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Global Contextual Advertising Market Report 2019, Competitive Landscape, Trends and Opportunities

June 2019 | 109 pages | ID: GFF3CEC60DECEN
Maia Research

US$ 2,950.00

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The Contextual Advertising market has witnessed growth from USD XX million to USD XX million from 2014 to 2019. With the CAGR of X.X%, this market is estimated to reach USD XX million in 2026.

The report mainly studies the size, recent trends and development status of the Contextual Advertising market, as well as investment opportunities, government policy, market dynamics (drivers, restraints, opportunities), supply chain and competitive landscape. Technological innovation and advancement will further optimize the performance of the product, making it more widely used in downstream applications. Moreover, Porter's Five Forces Analysis (potential entrants, suppliers, substitutes, buyers, industry competitors) provides crucial information for knowing the Contextual Advertising market.

Major players in the global Contextual Advertising market include:
Adobe System
Amazon.com
SAP
Yahoo
AOI
Amobee.
Google
IAC
Twitter
Media.Net
Microsoft
Facebook.

On the basis of types, the Contextual Advertising market is primarily split into:
Activity-based Advertising
Location-based Advertising
Others

On the basis of applications, the market covers:
Consumer Goods, Retail, & Restaurants
Travel, Transportation, & Automotive
BFSI, Telecom & IT
Healthcare
Media & Entertainment
Government & Education
Others

Geographically, the report includes the research on production, consumption, revenue, market share and growth rate, and forecast (2014-2026) of the following regions:
United States
Europe (Germany, UK, France, Italy, Spain, Russia, Poland)
China
Japan
India
Southeast Asia (Malaysia, Singapore, Philippines, Indonesia, Thailand, Vietnam)
Central and South America (Brazil, Mexico, Colombia)
Middle East and Africa (Saudi Arabia, United Arab Emirates, Turkey, Egypt, South Africa, Nigeria)
Other Regions

Chapter 1 provides an overview of Contextual Advertising market, containing global revenue, global production, sales, and CAGR. The forecast and analysis of Contextual Advertising market by type, application, and region are also presented in this chapter.

Chapter 2 is about the market landscape and major players. It provides competitive situation and market concentration status along with the basic information of these players.

Chapter 3 provides a full-scale analysis of major players in Contextual Advertising industry. The basic information, as well as the profiles, applications and specifications of products market performance along with Business Overview are offered.

Chapter 4 gives a worldwide view of Contextual Advertising market. It includes production, market share revenue, price, and the growth rate by type.

Chapter 5 focuses on the application of Contextual Advertising, by analyzing the consumption and its growth rate of each application.

Chapter 6 is about production, consumption, export, and import of Contextual Advertising in each region.

Chapter 7 pays attention to the production, revenue, price and gross margin of Contextual Advertising in markets of different regions. The analysis on production, revenue, price and gross margin of the global market is covered in this part.

Chapter 8 concentrates on manufacturing analysis, including key raw material analysis, cost structure analysis and process analysis, making up a comprehensive analysis of manufacturing cost.

Chapter 9 introduces the industrial chain of Contextual Advertising. Industrial chain analysis, raw material sources and downstream buyers are analyzed in this chapter.

Chapter 10 provides clear insights into market dynamics.

Chapter 11 prospects the whole Contextual Advertising market, including the global production and revenue forecast, regional forecast. It also foresees the Contextual Advertising market by type and application.

Chapter 12 concludes the research findings and refines all the highlights of the study.

Chapter 13 introduces the research methodology and sources of research data for your understanding.

Years considered for this report:
Historical Years: 2014-2018
Base Year: 2019
Estimated Year: 2019
Forecast Period: 2019-2026
1 CONTEXTUAL ADVERTISING MARKET OVERVIEW

