Greeting Cards: Market Research Report

December 2018 | 366 pages | ID: GC83F97162AEN
Global Industry Analysts, Inc

Abstracts

This report analyzes the worldwide markets for Greeting Cards in Units and US$ by the following Segments: Seasonal Cards (Christmas/New Year, Valentine's Day, & Other Seasonal Cards), and Everyday Cards (Birthday, Anniversary, & Other Everyday Cards). The US and Canadian markets are also analyzed by the following Segments: Seasonal Cards (Christmas/New Year, Valentine's Day, Mothers Day, Easter, Fathers Day, & Other Seasonal Cards), and Everyday Cards (Birthday, Anniversary, Get Well, Friendship, Sympathy, & Other Everyday Cards). The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa, and Latin America.

Annual estimates and forecasts are provided for the period 2016 through 2024.

Also, a five-year historic analysis is provided for these markets.

Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs.

The report profiles 124 companies including many key and niche players such as -

• American Greetings Corporation
• Archies Limited
• Avanti Press Inc.
• Budget Greeting Cards Ltd.
• Card Factory plc
• Child Rights and You

Contents

1. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

2. INDUSTRY OVERVIEW

Greeting Cards: Celebrating Life Moments and Milestone Events despite Challenging Times and the Inevitable Market Decline
Expression through Cards: Making Memories out of Life’s Important Moments and Social Occasions
A Psychographic Profile of Greeting Card Customer Groups
Global Market Outlook
Overpowering Alternatives Hinder Global Volume and Value Sales

Table 1. Per Capita Spending (US$) on Greeting Cards for the UK, Canada, USA, Australia, Spain, Italy, South Korea, France, Russia, Germany, and Turkey (includes corresponding Graph/Chart)

Table 2. Per Capita Consumption (Units) of Greeting Cards for United Kingdom, United States, Canada, Australia and Spain (includes corresponding Graph/Chart)

Developing Countries to Witness Positive Growth amidst Global Decline

Table 3. Global Greeting Cards Market - Geographic Regions Ranked by CAGR (Value) for 2016-2024: Asia-Pacific, Middle East & Africa, Latin America, Canada, Japan, Europe, and USA (includes corresponding Graph/Chart)

Growth Drivers in Developing Countries Summarized
Growth Drivers (On a Scale of 1-10)
Favorable Demographics Augur Well for Greeting Cards Markent
Globalization Trend Generates Market Growth Opportunitiesn

3. MARKET TRENDS, ISSUES & DRIVERS

Surging Popularity of Digital Cards Continue to Negatively Impact Sales of Traditional Greeting Cards
Smartphones: The Most Preferred Mobile Vehicle for Sending Digital Greeting Cards
American Greetings’ Bluemountain. com Launches iPad App for Personalized Greetings
Hallmark Too Makes the Inevitable Shift to Digital
Internet as a Medium to Celebrate & Socialize: A Boon to E-Greeting Cards
Traditional Greeting Cards versus Electronic Greeting Cards
E-greeting Cards Adopt Subscription based Business Model
Millennials: The Most Lucrative Consumer Cluster and the New Marketing Target
Greeting Card Companies Vie to Gain Favor of Millennials
American Greetings’ Happy Tails Greeting Card Collection for the Millennial Consumer
Global Millennial Population Facts & Figures: Important Opportunity Indicators

Table 4. Global Millennials Population by Region (2018E): Percentage Breakdown of Number of Millennials for North America, Europe, China & Japan, Latin America and Rest of World (includes corresponding Graph/Chart)

Table 5. Millennial Population as a Percentage (%) of Total Population in Developing Countries: 2018E (includes corresponding Graph/Chart)

