Focacceria Ligure Group in Consumer Foodservice (Italy)

January 2014 | 2 pages | ID: FAB57210F49EN
Euromonitor International Ltd

Abstracts

Focacceria Ligure Group started its business in 2007 with the brand Focaccia Ligure, a typical product from Liguria which is appreciated all over Italy. In 2011 the company decided to change its name to Mr Focaccia, to make it less local and more saleable both in Italy and abroad. Whilst the company initially focused on opening outlets in shopping malls, today it is looking at other locations outside of malls, as long as they are considered strategic from a traffic standpoint.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Consumer Foodservice by Location, Consumer Foodservice by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Foodservice market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Focacceria Ligure Group: Key Facts
Company Background
Suppliers
Competitive Positioning
Summary 2 Focacceria Ligure Group: Competitive Position 2012