McDonald's Romania SRL in Consumer Foodservice (Romania)

May 2016 | 3 pages | ID: MAE0BBD6543EN
Euromonitor International Ltd

Abstracts

McDonald’s Romania SRL is 100% owned by McDonald’s Corp and acts as the US-based multinational company’s subsidiary in Romania. McDonald’s remained the only US-based company directly operating a consumer foodservice chain in the country at the end of the review period. McDonald’s Romania was the country’s leading consumer foodservice company throughout the review period and in 2015 as well as operating the biggest chain in value sales terms. The success of the company is the result of positive p...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Consumer Foodservice by Location, Consumer Foodservice by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Foodservice market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
  Summary 1 McDonald's Romania SRL: Key Facts
  Summary 2 McDonald's Romania SRL: Operational Indicators
Suppliers
Competitive Positioning
  Summary 3 McDonald's Romania SRL: Competitive Position 2015