Motorcycles, Scooters and Mopeds: Market Research Report

Date: January 10, 2015
Pages: 408
Price:
US$ 4,950.00
Publisher: Global Industry Analysts, Inc
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: M7EFA639EC2EN
Leaflet:

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Motorcycles, Scooters and Mopeds: Market Research Report
This report analyzes the worldwide markets for Motorcycles, Scooters and Mopeds in Thousand Units by the following Product Segments: Motorcycles, Scooters, and Mopeds. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World. Annual estimates and forecasts are provided for the period 2014 through 2020. Also, a seven-year historic analysis is provided for these markets. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs. The report profiles 80 companies including many key and niche players such as -
  • Bajaj Auto Limited
  • BMW Group
  • China Jialing Industrial Co. Ltd.
  • Ducati Motor Holding SpA
  • Harley-Davidson, Inc.
I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

Study Reliability and Reporting Limitations
Disclaimers
Data Interpretation & Reporting Level
Quantitative Techniques & Analytics
Product Definition and Scope of Study
Review of Product Segments
Motorcycles
Scooters
Mopeds

II. EXECUTIVE SUMMARY

1. INDUSTRY OVERVIEW

Powered Two Wheelers Market: A Prelude
Key Factors Influencing the Motorcycles, Scooters and Mopeds Market: On a Scale 1 -10 (10 - High Impact; 1 - Low Impact)
Vehicle Features Influencing the Purchase of Motorcycles, Scooters and Mopeds: On a Scale 1 -10 (10 - High Impact; 1 - Low Impact)
Role of Motorcycles, Scooters & Mopeds: A Contrasting Picture in Developing & Developed World
2007-09 RECESSION MARKS THE BEGINNING OF A LONG DRAWN PERIOD OF VOLATILITY & CHANGE IN THE AUTOMOTIVE INDUSTRY
Recession Highlights the Role Played by Financial Markets in Global Economic Health
How the Auto Industry Responded to the Recession Shock?
How the Auto Industry Recovered & What’s Hampering a Full-Recovery?
A Reinvented Industry: The Final Outcome of the 2007-09 Recession Crisis
Fading Economic Miracle of the BRIC
Outlook

2. MARKET TRENDS, GROWTH DRIVERS & ISSUES

Favorable Demographics to Drive Growth in Two Wheelers Market
Rising Population Increases Mobility Needs – To Drive Market Expansion
Opportunity Indicators

Table 1. World Population (In Thousand) Prospects for the Year 1950 through 2050 (includes corresponding Graph/Chart)
Table 2. Top 25 Countries Worldwide in Terms of Population: 2015 (includes corresponding Graph/Chart)


Middle Aged Customer Segment Still Contributing to Significant Demand
Growing Number of ‘Born-Again’ Middle Aged Bikers
Growth in Female Two-Wheeler Riders Indicates Strong Market Prospects
Growing Urbanization Levels & Inadequate Public Transport Facilities to Boost Market Prospects
Opportunity Indicators

Table 3. Total Population Worldwide by Urban and Rural Population in Thousands: 1950-2050P (includes corresponding Graph/Chart)
Table 4. Total Population Worldwide: Percentage Breakdown by Urban and Rural Population for the Years 1950-2050P (includes corresponding Graph/Chart)
Table 5. Percentage of Urban Population in Select Countries (2014 & 2050) (includes corresponding Graph/Chart)


Select Mega-Urban Regions Worldwide (2035)
Growing Traffic Congestion Drives Demand
Surging Middle Class Segment Underpins Sales Growth
Opportunity Indicators

Table 6. Global Middle Class Population (in Millions) by Geographic Region: 2010, 2020P & 2030P (includes corresponding Graph/Chart)
Table 7. Global Middle Class Population by Geographic Region: Percentage Breakdown for 2010, 2020P & 2030P (includes corresponding Graph/Chart)


Reduction in Prices and Improvement in Credit Facilities to Boost Demand
Convenient Features, Economic & Environmental Benefits Add to the Appeal of Two-Wheelers
Personal Appeal of Two-Wheelers Make Them Apt for Outdoor Pursuits
Wider Social Benefits Add to Mass Appeal of Powered Two Wheelers
Replacement Demand: A Lucrative Opportunity
Asia-Pacific Continues to Remain Volume Contributor
Lower Penetration Rate in Large Markets Provides Huge Potential Opportunity

Table 8. Global Powered Two Wheeler Market (2013): Penetration Rate by Select Country (includes corresponding Graph/Chart)


China Continues to Dominate Exports Scenario

Table 9. Global Powered Two Wheeler (50-250cc) Market (2013): Percentage Share Breakdown of Dollar Exports by Country (includes corresponding Graph/Chart)


