Demographic Shift to Drive Golf Retail Market

Date: August 22, 2007
Pages: 21
Price:
US$ 950.00
Publisher: Koncept Analytics
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: DE133EA9280EN
Leaflet:

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Demographic Shift to Drive Golf Retail Market
The recent trends indicate a slight decrease in the number of rounds played and the number of core participants of golf. However, the diminishing popularity of golf is only a temporary phase. The growing baby boomer generation and population shift in the 45-plus age group in the coming decade are likely to drive the golf market.

The competitive landscape of the golf retail market is highly fragmented, with the major competitor groups being on-course and off-course specialty retailers. The highly fragmented state of the golf retail market gives an opportunity for companies with superior merchandise concepts and solid inventory management. The focus of top retailers is on a broad assortment of products, private labels, multi-channel platforms and innovative shopping experience.

The report begins with a discussion of the sporting goods market and then goes on to analyze the US, UK, and other regional golf markets. The report profiles the major golf retailers, focusing in-depth on their business strategies. It also analyzes the major trends prevalent in the golf market.

1. MARKET OVERVIEW

Golf accounts for about a third of the sporting goods market, with golf participation levels having a strong impact on sports equipment sales.
1.1 US Sporting Goods Market
  1Retail Sales of Sporting Goods
  1Retail Sales by Sporting Goods Stores
1.2 US Golf Market
  1Golf Retail Sales
  1Rounds Played
1.3 Other Markets
  1.3.1 UK
  1  1Production of Golf Goods
  1.3.2 Japan
  1  1Golf Balls Market Share
  1.3.3 China

2. MARKET TRENDS

2.1 Decline of Core Golfers
2.2 Population Shift to Drive Participation
2.3 Decline in Rounds Played Harm Sales
2.4 Boomers to Drive Sales
2.5 Technology to Drive Club Innovation

3. COMPETITIVE LANDSCAPE

The major competitors are on-course and off-course specialty retailers.
Off-course Golf Specialty Stores
On-line/Catalog Retailers
Franchise Golf Retailers
On-course Pro Shops
Traditional Sporting Goods Retailers
Mass Merchants

4. COMPANY PROFILES

4.1 Golfsmith
  1Overview
  1Business Strategies
4.2 Dick's Sporting Goods
  1Overview
  1Business Strategies
4.3 Edwin Watts
4.4 PGA Superstores
4.5 Sports Authority

LIST OF TABLES

Golf Retail Sales (2001-06)
Golf Balls Market Share in Japan
Growth in Golf Participation (1990-2005)
Distribution of Golfers by Age and Spend
Brands – Technological Edge
Market Share of Top Golf Retailers
Superstore Growth of Top Retailers
Stores by State of Top Retailers
Golfsmith - Product Categories
Golfsmith - Proprietary Brands
Dick’s - Store-Within-A-Store Shops
PGA Superstores - Store Opening Timeline

LIST OF CHARTS

Retail Sales of Sporting Goods (2000-06)
Retail Sales by Sporting Goods Stores (2000-06)
Rounds Played (1999-2006)
UK Production of Golf Goods (1999-2005)
Population Shift by Age (2000-10)
Round Played Vs Golf Equipment Sales Index (2002-05)
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