Happy Ltd in Consumer Foodservice (Bulgaria)

November 2013 | 3 pages | ID: H0D87324D1CEN
Euromonitor International Ltd

Abstracts

Happy Ltd is the owner and operator of one of the most successful chains of full-service restaurants in Bulgaria. For its 14-year-long history the company has developed into 28 outlets (26 in Bulgaria and two in Barcelona, Spain). They are positioned in diverse locations such as stand-alone, motorways and shopping centres and enjoy high footfall and popularity among many Bulgarians with medium- to high-income levels, mainly because they follow the same standard of high quality of service and...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Consumer Foodservice by Location, Consumer Foodservice by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Foodservice market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Happy Ltd: Key Facts
Summary 2 Happy Ltd: Operational Indicators
Company Background
Suppliers
Competitive Positioning
Summary 3 Happy Ltd: Competitive Position 2012