China E-commerce Market Analyzed in New Research Report Published at MarketPublishers.com
21 Nov 2011 • by Natalie Aster

LONDON – China's online shopping market is expected to surge over the next several years and reach 2 trillion, or USD 315 billion, by 2015. Factors driving this growth are increasing internet use, emerging middle class, rise in online shopping, extensive usage of plastic money, enhanced e-payment services, rise in mobile commerce, growing social network base and rise in target industries.
Major challenges faced by market players include logistics challenges, huge online counterfeit market, psychological barrier and adaptive difficulty, security issues, system lacks talent and information resources, and entry barriers are also hampering the growth of the market.
New research report “E-commerce Market in China 2011” worked out by Netscribes gives true and unprejudiced insights into China’s e-commerce market, detailing its size and segmentation, highlighting the popular e-commerce business models with an overview, market size and competitive landscape of each type. It discusses the technical specifications, important features and website design and development stages. Furthermore, demand and supply perspective, market drivers and challenges, government policies and initiatives, competitive landscape including profiles of top domestic and foreign players along with their corporation, financial performance, business highlights and their product portfolio can also be found in the study.
Market segments analyzed in the report include online retailing, online advertisement, online travel, online digital downloads, online financial services, online stock operations and online paid subscriptions.
Report Details:
Title: E-commerce Market in China 2011
Published: November, 2011
Pages: 74
Price: US$ 600
Report Contents:
Page 1: Executive Summary
INTRODUCTION
Page 2: Operation Model of an E-commerce System
Page 3: Transaction Flow Model in Online Commerce
MARKET OVERVIEW
Page 4: E-commerce Market – Market Overview, Market Size and Growth (2009-15e), Growth of E-commerce Registered Accounts (2009-12e) and E-commerce Paying Accounts (2009-12e)
Page 5: B2B E-commerce – Market Size and Growth (2009-15e), Competitive Landscape (2010), Revenue Break-Up (Q1 2011)
Page 6-7: B2C / C2C E-commerce – Market Size and Growth (2009-14e), Growth of B2C/C2C Firms in China (2009-11e), Competitive Landscape – Market Share of B2C Players (2010), Market Share of C2C Players (Q2 2011), Target Industries
…
More new market research reports by the publisher can be found at Netscribes page.
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