German Personal Care Appliances Market Trends Canvassed by Euromonitor in Its Discounted Report Recently Published at MarketPublishers.com03 Mar 2016 • by Natalie Aster
LONDON – As of 2015, the key driving forces of the German personal care appliances market included novel products and brands launches and the high level of innovation. As a result, the local consumers’ attention remained on new launches and developments within the country’s personal care appliances market, propelling the market volume growth.
Overwhelmed with a wide range of devices, the German market for personal care appliances is dominated by the oral care appliances segment that includes electric toothbrush units and battery toothbrush units. Demand for these products among German consumers remains significantly high and, furthermore, is anticipated to increase in the years to come.
The German market for personal care appliances is dominated by Procter & Gamble Germany GmbH & Co Operations oHG, accounting for a 22% volume share. This company is closely followed by Philips GmbH, which holds a volume share of 20%.
Through 2020, the German personal care appliances market is forecast to continue growing, spurred by rising beauty and wellness concerns along with increasing importance to maintain one’s look and present an attractive appearance.
Comprehensive research report “Personal Care Appliances in Germany” provides a detailed guide to the German personal care appliances market, offers data on the market size, volume, value and shapes, explores the market dynamics and uncovers sales statistics for 2011-2015. It is a valuable source of vital information on the latest development trends, key market growth drivers and limiters, top companies and major brands, etc. The research study offers unrivalled data on the market competitive environment, new product launches and the latest market strategies. Five-year forecasts for the German personal care appliances market are included in the report.
Personal Care Appliances in Germany
Published: February, 2016
Price: US$ 990.00 US$ 842.00
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