Noteworthy Technology and Design Trends: Towards Reviving Consumer Interest
Technology for Personalized Music Greeting Cards
Innovative 3-D Popup Cards
Novel Online-Subscription Service for Greeting Cards
Unique Service for Personalized Cards
Sound Cards
‘Blank’ is the New Design Trend
Handmade Cards
Anti-Valentine Cards
Hilarious Greeting Cards
Other Major Ongoing Design Trends for Greeting Cards
Customized Greeting Cards Grow in Popularity
Personalized Cards and Gifts: Focus of Innovation at Hallmark
Custom-Printing Emerge as a Lucrative Business
Interactive Greeting Cards Generate Significant Buzz
Mobile Phone Apps for Creating Physical Greeting Cards: A Growing Trend
Greeting Cards Turn Eco-friendly
Boxed Card Sets: A Novel Strategy to Revive Market Growth
Sales of Luxury Cards on the Rise
Rising Demand for Cards for the Blind
New Occasions and New Themes: A Growing Niche
Workplace Greetings Attain Commonplace Stature
Sympathy Cards Help Sail Through Difficult Times
Corporate Greeting Cards: An Ideal Marketing & Advertising Tool
Demographic Trends Play an Important Role in Market Adoption

4. OCCASIONS, CELEBRATIONS & HOLIDAYS: A MACRO PERSPECTIVE

Valentine’s Day Cards: Evolutionary Scan from 1920s to Date
Facts about Valentine’s Day Cards
Trends
Father’s Day & Mother’s Day: A Tribute to Parenthood
Father’s Day
Trends
Mother’s Day
Trends
Halloweens Day: A Spooky Homage to Immortality
Christmas/New Year: There’s Money in Festivities
Christmas
New Year's Eve/Day
Chinese New Year
Easter, Three Kings Day & Thanksgiving Day: Milking Cash from Religious Events
Easter
Three Kings Day
Thanksgiving
Passover
Weddings: A Season for Cash Registers to Chime with the Wedding Bells
Anniversaries: Celebrating Milestones in Camaraderie
Birthdays: The World’s Best-Loved Reason to Celebrate

5. PRODUCT OVERVIEW

Greeting Cards: Definition
Types of Greeting Cards
Standard Greeting Cards
Photo Greeting Cards
Musical Greeting Cards
Electronic Greeting Cards
Postcards
Corporate Greeting Cards
New Styles
Disposable Feature
Additional Features
Prospects
C. A. R. D System: Endorsing the Tradition of Offering Business Cards
Advantages of the C. A. R. D. System
Applications of the C. A. R. D. System
Kids’ Greeting Cards
UNICEF Greeting Cards
History of Greeting Cards: A Peek into Its Intriguing Origin
Popular Christmas Cards: Trick Cards
Types of Trick Cards
Legendary Artists: Documenting Creativity through the Ages
John Calcott Horsley (1817-1903)
Louis Prang (1824 -1909): Father of the American Christmas Card
Esther Allen Howland (1828-1904): An Emblematic Trendsetter Ensconced in Time
George C. Whitney (1842-1915): Renowned for Valentine Verses
Kate Greenaway (1846-1901): Pioneering Card Designer of the Victorian Era
Ellen H. Clapsaddle (1865-1934): A Great Artist
Joyce C. Hall (1891-1982): Creator of Famous Hallmark Company
George Burkhardt: Propagator of Noble Causes

