Wine Global Market Insights 2025, Analysis and Forecast to 2030, by Manufacturers, Regions, Technology, Application

June 2025 | 145 pages | ID: WAB0A2E21CA7EN
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Wine Market Summary

Introduction

The wine market encompasses the production, distribution, and consumption of alcoholic and non-alcoholic wines, a sector deeply rooted in cultural, economic, and agricultural traditions. Wine, derived from fermented grapes or other fruits, is categorized by type, region, and alcohol content, with alcoholic wine dominating the market and non-alcoholic wine gaining traction as a health-conscious alternative. The industry is influenced by global consumer preferences, trade dynamics, and environmental factors affecting vineyard yields. According to the International Organisation of Vine and Wine (OIV), global wine production in 2024 reached 225.8 million hectoliters, a 4.8% decline from 2023, marking the lowest output since 1961 due to adverse weather conditions in major producing regions like France, Italy, and Spain, which together accounted for 49.2% of global production. Consumption also hit historic lows, with the U.S., France, and Italy leading, representing 36.7% of global demand. The market is driven by premiumization trends, where consumers seek high-quality, region-specific wines, alongside growing interest in sustainable and organic options. Challenges include climate change impacts on grape production, regulatory complexities in trade, and shifting consumer preferences toward low-alcohol or alcohol-free beverages. The market is characterized by a mix of large conglomerates and boutique producers, with intense competition focused on brand heritage, innovation, and market accessibility.

Market Size and Growth Forecast

The global wine market is projected to reach USD 490–530 billion by 2025, with an estimated compound annual growth rate (CAGR) of 5%–7% through 2030. Growth is driven by rising demand for premium and organic wines, expanding e-commerce channels, and the increasing popularity of non-alcoholic wine in health-conscious markets.

Regional Analysis

Europe is expected to lead the wine market with a growth rate of 4.5%–6.5%, driven by traditional wine-producing countries like Italy, France, and Spain. Italy and France maintain strong domestic consumption and export markets, despite production challenges from weather-related issues, while Spain benefits from growing demand for its value-driven wines. Germany and the UK are key consumers, with a focus on premium and sustainable wines. North America follows with a growth rate of 5%–7%, led by the United States, the world’s largest wine consumer, where premiumization and direct-to-consumer sales via e-commerce drive growth. Canada also contributes, with demand for imported and domestic wines. Asia Pacific, with a growth rate of 6%–8%, sees rapid expansion in China, Japan, and India, where rising middle-class incomes and Westernized lifestyles boost wine consumption. China’s growing wine culture and Japan’s preference for premium imports support market growth. South America, with a growth rate of 4%–6%, is led by Argentina and Chile, major exporters of value-driven wines, with domestic consumption also rising in urban areas. The Middle East and Africa, with growth estimated at 3.5%–5.5%, see limited demand due to cultural and regulatory restrictions, but markets like South Africa and Israel show growth in premium and kosher wine segments.

Application Analysis

Alcoholic Wine: This segment, the dominant application, is expected to grow at a CAGR of 4.5%–6.5%. Alcoholic wine, including red, white, ros?, and sparkling varieties, is favored for its cultural significance and premium appeal. Trends include demand for organic and biodynamic wines, alongside premiumization in developed markets and value-driven options in emerging regions.

Non-Alcoholic Wine: Projected to grow at 6%–8%, non-alcoholic wine caters to health-conscious consumers and regions with alcohol restrictions. Innovations in dealcoholization processes improve taste and quality, driving adoption in Europe, North America, with growing interest in Asia Pacific.

Key Market Players

E. & J. Gallo Winery: A U.S.-based global leader, Gallo produces a wide range of wines, from mass-market to premium brands, known for its extensive distribution and marketing strategies.

The Wine Group: A U.S. company, The Wine Group focuses on value-driven and mid-range wines, catering to mass-market consumers with popular brands in North America.

Trinchero Family Estates: A U.S.-based family-owned winery, Trinchero offers premium wines with a focus on quality and sustainability, appealing to consumers seeking heritage-driven products.

Treasury Wine Estates: An Australian company, Treasury Wine Estates specializes in premium wines, serving global markets with strong brand presence in Australia, Asia Pacific, and Europe.