Market Sees Increased Opportunities in Other Developing Regions As Well
Government Policies and Regulatory Environment Bring Mixed Bag of Opportunities & Challenges for Two-Wheelers Market
Technology Advancements Drive Two Wheeler Industry
Braking Mechanism Makes Huge Progress
Lighting Technology Sees Significant Improvements
Environmental Considerations – Taking a Front Seat
Motorcycle – A Versatile Machine
Leading Motorcycle Manufacturers in the World (2013) - Ranked by Popularity
Shift in Asia-Pacific Demand towards Light Motorcycles
Scooters – Europe Dominates US
Europe and US Scooters Market – Regulations Dictate Market Demand
‘Cycloscooters’ Penetrate the European Market
Electric Two-Wheelers Continue to Gain Widespread Attention
Electric Motorcycles – A Review
Technology Innovations in the Electric Motorcycles Market
Brutus
Ego
SuperBike
Mission R
Zero S
Electric Motorcycles Vis-a-Vis Standard Gasoline Motorcycles/Scooters
Strengths
Weaknesses

3. COMPETITIVE ANALYSIS

Industry Marked by Intense Competition
Price Competition Expected to Pick Up
Leading Players in the World Motorcycle Market

Table 10. Leading Players in the Global Motorcycle Market (2013): Percentage Share Breakdown of Revenues for Bajaj Auto, Harley-Davidson, Honda, Suzuki, Yamaha and Others (includes corresponding Graph/Chart)


Heavy Motorcycle Segment
Market Leaders Cruising Ahead
Market Winning Strategies – An Overview
Capacity Expansions – Order of the Day
Focus on Manufacturing High-Quality Products
Dealer and Consumer Incentive Programs to Boost Market Prospects
Increased Marketing Efforts
Expansion of Brand Equity through Selective Licensing Agreements
Emphasis on Modern Store Design and Display Techniques
Importance of After-Sales Service
Harley Davidson Inc. (US) – A Strategic Insight into the Global Major in Motorcycles Market
Harley - SWOT Analysis
HDI - Strategies and Problems
Japanese Majors - A Strategy Comparison
Distribution Dynamics
Promotional Activities
Trade Shows
Dealer Programs
Special Fall/Winter Programs
Regional Promotional Activities

4. PRODUCT OVERVIEW

Motorcycles – A Way of Life & Attitude
The Heavyweight Class: A Sumo Wrestler on the Road
Standard Class
Performance Class
Touring
Sport Touring
Supersport
Cruiser
Custom
The Non-Heavyweight Class
Street Motorcycles
Dirt Bikes
Scooter: A Specially Designed Motorcycle
Scooter – The Term Defined
Facts at a Glance
Differentiating Scooters from Mopeds
Difference between Scooters and Motorcycles
Scooter - The Advantage Factor
Scooters – Ride Them Fast
Scooters – A Historical Perspective
Scope for New Concepts
Mopeds: Losing Sheen
Differentiating Motorcycles, Scooters and Mopeds
Two-Strokes and Four-Strokes
Two-stroke Engine Vs. Four-stroke Engine
Two Wheeler Category Definitions: By Style
Electrifying Your Ride on Two-Wheels