6. COMPETITIVE LANDSCAPE

Greeting Cards Marketplace: Competition Continues to Intensify
Hallmark & American Greetings: A Competitive Comparison
Who Wields the Leadership Scepter?
What Makes Hallmark a Hallmark in the Cards Arena?
Hallmark Seeks Help from Technology for Supply Chain Efficiency
American Greetings’ Recipe for Online Success
Hallmark & American Greetings: Insights into Ploys & Strategies Adopted
Market Leaders Embrace the E-Card Business Model
The Tussle in the E-Greeting Arena
Consolidation Rife in the Greeting Cards Market
Key Factors Determining Market Success Summarized
Low Entry Barriers Make Industry Attractive for Newcomers
Companies Struggle to Remain Relevant Amidst Ever-Changing Market Dynamics
Online Greeting Card Designing Companies: Key Beneficiaries of the Shift towards Digitization
Card Manufacturers Use Technology to Appeal to Customers
Licensing Agreements: Building Blocks for Improved Sales Turnover
Increasing Raw Material Costs Add to Manufacturers Woes
Retail Landscape for Greeting Cards
Online Greeting Card Sales: The Most Lucrative Retail Segment
Innovative Approaches for Selling Greeting Cards Online
Print-on-Demand Sites
Online Sales of Handcrafted Cards
Build Your Own Website Selling Cards
Selling Card Design Ideas
Freelance Sites
Innovative Retailing Strategies: Order of the Day
Supermarkets: A Niche Channel for Greeting Cards
6.1 Focus on Select Global Players
American Greetings Corporation (USA)
Carlton Cards Ltd. (Canada)
Schurman Retail Group (SRG) (USA)
John Sands (Australia) Ltd. (Australia)
UK Greetings Ltd. (UK)
Archies Limited (India)
Avanti Press Inc. (USA)
Budget Greeting Cards Ltd. (UK)
Card Factory plc (UK)
Child Rights and You (India)
Crane & Co. (USA)
Current Media Group LLC (USA)
Galison Publishing LLC (USA)
Hallmark Cards, Inc. (USA)
Nihon Hallmark K. K. (Japan)
IG Design Group Plc (UK)
Party City Holdco Inc. (USA)
Simon Elvin Ltd. (UK)

UNICEF (USA)

6.2 Product Launches
Hallmark Launches New Just Because Greeting Card Line
HappyGiant Launches AR Featured REAL cARds
Hallmark Introduces New Vinyl Record Greeting Cards for Valentine’s Day
Blue Eyed Sun Launches Daydream Everyday Cards
InterGreet Launches Premium Greeting Card Line
Hallmark Launches New Hallmark Anthem Song Cards
American Greetings Launches New Birthday Collection
Hallmark Launches VR Greeting Cards
American Greetings Launches New Collection of Mother’s Day Cards
American Greetings Unveils New Birthday Card Collections
American Greetings Introduces New Valentine’s Day Card Collections
American Greetings Launches New Card Collection for Valentine’s Day
6.3 Recent Industry Activity
Clayton, Dubilier & Rice Acquires Majority Stake in American Greetings
Lovepop Receives $12.5 M Investment by Highland Capital Partners for 3D Greeting Cards
Atlantyca and Akena Sign an Agreement for Production of Geronimo Stilton’s Greeting Cards
IG Design Group Acquires Biscay Greetings
Hallmark Collaborates with Funny Or Die

7. GLOBAL MARKET PERSPECTIVE

Volume Analytics

Table 6. World Recent Past, Current & Future Analysis for Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 7. World Historic Review for Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 8. World 14-Year Perspective for Greeting Cards by Geographic Region/Country - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Greeting Cards Volume Sales by Occasion

