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Tea in Tunisia

January 2021 | 22 pages | ID: T45152624A5EN
Euromonitor International Ltd

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2020 saw the consumption of tea in Tunisia continue to increase despite the impact of the COVID-19 pandemic. The category continues to benefit from favourable cultural factors, not least that, traditionally, many Tunisian consumers have been fairly heavy tea drinkers. Tea is consumed on an almost daily by many people and this became a more ingrained habit during the quarantine lockdown. This is because people spending much more of their time at home had the opportunity to brew a cup of tea to en...

Euromonitor International's Tea in Tunisia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2016-2020, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Tea market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
KEY DATA FINDINGS
2020 IMPACT
Tea consumption increases during the quarantine lockdown
On-trade sales negatively impacted by COVID-19 quarantine lockdown
COVID-19 has no negative impact on off-trade sales of tea
RECOVERY AND OPPORTUNITIES
On-trade sales of tea to continue increasing over the forecast period
New varieties to be launched in the category, bringing more diversity
Growing interest in tea bags as opposed to loose leaf tea
CATEGORY DATA
Table 1 Retail Sales of Tea by Category: Volume 2015-2020
Table 2 Retail Sales of Tea by Category: Value 2015-2020
Table 3 Retail Sales of Tea by Category: % Volume Growth 2015-2020
Table 4 Retail Sales of Tea by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Tea: % Retail Value 2016-2020
Table 6 LBN Brand Shares of Tea: % Retail Value 2017-2020
Table 7 Forecast Retail Sales of Tea by Category: Volume 2020-2025
Table 8 Forecast Retail Sales of Tea by Category: Value 2020-2025
Table 9 Forecast Retail Sales of Tea by Category: % Volume Growth 2020-2025
Table 10 Forecast Retail Sales of Tea by Category: % Value Growth 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on hot drinks
COVID-19 country impact
Company response
Retailing shift
Foodservice vs retail split
What next for hot drinks?
MARKET DATA
Table 11 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2015-2020
Table 12 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2015-2020
Table 13 Retail Sales of Hot Drinks by Category: Volume 2015-2020
Table 14 Retail Sales of Hot Drinks by Category: Value 2015-2020
Table 15 Retail Sales of Hot Drinks by Category: % Volume Growth 2015-2020
Table 16 Retail Sales of Hot Drinks by Category: % Value Growth 2015-2020
Table 17 Foodservice Sales of Hot Drinks by Category: Volume 2015-2020
Table 18 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2015-2020
Table 19 Total Sales of Hot Drinks by Category: Total Volume 2015-2020
Table 20 Total Sales of Hot Drinks by Category: % Total Volume Growth 2015-2020
Table 21 NBO Company Shares of Hot Drinks: % Retail Value 2016-2020
Table 22 LBN Brand Shares of Hot Drinks: % Retail Value 2017-2020
Table 23 Retail Distribution of Hot Drinks by Format: % Volume 2015-2020
Table 24 Retail Distribution of Hot Drinks by Format and Category: % Volume 2020
Table 25 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2020-2025
Table 26 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2020-2025
Table 27 Forecast Retail Sales of Hot Drinks by Category: Volume 2020-2025
Table 28 Forecast Retail Sales of Hot Drinks by Category: Value 2020-2025
Table 29 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2020-2025
Table 30 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2020-2025
Table 31 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2020-2025
Table 32 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2020-2025
Table 33 Forecast Total Sales of Hot Drinks by Category: Total Volume 2020-2025
Table 34 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources


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