Indian Rural Market Examined in New Research Report Recently Published at

26 Jan 2012 • by Natalie Aster

LONDON – About 68% of India’s population lives in rural areas. Rural population has grown by 12% in last decade. Rural market has distinguished characteristics, accounts for 40% of Indian economy. Rural India has huge, heterogeneous and growing consumer market, which contributes more than 50% to India’s total consumer market size. Vijya Research’s report on rural India studies in detail the size, growth and composition of rural market.

Rural India has witnessed significant development in last decade, with commitment of financial resources and launch of a range of programmes by government towards physical and social infrastructure development.

New “Rural Market in India 2012” prepared by Vijya Research & Advisory examines the rural India’s infrastructure, social development, living conditions, economy and industry.

Report Details:

Rural Market in India 2012
Published: January, 2012
Pages: 52
Price: US$ 300,00

More new market research reports by the publisher can be found at Vijya Research & Advisory page.


MarketPublishers, Ltd.
Tanya Rezler
Tel: +44 208 144 6009
Fax: +44 207 900 3970