Solar Generator Market Report by Grid Connectivity (Off-grid, On-grid), End User (Residential, Industrial, Commercial, Military), and Region 2025-2033

The global solar generator market size reached USD 608.4 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 1,210.6 Million by 2033, exhibiting a growth rate (CAGR) of 7.55% during 2025-2033. Extensive power needs, along with the rising awareness regarding climate change, are among the key factors bolstering the market.
Solar Generator Market Analysis:
Growing Adoption of Portable Solar Generators
The escalating demand for portable product variants with convenience, ease of use, and the ability to provide power in remote locations is propelling the market. They are also ideal for RVs, camping, and emergency backup power, which is escalating the solar generator market demand. For instance, in March 2024, Solarcont introduced a portable, containerized PV system featuring 240 solar modules on a folding system for easy removal and storage.
Advancements in Battery Technology
Novel improvements in lithium-ion and other battery technologies have significantly improved charge and discharge rates, energy storage capacities, and overall lifespan. They also enable the storage of excess energy generated during peak sunlight hours. For example, in July 2024, Nature’s Generator, a leader in the solar power industry, launched a 50-amp 120/240V 12-circuit transfer switch that allows homeowners to choose when to power the selected circuits from their solar generator system. This is augmenting the solar generator market dynamics.
Government Incentives
Regulatory authorities across the globe are offering rebates, tax credits, and grants to encourage businesses and individuals to invest in renewable energy solutions, including solar generators. These financial incentives aid in offsetting the high initial costs associated with solar generator installations, thereby making them more accessible and affordable to a wider audience. This is increasing the solar generator market revenue. For example, in February 2024, the Tamil Nadu Electricity Regulatory Commission (TNERC) unveiled the Forecasting, Scheduling, and Deviation Settlement designed to support the integration of wind and solar energy.
Global Solar Generator Industry Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the market, along with the solar generator market forecast at the global and regional levels for 2025-2033. Our report has categorized the market based on the grid connectivity and end user.
Breakup by Grid Connectivity:
The report has provided a detailed breakup and analysis of the market based on the grid connectivity. This includes off-grid and on-grid. According to the report, off-grid represented the largest market segmentation.
The inflating requirement for reliable and sustainable power solutions in remote and underserved areas is augmenting the segment's growth. For example, companies like EcoFlow and Goal Zero have introduced new models featuring faster charging times, higher energy storage capacities, and enhanced durability to withstand harsh environments. Moreover, they are specifically designed to cater to a variety of applications, from powering small homes and cabins to supporting essential services in disaster relief operations and off-grid communities. This is expanding the solar generator industry outlook.
Breakup by End User:
The report has provided a detailed breakup and analysis of the market based on the end user. This includes residential, industrial, commercial, and military. According to the report, residential represented the largest market segmentation.
The solar generator models often feature state-of-the-art lithium-ion batteries, thereby enabling homeowners to store excess solar energy for use during power outages or peak usage times. For instance, companies like Jackery and Tesla have unveiled new residential solar generators that boast larger energy storage capacities. This is expanding the solar generator market insights.
Breakup by Region:
The market research report has also provided a comprehensive analysis of all the major regional markets, which include Asia Pacific; North America; Europe; the Middle East and Africa; and Latin America. According to the report, North America accounted for the largest solar generator market share.
The rising consumer awareness towards renewable energy and the escalating demand for reliable backup power solutions are propelling the regional market. Major players in North America, including Generac and Goal Zero, are introducing innovative products with greater energy storage capacities, higher efficiency, and enhanced portability. As per the solar generator market highlights, this is acting as another significant growth-inducing factor.
Competitive Landscape:
The solar generator market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major market companies have also been provided. Some of the key players in the market include:
Solar Generator Market Analysis:
- Major Market Drivers: The increasing demand for minimal-cost investment, economical, and zero-pollution energy storage systems is primarily propelling the market.
- Key Market Trends: The widespread adoption of renewable energy sources, such as hydro, solar, and wind energy, is acting as a significant growth-inducing factor.
