India Laundry Care Marketplace Explored by Bonafide Research & Marketing Topical Report Published at

18 Apr 2016 • by Natalie Aster

LONDON – India is recognised as a developing economy with constantly increasing living standards. The consumption of laundry products in the country is also on the rise. During five previous years, the domestic laundry care market witnessed sustained healthy growth driven by rising population number, expanding urbanisation and increasing incomes of local population. Meantime, the Indian detergent market is currently in its maturity stage.

Since 2011, the laundry care industry in India has been registering growth at a CAGR of almost 13%. The detergents segment contributes the largest share to the total market revenues. Meantime, the fabric care segment experiences rapid growth. Currently, high stability, eco-friendliness and long-lasting properties of powder detergents are amid key benefits that determine a wide acceptance of them amid Indian consumers. Liquid detergents is a novel segment in the country’s market; it is expected to see robust growth in the years to come.

There is a great many of well-known brands in the Indian detergent market with HUL, Rohit Surfactants, P&G, Nirma and Jyothy Laboratories, among others.

The insightful report “India Laundry Care Market Outlook, 2021” prepared by Bonafide Research & Marketing provides an in-depth analysis of the Indian laundry care market. It offers an up-close look at the prevailing trends and outlines top growth prospects up till 2021. Moreover, the research report includes reliable data on the market size, segmentation, shares and revenues; explores the market dynamics (key growth drivers, challenges, opportunities and restraints. The competitive landscape is thoroughly scrutinised here. The report also discloses forecasts for the future development of the country’s laundry care market through 2021.  

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