Bolivian Packaged Food Market Reviewed in Topical Euromonitor Research Report Published at MarketPublishers.com15 Dec 2014 • by Natalie Aster
LONDON – The majority of packaged food categories in Bolivia will likely grow at healthy rates up to end-2014. Growth is set to be bolstered by a hike in demand from the country’s consumers for healthier products of higher quality and at affordable prices. The current economic situation in the country is also projected to fuel packaged food consumption. Consequently, the growth in retail sales volumes is set to stand at a CAGR of 3% in the next few years, which is slightly weaker that the 4% CAGR registered during 2009-2013.
Unwilling to invest in the products (flour, oil, milk, bread, rice and chicken) where the prices are regulated by the government, local manufacturers have found the opportunity to maintain their positions and even expand by investing in the further development of small categories targeting various consumer groups. Companies have benefitted from the introduction of traditional Bolivian ingredients and flavours to the new products.
In spite of the growing penetration of hypermarkets and supermarkets, other grocery retailers keep on being the leading distribution channel for packaged food, as these outlets are scattered throughout the country, they are in close proximity to consumers from all socio-economic classes, as well as the products are offered at lower prices.
Topical market research report “Packaged Food in Bolivia” developed by Euromonitor International provides a comprehensive guide to the Bolivian packaged food market.
The study provides the retail sales statistical data for 2009-2013, enabling to identify the growth sectors and major factors contributing to the changes in the packaged food industry, including distribution issues, new product developments, or pricing trends. The report presents an all-round assessment of the competitive scenario, profiles of the leading market participants, and an insightful discussion of top brands. Furthermore, exhaustive forecasts of Bolivia’s packaged food market up to 2018 highlighting how the sector is poised to develop over time are included in the report.
Packaged Food in Bolivia
Published: December, 2014
Price: US$ 6,500.00
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