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India Electronics Industry Report - H2, 2013

February 2014 | 37 pages | ID: I4087FF63CAEN
Emerging Markets Direct

US$ 475.00

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This report offers a profile of India’s electronics industry, with an overview of market trends through H2 2013 and forecasts for 2014 and beyond. The report also summarizes the market positions of leading players in the sector including Bharat Electronics, D-Link India, and Sterlite Technologies.

Over the last few years, the Indian electronics industry saw a period of high growth with a rapid surge in domestic consumption. The country has become one of the world’s largest markets for mobile phones, computer hardware, and other consumer appliances in the last five years. Electronics was one of the sectors barely affected by the industrial slowdown that hit the country during the last two years, with the credit for this going to the consumer electronics segment. Its double-digit growth during this period has compensated for the decline recorded in other segments. However, the majority of the demand for these products is being met through imports, putting a strain on the country’s trade balance. Global players like Samsung, LG, Sony, HP, Dell and Nokia dominate the Indian electronics market, while domestic companies have not been able to reap the benefits of the huge demand growth. A few domestic players like Bharat Electronics Ltd, Data-Link India Ltd, and Sterlite Technologies Ltd registered profits, but saw a fall in revenue during 9MFY14. Most of the domestic companies reported losses even amid a growing market in the last two years.

Going forward, we expect further growth and development in the Indian electronics manufacturing sector and a reduction in the excessive dependence on imports. The demand, however, is not expected to fall anytime soon. Indian consumers’ rising incomes and their ever-growing love of devices like smartphones, tablets, and LED TVs bode well for this sector.

Key Points:
  • This report details the market position and provides financial information for leading domestic players in the sector, among them Bharat Electronics Ltd. (BEL), D-Link India Ltd. (D-Link), and Sterlite Technologies Ltd. (STL).
  • India’s total electronic hardware production grew at a CAGR of 17.8% during the last six years. Domestic production of electronics hardware was around USD 33bn as of FY13.
  • Around 25% of total production was exported to other countries. In FY13, products worth USD 8,058mn were exported from India. The exports grew by 3.2% y/y in rupee terms but declined by 9% y/y in dollar terms owing to rupee depreciation.
  • The largest contribution to electronics production in FY13 came from communication and broadcast equipment, accounting for 31% of the total, followed by consumer electronics with 23.2%. Together these two segments accounted for more than half of the entire production turnover in the industry.
  • During 2003–13, the trade deficit in the electronics sector grew at a CAGR of 18.3%. However, the recent government initiatives have started to show some effects as Indian brands saw better sales in 2013, especially in the smartphones and tablets segment. The global players are also ramping up their Indian manufacturing operations. As a result, the trade deficit declined marginally by 2% y/y in 2013.
1. INDUSTRY PROFILE

1.1 Sector overview
1.2 Sector size
1.3 Competitive landscape
1.4 Environmental scanning

2. MARKET TRENDS AND OUTLOOK

2.1 Key economic indicators-India
2.2 Consumer electronics
  2.2.1 Colour TV
  2.2.2 Set Top Boxes (STB)
  2.2.3 Mobile phones
  2.2.4 Tablets
2.3 Computer hardware and peripherals
2.4 Communication and broadcasting equipments
2.5 Electronic components
2.6 Strategic and industrial electronics
2.7 Market outlook

3. LEADING PLAYERS AND COMPARATIVE MATRIX

3.1 Leading players
  3.1.1 Bharat Electronics Ltd. (BEL)
  3.1.2 D-Link India Ltd. (D-Link)
  3.1.3 Sterlite Technologies Ltd. (STL)
3.2 Comparative matrix
3.3 SWOT analysis

4. TABLES AND CHARTS

Table 1: Key objectives of the NPE
Table 2: Main features of EMC Cluster scheme
Table 3: Main features of M-SIPS
Table 4: Key financial ratios of leading players
Chart 1: Size of Indian electronics market and forecast
Chart 2: India's share in world electronic equipments production
Chart 3: Share of different segments in world electronics production
Chart 4: Production turnover in Indian electronics industry
Chart 5: Exports turnover in Indian electronics industry
Chart 6: Breakup of electronic hardware production by segments
Chart 7: Breakup of electronic exports by segments
Chart 8: Contribution of different segments to total demand
Chart 9: Demand supply gap in different segments of electronics industry
Chart 10: Cumulative FDI in electronics sector
Chart 11: Changing demographics of India
Chart 12: Quarterly GDP growth rate-India
Chart 13: Average monthly USD to INR exchange rate
Chart 14: Inflation during FY14-India
Chart 15: Y/Y change in index of industrial production of different segments
Chart 16: Consumer electronics production by value
Chart 17: Consumer electronics exports by value
Chart 18: Annual sale of flat panel display TV units in India
Chart 19: LED TV market share
Chart 20: Market share in STB category
Chart 21: Share in the overall mobile phone market
Chart 22: Share in the smartphone market
Chart 23: Number of tablets sold
Chart 24: Tablet market share by unit sales
Chart 25: Computer hardware production by value
Chart 26: Breakup of computer hardware market by product category
Chart 27: Number of PC units sold
Chart 28: Personal computer market share by unit sales
Chart 29: Communication and broadcasting equipment production by value
Chart 30: Communication and broadcasting equipment exports by value
Chart 31: Mobile cellular subscribers in India
Chart 32: Telecom equipment market share by annual revenues
Chart 33: Electronic components production by value
Chart 34: Electronic components exports by value
Chart 35: Distribution of electronic components market by segment
Chart 36: Demand for electronic components by sectors
Chart 37: Strategic electronics production by value
Chart 38: Industrial electronics production by value
Chart 39: Trade deficit in the electronic goods sector
Chart 40: Breakup of annual revenue by segments
Chart 41: Total revenue of BEL
Chart 42: Profit margin of BEL
Chart 43: Shareholding of D-Link India
Chart 44: Total revenue of D-Link
Chart 45: Profit margin of D-Link
Chart 46: Segment wise revenue breakup of STL India
Chart 47: Total revenue of STL
Chart 48: Profit margin of STL


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