Table 9. World Recent Past, Current & Future Analysis for Seasonal Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 10. World Historic Review for Seasonal Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 11. World 14-Year Perspective for Seasonal Greeting Cards by Geographic Region/Country - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 12. World Recent Past, Current & Future Analysis for Seasonal Greeting Cards by Occasion - Christmas/New Year, Valentine’s Day and Other Seasonal Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 13. World Historic Review for Seasonal Greeting Cards by Occasion - Christmas/New Year, Valentine’s Day and Other Seasonal Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 14. World 14-Year Perspective for Seasonal Greeting Cards by Occasion - Percentage Breakdown of Unit Sales for Christmas/New Year, Valentine’s Day and Other Seasonal Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 15. World Recent Past, Current & Future Analysis for Christmas/New Year Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 16. World Historic Review for Christmas/ New Year Greeting Cards by Geographic Region/ Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 17. World 14-Year Perspective for Christmas/ New Year Greeting Cards by Geographic Region/ Country - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 18. World Recent Past, Current & Future Analysis for Valentine’s Day Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 19. World Historic Review for Valentine’s Day Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 20. World 14-Year Perspective for Valentine’s Day Greeting Cards by Geographic Region/Country - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 21. World Recent Past, Current & Future Analysis for Other Seasonal Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 22. World Historic Review for Other Seasonal Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 23. World 14-Year Perspective for Other Seasonal Cards by Geographic Region/Country - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 24. World Recent Past, Current & Future Analysis for Everyday Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 25. World Historic Review for Everyday Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 26. World 14-Year Perspective for Everyday Greeting Cards by Geographic Region/Country - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 27. World Recent Past, Current & Future Analysis for Everyday Greeting Cards by Occasion - Birthday, Anniversary, and Others Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 28. World Historic Review for Everyday Greeting Cards by Occasion - Birthday, Anniversary, and Others Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 29. World 14-Year Perspective for Everyday Greeting Cards by Occasion - Percentage Breakdown of Unit Sales for Birthday, Anniversary, and Others Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 30. World Recent Past, Current & Future Analysis for Birthday Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 31. World Historic Review for Birthday Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 32. World 14-Year Perspective for Birthday Greeting Cards by Geographic Region/Country - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 33. World Recent Past, Current & Future Analysis for Anniversary Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 34. World Historic Review for Anniversary Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 35. World 14-Year Perspective for Anniversary Greeting Cards by Geographic Region/Country - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 36. World Recent Past, Current & Future Analysis for Other Everyday Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 37. World Historic Review for Other Everyday Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in Million Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 38. World 14-Year Perspective for Other Everyday Cards by Geographic Region/Country - Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Value Analytics

Table 39. World Recent Past, Current & Future Analysis for Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 40. World Historic Review for Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 41. World 14-Year Perspective for Greeting Cards by Geographic Region/Country - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Greeting Cards Value Sales by Occasion

Table 42. World Recent Past, Current & Future Analysis for Seasonal Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 43. World Historic Review for Seasonal Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 44. World 14-Year Perspective for Seasonal Greeting Cards by Geographic Region/Country - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 45. World Recent Past, Current & Future Analysis for Seasonal Greeting Cards by Occasion - Christmas/New Year, Valentine’s Day and Other Seasonal Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 46. World Historic Review for Seasonal Greeting Cards by Occasion - Christmas/New Year, Valentine’s Day and Other Seasonal Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 47. World 14-Year Perspective for Seasonal Greeting Cards by Occasion - Percentage Breakdown of Value Sales for Christmas/New Year, Valentine’s Day and Other Seasonal Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 48. World Recent Past, Current & Future Analysis for Christmas/New Year Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 49. World Historic Review for Christmas/ New Year Greeting Cards by Geographic Region/ Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 50. World 14-Year Perspective for Christmas/ New Year Greeting Cards by Geographic Region/ Country - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 51. World Recent Past, Current & Future Analysis for Valentine’s Day Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 52. World Historic Review for Valentine’s Day Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 53. World 14-Year Perspective for Valentine’s Day Greeting Cards by Geographic Region/Country - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 54. World Recent Past, Current & Future Analysis for Other Seasonal Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 55. World Historic Review for Other Seasonal Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 56. World 14-Year Perspective for Other Seasonal Cards by Geographic Region/Country - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 57. World Recent Past, Current & Future Analysis for Everyday Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 58. World Historic Review for Everyday Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 59. World 14-Year Perspective for Everyday Greeting Cards by Geographic Region/Country - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 60. World Recent Past, Current & Future Analysis for Everyday Greeting Cards by Occasion - Birthday, Anniversary, and Others Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 61. World Historic Review for Everyday Greeting Cards by Occasion - Birthday, Anniversary, and Others Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 62. World 14-Year Perspective for Everyday Greeting Cards by Occasion - Percentage Breakdown of Value Sales for Birthday, Anniversary, and Others Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 63. World Recent Past, Current & Future Analysis for Birthday Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 64. World Historic Review for Birthday Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 65. World 14-Year Perspective for Birthday Greeting Cards by Geographic Region/Country - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 66. World Recent Past, Current & Future Analysis for Anniversary Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 67. World Historic Review for Anniversary Greeting Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 68. World 14-Year Perspective for Anniversary Greeting Cards by Geographic Region/Country - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 69. World Recent Past, Current & Future Analysis for Other Everyday Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 70. World Historic Review for Other Everyday Cards by Geographic Region/Country - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 71. World 14-Year Perspective for Other Everyday Cards by Geographic Region/Country - Percentage Breakdown of Value Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa, and Latin America Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

