Motorcycles in Italy

Date: November 2, 2016
Pages: 38
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US$ 350.00
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Publisher: MarketLine
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: M2328B75F68EN
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Motorcycles in Italy
SUMMARY

Motorcycles in Italy industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2011-15, and forecast to 2020). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

KEY FINDINGS
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the motorcycles market in Italy
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the motorcycles market in Italy
  • Leading company profiles reveal details of key motorcycles market players' global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Italy motorcycles market with five year forecasts by both value and volume
SYNOPSIS

Essential resource for top-line data and analysis covering the Italy motorcycles market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

REASONS TO BUY
  • What was the size of the Italy motorcycles market by value in 2015?
  • What will be the size of the Italy motorcycles market in 2020?
  • What factors are affecting the strength of competition in the Italy motorcycles market?
  • How has the market performed over the last five years?
  • Who are the top competitors in Italy's motorcycles market?
KEY HIGHLIGHTS

The motorcycles market consists of all classes of on%li%and off-road motorcycles including scooters and mopeds. Mopeds are powered two-wheeler vehicles with engine capacity of less than 50 c.c., generally they are also equipped for non-motorized propulsion and with restricted maximum speed. For the purposes of this profile, all powered two-wheelers other than mopeds are classed as 'motorcycles'. (The term 'scooter' refers to a two-wheeler of any capacity that has its engine as part of the rear suspension, and/or has a step-through chassis, thus depending on its engine capacity a scooter may fall into either moped or motorcycle category). Volumes reflect the number of new motorcycles sold each year. The market value is assessed at manufacturers' list price. All currency conversions are carried out at constant average annual 2015 exchange rates.

The Italian motorcycles market had total revenues of $1,268.1m in 2015, representing a compound annual rate of change (CARC) of -10.5% between 2011 and 2015.

Market consumption volumes declined with a CARC of -12.4% between 2011-2015, to reach a total of 194.6 thousand units in 2015.

Nationally, there are some concerns regarding future demand due to an aging customer base.
Executive Summary
Market value
Market value forecast
Market volume
Market volume forecast
Category segmentation
Geography segmentation
Market share
Market rivalry
Market Overview
Market definition
Market analysis
Market Data
Market value
Market volume
Market Segmentation
Category segmentation
Geography segmentation
Market share
Market Outlook
Market value forecast
Market volume forecast
Five Forces Analysis
Summary
Buyer power
Supplier power
New entrants
Threat of substitutes
Degree of rivalry
Leading Companies
Honda Motor Co., Ltd.
Kwang Yang Motor Company Ltd
Piaggio and C. S.p.A.
Yamaha Motor Co., Ltd.
Macroeconomic Indicators
Country data
Methodology
Industry associations
Related MarketLine research
Appendix
About MarketLine

LIST OF TABLES

Table 1: Italy motorcycles market value: $ million, 2011-15
Table 2: Italy motorcycles market volume: thousand units, 2011-15
Table 3: Italy motorcycles market category segmentation: thousand units, 2015
Table 4: Italy motorcycles market geography segmentation: $ million, 2015
Table 5: Italy motorcycles market share: % share, by volume, 2015
Table 6: Italy motorcycles market value forecast: $ million, 2015-20
Table 7: Italy motorcycles market volume forecast: thousand units, 2015-20
Table 8: Honda Motor Co., Ltd.: key facts
Table 9: Honda Motor Co., Ltd.: key financials ($)
Table 10: Honda Motor Co., Ltd.: key financials (¥)
Table 11: Honda Motor Co., Ltd.: key financial ratios
Table 12: Kwang Yang Motor Company Ltd: key facts
Table 13: Piaggio and C. S.p.A.: key facts
Table 14: Piaggio and C. S.p.A.: key financials ($)
Table 15: Piaggio and C. S.p.A.: key financials (€)
Table 16: Piaggio and C. S.p.A.: key financial ratios
Table 17: Yamaha Motor Co., Ltd.: key facts
Table 18: Yamaha Motor Co., Ltd.: key financials ($)
Table 19: Yamaha Motor Co., Ltd.: key financials (¥)
Table 20: Yamaha Motor Co., Ltd.: key financial ratios
Table 21: Italy size of population (million), 2011-15
Table 22: Italy gdp (constant 2005 prices, $ billion), 2011-15
Table 23: Italy gdp (current prices, $ billion), 2011-15
Table 24: Italy inflation, 2011-15
Table 25: Italy consumer price index (absolute), 2011-15
Table 26: Italy exchange rate, 2011-15


LIST OF FIGURES

Figure 1: Italy motorcycles market value: $ million, 2011-15
Figure 2: Italy motorcycles market volume: thousand units, 2011-15
Figure 3: Italy motorcycles market category segmentation: % share, by volume, 2015
Figure 4: Italy motorcycles market geography segmentation: % share, by value, 2015
Figure 5: Italy motorcycles market share: % share, by volume, 2015
Figure 6: Italy motorcycles market value forecast: $ million, 2015-20
Figure 7: Italy motorcycles market volume forecast: thousand units, 2015-20
Figure 8: Forces driving competition in the motorcycles market in Italy, 2015
Figure 9: Drivers of buyer power in the motorcycles market in Italy, 2015
Figure 10: Drivers of supplier power in the motorcycles market in Italy, 2015
Figure 11: Factors influencing the likelihood of new entrants in the motorcycles market in Italy, 2015
Figure 12: Factors influencing the threat of substitutes in the motorcycles market in Italy, 2015
Figure 13: Drivers of degree of rivalry in the motorcycles market in Italy, 2015
Figure 14: Honda Motor Co., Ltd.: revenues and profitability
Figure 15: Honda Motor Co., Ltd.: assets and liabilities
Figure 16: Piaggio and C. S.p.A.: revenues and profitability
Figure 17: Piaggio and C. S.p.A.: assets and liabilities
Figure 18: Yamaha Motor Co., Ltd.: revenues and profitability
Figure 19: Yamaha Motor Co., Ltd.: assets and liabilities

COMPANIES MENTIONED

Honda Motor Co., Ltd.
Kwang Yang Motor Company Ltd
Piaggio and C. S.p.A.
Yamaha Motor Co., Ltd.
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