Wine in Turkey

June 2026 | 44 pages | ID: W9C9A3598D5EN
MarketLine

Abstracts

Summary

Wine in Turkey industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2020-25, and forecast to 2030). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

• The wine market is segmented into still wine, sparkling wine, and fortified wine. The market is valued according to retail selling price (RSP) and includes any applicable taxes.
• The Turkish wine market recorded values of $716.4 million in 2025, representing a compound annual growth rate (CAGR) of 4.0% between 2020 and 2025.
• Market consumption volume increased at a CAGR of 1.5% between 2020 and 2025, reaching 94.2 million liters in 2025.
• The consumption volume of the Turkish wine market during 2020-25 was significantly supported by e-commerce & modern retail, within local regulatory limits.

Scope

• Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the wine market in Turkey
• Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the wine market in Turkey
• Leading company profiles reveal details of key wine market players’ global operations and financial performance
• Add weight to presentations and pitches by understanding the future growth prospects of the Turkey wine market with five year forecasts by both value and volume

Reasons to Buy

• What was the size of the Turkey wine market by value in 2025?
• What will be the size of the Turkey wine market in 2030?
• What factors are affecting the strength of competition in the Turkey wine market?
• How has the market performed over the last five years?
• Who are the top competitors in Turkey's wine market?

Contents

1 EXECUTIVE SUMMARY

1.1. Market Value
1.2. Market Value Forecast
1.3. Market Volume
1.4. Market Volume Forecast
1.5. Category Segmentation
1.6. Geography Segmentation
1.7. Market Share
1.8. Market Rivalry
1.9. Competitive Landscape

2 MARKET OVERVIEW

2.1. Market Definition
2.2. Market Analysis
2.3. Market Trends
2.4. Regulatory Landscape

3 MARKET DATA

3.1. Market Value
3.2. Market Volume

4 MARKET SEGMENTATION

4.1. Category Segmentation
4.2. Geography Segmentation
4.3. Market Distribution

5 MARKET OUTLOOK


6 FIVE FORCES ANALYSIS

6.1. Summary
6.2. Buyer Power
6.3. Supplier Power
6.4. New Entrants
6.5. Threat Of Substitutes
6.6. Degree Of Rivalry

7 COMPETITIVE LANDSCAPE

7.1. Market Share
7.2. Who are the leading players in the Turkish wine market?
7.3. Which companies have been most successful in increasing their market shares during 2020-25?
7.4. What are the most popular brands in the Turkish wine market?

8 COMPANY PROFILES

8.1. Kavaklidere Saraplari AS
8.2. Diageo Plc
8.3. LVMH Moet Hennessy Louis Vuitton SE

9 MACROECONOMIC INDICATORS

9.1. Country data

10 APPENDIX

10.1. Methodology
10.2. Industry Associations
10.3. Related MarketLine research
10.4. About MarketLine

List Of Tables

LIST OF TABLES

Table 1: Turkey wine market value: $ million, 2020-25
Table 2: Turkey wine market volume: million liters, 2020-25
Table 3: Turkey wine market category segmentation: % share, by value, 2020-25
Table 4: Turkey wine market category segmentation: $ million, 2020-25
Table 5: Turkey wine market geography segmentation: $ million, 2025
Table 6: Turkey wine market distribution: % share, by volume, 2025
Table 7: Turkey wine market value forecast: $ million, 2025-30
Table 8: Turkey wine market volume forecast: million liters, 2025-30
Table 9: Turkey wine market share: % share, by volume, 2025
Table 10: Kavaklidere Saraplari AS: Key Facts
Table 11: Diageo Plc: Key Facts
Table 12: Diageo Plc: Annual Financial Ratios
Table 13: Diageo Plc: Key Employees
Table 14: LVMH Moet Hennessy Louis Vuitton SE: Key Facts
Table 15: LVMH Moet Hennessy Louis Vuitton SE: Annual Financial Ratios
Table 16: LVMH Moet Hennessy Louis Vuitton SE: Key Employees
Table 17: Turkey Size of Population (Million), 2021-25
Table 18: Turkey Real GDP (Constant 2010 Prices, $ Billion), 2021-25
Table 19: Turkey GDP (Current Prices, $ Billion), 2021-25
Table 20: Turkey Inflation, 2021-25
Table 21: Turkey Consumer Price Index (Absolute), 2021-25
Table 22: Turkey Exchange Rate, 2020-25

List Of Figures

LIST OF FIGURES

Figure 1: Turkey wine market value: $ million, 2020-25
Figure 2: Turkey wine market volume: million liters, 2020-25
Figure 3: Turkey wine market category segmentation: $ million, 2020-25
Figure 4: Turkey wine market geography segmentation: % share, by value, 2025
Figure 5: Turkey wine market distribution: % share, by volume, 2025
Figure 6: Turkey wine market value forecast: $ million, 2025-30
Figure 7: Turkey wine market volume forecast: million liters, 2025-30
Figure 8: Forces driving competition in the wine market in Turkey, 2025
Figure 9: Drivers of buyer power in the wine market in Turkey, 2025
Figure 10: Drivers of supplier power in the wine market in Turkey, 2025
Figure 11: Factors influencing the likelihood of new entrants in the wine market in Turkey, 2025
Figure 12: Factors influencing the threat of substitutes in the wine market in Turkey, 2025
Figure 13: Drivers of degree of rivalry in the wine market in Turkey, 2025
Figure 14: Turkey wine market share: % share, by volume, 2025