Ste. Michelle Wine Estates: A U.S. producer, Ste. Michelle focuses on premium wines from Washington State, emphasizing regional terroir and export markets.

Deutsch Family Wine & Spirits: A U.S.-based firm, Deutsch Family offers premium wines with a focus on branding and distribution in the U.S.

market.

Constellation Brands: A U.S.-based conglomerate, Constellation produces a diverse portfolio of wines, leveraging strong marketing and global distribution networks.

Porter’s Five Forces Analysis
  • Threat of New Entrants: Moderate. High barriers include investment in vineyards, winemaking, facilities, and brand establishment, but boutique wineries and new regions are entering with niche offerings, increasing the threat slightly.
  • Threat of Substitutes: High. Alternatives like craft beer, spirits, and non-alcoholic beverages compete with wine, particularly in younger demographics and health-conscious markets.
  • Bargaining Power of Buyers: High. Consumers and retailers have significant leverage due to the availability of diverse wine options and price sensitivity in mass-market segments, though premium wines limit switching in high-end categories.
  • Power Bargaining Power of Suppliers: Moderate to High. Grape growers in premium regions hold leverage due to limited vineyard areas, but large producers mitigate this through vertical integration and global sourcing.
  • Competitive Market Rivalry: High. The market is intensely competitive, with large players like Gallo and Constellation competing on scale and distribution, while boutique producers focus on niche markets, driving innovation and brand differentiation.
Market Opportunities and Challenges

Opportunities
  • Premiumization: Growing demand for high-quality, region-specific wines in developed markets offers opportunities for producers to command higher margins.
  • Non-Alcoholic Wine Growth: Increasing health awareness and demand in alcohol-restricted regions create potential for non-alcoholic wine expansion, particularly in Europe and Asia Pacific.
  • E-commerce Expansion: Digital channels and direct-to-consumer sales enhance market access, particularly in North America and China, supporting small and large producers alike.
  • Sustainable Practices: Consumer preference for organic and biodynamic wines aligns with sustainability trends, encouraging investment in eco-friendly production.
  • Emerging Markets: Rising disposable incomes in Asia Pacific and South America drive wine consumption, offering growth potential for value-driven and premium brands.
Challenges
  • Climate Change: Adverse weather, like frost, drought, and floods, impacts grape yields, particularly in Europe, increasing production costs and supply volatility.
  • Regulatory Barriers: Complex trade laws, tariffs, and labeling requirements hinder market access, especially for exporters targeting new regions.
  • Shifting Preferences: Younger consumers’ preference for alternative beverages and low-alcohol options threatens traditional wine consumption.
  • High Production Costs: Rising labor costs of labor, land, and inputs challenge profitability, particularly for small-scale wineries in premium regions.
  • Supply Chain Risks: Dependency on global shipping and logistics exposes the market to disruptions, affecting export-driven markets like Australia and Chile.
CHAPTER 1 EXECUTIVE SUMMARY

CHAPTER 2 ABBREVIATION AND ACRONYMS

CHAPTER 3 PREFACE

3.1 Research Scope
3.2 Research Sources
  3.2.1 Data Sources
  3.2.2 Assumptions
3.3 Research Method

CHAPTER 4 MARKET LANDSCAPE

4.1 Market Overview
4.2 Classification/Types
4.3 Application/End Users

CHAPTER 5 MARKET TREND ANALYSIS

5.1 Introduction
5.2 Drivers
5.3 Restraints
5.4 Opportunities
5.5 Threats

CHAPTER 6 INDUSTRY CHAIN ANALYSIS

6.1 Upstream/Suppliers Analysis
6.2 Wine Analysis
  6.2.1 Technology Analysis
  6.2.2 Cost Analysis
  6.2.3 Market Channel Analysis
6.3 Downstream Buyers/End Users

CHAPTER 7 LATEST MARKET DYNAMICS

7.1 Latest News
7.2 Merger and Acquisition
7.3 Planned/Future Project
7.4 Policy Dynamics

CHAPTER 8 TRADING ANALYSIS

8.1 Export of Wine by Region
8.2 Import of Wine by Region
8.3 Balance of Trade

CHAPTER 9 HISTORICAL AND FORECAST WINE MARKET IN NORTH AMERICA (2020-2030)