8. REGIONAL MARKET PERSPECTIVE

8.1 The United States
A. Market Analysis
Greeting Cards: One of the Most Accessible Forms of Communication Slowly and Steadily Fading Away
Fast Facts
Surging Demand for Economical E-Cards Hamper Growth Prospects for Greeting Cards
Cards with Innovative Designs and Newer Technologies Garner Consumer Interest
Design Trends Respond to Changing Demand of All Generations
Customization and Digitization: Major Factors Influencing Future Market Dynamics
Sales of Cards for “Everyday Situations” Outstrip “Occasion-Specific Cards”
Greeting Cards Follow the Eco-Friendly Trend
Cards with Messages Depicting Humor Gain Popularity
Hispanics: America’s Fastest Growing Ethnic Group
Cards for Pets: A Rising Concept
Keeping Retailers on their Toes
Alternative Seeker Personality: A Big Threat to the Greetings Card Market
Religious Cards: A Niche Market
Inspirational Cards: Communicating Diverse Messages
Competitive Landscape

Table 72. Leading Greeting Cards Companies in the US (2018E): Percentage Breakdown of Value Sales for American Greeting, Hallmark, and Others (includes corresponding Graph/Chart)

Table 73. Leading Players in the US Mother's Day Greeting Cards Market (2018E): Percentage Share Breakdown of Value Sales for American Greetings, Hallmark and Others (includes corresponding Graph/Chart)

Table 74. Leading Greeting Cards and Gift Retailers in the US (2018E): Percentage Breakdown of Value Sales for Amscan Holdings Stores (Party City), Disney Store, Schurman Retail Group (Papyrus), Spencer Gifts L. L. C., Things Remembered, and Others (includes corresponding Graph/Chart)

Table 75. US Greeting Cards Market by Distribution Channel (2018E): Percentage Breakdown of Sales for Card & Gift Stores, Mass-Market Retailers, Chain Drug Stores, Food Discount Party Stores, Dollar Stores and Others (includes corresponding Graph/Chart)

Consolidation: The Answer to Underperforming Locations and Reduced Operating Costs
Greeting Card Publishers Outsource Printing to Overseas Markets
B. Market Analytics
Unit Analytics

Table 76. US Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, Mother’s Day, Easter, Father’s Day and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, Get Well, Friendship, Sympathy and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 77. US Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/ New Year, Valentine’s Day, Mother’s Day, Easter, Father’s Day and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, Get Well, Friendship, Sympathy and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 78. US 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Unit Sales for Seasonal Cards (Christmas/ New Year, Valentine’s Day, Mother’s Day, Easter, Father’s Day and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, Get Well, Friendship, Sympathy and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Value Analytics

Table 79. US Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, Mother’s Day, Easter, Father’s Day and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, Get Well, Friendship, Sympathy and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 80. US Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/ New Year, Valentine’s Day, Mother’s Day, Easter, Father’s Day and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, Get Well, Friendship, Sympathy and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 81. US 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Value Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, Mother’s Day, Easter, Father’s Day and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, Get Well, Friendship, Sympathy and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

8.2 Canada
A. Market Analysis
Canadian Greeting Cards Market Dominated by US Companies

Table 82. Leading Greeting Cards Companies in Canada (2018E): Percentage Breakdown of Value Sales for American Greetings, Hallmark, and Others (includes corresponding Graph/Chart)

Market Continues to Decline despite Efforts to Resuscitate Sales
Surging Raw Material Costs and Rising Postage Prices Add to Market Woes
B. Market Analytics
Unit Analytics

