Company Study of ANTA Sports Products Limited, 2012

April 2012 | 12 pages | ID: CD5872A3AAFEN
ResearchInChina

Abstracts

ANTA Sports Products Limited was established in 1994, with the headquarters in Jinjiang, Fujian province. As one of the leading branded sportswear enterprises in China, ANTA Sports Products Limited primarily designs, develops, manufactures and markets sportswear, including sports footwear, apparel and accessories. The Group has established extensive distribution network with a leading presence in 2nd and 3rd tier cities in China under the management of regional distributors. The Group places great emphasis on branding by integrating sports resources and sponsorship, advertising and promotional activities and consistent store image to enhance brand and product differentiation. For the past 10 years, its footwear has been enjoying a leading position in China composed index on market shares.? Anta is the cooperative partner of IOC during 2009-2012.

Contents

1. PROFILE

2 OPERATION

3 REVENUE STRUCTURE

4 GROSS MARGIN

5 R&D

6 CLIENTS AND SUPPLIERS

7. RELATED BUSINESS OF SPORTING GOODS

8. FORECAST AND OUTLOOK

Selected Charts

SELECTED CHARTS

Revenue and Net Profits of ANTA, 2007-2011
Revenue Breakdown of ANTA by Product, 2009-2011
Revenue share of ANTA by Product, 2009-2011
Sales Revenue of Anta by Region, 2009-2011
Revenue Share of Anta by Region, 2009-2011
Gross Margin of Anta, 2009-2011
R&D Input and Proportion to Operating Cost of Anta, 2007-2011
Revenue Share of Top 5 Clients of Anta, 2007-2011
Procurement Proportion of Top 5 Suppliers of Anta, 2007-2011
Distribution of Anta’s Retail Stores in China, 2011
Total Sales Area of Anta, 2007-2011
Number of Anta’s Outlets, 2006-2011
Revenue and Net Profits Forecast of ANTA, 2010-2014