9.1 Wine Market Size
9.2 Wine Demand by End Use
9.3 Competition by Players/Suppliers
9.4 Type Segmentation and Price
9.5 Key Countries Analysis
  9.5.1 United States
  9.5.2 Canada
  9.5.3 Mexico

CHAPTER 10 HISTORICAL AND FORECAST WINE MARKET IN SOUTH AMERICA (2020-2030)

10.1 Wine Market Size
10.2 Wine Demand by End Use
10.3 Competition by Players/Suppliers
10.4 Type Segmentation and Price
10.5 Key Countries Analysis
  10.5.1 Brazil
  10.5.2 Argentina
  10.5.3 Chile
  10.5.4 Peru

CHAPTER 11 HISTORICAL AND FORECAST WINE MARKET IN ASIA & PACIFIC (2020-2030)

11.1 Wine Market Size
11.2 Wine Demand by End Use
11.3 Competition by Players/Suppliers
11.4 Type Segmentation and Price
11.5 Key Countries Analysis
  11.5.1 China
  11.5.2 India
  11.5.3 Japan
  11.5.4 South Korea
  11.5.5 Southest Asia
  11.5.6 Australia

CHAPTER 12 HISTORICAL AND FORECAST WINE MARKET IN EUROPE (2020-2030)

12.1 Wine Market Size
12.2 Wine Demand by End Use
12.3 Competition by Players/Suppliers
12.4 Type Segmentation and Price
12.5 Key Countries Analysis
  12.5.1 Germany
  12.5.2 France
  12.5.3 United Kingdom
  12.5.4 Italy
  12.5.5 Spain
  12.5.6 Belgium
  12.5.7 Netherlands
  12.5.8 Austria
  12.5.9 Poland
  12.5.10 Russia

CHAPTER 13 HISTORICAL AND FORECAST WINE MARKET IN MEA (2020-2030)

13.1 Wine Market Size
13.2 Wine Demand by End Use
13.3 Competition by Players/Suppliers
13.4 Type Segmentation and Price
13.5 Key Countries Analysis
  13.5.1 Egypt
  13.5.2 Israel
  13.5.3 South Africa
  13.5.4 Gulf Cooperation Council Countries
  13.5.5 Turkey

CHAPTER 14 SUMMARY FOR GLOBAL WINE MARKET (2020-2025)

14.1 Wine Market Size
14.2 Wine Demand by End Use
14.3 Competition by Players/Suppliers
14.4 Type Segmentation and Price

CHAPTER 15 GLOBAL WINE MARKET FORECAST (2025-2030)

15.1 Wine Market Size Forecast
15.2 Wine Demand Forecast
15.3 Competition by Players/Suppliers
15.4 Type Segmentation and Price Forecast