5. PRODUCT INTRODUCTIONS/INNOVATIONS

Honda to Unveil 9 Two-Wheelers in India
Bajaj Introduces Two New Two-Wheelers Pulsar AS150 and Pulsar AS200
Polaris Launches Empulse TT Electric Motorcycle
Yamaha Launches Newly Designed TMAX in the US
Yamaha Unveils Fascino Scooter in India
Honda Launches CBR 650F in India
Triumph Motorcycles Unveils Tiger 800 XR in India
Honda Launches New Livo Commuter Bike in India
Suzuki to Introduce Low Cost Two-Wheeler in India
Benelli Launches Five Sportsbikes in India
Victory Motorcycles Launches Empulse TT Electric Motorcycle
Yamaha Announces Production of 2016 XSR700
Honda Introduces Upgraded Activa I and Aviator Scooters
Yamaha Launches New Scooters with Blue Core Engine Technology
Piaggio Launches Two New Scooters Vespa VXL and Vespa SXL
Piaggio Launches Special Edition Vespa 946 in Collaboration with Armani
Triumph Unveils Tiger 800 XCA in India
Piaggio Launches Vespa Scooters in Nepal
Yamaha Unveils YZF-R3 Motorcycle in India
Honda Unveils Five Novel Motorcycle Models in India
Royal Enfield Introduces Limited Edition Despatch Motorcycle
Hero Introduces Xtreme Sports Motorcycle
Hero Introduces New Passion Pro Variant
Ducati Launches Stripe Variants of Monster 821 and Monster 1200 S
Suzuki Launches GSX-S1000 and GSX-S1000F in India
Yamaha Introduces Fascino Scooter in India
TVS Motor Unveils New TVS Phoenix 125 in India
Yamaha Introduces Saluto Motorcycle in India
Yamaha Unveils New YZF-R1M Motorcycle in India
Suzuki Introduces Gixxer SF Motorcycle in India
Bajaj Auto Launches New Platina ES in India
Honda Unveils Click 125i in Philippines
Honda Unveils New CB Unicorn 160 Motorcycle
Honda Launches New VFR800F with Traction Control System
UM Motorcycles to Foray into Indian Two-Wheeler Market
Honda Launches New CB Shine in India
Triumph Launches New Daytona 675 in India
Yamaha Launches SZ-RR Version 2. 0 in India
Harley-Davidson Introduces Three New Motorcycles in India
Harley-Davidson Launches First Electric Motorcycle
Hero Unveils New 2014 Pleasure Scooter in India
Yamaha Launches SMAX Scooter in the US
Yamaha Launches New Vino Classic and Zuma Line of Scooters
TVS Launches New TVS WEGO in India
Yamaha to Introduce New 125cc Scooter in India
Hero Launches 125cc Dare and 150cc ZIR Scooters in India
Yamaha Introduces New Alpha Scooter in India
Mahindra & Mahindra Unveils New Gusto Scooter in India
Hero Launches Two New Motorcycles Splendor Pro Classic and Passion Pro TR
Suzuki Introduces Next Generation Access 125 Scooter in India
Indian Motorcycle Launches New 2015 Indian Scout
EBR Launches New 1190SX Sport Bike
TVS Motor Introduces StaR HLX 125 in Tanzania
TVS Motor Introduces TVS Star City+ with Ecothrust Engine
Honda Introduces Activa 125cc Automatic Variant
Yamaha Introduces New Variants of FZ, FZ-S and Fazer Motorcycles with New Graphics and Colors
Hero Unveils New Splendor iSmart Motorcycle
Honda Launches New NC750X
Mahindra Unveils New Centuro N1
Harley Davidson Launches Two Latest Motorcycles
Suzuki Motors to Launch its New Scooters in the Market
Polaris Introduces Indian Chief Motorcycles
Hero MotoCorp Unveils Hybrid Diesel 150cc Bike
Mahindra to Launch New Motor Cycles
Suzuki Motorcycle to Introduce Two New Motor Cycles
Suzuki to Launch Gixxer Scooters in India
Honda Introduces the New CTX Motorcycles
Zero Motorcycles Launches Zero Police and Security Motorcycles
Honda Launches its New bike ACTIVA -I
Mahindra Introduces 110cc Motorcycle Centuro
Kawasaki to Launch Versys 1000 and ER-6n Motorcycles in India
Triumph Launches its Motorcycles in India
Honda Introduces Dream Neo
Yamaha to Introduce Unisex Scooter
Yamaha Introduces the New edition of FZ Series Motorcycles
Honda Introduces New CB Trigger Motorcycle
Royal Enfield Introduces its New Bullet 500 in India
Mahindra Introduces its New Scooter Rodeo RZ Std
KTM to Launch Two New Duke Motorcycles in India
Honda Announced the Release of the Latest LEAD125 Scooter in Vietnam
TVS Motor to Introduce Two New Bikes in Kenya

6. RECENT INDUSTRY ACTIVITY

Royal Enfield Acquires Harris Performance
Mahindra Takes Over Majority Stake in Peugeot
Polaris Takes Over Electric Motorcycle Business of Brammo
Zero Motorcycles Forays into Italian Motorcycle Market
Harley-Davidson Inks 75 Year Agreement for Sturgis Motorcycle Rally
Honda to Enter Taiwanese Motorcycle Market
Kawasaki Terminates Agreement with Millsaps
GAS Inks Partnership with Honda
Mahindra Expands Two Wheeler Business to Nigeria
Royal Enfield Enters North American Market
Honda Recalls CBR 150R and CBR 250R Models in India
Honda’s Scooter Manufacturing Plant in Gujarat to Set Off in 2016
Honda to Expand Production Capacity of Narasapura Plant
Loncin Motor Inks Agreement with BMW to Produce Large Displacement Pedal Motorbikes
Daimler to Acquire 25% Stake in Agusta
Honda to Expand Motorcycle Production Capacity in Indonesia
Hero to Enter European Motorcycle Market
Triumph Inks Agreement with Castrol India
Honda Inks Agreement with Gujarat Government for Two-Wheeler Manufacturing Unit
CFAO Inks Agreement with Yamaha to Produce and Distribute Motorcycles in Nigeria
Hero to Establish New Manufacturing Plant in South India
Sundiro Honda to Establish Motorcycle Plant in Economic Zone
APT MotoVox Takes Over MotoPeds
Zero Motorcycles Inks Australian Distribution Agreement with Cento Per Cento
Mahindra Inaugurates New SM Auto Dealership in Mumbai
Yamaha to Establish Manufacturing Plant in Pakistan
Coty Inks Partnership with Piaggio for Signature Duo under Vespa Brand Name
GoinGreen Inks UK Distribution Agreement with Brammo
HMCL to Take Over 49. 2% Shares in Erik Buell
Caterham Introduces Caterham Bikes
BMW Enters into Agreement with TVS to Produce Premium Motorcycles
RoadLoK Teams Up with KTM to Develop Locking System for the New KTM Duke 390 Motorcycle
Honda to Establish a New Facility in Gujarat
Mahindra Two Wheelers Commences Its Business in Latin American Market
Honda Commences Motorcycle Factory in Kenya