1.1 Product Overview and Scope of Contextual Advertising
1.2 Contextual Advertising Segment by Type
  1.2.1 Global Contextual Advertising Production and CAGR (%) Comparison by Type (2014-2026)
  1.2.2 The Market Profile of Activity-based Advertising
  1.2.3 The Market Profile of Location-based Advertising
  1.2.4 The Market Profile of Others
1.3 Global Contextual Advertising Segment by Application
  1.3.1 Contextual Advertising Consumption (Sales) Comparison by Application (2014-2026)
  1.3.2 The Market Profile of Consumer Goods, Retail, & Restaurants
  1.3.3 The Market Profile of Travel, Transportation, & Automotive
  1.3.4 The Market Profile of BFSI, Telecom & IT
  1.3.5 The Market Profile of Healthcare
  1.3.6 The Market Profile of Media & Entertainment
  1.3.7 The Market Profile of Government & Education
  1.3.8 The Market Profile of Others
1.4 Global Contextual Advertising Market by Region (2014-2026)
  1.4.1 Global Contextual Advertising Market Size (Value) and CAGR (%) Comparison by Region (2014-2026)
  1.4.2 United States Contextual Advertising Market Status and Prospect (2014-2026)
  1.4.3 Europe Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.3.1 Germany Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.3.2 UK Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.3.3 France Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.3.4 Italy Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.3.5 Spain Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.3.6 Russia Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.3.7 Poland Contextual Advertising Market Status and Prospect (2014-2026)
  1.4.4 China Contextual Advertising Market Status and Prospect (2014-2026)
  1.4.5 Japan Contextual Advertising Market Status and Prospect (2014-2026)
  1.4.6 India Contextual Advertising Market Status and Prospect (2014-2026)
  1.4.7 Southeast Asia Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.7.1 Malaysia Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.7.2 Singapore Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.7.3 Philippines Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.7.4 Indonesia Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.7.5 Thailand Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.7.6 Vietnam Contextual Advertising Market Status and Prospect (2014-2026)
  1.4.8 Central and South America Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.8.1 Brazil Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.8.2 Mexico Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.8.3 Colombia Contextual Advertising Market Status and Prospect (2014-2026)
  1.4.9 Middle East and Africa Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.9.1 Saudi Arabia Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.9.2 United Arab Emirates Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.9.3 Turkey Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.9.4 Egypt Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.9.5 South Africa Contextual Advertising Market Status and Prospect (2014-2026)
    1.4.9.6 Nigeria Contextual Advertising Market Status and Prospect (2014-2026)
1.5 Global Market Size (Value) of Contextual Advertising (2014-2026)
  1.5.1 Global Contextual Advertising Revenue Status and Outlook (2014-2026)
  1.5.2 Global Contextual Advertising Production Status and Outlook (2014-2026)

2 GLOBAL CONTEXTUAL ADVERTISING MARKET LANDSCAPE BY PLAYER

2.1 Global Contextual Advertising Production and Share by Player (2014-2019)
2.2 Global Contextual Advertising Revenue and Market Share by Player (2014-2019)
2.3 Global Contextual Advertising Average Price by Player (2014-2019)
2.4 Contextual Advertising Manufacturing Base Distribution, Sales Area and Product Type by Player
2.5 Contextual Advertising Market Competitive Situation and Trends
  2.5.1 Contextual Advertising Market Concentration Rate
  2.5.2 Contextual Advertising Market Share of Top 3 and Top 6 Players
  2.5.3 Mergers & Acquisitions, Expansion

3 PLAYERS PROFILES

3.1 Adobe System
  3.1.1 Adobe System Basic Information, Manufacturing Base, Sales Area and Competitors
  3.1.2 Contextual Advertising Product Profiles, Application and Specification
  3.1.3 Adobe System Contextual Advertising Market Performance (2014-2019)
  3.1.4 Adobe System Business Overview
3.2 Amazon.com
  3.2.1 Amazon.com Basic Information, Manufacturing Base, Sales Area and Competitors
  3.2.2 Contextual Advertising Product Profiles, Application and Specification
  3.2.3 Amazon.com Contextual Advertising Market Performance (2014-2019)
  3.2.4 Amazon.com Business Overview
3.3 SAP
  3.3.1 SAP Basic Information, Manufacturing Base, Sales Area and Competitors
  3.3.2 Contextual Advertising Product Profiles, Application and Specification
  3.3.3 SAP Contextual Advertising Market Performance (2014-2019)
  3.3.4 SAP Business Overview
3.4 Yahoo
  3.4.1 Yahoo Basic Information, Manufacturing Base, Sales Area and Competitors
  3.4.2 Contextual Advertising Product Profiles, Application and Specification
  3.4.3 Yahoo Contextual Advertising Market Performance (2014-2019)
  3.4.4 Yahoo Business Overview
3.5 AOI
  3.5.1 AOI Basic Information, Manufacturing Base, Sales Area and Competitors
  3.5.2 Contextual Advertising Product Profiles, Application and Specification
  3.5.3 AOI Contextual Advertising Market Performance (2014-2019)
  3.5.4 AOI Business Overview
3.6 Amobee.
  3.6.1 Amobee. Basic Information, Manufacturing Base, Sales Area and Competitors
  3.6.2 Contextual Advertising Product Profiles, Application and Specification
  3.6.3 Amobee. Contextual Advertising Market Performance (2014-2019)
  3.6.4 Amobee. Business Overview
3.7 Google
  3.7.1 Google Basic Information, Manufacturing Base, Sales Area and Competitors
  3.7.2 Contextual Advertising Product Profiles, Application and Specification
  3.7.3 Google Contextual Advertising Market Performance (2014-2019)
  3.7.4 Google Business Overview
3.8 IAC
  3.8.1 IAC Basic Information, Manufacturing Base, Sales Area and Competitors
  3.8.2 Contextual Advertising Product Profiles, Application and Specification
  3.8.3 IAC Contextual Advertising Market Performance (2014-2019)
  3.8.4 IAC Business Overview
3.9 Twitter
  3.9.1 Twitter Basic Information, Manufacturing Base, Sales Area and Competitors
  3.9.2 Contextual Advertising Product Profiles, Application and Specification
  3.9.3 Twitter Contextual Advertising Market Performance (2014-2019)
  3.9.4 Twitter Business Overview
3.10 Media.Net
  3.10.1 Media.Net Basic Information, Manufacturing Base, Sales Area and Competitors
  3.10.2 Contextual Advertising Product Profiles, Application and Specification
  3.10.3 Media.Net Contextual Advertising Market Performance (2014-2019)
  3.10.4 Media.Net Business Overview
3.11 Microsoft
  3.11.1 Microsoft Basic Information, Manufacturing Base, Sales Area and Competitors
  3.11.2 Contextual Advertising Product Profiles, Application and Specification
  3.11.3 Microsoft Contextual Advertising Market Performance (2014-2019)
  3.11.4 Microsoft Business Overview
3.12 Facebook.
  3.12.1 Facebook. Basic Information, Manufacturing Base, Sales Area and Competitors
  3.12.2 Contextual Advertising Product Profiles, Application and Specification
  3.12.3 Facebook. Contextual Advertising Market Performance (2014-2019)
  3.12.4 Facebook. Business Overview