CHAPTER 16 ANALYSIS OF GLOBAL KEY VENDORS

16.1 E. & J. Gallo Winery
  16.1.1 Company Profile
  16.1.2 Main Business and Wine Information
  16.1.3 SWOT Analysis of E. & J. Gallo Winery
  16.1.4 E. & J. Gallo Winery Wine Sales, Revenue, Price and Gross Margin (2020-2025)
16.2 The Wine Group
  16.2.1 Company Profile
  16.2.2 Main Business and Wine Information
  16.2.3 SWOT Analysis of The Wine Group
  16.2.4 The Wine Group Wine Sales, Revenue, Price and Gross Margin (2020-2025)
16.3 Trinchero Family Estates
  16.3.1 Company Profile
  16.3.2 Main Business and Wine Information
  16.3.3 SWOT Analysis of Trinchero Family Estates
  16.3.4 Trinchero Family Estates Wine Sales, Revenue, Price and Gross Margin (2020-2025)
16.4 Treasury Wine Estates
  16.4.1 Company Profile
  16.4.2 Main Business and Wine Information
  16.4.3 SWOT Analysis of Treasury Wine Estates
  16.4.4 Treasury Wine Estates Wine Sales, Revenue, Price and Gross Margin (2020-2025)
16.5 Ste. Michelle Wine Estates
  16.5.1 Company Profile
  16.5.2 Main Business and Wine Information
  16.5.3 SWOT Analysis of Ste. Michelle Wine Estates
  16.5.4 Ste. Michelle Wine Estates Wine Sales, Revenue, Price and Gross Margin (2020-2025)
16.6 Deutsch Family Wine & Spirits
  16.6.1 Company Profile
  16.6.2 Main Business and Wine Information
  16.6.3 SWOT Analysis of Deutsch Family Wine & Spirits
  16.6.4 Deutsch Family Wine & Spirits Wine Sales, Revenue, Price and Gross Margin (2020-2025)
16.7 Constellation Brands
  16.7.1 Company Profile
  16.7.2 Main Business and Wine Information
  16.7.3 SWOT Analysis of Constellation Brands
  16.7.4 Constellation Brands Wine Sales, Revenue, Price and Gross Margin (2020-2025)
Please ask for sample pages for full companies list
Tables and Figures
Table Abbreviation and Acronyms List
Table Research Scope of Wine Report
Table Data Sources of Wine Report
Table Major Assumptions of Wine Report
Figure Market Size Estimated Method
Figure Major Forecasting Factors
Figure Wine Picture
Table Wine Classification
Table Wine Applications List
Table Drivers of Wine Market
Table Restraints of Wine Market
Table Opportunities of Wine Market
Table Threats of Wine Market
Table Covid-19 Impact For Wine Market
Table Raw Materials Suppliers List
Table Different Production Methods of Wine
Table Cost Structure Analysis of Wine
Table Key End Users List
Table Latest News of Wine Market
Table Merger and Acquisition List
Table Planned/Future Project of Wine Market
Table Policy of Wine Market
Table 2020-2030 Regional Export of Wine
Table 2020-2030 Regional Import of Wine
Table 2020-2030 Regional Trade Balance
Figure 2020-2030 Regional Trade Balance
Table 2020-2030 North America Wine Market Size and Market Volume List
Figure 2020-2030 North America Wine Market Size and CAGR
Figure 2020-2030 North America Wine Market Volume and CAGR
Table 2020-2030 North America Wine Demand List by Application
Table 2020-2025 North America Wine Key Players Sales List
Table 2020-2025 North America Wine Key Players Market Share List
Table 2020-2030 North America Wine Demand List by Type
Table 2020-2025 North America Wine Price List by Type
Table 2020-2030 United States Wine Market Size and Market Volume List
Table 2020-2030 United States Wine Import & Export List
Table 2020-2030 Canada Wine Market Size and Market Volume List
Table 2020-2030 Canada Wine Import & Export List
Table 2020-2030 Mexico Wine Market Size and Market Volume List
Table 2020-2030 Mexico Wine Import & Export List
Table 2020-2030 South America Wine Market Size and Market Volume List
Figure 2020-2030 South America Wine Market Size and CAGR
Figure 2020-2030 South America Wine Market Volume and CAGR
Table 2020-2030 South America Wine Demand List by Application
Table 2020-2025 South America Wine Key Players Sales List
Table 2020-2025 South America Wine Key Players Market Share List
Table 2020-2030 South America Wine Demand List by Type
Table 2020-2025 South America Wine Price List by Type
Table 2020-2030 Brazil Wine Market Size and Market Volume List
