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Global Hearing Aid Market Report: 2015 Edition

October 2015 | 64 pages | ID: G3D205DCE65EN
Koncept Analytics

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Hearing aid is a small electronic device that is placed around or inside the ear for amplification and modification of sound in order to enhance the hearing and speech comprehension of people. It is considered one of the most popular treatments of hearing loss. Hearing aid styles are classified into four types: Behind-the-Ear (BTE), In-the-Ear (ITE), In-the-Canal (ITC) and Completely-in-the-Canal (CIC), and Invisible-in-Canal (IIC).

As per the global hearing aid market report, the hearing healthcare market in the world is mainly divided into three segments: Hearing Aids, Hearing Implants and Hearing Diagnostics. The global wholesale hearing aid market volume reported faster growth when compared to historical growth trend, primarily driven by favorable reimbursement changes in Germany with the effect from November, 2013. The US is the largest hearing aid market, still having plenty of scope for volume growth like other countries, Germany, the UK, Japan, and Australia among others. The hearing implants are segmented into three categories: cochlear implants, direct acoustical cochlear stimulation implants and bone-anchored hearing implants.

The key factors which are anticipated to drive market growth include promising demographic development, increasing global GDP, increasing global healthcare expenditure among others. Some of the noteworthy industry trends include RIC/RITE showing remarkable growth, distribution strategies as a means of competition and leading players entering into related business segments. However, the industry remains threatened by certain challenges which include potential threat from new entrants, pricing pressure and changed market dynamics in the US among others.

The report provides a comprehensive study of global hearing aid market and its segments in addition with major regional markets. The competition in the global hearing aid market is highly intense among very few large players like Sonova Holding AG, GN ReSound and William Demant. All these companies have been profiled in the present report highlighting their key financials and business strategies for growth.

By combining SPSS Inc.’s data integration and analysis capabilities with our relevant findings, we have predicted the future growth of the industry. We employed various significant variables that have an impact on this industry and created regression models with SPSS Base to determine the future direction of the industry. Before deploying the regression model, the relationship between several independent or predictor variables and the dependent variable was analyzed using standard SPSS output, including charts, tables and tests.

1.1 Introduction
  1.1.1 Degree of Hearing Loss
  1.1.2 Types of Hearing Loss
1.2 Hearing Aid Devices
  1.2.1 Types of Hearing Aids
1.3 Industry Value Chain


2.1 Global Hearing Instruments Market
  Market Value
  Market Volume
2.2. Distribution Channels
2.3 Hearing Instruments Market by Region
  2.3.1 North America
    Market Volume
    Growth Rate
    US Overall Market
    US VA Market
    US Private Market
    Penetration Rate
  2.3.2 Asia-Pacific
    Market Volume
    Growth Rate
    Korean Market Value
    Korean Market Distribution Share
  2.3.3 Germany
    Market Volume
    Distribution Share
  2.3.4 EMEA
    Market Volume
    Growth Rate
  2.3.5 European Region
    Market Volume by Country
2.4 Hearing Instrument Market by Segment
  Hearing Aids Market
  Hearing Implant Market
    2.4.1 Cochlear Implants
      Market Share
      Unit Sales


3.1 Key Trends
  3.1.1 Market Penetration of Hearing Aids
  3.1.2 Shift from Non-Wireless to Wireless Technology
  3.1.3 Effect of GDP on the Hearing Aid Market
  3.1.4 Reimbursement Drives Adoption Rate
  3.1.5 Distribution channels
3.2 Industry Developments
  3.2.1 Introduction of Quest Platform
  3.2.2 Advent of Bluetooth and FM Technology
  3.2.3 Development of Hearing Aids Made for I-Phone Users
3.3 Growth Drivers
  3.3.1 Rising Global Healthcare Expense
  3.3.2 Increasing Global Aging Population
  3.3.3 Increase in Hearing Loss Population
  3.3.4 Increased Use of MP3 Players
3.4 Challenges
  3.4.1 Increased Number of Cochlear Device Failure in the US
  3.4.2. Social Stigma
  3.4.3 Rising Price Pressure


4.1 Product Portfolio
4.2 Geographic Comparison
4.3 Therapeutic Comparison
4.4 Organic Growth
4.5 Inventory Management
4.6 Veteran Affairs Market (US)