4 GLOBAL CONTEXTUAL ADVERTISING PRODUCTION, REVENUE (VALUE), PRICE TREND BY TYPE

4.1 Global Contextual Advertising Production and Market Share by Type (2014-2019)
4.2 Global Contextual Advertising Revenue and Market Share by Type (2014-2019)
4.3 Global Contextual Advertising Price by Type (2014-2019)
4.4 Global Contextual Advertising Production Growth Rate by Type (2014-2019)
  4.4.1 Global Contextual Advertising Production Growth Rate of Activity-based Advertising (2014-2019)
  4.4.2 Global Contextual Advertising Production Growth Rate of Location-based Advertising (2014-2019)
  4.4.3 Global Contextual Advertising Production Growth Rate of Others (2014-2019)

5 GLOBAL CONTEXTUAL ADVERTISING MARKET ANALYSIS BY APPLICATION

5.1 Global Contextual Advertising Consumption and Market Share by Application (2014-2019)
5.2 Global Contextual Advertising Consumption Growth Rate by Application (2014-2019)
  5.2.1 Global Contextual Advertising Consumption Growth Rate of Consumer Goods, Retail, & Restaurants (2014-2019)
  5.2.2 Global Contextual Advertising Consumption Growth Rate of Travel, Transportation, & Automotive (2014-2019)
  5.2.3 Global Contextual Advertising Consumption Growth Rate of BFSI, Telecom & IT (2014-2019)
  5.2.4 Global Contextual Advertising Consumption Growth Rate of Healthcare (2014-2019)
  5.2.5 Global Contextual Advertising Consumption Growth Rate of Media & Entertainment (2014-2019)
  5.2.6 Global Contextual Advertising Consumption Growth Rate of Government & Education (2014-2019)
  5.2.7 Global Contextual Advertising Consumption Growth Rate of Others (2014-2019)

6 GLOBAL CONTEXTUAL ADVERTISING PRODUCTION, CONSUMPTION, EXPORT, IMPORT BY REGION (2014-2019)

6.1 Global Contextual Advertising Consumption by Region (2014-2019)
6.2 United States Contextual Advertising Production, Consumption, Export, Import (2014-2019)
6.3 Europe Contextual Advertising Production, Consumption, Export, Import (2014-2019)
6.4 China Contextual Advertising Production, Consumption, Export, Import (2014-2019)
6.5 Japan Contextual Advertising Production, Consumption, Export, Import (2014-2019)
6.6 India Contextual Advertising Production, Consumption, Export, Import (2014-2019)
6.7 Southeast Asia Contextual Advertising Production, Consumption, Export, Import (2014-2019)
6.8 Central and South America Contextual Advertising Production, Consumption, Export, Import (2014-2019)
6.9 Middle East and Africa Contextual Advertising Production, Consumption, Export, Import (2014-2019)

