Merkur Warenhandels AG in Consumer Foodservice (Austria)

January 2014 | 3 pages | ID: M4FD5D1A6B5EN
Euromonitor International Ltd

Abstracts

The main strategy of Merkur Warenhandels AG over the forecast period will be to focus on further expanding the number of its hypermarkets and with this the number of its self-service cafeterias as well. In addition to this, ensuring the highest consumer satisfaction will the main aim of the operator in the future. Merkur Warenhandels is expected to invest in introducing innovative concepts and special menu offerings with strong focus on organic and fresh ingredients in order to attract...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Consumer Foodservice by Location, Consumer Foodservice by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Foodservice market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Merkur Warenhandels AG: Key Facts
Company Background
Suppliers
Competitive Positioning
Summary 2 Merkur Warenhandels AG: Competitive Position 2012