5.1 Sonova Holding AG
  5.1.1 Business Overview
  5.1.2 Financial Overview
  5.1.3 Business Strategies
    Unremitting Focus on Innovation
    Increased Penetration in the Global Marketplace
5.2 William Demant Holding Group
  5.2.1 Business Overview
  5.2.2 Financial Overview
  5.2.3 Business Strategies
    Business Expansion through Acquisitions
    Launch of Novel and Innovative Products
5.3 GN ReSound
  5.3.1 Business Overview
  5.3.2 Financial Overview
  5.3.3 Business Strategies
    Launch of SMART Program
    Expanding Product Portfolio
5.4 Siemens AG
  5.4.1 Business Overview
  5.4.2 Financial Overview
  5.4.3 Business Strategies
    Focus on R&D Activities
    Global Expansion


6.1 Market Forecast
6.2 Forecast Methodology
  6.2.1 Dependent and Independent Variables
  6.2.2 Correlation Analysis
  6.2.3 Regression Analysis


Hearing Aid Industry Value Chain
Global Hearing Instruments Market by Value (2007-2012)
Global Hearing Instruments Market by Volume (2007-2012)
Product Distribution Channel’s Share by Volume (2012)
Region-Wise Percentage Distribution of Global Hearing Market – By Volume (2012)
The US Hearing Instruments Market Volume Growth (Q110-Q313)
The US VA Hearing Instruments Market - Quarterly Volume (Q110-Q313)
The US Private Hearing Instruments Market - Quarterly Volume (Q110-Q313)
Segment-Wise Percentage Distribution of the US Hearing Aid Market – By Volume (2012)
Hearing Aid Penetration Rate in the US by Degree of Hearing Loss (2012)
Owners vs. Non-Owners of Hearing Instruments in the US (2012)
Korean Hearing Aid Market by Value (2007-2012E)
Korean Hearing Aid Distribution Market (2012)
German Hearing Aid Market by Volume (2007-2012)
German Hearing Aid Distribution Market (2012)
Global Hearing Instruments Market by Segment (2012)
Global Hearing Aids Vs Implants Sales (2007-2012)
Global Hearing Aids Vs Implants -Percentage Share (2007-2012)
Hearing Implants Market Share by Volume (2012)
Market Share of Cochlear Implants by Company (2012)
Hearing Impaired Population Segmented by Grades of Hearing Loss (2012)
Hearing Aid Penetration Rate by Region (2012)
The US Hearing Aid Penetration Rate (2012)
The US Paediatric Penetration Rate of CI in Profound Hearing Loss Segment (2010-2015F)
The US Wireless VS Non-Wireless Hearing Instruments Market (Q113)
Hearing Instruments Units – Channel Development (2012)
Global Health Care Expenditure Per Capita (2008-2012E)
Global Aging Population (Over 65) as a Percentage of Total Population (2008-2012)
Increase in Incidence of Hearing Loss Population in the US (1989-2050)
Cumulative Device Failures in the US – By Volume (2012)
Drop-Out Rates in Germany (2012)
Hearing Instruments Market Share - By Value (2012)
Hearing Instruments Market Share - By Value (2013E)
Hearing Aid Manufacturers - Geographical Comparison (2012)
Hearing Aid Manufacturers - Therapeutic Comparison (2012)
Hearing Aid Manufacturers – Inventory Management (2012)
Sonova’s Revenue Share by Segment (2013)
Sonova’s Revenues and Net Income (2008-2012)
William Demant’s Revenue Share by Business Segments (2012)
William Demant’s Revenues and Net Income (2008-2012)
GN ReSound’s Revenue Share by Business Segments (2012)
GN ReSound Revenues and EBITA (2008-2012)
Siemens AG’s Revenue Share by Business Segments (2013)
Siemens AG’s Revenues and Net Income (2008-2013)
Global Hearing Instrument Market Value Forecast (2007-2016F)


North America’s Hearing Instruments Market by Volume (2007-2012)
APAC’s Hearing Instruments Market by Volume (2007-2012)
EMEA’s Hearing Instruments Market by Volume (2007-2012)
European Hearing Aid Market by Volume (2008-2012)
Market Share of Cochlear Implants by Volume (1H11-2H13E)
Real GDP Growth by Region and Hearing Devices Sales Growth (2007-2012)
Hearing Aid Reimbursements in Key Countries
Hearing Healthcare Product Portfolio – By Companies (2012)
Organic Hearing Aid Growth (2012-2013E)
Market Share in the VA Hearing Aid Market (November 07 - October 13F)
Dependent & Independent Variables (2007-2012)
Correlation Matrix
Model Summary – Coefficient of Determination
Regression Coefficients Output

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