Table 2020-2030 Brazil Wine Import & Export List
Table 2020-2030 Argentina Wine Market Size and Market Volume List
Table 2020-2030 Argentina Wine Import & Export List
Table 2020-2030 Chile Wine Market Size and Market Volume List
Table 2020-2030 Chile Wine Import & Export List
Table 2020-2030 Peru Wine Market Size and Market Volume List
Table 2020-2030 Peru Wine Import & Export List
Table 2020-2030 Asia & Pacific Wine Market Size and Market Volume List
Figure 2020-2030 Asia & Pacific Wine Market Size and CAGR
Figure 2020-2030 Asia & Pacific Wine Market Volume and CAGR
Table 2020-2030 Asia & Pacific Wine Demand List by Application
Table 2020-2025 Asia & Pacific Wine Key Players Sales List
Table 2020-2025 Asia & Pacific Wine Key Players Market Share List
Table 2020-2030 Asia & Pacific Wine Demand List by Type
Table 2020-2025 Asia & Pacific Wine Price List by Type
Table 2020-2030 China Wine Market Size and Market Volume List
Table 2020-2030 China Wine Import & Export List
Table 2020-2030 India Wine Market Size and Market Volume List
Table 2020-2030 India Wine Import & Export List
Table 2020-2030 Japan Wine Market Size and Market Volume List
Table 2020-2030 Japan Wine Import & Export List
Table 2020-2030 South Korea Wine Market Size and Market Volume List
Table 2020-2030 South Korea Wine Import & Export List
Table 2020-2030 Southeast Asia Wine Market Size List
Table 2020-2030 Southeast Asia Wine Market Volume List
Table 2020-2030 Southeast Asia Wine Import List
Table 2020-2030 Southeast Asia Wine Export List
Table 2020-2030 Australia Wine Market Size and Market Volume List
Table 2020-2030 Australia Wine Import & Export List
Table 2020-2030 Europe Wine Market Size and Market Volume List
Figure 2020-2030 Europe Wine Market Size and CAGR
Figure 2020-2030 Europe Wine Market Volume and CAGR
Table 2020-2030 Europe Wine Demand List by Application
Table 2020-2025 Europe Wine Key Players Sales List
Table 2020-2025 Europe Wine Key Players Market Share List
Table 2020-2030 Europe Wine Demand List by Type
Table 2020-2025 Europe Wine Price List by Type
Table 2020-2030 Germany Wine Market Size and Market Volume List
Table 2020-2030 Germany Wine Import & Export List
Table 2020-2030 France Wine Market Size and Market Volume List
Table 2020-2030 France Wine Import & Export List
Table 2020-2030 United Kingdom Wine Market Size and Market Volume List
Table 2020-2030 United Kingdom Wine Import & Export List
Table 2020-2030 Italy Wine Market Size and Market Volume List
Table 2020-2030 Italy Wine Import & Export List
Table 2020-2030 Spain Wine Market Size and Market Volume List
Table 2020-2030 Spain Wine Import & Export List
Table 2020-2030 Belgium Wine Market Size and Market Volume List
Table 2020-2030 Belgium Wine Import & Export List
Table 2020-2030 Netherlands Wine Market Size and Market Volume List
Table 2020-2030 Netherlands Wine Import & Export List
Table 2020-2030 Austria Wine Market Size and Market Volume List
Table 2020-2030 Austria Wine Import & Export List
Table 2020-2030 Poland Wine Market Size and Market Volume List
Table 2020-2030 Poland Wine Import & Export List
Table 2020-2030 Russia Wine Market Size and Market Volume List
Table 2020-2030 Russia Wine Import & Export List
Table 2020-2030 MEA Wine Market Size and Market Volume List
Figure 2020-2030 MEA Wine Market Size and CAGR
Figure 2020-2030 MEA Wine Market Volume and CAGR
Table 2020-2030 MEA Wine Demand List by Application
Table 2020-2025 MEA Wine Key Players Sales List
Table 2020-2025 MEA Wine Key Players Market Share List
Table 2020-2030 MEA Wine Demand List by Type
Table 2020-2025 MEA Wine Price List by Type
Table 2020-2030 Egypt Wine Market Size and Market Volume List
Table 2020-2030 Egypt Wine Import & Export List
Table 2020-2030 Israel Wine Market Size and Market Volume List
Table 2020-2030 Israel Wine Import & Export List
Table 2020-2030 South Africa Wine Market Size and Market Volume List
Table 2020-2030 South Africa Wine Import & Export List
Table 2020-2030 Gulf Cooperation Council Countries Wine Market Size and Market Volume List
