India is Amid Top Ten Bottled Water Consumers, Infors IS Advisors28 Feb 2013 • by Natalie Aster
Bottled water market has emerged as one of the most rapidly growing and competitive markets global Bottled Water Industry is a multibillion dollar industry. It has been a remarkable growth trajectory for the sector.
India is among the top ten countries in terms of bottled water consumption. Between 1999 and 2004, the Indian bottled water market grew at a compound annual growth rate (CAGR) of 25 world.
The Indian bottled water industry was virtually stagnant until 1991, when the demand for bottled water was less than two million cases a year and consuming bottled water was considered a luxury. The rise of industry began with the economic liberalization process in 1991 and since then it has not looked back.
The new report "Bottled Water Industry in India (2012-17)" by IS Advisors states that bottled water industry is dominated by the organized sector capturing the majority of the market (80%). The organized sector includes both international players and organized regional players also. Unorganized sector has small portion of the pie in its clutches.
Bottled Water Industry in India (2012-17)
Published: January, 2013
Price: US$ 500.00
One major growth driver for the industry would be going back to the roots; reaching out to people who actually have no access to drinking water. Despite 65 years of independence, the basic supply of drinking water is still a distant dream for majority of Indian villages. While providing access to drinking water is primarily considered to be government’s responsibility, the demand is large enough to require private sector participation. Every day, 2,000 children die because of waterborne diseases — and almost half of them are India’s rural and urban poor.
Access to safe drinking water remains an urgent necessity, as 30% of urban and 90% of rural households still depend completely on untreated surface or groundwater. While access to drinking water in India has increased over the past decade, the tremendous adverse impact of unsafe water on health continues. It is estimated that about 21% of communicable diseases in India are water related.
More information can be found in the report “Bottled Water Industry in India (2012-17)” by IS Advisors.
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