Deodorants Market in Japan 2021

January 2022 | 20 pages | ID: DCC101CEEB6EEN
StrategyHelix Inc

Abstracts

An antiperspirant is a chemical agent that reduces perspiration or sweating. Deodorants typically include antiseptic ingredients that repel the bacteria that cause odor, and may contain an additional fragrance. The deodorants market in Japan is set to increase by US$ 120 million from 2021 to 2027, representing a compound annual growth rate (CAGR) of 3.1% during the forecast period. The increasing demand for personal grooming products, along with the rise in female workforce participation, rising demand for novel and innovative scented products among millennials, increasing awareness regarding the benefits of maintaining personal hygiene are expected to boost the market growth in the coming years.

The report provides up-to-date market size data for period 2017-2020 and forecast to 2027 covering key market aspects like sales value for deodorants. The Japan deodorants market is segmented on the basis of price range, product, and distribution channel. On the basis of price range, the deodorants market in Japan has been segmented into prestige product, mass product. Among these, the mass product segment was accounted for the highest revenue generator in 2020. By product, the deodorants market in Japan has been segmented into aerosols and sprays, creams and gels, pumps, roll-ons, sticks. The aerosols and sprays segment is estimated to account for the largest share of the deodorants market in Japan. Based on distribution channel, the deodorants market in Japan is categorized into supermarkets & hypermarkets, specialty stores, online retailing, others.

The Japan deodorants market is highly competitive. The competitive landscape of the industry has also been examined along with the profiles of the key players Beiersdorf AG, Shiseido Company Limited, Mandom Corporation, Lion Corporation, Kao Corporation, Unilever PLC, Chuo Bussan International Co. Ltd.

Report Scope
Price range: prestige product, mass product
Product: aerosols and sprays, creams and gels, pumps, roll-ons, sticks
Distribution channel: supermarkets & hypermarkets, specialty stores, online retailing, others
Years considered: this report covers the period 2017 to 2027

Key Benefits for Stakeholders
Get a comprehensive picture of the Japan deodorants market
Identify regional strategies and strategic priorities on the basis of local data
Pinpoint growth sectors and trends for investment

Contents

PART 1. INTRODUCTION

Scope of the study
Study period
Geographical scope
Research methodology

PART 2. DEODORANTS MARKET OVERVIEW

PART 3. MARKET BREAKDOWN BY PRICE RANGE

Prestige product
Mass product

PART 4. MARKET BREAKDOWN BY PRODUCT

Aerosols and sprays
Creams and gels
Pumps
Roll-ons
Sticks

PART 5. MARKET BREAKDOWN BY DISTRIBUTION CHANNEL

Supermarkets & hypermarkets
Specialty stores
Online retailing
Others

PART 6. KEY COMPANIES

Beiersdorf AG
Shiseido Company, Limited
Mandom Corporation
Lion Corporation
Kao Corporation
Unilever PLC
Chuo Bussan International Co., Ltd.
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