- Competitive Landscape: Some of the prominent companies in the market include Goal Zero LLC, Hollandia Solar, Altern Limited, Jaspak Pte. Ltd., Sunvis Solar Co. Ltd., BioLite, Inc., Powerenz, Inc., SolSolutions LLC, SolaRover, Inc., SolarLine Group, and Voltaic Power Pvt. Ltd., among many others.
- Geographical Trends: North America exhibits a clear dominance in the market, owing to the introduction of portable generator variants for rechargeable electronic devices.
- Challenges and Opportunities: Limited energy storage capacity is hindering the market. However, the growing production scale to minimize costs will continue to stimulate the market over the forecasted period.
Growing Adoption of Portable Solar Generators
The escalating demand for portable product variants with convenience, ease of use, and the ability to provide power in remote locations is propelling the market. They are also ideal for RVs, camping, and emergency backup power, which is escalating the solar generator market demand. For instance, in March 2024, Solarcont introduced a portable, containerized PV system featuring 240 solar modules on a folding system for easy removal and storage.
Advancements in Battery Technology
Novel improvements in lithium-ion and other battery technologies have significantly improved charge and discharge rates, energy storage capacities, and overall lifespan. They also enable the storage of excess energy generated during peak sunlight hours. For example, in July 2024, Nature’s Generator, a leader in the solar power industry, launched a 50-amp 120/240V 12-circuit transfer switch that allows homeowners to choose when to power the selected circuits from their solar generator system. This is augmenting the solar generator market dynamics.
Government Incentives
Regulatory authorities across the globe are offering rebates, tax credits, and grants to encourage businesses and individuals to invest in renewable energy solutions, including solar generators. These financial incentives aid in offsetting the high initial costs associated with solar generator installations, thereby making them more accessible and affordable to a wider audience. This is increasing the solar generator market revenue. For example, in February 2024, the Tamil Nadu Electricity Regulatory Commission (TNERC) unveiled the Forecasting, Scheduling, and Deviation Settlement designed to support the integration of wind and solar energy.
Global Solar Generator Industry Segmentation:
IMARC Group provides an analysis of the key trends in each segment of the market, along with the solar generator market forecast at the global and regional levels for 2025-2033. Our report has categorized the market based on the grid connectivity and end user.
Breakup by Grid Connectivity:
- Off-grid
- On-grid
The report has provided a detailed breakup and analysis of the market based on the grid connectivity. This includes off-grid and on-grid. According to the report, off-grid represented the largest market segmentation.
The inflating requirement for reliable and sustainable power solutions in remote and underserved areas is augmenting the segment's growth. For example, companies like EcoFlow and Goal Zero have introduced new models featuring faster charging times, higher energy storage capacities, and enhanced durability to withstand harsh environments. Moreover, they are specifically designed to cater to a variety of applications, from powering small homes and cabins to supporting essential services in disaster relief operations and off-grid communities. This is expanding the solar generator industry outlook.
Breakup by End User:
- Residential
- Industrial
- Commercial
- Military
The report has provided a detailed breakup and analysis of the market based on the end user. This includes residential, industrial, commercial, and military. According to the report, residential represented the largest market segmentation.
The solar generator models often feature state-of-the-art lithium-ion batteries, thereby enabling homeowners to store excess solar energy for use during power outages or peak usage times. For instance, companies like Jackery and Tesla have unveiled new residential solar generators that boast larger energy storage capacities. This is expanding the solar generator market insights.
Breakup by Region:
- Asia Pacific
- North America
- Europe
- Middle East and Africa
- Latin America
The market research report has also provided a comprehensive analysis of all the major regional markets, which include Asia Pacific; North America; Europe; the Middle East and Africa; and Latin America. According to the report, North America accounted for the largest solar generator market share.
The rising consumer awareness towards renewable energy and the escalating demand for reliable backup power solutions are propelling the regional market. Major players in North America, including Generac and Goal Zero, are introducing innovative products with greater energy storage capacities, higher efficiency, and enhanced portability. As per the solar generator market highlights, this is acting as another significant growth-inducing factor.
Competitive Landscape:
The solar generator market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major market companies have also been provided. Some of the key players in the market include:
- Goal Zero LLC
- Hollandia Solar
- Altern Limited
- Jaspak Pte. Ltd.