7 GLOBAL CONTEXTUAL ADVERTISING PRODUCTION, REVENUE (VALUE) BY REGION (2014-2019)

7.1 Global Contextual Advertising Production and Market Share by Region (2014-2019)
7.2 Global Contextual Advertising Revenue (Value) and Market Share by Region (2014-2019)
7.3 Global Contextual Advertising Production, Revenue, Price and Gross Margin (2014-2019)
7.4 United States Contextual Advertising Production, Revenue, Price and Gross Margin (2014-2019)
7.5 Europe Contextual Advertising Production, Revenue, Price and Gross Margin (2014-2019)
7.6 China Contextual Advertising Production, Revenue, Price and Gross Margin (2014-2019)
7.7 Japan Contextual Advertising Production, Revenue, Price and Gross Margin (2014-2019)
7.8 India Contextual Advertising Production, Revenue, Price and Gross Margin (2014-2019)
7.9 Southeast Asia Contextual Advertising Production, Revenue, Price and Gross Margin (2014-2019)
7.10 Central and South America Contextual Advertising Production, Revenue, Price and Gross Margin (2014-2019)
7.11 Middle East and Africa Contextual Advertising Production, Revenue, Price and Gross Margin (2014-2019)

8 CONTEXTUAL ADVERTISING MANUFACTURING ANALYSIS

8.1 Contextual Advertising Key Raw Materials Analysis
  8.1.1 Key Raw Materials Introduction
  8.1.2 Price Trend of Key Raw Materials
  8.1.3 Key Suppliers of Raw Materials
  8.1.4 Market Concentration Rate of Raw Materials
8.2 Manufacturing Cost Analysis
  8.2.1 Labor Cost Analysis
  8.2.2 Manufacturing Cost Structure Analysis
8.3 Manufacturing Process Analysis of Contextual Advertising

9 INDUSTRIAL CHAIN, SOURCING STRATEGY AND DOWNSTREAM BUYERS

9.1 Contextual Advertising Industrial Chain Analysis
9.2 Raw Materials Sources of Contextual Advertising Major Players in 2018
9.3 Downstream Buyers

10 MARKET DYNAMICS

10.1 Drivers
10.2 Restraints
10.3 Opportunities
  10.3.1 Advances in Innovation and Technology for Contextual Advertising
  10.3.2 Increased Demand in Emerging Markets
10.4 Challenges
  10.4.1 The Performance of Alternative Product Type is Getting Better and Better
  10.4.2 Price Variance Caused by Fluctuations in Raw Material Prices
10.5 Porter?s Five Forces Analysis
  10.5.1 Threat of New Entrants
  10.5.2 Threat of Substitutes
  10.5.3 Bargaining Power of Suppliers
  10.5.4 Bargaining Power of Buyers
  10.5.5 Intensity of Competitive Rivalry

11 GLOBAL CONTEXTUAL ADVERTISING MARKET FORECAST (2019-2026)

11.1 Global Contextual Advertising Production, Revenue Forecast (2019-2026)
  11.1.1 Global Contextual Advertising Production and Growth Rate Forecast (2019-2026)
  11.1.2 Global Contextual Advertising Revenue and Growth Rate Forecast (2019-2026)
  11.1.3 Global Contextual Advertising Price and Trend Forecast (2019-2026)
11.2 Global Contextual Advertising Production, Consumption, Export and Import Forecast by Region (2019-2026)
  11.2.1 United States Contextual Advertising Production, Consumption, Export and Import Forecast (2019-2026)
  11.2.2 Europe Contextual Advertising Production, Consumption, Export and Import Forecast (2019-2026)
  11.2.3 China Contextual Advertising Production, Consumption, Export and Import Forecast (2019-2026)
  11.2.4 Japan Contextual Advertising Production, Consumption, Export and Import Forecast (2019-2026)
  11.2.5 India Contextual Advertising Production, Consumption, Export and Import Forecast (2019-2026)
  11.2.6 Southeast Asia Contextual Advertising Production, Consumption, Export and Import Forecast (2019-2026)
  11.2.7 Central and South America Contextual Advertising Production, Consumption, Export and Import Forecast (2019-2026)
  11.2.8 Middle East and Africa Contextual Advertising Production, Consumption, Export and Import Forecast (2019-2026)
11.3 Global Contextual Advertising Production, Revenue and Price Forecast by Type (2019-2026)
11.4 Global Contextual Advertising Consumption Forecast by Application (2019-2026)

12 RESEARCH FINDINGS AND CONCLUSION

13 APPENDIX

13.1 Methodology
13.2 Research Data Source


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