JD Strategies Discussed by MIC in New Market Research Report Now Available at MarketPublishers.com

04 Nov 2015 • by Natalie Aster

LONDON – At present, JD is the world's top 5 e-commerce company, the largest self-operated e-commerce platform in China, and the country’s 4th largest Internet company in parallel with Baidu, Alibaba, and Tencent (collectively referred to as BAT). The firm is composed of six business arms comprising JD Finance, JD Mall, Paipai, JD Daojia (O2O), JD Smart, and overseas business.

From 2013 onwards, JD has been focusing on increasing its global presence alongside platform management. The development of smart devices, O2O (online to offline), financial products, and other Internet products has been part of JD's strategies since 2013.

Apart from its key e-commerce business, since 2013, JD has aggressively developed online banking services. In 2014, the company expanded its business to smart services by becoming engaged in the development of smart devices, in an attempt to create an open ecosystem for smart services.

JD has enjoyed huge growth in terms of gross merchandise volume (GMV), net revenue, and active customers. The firm’s active customers witnessed 103.8% YoY growth with GMV rising 107.3% to USD 260 billion as of 2014; while its net revenue grew 65.8%.

Despite a net loss, JD has shown bright growth potential which is higher than the Chinese e-commerce industry's average; China’s e-commerce witnessed around 59.5% YoY growth in 2014. The distinguished performance has made JD a component of the NASDAQ-100 Index in summer 2015.

New research report “JD's E-Commerce Strategies” created by Market Intelligence & Consulting Institute (MIC) is aimed at discussing the company’s current development. It canvasses JD’s mobile commerce, e-commerce, cross border e-commerce, and online-to-offline (O2O) marketing strategies. The study examines the competition and collaboration between JD and BAT, along with presenting a comprehensive analysis of how JD has emerged as a new market leader. A detailed comparison between JD and BAT is included, as is the listing of key companies.

Report Details:

JD's E-Commerce Strategies
Published: October, 2015
Pages: 25 
Price: US$ 1,800.00

More reports by the publisher can be found at MIC page.

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Natalie Aster
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