7. FOCUS ON SELECT GLOBAL PLAYERS

Bajaj Auto Limited (India)
BMW Group (Germany)
China Jialing Industrial Co. Ltd. (China)
Ducati Motor Holding SpA (Italy)
Harley-Davidson, Inc. (US)
Hero MotoCorp Limited (India)
Honda Motor Co., Ltd (Japan)
Honda Italia Industriale S. p. A. (Italy)
Honda Motorcycle & Scooter India (Private) Ltd. (India)
Kawasaki Heavy Industries Ltd. (Japan)
Kolao Holdings (Laos)
KR Motors Co. Ltd. (South Korea)
Lifan Industry (Group) Company (China)
Piaggio & C. SpA (Italy)
Polaris Industries Inc. (USA)
Suzuki Motor Corporation (Japan)
Triumph Motorcycle Limited (UK)
Yamaha Motor Co., Ltd. (Japan)
MBK Industrie SA (France)
India Yamaha Motor Pvt. Ltd. (India)

8. GLOBAL MARKET PERSPECTIVE

Table 11. World Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific, Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 12. World Historic Review for Motorcycles, Scooters and Mopeds by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific, Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)
Table 13. World 14-Year Perspective for Motorcycles, Scooters and Mopeds by Geographic Region - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific, Latin America and Rest of World Markets for Years 2007, 2015 and 2020 (includes corresponding Graph/Chart)

III. MARKET

1. THE UNITED STATES

A. Market Analysis
Outlook
Fiscal Cliff, Debt Ceiling & the US Automotive Industry
The US Economy: Held Back by the Lack of Finality on Debt Ceiling
Structural Changes in Consumer Wealth & Spending Creates Long-Term Challenges to Growth
Outlook for the Domestic Automotive Industry
Motorcycles Market – A Review
Motorcycle Manufacturers Seek New Growth amid Rising Demand

Table 14. US Motorcycles Market (2014): Percentage Breakdown of New Motorcycle Sales by Category (includes corresponding Graph/Chart)
Table 15. Leading Players in the US Motorcycles Market (2014): Percentage Breakdown for Harley-Davidson, Honda, Kawasaki, Suzuki, Yamaha and Others (includes corresponding Graph/Chart)
Table 16. Leading Players in the US Motorcycle (651+ cc) Market (2013): Percentage Breakdown of Volume Sales for Harley-Davidson, Honda, Kawasaki, Suzuki, Yamaha and Others (includes corresponding Graph/Chart)


Heavyweight Motorcycles Dominate the Market

Table 17. US Powered Two Wheelers Market (2014): Percentage Breakdown of Vehicle Production by Engine Displacement (includes corresponding Graph/Chart)


Mini Motorcycles Making an Impact
Design Modifications Boost the Motorbike Industry
Manufacturers Target Baby Boomers
Cruisers Cruise Ahead

Table 18. US Cruiser Bike Market (2014): Percentage Breakdown by Race of Consumer (includes corresponding Graph/Chart)
Table 19. Leading Players in the US Cruiser Motorcycle Market (2014): Percentage Breakdown of Volume Sales for Harley-Davidson, Honda, Yamaha, Indian, and Others (includes corresponding Graph/Chart)


Generation Y Powers Dirtbike & Sport Bike Sales

Table 20. Leading Players in the US Dirtbike Market (2013): Percentage Breakdown of Volume Sales for Honda, Kawasaki, Yamaha and Others (includes corresponding Graph/Chart)
Table 21. US Sports Bike Market (2014): Percentage Market Breakdown by Consumer Race (includes corresponding Graph/Chart)
Table 22. Leading Players in the US Sportsbike Market (2013): Percentage Breakdown of Volume Sales for Honda, Kawasaki, Suzuki and Others (includes corresponding Graph/Chart)


Touring Motorcycles Maintain Popularity

Table 23. Leading Players in the US Touring Motorcycle Market (2013): Percentage Breakdown of Volume Sales for Harley-Davidson, Honda, Kawasaki and Others (includes corresponding Graph/Chart)


Women Bikers on the Move
Scooters Market – A Snapshot
Honda Dominates the US Scooter Market
Growing Preference for Chinese Scooters in the US
Growth Dampeners
Consumer Profile: A Retrospective Review

Table 24. Demographics of Motorcycle Customers in the US (includes corresponding Graph/Chart)


Focus on Major Players
Foreign Threat: The Big Four - Honda, Kawasaki, Yamaha and BMW
Harley Davidson Inc. – A Review
SWOT Analysis
Business Strategies
Focus on Core Strengths
Product Launches
Strategic Corporate Developments
Key Players
B. Market Analytics

Table 25. US Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles and Scooters Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 26. US Historic Review for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles and Scooters Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)
Table 27. US 14-Year Perspective for Motorcycles, Scooters and Mopeds by Product Segment - Percentage Breakdown of Unit Sales for Motorcycles and Scooters Markets for Years 2007, 2015 and 2020 (includes corresponding Graph/Chart)

2. CANADA

A. Market Analysis
Outlook
Heavy Weight Motorbikes: Experiencing Increasing Demand
Key Statistical Data

Table 28. Street Motorcycles Market in Canada (2014): Percentage Breakdown of Sales by Engine Capacity (includes corresponding Graph/Chart)
Table 29. Powered Two Wheelers Market in Canada (2014): Percentage Breakdown of Vehicle Production by Engine Displacement (includes corresponding Graph/Chart)