Table 83. Canadian Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, Mother’s Day, Easter, Father’s Day and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, Get Well, Friendship, Sympathy and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 84. Canadian Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, Mother’s Day, Easter, Father’s Day and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, Get Well, Friendship, Sympathy and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 85. Canadian 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Unit Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, Mother’s Day, Easter, Father’s Day and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, Get Well, Friendship, Sympathy and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Value Analytics

Table 86. Canadian Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, Mother’s Day, Easter, Father’s Day and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, Get Well, Friendship, Sympathy and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 87. Canadian Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/ New Year, Valentine’s Day, Mother’s Day, Easter, Father’s Day and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, Get Well, Friendship, Sympathy and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 88. Canadian 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Value Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, Mother’s Day, Easter, Father’s Day and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, Get Well, Friendship, Sympathy and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

8.3 Japan
A. Market Analysis
Distinct Custom of Sending New Year Greeting Cards Continue in Japan despite Market Maturity
Market Snapshots
Japanese Market Depends on Imports
Competitive Landscape
B. Market Analytics
Unit Analytics

Table 89. Japanese Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 90. Japanese Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/ New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 91. Japanese 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Unit Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Value Analytics

Table 92. Japanese Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 93. Japanese Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/ New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 94. Japanese 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Value Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

8.4 Europe
Market Analysis
Unit Analytics

Table 95. European Recent Past, Current & Future Analysis for Greeting Cards by Geographic Region/Country - France, Germany, Italy, UK, Spain, Russia, and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 96. European Historic Review for Greeting Cards by Geographic Region/Country - France, Germany, Italy, UK, Spain, Russia, and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 97. European 14-Year Perspective for Greeting Cards by Geographic Region/Country - Percentage Breakdown of Unit Sales for France, Germany, Italy, UK, Spain, Russia, and Rest of Europe Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 98. European Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 99. European Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/ New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 100. European 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Unit Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Value Analytics

Table 101. European Recent Past, Current & Future Analysis for Greeting Cards by Geographic Region/Country - France, Germany, Italy, UK, Spain, Russia, and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 102. European Historic Review for Greeting Cards by Geographic Region/Country - France, Germany, Italy, UK, Spain, Russia, and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 103. European 14-Year Perspective for Greeting Cards by Geographic Region/Country - Percentage Breakdown of Value Sales for France, Germany, Italy, UK, Spain, Russia, and Rest of Europe Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 104. European Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 105. European Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/ New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 106. European 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Value Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

  8.4.1 France
Market Analysis
Unit Analytics

Table 107. French Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 108. French Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 109. French 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Unit Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Value Analytics

Table 110. French Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/ New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 111. French Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/ New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 112. French 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Value Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

  8.4.2 Germany
Market Analysis
Unit Analytics

Table 113. German Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 114. German Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/ New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 115. German 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Unit Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Value Analytics

Table 116. German Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 117. German Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 118. German 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Value Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

  8.4.3 Italy
Market Analysis
Unit Analytics

Table 119. Italian Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 120. Italian Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/ New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 121. Italian 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Unit Sales for Seasonal Cards (Christmas/ New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Value Analytics

Table 122. Italian Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 123. Italian Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 124. Italian 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Value Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

  8.4.4 The United Kingdom
A. Market Analysis
UK: A Major Greeting Cards Market Worldwide…
Fast Facts
…. And Well-Established in Terms of Revenues, Design, and Publishing

Table 125. Leading Players in the UK Greeting Cards Market (2018E): Percentage Breakdown of Value Sales for Card Factory, Hallmark, UK Greetings, and Others (includes corresponding Graph/Chart)

Higher Postage Costs and Increasing Proliferation of E-Cards: Fundamental Reasons for Market Decline
Card Retailers in UK Exploring New Avenues of Marketing

Table 126. UK Greeting Cards Market by Distribution Channel (2018E): Percentage Breakdown of Value Sales for Grocers, Specialist Chains, and Others (includes corresponding Graph/Chart)