- Sunvis Solar Co. Ltd.
- BioLite, Inc.
- Powerenz, Inc.
- SolSolutions LLC
- SolaRover, Inc.
- SolarLine Group
- Voltaic Power Pvt. Ltd
- How has the global solar generator market performed so far, and how will it perform in the coming years?
- What are the key regional markets?
- What has been the impact of COVID-19 on the global solar generator market growth?
- What are the various grid connectivity segments?
- Who are the major end users?
- What are the various stages in the value chain of the global solar generator market?
- What are the key driving factors and challenges in the global solar generator market?
- What is the structure of the global solar generator market, and who are the key players?
- What is the degree of competition in the global solar generator market?
- How are solar generators manufactured?
1 PREFACE
2 SCOPE AND METHODOLOGY
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 EXECUTIVE SUMMARY
4 INTRODUCTION
4.1 Overview
4.2 Key Industry Trends
5 GLOBAL SOLAR GENERATOR MARKET
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Price Analysis
5.4.1 Key Price Indicators
5.4.2 Price Structure
5.5 Market Breakup by Grid Connectivity
5.6 Market Breakup by End-User
5.7 Market Breakup by Region
5.8 Market Forecast
5.9 SWOT Analysis
5.9.1 Overview
5.9.2 Strengths
5.9.3 Weaknesses
5.9.4 Opportunities
5.9.5 Threats
5.10 Value Chain Analysis
5.11 Porter’s Five Forces Analysis
5.11.1 Overview
5.11.2 Bargaining Power of Buyers
5.11.3 Bargaining Power of Suppliers
5.11.4 Degree of Competition
5.11.5 Threat of New Entrants
5.11.6 Threat of Substitutes
6 MARKET BREAKUP BY GRID CONNECTIVITY
6.1 Off-Grid
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 On-Grid
6.2.1 Market Trends
6.2.2 Market Forecast
7 MARKET BREAKUP BY END-USER
7.1 Residential
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Commercial
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Industrial
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Military
7.4.1 Market Trends
7.4.2 Market Forecast
8 MARKET BREAKUP BY REGION
8.1 North America
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Europe
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Asia Pacific
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Middle East and Africa
8.4.1 Market Trends
8.4.2 Market Forecast
8.5 Latin America
8.5.1 Market Trends
8.5.2 Market Forecast
9 SOLAR GENERATOR MANUFACTURING PROCESS
9.1 Product Overview
9.2 Raw Material Requirements
9.3 Manufacturing Process
9.4 Key Success and Risk Factors
10 COMPETITIVE LANDSCAPE
10.1 Market Structure
10.2 Key Players
10.3 Profiles of Key Players
10.3.1 Goal Zero LLC
10.3.2 Hollandia Solar
10.3.3 Altern Limited
10.3.4 Jaspak Pte. Ltd.
10.3.5 Sunvis Solar Co. Ltd.
10.3.6 BioLite, Inc.
10.3.7 Powerenz, Inc.
10.3.8 SolSolutions LLC
10.3.9 SolaRover, Inc.
10.3.10 SolarLine Group
10.3.11 Voltaic Power Pvt. Ltd.
2 SCOPE AND METHODOLOGY
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 EXECUTIVE SUMMARY
4 INTRODUCTION
4.1 Overview
4.2 Key Industry Trends
5 GLOBAL SOLAR GENERATOR MARKET
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Price Analysis
5.4.1 Key Price Indicators
5.4.2 Price Structure
5.5 Market Breakup by Grid Connectivity
5.6 Market Breakup by End-User
5.7 Market Breakup by Region
5.8 Market Forecast
5.9 SWOT Analysis
5.9.1 Overview
5.9.2 Strengths
5.9.3 Weaknesses
5.9.4 Opportunities
5.9.5 Threats
5.10 Value Chain Analysis
5.11 Porter’s Five Forces Analysis
5.11.1 Overview
5.11.2 Bargaining Power of Buyers
5.11.3 Bargaining Power of Suppliers
5.11.4 Degree of Competition
5.11.5 Threat of New Entrants
5.11.6 Threat of Substitutes
6 MARKET BREAKUP BY GRID CONNECTIVITY
6.1 Off-Grid
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 On-Grid
6.2.1 Market Trends
6.2.2 Market Forecast
7 MARKET BREAKUP BY END-USER
7.1 Residential
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Commercial
7.2.1 Market Trends
