption and Growth Rate Segment by Application from 2015-2027
Figure Out of Home (OOH) Picture
Table Product Specifications of Out of Home (OOH)
Table Driving Factors for this Market
Table Industry News of Out of Home (OOH) Market
Figure Value Chain Status of Out of Home (OOH)
Table Midstream Major Company Analysis (by Manufacturing Base, by Product Type)
Table Distributors/Traders
Table Downstream Major Customer Analysis (by Region, by Preference)
Table Global Out of Home (OOH) Production and Growth Rate Segment by Product Type from 2015-2020
Table Global Out of Home (OOH) Value ($) and Growth Rate Segment by Product Type from 2015-2020
Figure Traditional OOH (Billboards) of Out of Home (OOH)
Figure DOOH of Out of Home (OOH)
Table Global Out of Home (OOH) Consumption and Growth Rate Segment by Application from 2015-2020
Table Global Out of Home (OOH) Value ($) and Growth Rate Segment by Application from 2015-2020
Figure Commercial of Out of Home (OOH)
Figure Infrastructural of Out of Home (OOH)
Figure Institutional of Out of Home (OOH)
Table Global Out of Home (OOH) Consumption and Growth Rate Segment by Marketing Channel from 2015-2020
Table Global Out of Home (OOH) Value ($) and Growth Rate Segment by Marketing Channel from 2015-2020
Figure Traditional Marketing Channel (Offline) of Out of Home (OOH)
Figure Online Channel of Out of Home (OOH)
Table Prismview LLC Profile (Company Name, Plants Distribution, Sales Region)
Figure Prismview LLC Sales and Growth Rate from 2015-2020
Figure Prismview LLC Revenue ($) and Global Market Share from 2015-2020
Table Prismview LLC Out of Home (OOH) Sales, Price, Revenue, Gross Margin (2015-2020)
Table Daktronics Profile (Company Name, Plants Distribution, Sales Region)
Figure Daktronics Sales and Growth Rate from 2015-2020
Figure Daktronics Revenue ($) and Global Market Share from 2015-2020
Table Daktronics Out of Home (OOH) Sales, Price, Revenue, Gross Margin (2015-2020)
Table AdSpace Networks Profile (Company Name, Plants Distribution, Sales Region)
Figure AdSpace Networks Sales and Growth Rate from 2015-2020
Figure AdSpace Networks Revenue ($) and Global Market Share from 2015-2020
Table AdSpace Networks Out of Home (OOH) Sales, Price, Revenue, Gross Margin (2015-2020)
Table NEC Display Solutions Ltd., Profile (Company Name, Plants Distribution, Sales Region)
Figure NEC Display Solutions Ltd., Sales and Growth Rate from 2015-2020
Figure NEC Display Solutions Ltd., Revenue ($) and Global Market Share from 2015-2020
Table NEC Display Solutions Ltd., Out of Home (OOH) Sales, Price, Revenue, Gross Margin (2015-2020)
Table Lamar Advertising Profile (Company Name, Plants Distribution, Sales Region)
Figure Lamar Advertising Sales and Growth Rate from 2015-2020
Figure Lamar Advertising Revenue ($) and Global Market Share from 2015-2020
Table Lamar Advertising Out of Home (OOH) Sales, Price, Revenue, Gross Margin (2015-2020)
Table Outfront Media Profile (Company Name, Plants Distribution, Sales Region)
Figure Outfront Media Sales and Growth Rate from 2015-2020
Figure Outfront Media Revenue ($) and Global Market Share from 2015-2020
Table Outfront Media Out of Home (OOH) Sales, Price, Revenue, Gross Margin (2015-2020)
Table Clear Channel Outdoor Profile (Company Name, Plants Distribution, Sales Region)
Figure Clear Channel Outdoor Sales and Growth Rate from 2015-2020
Figure Clear Channel Outdoor Revenue ($) and Global Market Share from 2015-2020
Table Clear Channel Outdoor Out of Home (OOH) Sales, Price, Revenue, Gross Margin (2015-2020)
Table JCDecaux Profile (Company Name, Plants Distribution, Sales Region)
Figure JCDecaux Sales and Growth Rate from 2015-2020
Figure JCDecaux Revenue ($) and Global Market Share from 2015-2020
Table JCDecaux Out of Home (OOH) Sales, Price, Revenue, Gross Margin (2015-2020)
Table Adams Outdoor Advertising Profile (Company Name, Plants Distribution, Sales Region)
Figure Adams Outdoor Advertising Sales and Growth Rate from 2015-2020
Figure Adams Outdoor Advertising Revenue ($) and Global Market Share from 2015-2020
Table Adams Outdoor Advertising Out of Home (OOH) Sales, Price, Revenue, Gross Margin (2015-2020)
Table Titan Outdoor Profile (Company Name, Plants Distribution, Sales Region)
Figure Titan Outdoor Sales and Growth Rate from 2015-2020
Figure Titan Outdoor Revenue ($) and Global Market Share from 2015-2020
Table Titan Outdoor Out of Home (OOH) Sales, Price, Revenue, Gross Margin (2015-2020)
Table AirMedia Profile (Company Name, Plants Distribution, Sales Region)
Figure AirMedia Sales and Growth Rate from 2015-2020
Figure AirMedia Revenue ($) and Global Market Share from 2015-2020
Table AirMedia Out of Home (OOH) Sales, Price, Revenue, Gross Margin (2015-2020)