Table 2020-2030 Gulf Cooperation Council Countries Wine Import & Export List
Table 2020-2030 Turkey Wine Market Size and Market Volume List
Table 2020-2030 Turkey Wine Import & Export List
Table 2020-2025 Global Wine Market Size List by Region
Table 2020-2025 Global Wine Market Size Share List by Region
Table 2020-2025 Global Wine Market Volume List by Region
Table 2020-2025 Global Wine Market Volume Share List by Region
Table 2020-2025 Global Wine Demand List by Application
Table 2020-2025 Global Wine Demand Market Share List by Application
Table 2020-2025 Global Wine Key Vendors Sales List
Table 2020-2025 Global Wine Key Vendors Sales Share List
Figure 2020-2025 Global Wine Market Volume and Growth Rate
Table 2020-2025 Global Wine Key Vendors Revenue List
Figure 2020-2025 Global Wine Market Size and Growth Rate
Table 2020-2025 Global Wine Key Vendors Revenue Share List
Table 2020-2025 Global Wine Demand List by Type
Table 2020-2025 Global Wine Demand Market Share List by Type
Table 2020-2025 Regional Wine Price List
Table 2025-2030 Global Wine Market Size List by Region
Table 2025-2030 Global Wine Market Size Share List by Region
Table 2025-2030 Global Wine Market Volume List by Region
Table 2025-2030 Global Wine Market Volume Share List by Region
Table 2025-2030 Global Wine Demand List by Application
Table 2025-2030 Global Wine Demand Market Share List by Application
Table 2025-2030 Global Wine Key Vendors Sales List
Table 2025-2030 Global Wine Key Vendors Sales Share List
Figure 2025-2030 Global Wine Market Volume and Growth Rate
Table 2025-2030 Global Wine Key Vendors Revenue List
Figure 2025-2030 Global Wine Market Size and Growth Rate
Table 2025-2030 Global Wine Key Vendors Revenue Share List
Table 2025-2030 Global Wine Demand List by Type
Table 2025-2030 Global Wine Demand Market Share List by Type
Table 2025-2030 Wine Regional Price List
Table E. & J. Gallo Winery Information
Table SWOT Analysis of E. & J. Gallo Winery
Table 2020-2025 E. & J. Gallo Winery Wine Sale Volume Price Cost Revenue
Figure 2020-2025 E. & J. Gallo Winery Wine Sale Volume and Growth Rate
Figure 2020-2025 E. & J. Gallo Winery Wine Market Share
Table The Wine Group Information
Table SWOT Analysis of The Wine Group
Table 2020-2025 The Wine Group Wine Sale Volume Price Cost Revenue
Figure 2020-2025 The Wine Group Wine Sale Volume and Growth Rate
Figure 2020-2025 The Wine Group Wine Market Share
Table Trinchero Family Estates Information
Table SWOT Analysis of Trinchero Family Estates
Table 2020-2025 Trinchero Family Estates Wine Sale Volume Price Cost Revenue
Figure 2020-2025 Trinchero Family Estates Wine Sale Volume and Growth Rate
Figure 2020-2025 Trinchero Family Estates Wine Market Share
Table Treasury Wine Estates Information
Table SWOT Analysis of Treasury Wine Estates
Table 2020-2025 Treasury Wine Estates Wine Sale Volume Price Cost Revenue
Figure 2020-2025 Treasury Wine Estates Wine Sale Volume and Growth Rate
Figure 2020-2025 Treasury Wine Estates Wine Market Share
Table Ste. Michelle Wine Estates Information
Table SWOT Analysis of Ste. Michelle Wine Estates
Table 2020-2025 Ste. Michelle Wine Estates Wine Sale Volume Price Cost Revenue
Figure 2020-2025 Ste. Michelle Wine Estates Wine Sale Volume and Growth Rate
Figure 2020-2025 Ste. Michelle Wine Estates Wine Market Share
Table Deutsch Family Wine & Spirits Information
Table SWOT Analysis of Deutsch Family Wine & Spirits
Table 2020-2025 Deutsch Family Wine & Spirits Wine Sale Volume Price Cost Revenue
Figure 2020-2025 Deutsch Family Wine & Spirits Wine Sale Volume and Growth Rate
Figure 2020-2025 Deutsch Family Wine & Spirits Wine Market Share
Table Constellation Brands Information
Table SWOT Analysis of Constellation Brands
Table 2020-2025 Constellation Brands Wine Sale Volume Price Cost Revenue
Figure 2020-2025 Constellation Brands Wine Sale Volume and Growth Rate
Figure 2020-2025 Constellation Brands Wine Market Share


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