7.2.2 Market Forecast
7.3 Industrial
7.3.1 Market Trends
7.3.2 Market Forecast
7.4 Military
7.4.1 Market Trends
7.4.2 Market Forecast
8 MARKET BREAKUP BY REGION
8.1 North America
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Europe
8.2.1 Market Trends
8.2.2 Market Forecast
8.3 Asia Pacific
8.3.1 Market Trends
8.3.2 Market Forecast
8.4 Middle East and Africa
8.4.1 Market Trends
8.4.2 Market Forecast
8.5 Latin America
8.5.1 Market Trends
8.5.2 Market Forecast
9 SOLAR GENERATOR MANUFACTURING PROCESS
9.1 Product Overview
9.2 Raw Material Requirements
9.3 Manufacturing Process
9.4 Key Success and Risk Factors
10 COMPETITIVE LANDSCAPE
10.1 Market Structure
10.2 Key Players
10.3 Profiles of Key Players
10.3.1 Goal Zero LLC
10.3.2 Hollandia Solar
10.3.3 Altern Limited
10.3.4 Jaspak Pte. Ltd.
10.3.5 Sunvis Solar Co. Ltd.
10.3.6 BioLite, Inc.
10.3.7 Powerenz, Inc.
10.3.8 SolSolutions LLC
10.3.9 SolaRover, Inc.
10.3.10 SolarLine Group
10.3.11 Voltaic Power Pvt. Ltd.
LIST OF TABLES
Table 1: Global: Solar Generator Market: Key Industry Highlights, 2024 and 2033
Table 2: Global: Solar Generator Market Forecast: Breakup by Grid Connectivity (in Million USD), 2025-2033
Table 3: Global: Solar Generator Market Forecast: Breakup by End-User (in Million USD), 2025-2033
Table 4: Global: Solar Generator Market Forecast: Breakup by Region (in Million USD), 2025-2033
Table 5: Solar Generator Manufacturing: Raw Material Requirements
Table 6: Global: Solar Generator Market: Competitive Structure
Table 7: Global: Solar Generator Market: Key Players
Table 1: Global: Solar Generator Market: Key Industry Highlights, 2024 and 2033
Table 2: Global: Solar Generator Market Forecast: Breakup by Grid Connectivity (in Million USD), 2025-2033
Table 3: Global: Solar Generator Market Forecast: Breakup by End-User (in Million USD), 2025-2033
Table 4: Global: Solar Generator Market Forecast: Breakup by Region (in Million USD), 2025-2033
Table 5: Solar Generator Manufacturing: Raw Material Requirements
Table 6: Global: Solar Generator Market: Competitive Structure
Table 7: Global: Solar Generator Market: Key Players
LIST OF FIGURES
Figure 1: Global: Solar Generator Market: Major Drivers and Challenges
Figure 2: Global: Solar Generator Market: Sales Value (in Million USD), 2019-2024
Figure 3: Global: Solar Generator Market: Breakup by Grid Connectivity (in %), 2024
Figure 4: Global: Solar Generator Market: Breakup by End-User (in %), 2024
Figure 5: Global: Solar Generator Market: Breakup by Region (in %), 2024
Figure 6: Global: Solar Generator Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 7: Solar Generator Market: Price Structure
Figure 8: Global: Solar Generator Industry: SWOT Analysis
Figure 9: Global: Solar Generator Industry: Value Chain Analysis
Figure 10: Global: Solar Generator Industry: Porter’s Five Forces Analysis
Figure 11: Global: Solar Generator (Off-Grid) Market: Sales Value (in Million USD), 2019 & 2024
Figure 12: Global: Solar Generator (Off-Grid) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 13: Global: Solar Generator (On-Grid) Market: Sales Value (in Million USD), 2019 & 2024
Figure 14: Global: Solar Generator (On-Grid) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 15: Global: Solar Generator (Residential Use) Market: Sales Value (in Million USD), 2019 & 2024
Figure 16: Global: Solar Generator (Residential Use) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 17: Global: Solar Generator (Commercial Use) Market: Sales Value (in Million USD), 2019 & 2024
Figure 18: Global: Solar Generator (Commercial Use) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 19: Global: Solar Generator (Industrial Use) Market: Sales Value (in Million USD), 2019 & 2024
Figure 20: Global: Solar Generator (Industrial Use) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 21: Global: Solar Generator (Military Use) Market: Sales Value (in Million USD), 2019 & 2024