Table Global Out of Home (OOH) Production Value ($) by Region from 2015-2020
Table Global Out of Home (OOH) Production Value Share by Region from 2015-2020
Table Global Out of Home (OOH) Production by Region from 2015-2020
Table Global Out of Home (OOH) Consumption Value ($) by Region from 2015-2020
Table Global Out of Home (OOH) Consumption by Region from 2015-2020
Table North America Out of Home (OOH) Production, Ex-factory Price Revenue ($), Gross Margin (%) and Gross ($) Analysis from 2015-2020
Table North America Out of Home (OOH) Consumption, Terminal Price, Consumption Value ($) and Channel Margin Analysis from 2015-2020
Table North America Out of Home (OOH) Import and Export from 2015-2020
Table North America Out of Home (OOH) Value ($) by Type (2015-2020)
Table North America Out of Home (OOH) Production by Type (2015-2020)
Table North America Out of Home (OOH) Consumption by Application (2015-2020)
Table North America Out of Home (OOH) Consumption by Country (2015-2020)
Table North America Out of Home (OOH) Consumption Value ($) by Country (2015-2020)
Figure North America Out of Home (OOH) Market PEST Analysis
Table Europe Out of Home (OOH) Production, Ex-factory Price Revenue ($), Gross Margin (%) and Gross ($) Analysis from 2015-2020
Table Europe Out of Home (OOH) Consumption, Terminal Price, Consumption Value ($) and Channel Margin Analysis from 2015-2020
Table Europe Out of Home (OOH) Import and Export from 2015-2020
Table Europe Out of Home (OOH) Value ($) by Type (2015-2020)
Table Europe Out of Home (OOH) Production by Type (2015-2020)
Table Europe Out of Home (OOH) Consumption by Application (2015-2020)
Table Europe Out of Home (OOH) Consumption by Country (2015-2020)
Table Europe Out of Home (OOH) Consumption Value ($) by Country (2015-2020)
Figure Europe Out of Home (OOH) Market PEST Analysis
Table Asia-Pacific Out of Home (OOH) Production, Ex-factory Price Revenue ($), Gross Margin (%) and Gross ($) Analysis from 2015-2020
Table Asia-Pacific Out of Home (OOH) Consumption, Terminal Price, Consumption Value ($) and Channel Margin Analysis from 2015-2020
Table Asia-Pacific Out of Home (OOH) Import and Export from 2015-2020
Table Asia-Pacific Out of Home (OOH) Value ($) by Type (2015-2020)
Table Asia-Pacific Out of Home (OOH) Production by Type (2015-2020)
Table Asia-Pacific Out of Home (OOH) Consumption by Application (2015-2020)
Table Asia-Pacific Out of Home (OOH) Consumption by Country (2015-2020)
Table Asia-Pacific Out of Home (OOH) Consumption Value ($) by Country (2015-2020)
Figure Asia-Pacific Out of Home (OOH) Market PEST Analysis
Table Latin America Out of Home (OOH) Production, Ex-factory Price Revenue ($), Gross Margin (%) and Gross ($) Analysis from 2015-2020
Table Latin America Out of Home (OOH) Consumption, Terminal Price, Consumption Value ($) and Channel Margin Analysis from 2015-2020
Table Latin America Out of Home (OOH) Import and Export from 2015-2020
Table Latin America Out of Home (OOH) Value ($) by Type (2015-2020)
Table Latin America Out of Home (OOH) Production by Type (2015-2020)
Table Latin America Out of Home (OOH) Consumption by Application (2015-2020)
Table Latin America Out of Home (OOH) Consumption by Country (2015-2020)
Table Latin America Out of Home (OOH) Consumption Value ($) by Country (2015-2020)
Figure Latin America Out of Home (OOH) Market PEST Analysis
Table Middle East & Africa Out of Home (OOH) Production, Ex-factory Price Revenue ($), Gross Margin (%) and Gross ($) Analysis from 2015-2020
Table Middle East & Africa Out of Home (OOH) Consumption, Terminal Price, Consumption Value ($) and Channel Margin Analysis from 2015-2020
Table Middle East & Africa Out of Home (OOH) Import and Export from 2015-2020
Table Middle East & Africa Out of Home (OOH) Value ($) by Type (2015-2020)
Table Middle East & Africa Out of Home (OOH) Production by Type (2015-2020)
Table Middle East & Africa Out of Home (OOH) Consumption by Application (2015-2020)
Table Middle East & Africa Out of Home (OOH) Consumption by Country (2015-2020)
Table Middle East & Africa Out of Home (OOH) Consumption Value ($) by Country (2015-2020)
Figure Middle East & Africa Out of Home (OOH) Market PEST Analysis
Table Global Out of Home (OOH) Value ($) and Growth Rate Forecast by Region (2020-2027)
Table Global Out of Home (OOH) Production and Growth Rate Forecast by Region (2020-2027)
Table Global Out of Home (OOH) Consumption and Growth Rate Forecast by Region (2020-2027)
Table Global Out of Home (OOH) Production and Growth Rate Forecast by Type (2020-2027)
Table Global Out of Home (OOH) Consumption and Growth Rate Forecast by Application (2020-2027)


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