B. Market Analytics

Table 30. Canadian Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles, Scooters and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 31. Canadian Historic Review for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles, Scooters and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)
Table 32. Canadian 14-Year Perspective for Motorcycles, Scooters and Mopeds by Product Segment - Percentage Breakdown of Unit Sales for Motorcycles, Scooters and Mopeds Markets for Years 2007, 2015 and 2020 (includes corresponding Graph/Chart)

3. JAPAN

A. Market Analysis
Outlook
Market Overview
Japanese Manufacturers Still Remain Highly Competent
Japan Needs to Be on Guard as Indian Companies Proffer Competition
Deregulations Drive Market Growth
Decline in Bike Production
Competitive Analysis

Table 33. Leading Players in the Japanese Motorcycles Market (2013): Percentage Breakdown of Volume Production for Honda, Kawasaki, Suzuki, Yamaha and Others (includes corresponding Graph/Chart)
Table 34. Leading Players in the Japanese Motorcycle Market (2013): Percentage Breakdown of Volume Sales for Honda, Kawasaki, Suzuki, Yamaha and Others (includes corresponding Graph/Chart)


Big Four in the Japanese Two-wheeler Market - A Strategic Comparison
Product Launch
Strategic Corporate Developments
Key Players
B. Market Analytics

Table 35. Japanese Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles (51cc-125cc, 126cc-250cc and Above 251cc); and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 36. Japanese Historic Review for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles (51cc-125cc, 126cc-250cc and Above 251cc); and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)
Table 37. Japanese 14-Year Perspective for Motorcycles, Scooters and Mopeds by Product Segment - Percentage Breakdown of Unit Sales for Motorcycles (51cc-125cc, 126cc-250cc and Above 251cc); and Mopeds Markets for Years 2007, 2015 and 2020 (includes corresponding Graph/Chart)

4. EUROPE

A. Market Analysis
Outlook
Market Overview
European Debt Crisis & the Automotive Industry
The Crisis Identified
EU Debt Crisis Remains on Shaky Ground
How the EU Auto Industry Reacted to the Negative Shocks of the Sovereign Debt Crisis
Overindebted Households, a Fallout of the Crisis, Hampers Consumer Spending on New Vehicles
Outlook for the Domestic Auto Industry
Growing Traffic Congestion to Drive Two-Wheeler Demand
European Two-Wheeler Markets – Similar, Yet Different

Table 38. European Powered Two Wheelers Market (2014): Percentage Breakdown of Vehicle Production by Engine Displacement (includes corresponding Graph/Chart)


Motorcycles Market

Table 39. Leading Players in the European Motorcycle (651+ cc) Market (2013): Percentage Breakdown of Volume Sales for BMW, Harley-Davidson, Honda, Kawasaki, Suzuki, Yamaha and Others (includes corresponding Graph/Chart)


Return of Lapsed Bike Riders Drive Demand
European Two-Wheeler Market: Historical Evolution
Late 1990’s - A Brief Background
B. Market Analytics

Table 40. European Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds by Geographic Region - France, Germany, Italy, UK, Spain, Russia, Belgium and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 41. European Historic Review for Motorcycles, Scooters and Mopeds by Geographic Region - France, Germany, Italy, UK, Spain, Russia, Belgium and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)
Table 42. European 14-Year Perspective for Motorcycles, Scooters and Mopeds by Geographic Region - Percentage Breakdown of Unit Sales for France, Germany, Italy, UK, Spain, Russia, Belgium and Rest of Europe Markets for Years 2007, 2015 and 2020 (includes corresponding Graph/Chart)

4A. FRANCE

A. Market Analysis
Outlook
Market Overview

Table 43. Leading Players in the French Motorcycle & Scooter Market (2013): Percentage Breakdown for BMW, Honda, Kawasaki, Suzuki, Yamaha and Others (includes corresponding Graph/Chart)
Table 44. Leading Players in the French Motorcycle (125 cc) Market (2013): Percentage Breakdown for Honda, Peugeot, Piaggio, Sym, Yamaha and Others (includes corresponding Graph/Chart)


Corporate Development
Key Players
B. Market Analytics

Table 45. French Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 46. French Historic Review for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)
Table 47. French 14-Year Perspective for Motorcycles, Scooters and Mopeds by Product Segment - Percentage Breakdown of Unit Sales for Motorcycles and Mopeds Markets for Years 2007, 2015 and 2020 (includes corresponding Graph/Chart)

4B. GERMANY

A. Market Analysis
Outlook
High-Powered Motorcycles Enjoy Cult Status
Motorcycles Become Popular Among Different Social Classes

Table 48. Leading Players in the German Motorcycle & Scooter Market (2013): Percentage Breakdown for BMW, Harley Davidson, Honda, Kawasaki, Piaggio, Suzuki, Yamaha and Others (includes corresponding Graph/Chart)
Table 49. Leading Players in the German Motorcycle Market (2013): Percentage Breakdown for BMW, Harley-Davidson, Honda, Piaggio, Yamaha and Others (includes corresponding Graph/Chart)


Corporate Development
Bmw Group – A Key German Player
B. Market Analytics

Table 50. German Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 51. German Historic Review for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)
Table 52. German 14-Year Perspective for Motorcycles, Scooters and Mopeds by Product Segment - Percentage Breakdown of Unit Sales for Motorcycles and Mopeds Markets for Years 2007, 2015 and 2020 (includes corresponding Graph/Chart)