Figure 22: Global: Solar Generator (Military Use) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 23: North America: Solar Generator Market: Sales Value (in Million USD), 2019 & 2024
Figure 24: North America: Solar Generator Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 25: Europe: Solar Generator Market: Sales Value (in Million USD), 2019 & 2024
Figure 26: Europe: Solar Generator Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 27: Asia Pacific: Solar Generator Market: Sales Value (in Million USD), 2019 & 2024
Figure 28: Asia Pacific: Solar Generator Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 29: Middle East and Africa: Solar Generator Market: Sales Value (in Million USD), 2019 & 2024
Figure 30: Middle East and Africa: Solar Generator Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 31: Latin America: Solar Generator Market: Sales Value (in Million USD), 2019 & 2024
Figure 32: Latin America: Solar Generator Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 33: Solar Generator Manufacturing: Process Flow
Figure 1: Global: Solar Generator Market: Major Drivers and Challenges
Figure 2: Global: Solar Generator Market: Sales Value (in Million USD), 2019-2024
Figure 3: Global: Solar Generator Market: Breakup by Grid Connectivity (in %), 2024
Figure 4: Global: Solar Generator Market: Breakup by End-User (in %), 2024
Figure 5: Global: Solar Generator Market: Breakup by Region (in %), 2024
Figure 6: Global: Solar Generator Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 7: Solar Generator Market: Price Structure
Figure 8: Global: Solar Generator Industry: SWOT Analysis
Figure 9: Global: Solar Generator Industry: Value Chain Analysis
Figure 10: Global: Solar Generator Industry: Porter’s Five Forces Analysis
Figure 11: Global: Solar Generator (Off-Grid) Market: Sales Value (in Million USD), 2019 & 2024
Figure 12: Global: Solar Generator (Off-Grid) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 13: Global: Solar Generator (On-Grid) Market: Sales Value (in Million USD), 2019 & 2024
Figure 14: Global: Solar Generator (On-Grid) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 15: Global: Solar Generator (Residential Use) Market: Sales Value (in Million USD), 2019 & 2024
Figure 16: Global: Solar Generator (Residential Use) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 17: Global: Solar Generator (Commercial Use) Market: Sales Value (in Million USD), 2019 & 2024
Figure 18: Global: Solar Generator (Commercial Use) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 19: Global: Solar Generator (Industrial Use) Market: Sales Value (in Million USD), 2019 & 2024
Figure 20: Global: Solar Generator (Industrial Use) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 21: Global: Solar Generator (Military Use) Market: Sales Value (in Million USD), 2019 & 2024
Figure 22: Global: Solar Generator (Military Use) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 23: North America: Solar Generator Market: Sales Value (in Million USD), 2019 & 2024
Figure 24: North America: Solar Generator Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 25: Europe: Solar Generator Market: Sales Value (in Million USD), 2019 & 2024
Figure 26: Europe: Solar Generator Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 27: Asia Pacific: Solar Generator Market: Sales Value (in Million USD), 2019 & 2024
Figure 28: Asia Pacific: Solar Generator Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 29: Middle East and Africa: Solar Generator Market: Sales Value (in Million USD), 2019 & 2024
Figure 30: Middle East and Africa: Solar Generator Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 31: Latin America: Solar Generator Market: Sales Value (in Million USD), 2019 & 2024
Figure 32: Latin America: Solar Generator Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 33: Solar Generator Manufacturing: Process Flow