BrewDog plc in Consumer Foodservice (United Kingdom)

May 2016 | 2 pages | ID: BD456367A53EN
Euromonitor International Ltd

Abstracts

BrewDog expanded its on-trade presence aggressively over 2013-2015, with outlet volume increasing from 11 in 2013 to 28 in 2015. The company plans to maintain that growth in the forecast period, aiming to reach 100 outlets by 2020. BrewDog is thus transitioning from operating as a brewery supplying beers to bars/pubs to an on-trade chain in its own right, with its outlets also offering beers from independent micro-brewers. However, there was a shift in strategy for newer bar openings, which have...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Consumer Foodservice by Location, Consumer Foodservice by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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• Get a detailed picture of the Consumer Foodservice market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
  Summary 1 BrewDog Plc: Key Facts
  Summary 2 BrewDog Plc: Operational Indicators
Suppliers
Competitive Positioning
  Summary 3 BrewDog Plc Competitive Position 2015