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Customer & trade perception of compressors - Chicago Pneumatic - ValueNotes BrandMeter 2015

March 2016 | 29 pages | ID: CB68E076FB0EN
ValueNotes Strategic Intelligence Pvt Ltd

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ValueNotes Brandmeter is a quick-access tool providing insights on how customers and trade partners perceive various industrial compressor brands in India.
  • An unbiased and independent report based on 300+ interviews with end-users and trade participants
  • Companies are ranked by customers and the trade across parameters such as product quality, energy efficiency, after-sales service, quality of air output, compressor life, product availability, brand image, value for money, design & customization, and product warranty
  • Product- and brand-wise buying preferences across regions and end-user industries in India
    • End-user industries include automobile, cement, chemical, food and beverages, pharmaceuticals, power, steel, textiles
    This report highlights the overall perception of Chicago Pneumatic compressors, including end-users’ and the trade’s perception of the company’s reciprocating and screw compressors. Chicago Pneumatic has been ranked by various purchasing criteria and by the end-use industries. Key areas of concern for end-users and the trade about the brand have also been captured.
  • 1. OVERALL PERCEPTION OF CHICAGO PNEUMATIC COMPRESSORS

    2. PERCEPTION OF CHICAGO PNEUMATIC RECIPROCATING COMPRESSORS

    3. PERCEPTION OF CHICAGO PNEUMATIC SCREW COMPRESSORS

    4. CHICAGO PNEUMATIC RANKINGS BY PURCHASING CRITERIA

    5. CHICAGO PNEUMATIC RANKINGS BY USERS AND NON-USERS

    6. END USERS AND TRADE PERCEPTION OF CHICAGO PNEUMATIC RECIPROCATING COMPRESSORS

    7. END USERS AND TRADE PERCEPTION OF CHICAGO PNEUMATIC SCREW COMPRESSORS

    8. PERCEPTION OF CHICAGO PNEUMATIC ON KEY PARAMETERS BY REGION

    9. PERCEPTION OF CHICAGO PNEUMATIC BY END-USER INDUSTRIES

    10. KEY AREAS OF CONCERN FOR END-USERS AND TRADE

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