4C. ITALY

A. Market Analysis
Outlook
Market Overview
e-bikes Market Continues to Expand
Competitive Analysis

Table 53. Leading Players in the Italian Motorcycle & Scooter Market (2013): Percentage Breakdown for BMW, Honda, Kymco, Piaggio and Others (includes corresponding Graph/Chart)


Product Launches
Strategic Corporate Developments
Key Players
B. Market Analytics

Table 54. Italian Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 55. Italian Historic Review for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)
Table 56. Italian 14-Year Perspective for Motorcycles, Scooters and Mopeds by Product Segment - Percentage Breakdown of Unit Sales for Motorcycles and Mopeds Markets for Years 2007, 2015 and 2020 (includes corresponding Graph/Chart)

4D. THE UNITED KINGDOM

A. Market Analysis
Outlook
Market Overview
Market Drivers
Increasing Demand for Two-Wheeler Transport
Favorable Demographics
Two-Wheelers Replacing Cars
End of Season Discounts
Promotional Tactics in Two-Wheeler Market
Strategic Corporate Developments
Triumph Motorcycle Limited – A Key Player
B. Market Analytics

Table 57. UK Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 58. UK Historic Review for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)
Table 59. UK 14-Year Perspective for Motorcycles, Scooters and Mopeds by Product Segment - Percentage Breakdown of Unit Sales for Motorcycles and Mopeds Markets for Years 2007, 2015 and 2020 (includes corresponding Graph/Chart)

4E. SPAIN

Market Analysis

Table 60. Spanish Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 61. Spanish Historic Review for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)
Table 62. Spanish 14-Year Perspective for Motorcycles, Scooters and Mopeds by Product Segment - Percentage Breakdown of Unit Sales for Motorcycles and Mopeds Markets for Years 2007, 2015 and 2020 (includes corresponding Graph/Chart)

4F. RUSSIA

A. Market Analysis
Outlook
B. Market Analytics

Table 63. Russian Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds Market Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 64. Russian Historic Review for Motorcycles, Scooters and Mopeds Market Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)

4G. BELGIUM

Market Analysis

Table 65. Belgian Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 66. Belgian Historic Review for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)
Table 67. Belgian 14-Year Perspective for Motorcycles, Scooters and Mopeds by Product Segment - Percentage Breakdown of Unit Sales for Motorcycles and Mopeds Markets for Years 2007, 2015 and 2020 (includes corresponding Graph/Chart)

4H. REST OF EUROPE

A. Market Analysis
Outlook
Overview of Select Regional Markets
Austria
The Netherlands
Dutch Market Overview
Slow Acceptance of New Trends
Switzerland
Czech Republic
Product Launches
KTM–Sportmotorcycle AG – A Major Austria-based Company
B. Market Analytics

Table 68. Rest of Europe Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 69. Rest of Europe Historic Review for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)
Table 70. Rest of Europe 14-Year Perspective for Motorcycles, Scooters and Mopeds by Product Segment - Percentage Breakdown of Unit Sales for Motorcycles and Mopeds Markets for Years 2007, 2015 and 2020 (includes corresponding Graph/Chart)

5. ASIA-PACIFIC

A. Market Analysis
Outlook
Market Overview
Asia Led by India Remains at the Heart of Future Motorcycle Sales
Production Scenario

Table 71. Powered Two Wheelers Market in Asia-Pacific (2014): Percentage Breakdown of Vehicle Production by Engine Displacement (includes corresponding Graph/Chart)


Environmental Trends
B. Market Analytics

Table 72. Asia-Pacific Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds by Geographic Region - China, India, Indonesia, Taiwan, Vietnam and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 73. Asia-Pacific Historic Review for Motorcycles, Scooters and Mopeds by Geographic Region - China, India, Indonesia, Taiwan, Vietnam and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)
Table 74. Asia-Pacific 14-Year Perspective for Motorcycles, Scooters and Mopeds by Geographic Region - Percentage Breakdown of Unit Sales for China, India, Indonesia, Taiwan, Vietnam and Rest of Asia-Pacific Markets for Years 2007, 2015 and 2020 (includes corresponding Graph/Chart)

5A. CHINA

A. Market Analysis
Outlook
Market Overview
Despite Slowdown China Continues to Remain a Major Volume Contributor
Competitive Scenario in Chinese Two-Wheeler Industry
Consolidation to Remain Main Issue
Motorcycles – An Important Means of Transportation
Electric Motorcycles Zooming in Popularity
E-Bike Price Levels Make a Difference
Strict Pollution Norms Drive Four-Stroke Dominance
Regulatory Policies Encourage Exports
Trends in Retail Market
Domestic Players Encounter Stiff Competition
Chinese Manufacturers Gain Foothold in the Global Market Over the Years
Exports Register Decline in Recent Times
China to Focus on Increasing Export for Value Added Motorbikes
Chinese Overseas Two-Wheeler Sector – Exports or Dumping?
Price Undercutting – An Insight into Cost Structure
Intellectual Property Rights (IPR) – A Weak Link
It Pays to Develop Indigenous Design and Technology
Trade Scenario
A Positive Approach
Government Policy
Projects Where Investment is Restricted
Areas Where Foreign Investment is Restricted
Outlook for Foreign Trade
Corporate Development
Key Players
B. Market Analytics

