Tariff Trends SnapShot: No 62 - German Mobile Pricing Prior and After Merger
In SnapShot 62, TCL analyses the changes in German MNO pricing since 2013. In July 2013, Telefonica O2 Deutschland – the 4th German MNO - announced a plan to acquire the 3rd German MNO, E-Plus, owned by KPN.
The SnapShot surveys the main pricing trends taking place in the German market, and how the consolidation of MNOs - from four providers to three providers – has affected overall price levels.
It also pinpoints the main characteristics of the German market, with ARPU and churn as well as pricing.
The SnapShot surveys the main pricing trends taking place in the German market, and how the consolidation of MNOs - from four providers to three providers – has affected overall price levels.
It also pinpoints the main characteristics of the German market, with ARPU and churn as well as pricing.
1. INTRODUCTION – THE GERMAN MOBILE LANDSCAPE
2. PRE-2013 MNO PRICING IN GERMANY (4 MNOS)
3. POST-2013 MNO PRICING IN GERMANY (3 MNOS)
4. THE MAIN MNO PRICING CHANGES IN GERMANY SINCE 2013
5. CONCLUSIONS – GERMAN MARKET CHARACTERISTICS
2. PRE-2013 MNO PRICING IN GERMANY (4 MNOS)
3. POST-2013 MNO PRICING IN GERMANY (3 MNOS)
4. THE MAIN MNO PRICING CHANGES IN GERMANY SINCE 2013
5. CONCLUSIONS – GERMAN MARKET CHARACTERISTICS
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