Armenia Mobile Market Followed Positive Growth Trajectory by 2015, States BuddeComm in Its Report Available at

06 May 2016 • by Natalie Aster

LONDON – Following a period of erratic growth, Armenia’s mobile market followed a positive growth trajectory by 2015. The segment particularly has benefitted from higher levels of competition. By 2015-end, the mobile penetration stood at 120% and the mobile subscriber sector kept on gathering speed, registering annual growth of 5%. By early 2016, the number of mobile broadband subscribers stood at around one-third of the country’s overall mobile subscriber base.

Meanwhile, the Armenian fixed-line market has been growing slowly since 2009, leveling off or going negative with no improvement expected in the long view.

The surging awareness about the Internet amid the local population has led to a strong hike in Internet users, with the penetration crossing the 51% mark in 2015.

With the accelerated uptake of Internet, broadband services have been gaining fast traction, with both the mobile and fixed broadband sectors seeing fast-paced growth. By late 2015, mobile broadband penetration stood at 37% and fixed broadband reached 10%.

In late 2011, VivaCell-MTS launched its 4G services at the domestic level, with their coverage reaching nearly 50% by early 2016. Meantime, domestic service provider Ucom had captured the largest slice (90%) of the fiber-to-the-home (FTTH) pie.

The mobile marketplace has seen the introduction of Mobile Number Portability (MNP) during 2013/2014, with the operators establishing a JV to manage it.

In-demand research report “Armenia - Telecoms, Mobile and Broadband - Statistics and Analyses” elaborated by BuddeComm covers the national telecom market space. It gives an overview of the country and its economy; offers insights into the background and current state of the telecom market. The report sheds light on the regulatory framework. Furthermore, the study takes a look at the domestic telecom infrastructure; discusses fixed-network operators in Armenia; provides an in-depth investigation of the country’s fixed broadband internet sector; analyses the mobile sector; gives information on the major mobile operators; and also focuses on the digital media universe.

More reports by our partner can be found at BuddeComm page


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Natalie Aster
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