Table 75. Chinese Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 76. Chinese Historic Review for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)
Table 77. Chinese 14-Year Perspective for Motorcycles, Scooters and Mopeds by Product Segment - Percentage Breakdown of Unit Sales for Motorcycles and Mopeds Markets for Years 2007, 2015 and 2020 (includes corresponding Graph/Chart)

5B. INDIA

A. Market Analysis
Outlook
Overview
Indian Two-Wheeler Industry – An Introduction
A Bird’s Eye view

Table 78. Household % Penetration of Two-Wheelers in Select Indian Cities (includes corresponding Graph/Chart)


Market Characteristics

Table 79. Indian Automobile Market (2014): Percentage Breakdown of Vehicle Population by Product Group (includes corresponding Graph/Chart)


Factors Fueling Growth
Domestic Market Scenario – Intensely Competitive
Companies Target Exports Market

Table 80. Powered Two Wheelers (50-250cc) Market in India (2013): Percentage Breakdown of Volume Exports by Country (includes corresponding Graph/Chart)


Indian Manufacturers Focus on the Indonesian Market
Two-Wheeler Market – Analysis by Product Segment
Motorcycles – Cruising Ahead
Competition

Table 81. Leading Players in the Indian Motorcycle (75-110 cc) Market (2014): Percentage Breakdown of Volume Sales for Bajaj, Hero, Honda, TVS and Others (includes corresponding Graph/Chart)
Table 82. Leading Players in the Indian Motorcycle (110-125 cc) Market (2014): Percentage Breakdown of Volume Sales for Bajaj, Hero, Honda and Others (includes corresponding Graph/Chart)
Table 83. Leading Players in the Indian Motorcycle (125-150 cc) Market (2014): Percentage Breakdown of Volume Sales for Bajaj, Hero, Honda, Yamaha and Others (includes corresponding Graph/Chart)
Table 84. Leading Players in the Indian Motorcycle (150-250 cc) Market (2014): Percentage Breakdown of Volume Sales for Bajaj, Hero, TVS and Others (includes corresponding Graph/Chart)


Motorcycles Sales Strike a New Gear

Table 85. Indian Motorcycles Market (2014): Percentage Breakdown of Sales by Product Segment (includes corresponding Graph/Chart)


Market Gears in for High-Powered Two-Wheelers
Premium Segment
New Offerings Rev up Motorcycle Market
The Future
Scooters
Market Size
Scooters Bounce Back
Plastic-bodied Gearless Scooters Accelerate Forward
New-Age Scooters Rise in Popularity
Market Segmentation
Mopeds – A Sneak Peek
Market Size
Looking Back
Competition

Table 86. Leading Players in the Powered Two Wheeler Market in India (2014): Percentage Breakdown of Volume Sales for Bajaj, Hero, Honda/HMSI, TVS, Yamaha and Others (includes corresponding Graph/Chart)


Competitive Scenario in Indian Motorcycles Market

Table 87. Leading Players in the Indian Motorcycles Market (2014): Percentage Breakdown of Volume Sales for Bajaj, Hero, Honda/HMSI, TVS, Yamaha and Others (includes corresponding Graph/Chart)


Competition in Scooters Market

Table 88. Leading Players in the Indian Scooters Market (2014): Percentage Breakdown for Hero, Honda/HMSI, Suzuki, TVS Motors, Yamaha and Others (includes corresponding Graph/Chart)


Shift in Consumer Attitudes Boosting Adoption of Advanced Two-Wheeler Models
Shift Towards Japanese Design Over Italian Design
Niche Markets Feeling the Heat of Competition
Manufacturers Focus on New Product Innovations
The Indian Defense
Environmental Trends
New CAPEX Projects to Prop Up the Market
Vehicle Emission Norms in India
Product Launches
Strategic Corporate Developments
Key Players
B. Market Analytics

Table 89. Indian Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles, Scooters and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 90. Indian Historic Review for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles, Scooters and Mopeds Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)
Table 91. Indian 14-Year Perspective for Motorcycles, Scooters and Mopeds by Product Segment - Percentage Breakdown of Unit Sales for Motorcycles, Scooters and Mopeds Markets for Years 2007, 2015 and 2020 (includes corresponding Graph/Chart)

5C. INDONESIA

A. Market Analysis
Outlook
An Overview of Domestic Motorcycle Industry
Motorcycles – A Lucrative Segment
Hike in Fuel Prices Affects Production
Country to Witness Rise in Production Capacity
Demand for Automated Scooters Continue to Soar
Chinese Players Face Slump in Sales in the Indonesian Market
Indonesian Motorbike Market Dominated by Japanese Players
Competitive Landscape

Table 92. Leading Players in the Indonesian Motorcycles Market (2014): Percentage Breakdown of Volume Sales for Honda, Suzuki, Yamaha and Others (includes corresponding Graph/Chart)