Key Threats to the UK Greeting Cards Market
B. Market Analytics
Unit Analytics

Table 127. UK Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 128. UK Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 129. UK 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Unit Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Value Analytics

Table 130. UK Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 131. UK Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 132. UK 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Value Sales for Seasonal Cards (Christmas/ New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

  8.4.5 Spain
Market Analysis
Unit Analytics

Table 133. Spanish Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 134. Spanish Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 135. Spanish 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Unit Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Value Analytics

Table 136. Spanish Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 137. Spanish Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 138. Spanish 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Value Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

  8.4.6 Russia
Market Analysis
Unit Analytics

Table 139. Russian Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 140. Russian Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 141. Russian 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Unit Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Value Analytics

Table 142. Russian Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 143. Russian Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/ New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 144. Russian 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Value Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

  8.4.7 Rest of Europe
Market Analysis
Unit Analytics

Table 145. Rest of Europe Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/ New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 146. Rest of Europe Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 147. Rest of Europe 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Unit Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Value Analytics

Table 148. Rest of Europe Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/ New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 149. Rest of Europe Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 150. Rest of Europe 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Value Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

8.5 Asia-Pacific
A. Market Analysis
Asia-Pacific Offers Significant Market Growth Opportunities
Australian Market for Greeting Cards: Few Facts
Valentine’s Day: An Important Occasion for Greeting Card Sales in India
B. Market Analytics
Unit Analytics

Table 151. Asia-Pacific Recent Past, Current & Future Analysis for Greeting Cards by Geographic Region/Country - Australia, China, South Korea, and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 152. Asia-Pacific Historic Review for Greeting Cards by Geographic Region/Country - Australia, China, South Korea, and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 153. Asia-Pacific 14-Year Perspective for Greeting Cards by Geographic Region/ Country - Percentage Breakdown of Unit Sales for Australia, China, South Korea, and Rest of Asia-Pacific Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 154. Asia-Pacific Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 155. Asia-Pacific Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 156. Asia-Pacific 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Unit Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Value Analytics

Table 157. Asia-Pacific Recent Past, Current & Future Analysis for Greeting Cards by Geographic Region/Country - Australia, China, South Korea, and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 158. Asia-Pacific Historic Review for Greeting Cards by Geographic Region/Country - Australia, China, South Korea, and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 159. Asia-Pacific 14-Year Perspective for Greeting Cards by Geographic Region/ Country - Percentage Breakdown of Value Sales for Australia, China, South Korea, and Rest of Asia-Pacific Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Table 160. Asia-Pacific Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 161. Asia-Pacific Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 162. Asia-Pacific 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Value Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

8.6 Middle East & Africa
Market Analysis
Unit Analytics

Table 163. Middle East & African Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 164. Middle East & African Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 165. Middle East & African 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Unit Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Value Analytics

Table 166. Middle East & African Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/ New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 167. Middle East & African Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 168. Middle East & African 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Value Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

8.7 Latin America
Market Analysis
Unit Analytics

Table 169. Latin American Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/ New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 170. Latin American Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 171. Latin American 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Unit Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

Value Analytics

Table 172. Latin American Recent Past, Current & Future Analysis for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 173. Latin American Historic Review for Greeting Cards by Occasion - Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets Independently Analyzed with Annual Sales Figures in US$ Thousand for Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 174. Latin American 14-Year Perspective for Greeting Cards by Occasion - Percentage Breakdown of Value Sales for Seasonal Cards (Christmas/New Year, Valentine’s Day, and Other Seasonal Cards); and Everyday Cards (Birthday, Anniversary, and Other Everyday Cards); Markets for Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

9. COMPANY PROFILES

Total Companies Profiled: 124 (including Divisions/Subsidiaries - 134)
The United States (73)
Canada (6)
Japan (2)
Europe (42)
  France (2)
  Germany (3)
  The United Kingdom (25)
  Italy (4)
  Spain (1)
  Rest of Europe (7)
Asia-Pacific (Excluding Japan) (9)
Africa (2)