Corporate Development
B. Market Analytics

Table 93. Indonesian Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles and Scooters Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 94. Indonesian Historic Review for Motorcycles, Scooters and Mopeds by Product Segment - Motorcycles and Scooters Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)
Table 95. Indonesian 14-Year Perspective for Motorcycles, Scooters and Mopeds by Product Segment - Percentage Breakdown of Unit Sales for Motorcycles and Scooters Markets for Years 2007, 2015 and 2020 (includes corresponding Graph/Chart)

5D. TAIWAN

A. Market Analysis
An Overview
Corporate Development
Key Players
B. Market Analytics

Table 96. Taiwanese Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds Market Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 97. Taiwanese Historic Review for Motorcycles, Scooters and Mopeds Market Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)

5E. THAILAND

Market Analysis

Table 98. Thai Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds Market Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 99. Thai Historic Review for Motorcycles, Scooters and Mopeds Market Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)

5F. VIETNAM

A. Market Analysis
Outlook
Market Overview

Table 100. Leading Players in the Vietnamese Motorcycles Market (2014): Percentage Breakdown of Volume Sales for Honda, Yamaha and Others (includes corresponding Graph/Chart)


Motorcycles Market Witnesses Slowdown
Manufacturers to Focus on New Strategies to Remain Profitable
Role of Government in Vietnamese Motorcycle Market
Product Launch
B. Market Analytics

Table 101. Vietnamese Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds Market Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 102. Vietnamese Historic Review for Motorcycles, Scooters and Mopeds Market Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)

5G. REST OF ASIA-PACIFIC

A. Market Analysis
Outlook
Overview of Select Regional Markets
ASEAN Countries Offer Huge Potential
Australia
Market Overview
Zooming Motorcycle Market
Leading Motorcycle Brands

Table 103. Leading Players in the Australian Motorcycle Market (2013): Percentage Breakdown of Volume Production for Harley-Davidson, Honda, Kawasaki, KTM, Suzuki, Yamaha and Others (includes corresponding Graph/Chart)


Malaysia
Malaysian Motorcycle Industry – A Profile
Factors Influencing Motorcycle Demand
Traffic Jams
Rural Undeveloped Roads
Parking Rates
Ideal for Lower Income Group
Factors Hampering Motorcycle Market Growth
Wider Roads
Low Fuel Prices
Credit Facilities & Lower Interest Rate
Motorcycle Theft
Competitive Analysis
South Korea
Low Capacity Models Dominate Motorcycles Market
Thailand
Market Overview

Table 104. Leading Players in the Thai Motorcycles Market (2014): Percentage Breakdown of Volume Sales for Honda, Yamaha and Others (includes corresponding Graph/Chart)


Product Launches
Strategic Corporate Developments
Key Players
B. Market Analytics

Table 105. Rest of Asia-Pacific Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds Market Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 106. Rest of Asia-Pacific Historic Review for Motorcycles, Scooters and Mopeds Market Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)

6. LATIN AMERICA

A. Market Analysis
Market Overview
Latin America Witnesses Considerable Decline in Demand for Powered-Two Wheelers
Price: Major Deterrent to Personal Ownership
Corporate Development
B. Market Analytics

Table 107. Latin American Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds by Geographic Region - Brazil and Rest of Latin America Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 108. Latin American Historic Review for Motorcycles, Scooters and Mopeds by Geographic Region - Brazil and Rest of Latin America Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)
Table 109. Latin American 14-Year Perspective for Motorcycles, Scooters and Mopeds by Geographic Region - Percentage Breakdown of Unit Sales for Brazil and Rest of Latin America Markets for Years 2007, 2015 and 2020 (includes corresponding Graph/Chart)

6A. BRAZIL

A. Market Analysis
An Overview

Table 110. Leading Players in the Brazilian Motorcycles Market (2013): Percentage Breakdown of Volume Sales for Honda, Suzuki, Yamaha and Others (includes corresponding Graph/Chart)


B. Market Analytics

Table 111. Brazilian Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds Market Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 112. Brazilian Historic Review for Motorcycles, Scooters and Mopeds Market Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)

6B. REST OF LATIN AMERICA

Market Analysis

Table 113. Rest of Latin America Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds Market Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 114. Rest of Latin America Historic Review for Motorcycles, Scooters and Mopeds Market Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)

7. REST OF WORLD

A. Market Analysis
Outlook
Israel: A Minor but Important Regional Market in the Middle East
Product Launches
Strategic Corporate Developments
B. Market Analytics

Table 115. Rest of World Recent Past, Current & Future Analysis for Motorcycles, Scooters and Mopeds Market Analyzed with Annual Sales Figures in Thousand Units for Years 2014 through 2020 (includes corresponding Graph/Chart)
Table 116. Rest of World Historic Review for Motorcycles, Scooters and Mopeds Market Analyzed with Annual Sales Figures in Thousand Units for Years 2007 through 2013 (includes corresponding Graph/Chart)

IV. COMPETITIVE LANDSCAPE

Total Companies Profiled: 80 (including Divisions/Subsidiaries - 116)
The United States (19)
Japan (5)
Europe (36)
  France (3)
  Germany (5)
  The United Kingdom (7)
  Italy (12)
  Spain (2)
  Rest of Europe (7)
Asia-Pacific (Excluding Japan) (55)
Latin America (1)
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