[email protected] +44 20 8123 2220 (UK) +1 732 587 5005 (US) Contact Us | FAQ |

Web Content Management Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

November 2023 | 141 pages | ID: WCCB1AF84F26EN
IMARC Group

US$ 2,499.00

E-mail Delivery (PDF), Hard Copy Mail Delivery, CD-ROM Mail Delivery

Download PDF Leaflet

Accepted cards
Wire Transfer
Checkout Later
Need Help? Ask a Question
The global web content management market size reached US$ 7.1 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 17.4 Billion by 2028, exhibiting a growth rate (CAGR) of 16.1% during 2022-2028. The growing integration of search engine optimization (SEO) with WCM solutions, the widespread demand for automation across multiple businesses and the emerging information technology (IT) industry represent some of the key factors driving the market.
Web content management (WCM) includes a set of processes and technologies that assist organizations in managing the creation, modification, and publishing of digital content on their websites. It helps businesses to streamline their content production, publishing, and management processes while improving the efficiency and effectiveness of their digital marketing and communication efforts. It consists of several components, including a content authoring and editing system, a content repository, a publishing engine, and a set of collaboration tools. The content authoring and editing system provides a user-friendly interface for authors to create and modify content, while the content repository stores and organizes all the content created by the authors. The publishing engine delivers the content to the appropriate channels, such as websites, mobile apps, or social media platforms, and the collaboration tools enable multiple users to work on the same content simultaneously. As a result, web content management is a critical component of modern digital marketing and communication strategies, enabling organizations to create and deliver high-quality, relevant, and engaging content to their audiences across multiple digital channels.
Web Content Management Market Trends:
The global market is majorly driven by the widespread demand for automation across multiple businesses. This can be attributed to rapid digitization, the growing popularity of smartphones and the penetration of high-speed internet connectivity. Along with this, with the growing number of digital channels available to organizations, there has been a considerable rise in the uptake of WCM solutions that provide a centralized platform for managing content across multiple channels, making it easier for organizations to ensure consistency and quality across all digital touchpoints, which is creating a positive market outlook. Moreover, continual technological advancements and the emergence of the Internet of Things (IoT), artificial intelligence (AI) and cloud computing are significantly supporting the demand on the global level. In addition, the growing integration of search engine optimization (SEO) with WCM solutions has enabled organizations to optimize their content for search engines and improve their visibility and ranking in search results, which is providing a boost to the market. Other factors, including rapid urbanization, intensive business competition, the emerging information technology (IT) industry and extensive research and development (R&D) activities, are also impacting the market favorably.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global web content management market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on component, deployment type, organization size and vertical.
Component Insights:
Solutions
Services
The report has provided a detailed breakup and analysis of the web content management market based on the component. This includes solutions and services. According to the report, services represented the largest segment.
Deployment Type Insights:
On-premises
Cloud-based
A detailed breakup and analysis of the web content management market based on the deployment type has also been provided in the report. This includes on-premises and cloud-based. According to the report, cloud-based type accounted for the largest market share.
Organization Size Insights:
Large Enterprises
Small and Medium Enterprises
The report has provided a detailed breakup and analysis of the web content management market based on the organization size. This includes large enterprises and small and medium enterprises. According to the report, large enterprises exhibit a clear dominance in the market.
Vertical Insights:
BFSI
IT and Telecom
Retail
Education
Government
Healthcare
Media and Entertainment
Travel and Hospitality
Others
A detailed breakup and analysis of the web content management market based on the vertical has also been provided in the report. This includes BFSI, IT and telecom, retail, education, government, healthcare, media and entertainment, travel and hospitality and others. According to the report, media and entertainment hold the leading position in the market.
Regional Insights:
North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America was the largest market for web content management. Some of the factors driving the North America web content management market included the growing smartphone users, continual technological advancements, intensive business competition, etc.
Competitive Landscape:
The report has also provided a comprehensive analysis of the competitive landscape in the global web content management market. Competitive analysis such as market structure, market share by key players, player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the companies covered include Acquia Inc., Adobe Inc., Contentful Inc., Crownpeak Technology Inc., Episerver Inc., e-Spirit AG (Adesso AG), International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, SDL Plc, Sitecore Corporation A/S, etc. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.
Key Questions Answered in This Report
1. What was the size of the global web content management market in 2022?
2. What is the expected growth rate of the global web content management market during 2023-2028?
3. What has been the impact of COVID-19 on the global web content management market?
4. What are the key factors driving the global web content management market?
5. What is the breakup of the global web content management market based on the component?
6. What is the breakup of the global web content management market based on the deployment type?
7. What is the breakup of the global web content management market based on the organization size?
8. What is the breakup of the global web content management market based on the vertical?
9. What are the key regions in the global web content management market?
10. Who are the key players/companies in the global web content management market?
1 PREFACE


2 SCOPE AND METHODOLOGY

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
  2.3.1 Primary Sources
  2.3.2 Secondary Sources
2.4 Market Estimation
  2.4.1 Bottom-Up Approach
  2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 EXECUTIVE SUMMARY


4 INTRODUCTION

4.1 Overview
4.2 Key Industry Trends

5 GLOBAL WEB CONTENT MANAGEMENT MARKET

5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast

6 MARKET BREAKUP BY COMPONENT

6.1 Solutions
  6.1.1 Market Trends
  6.1.2 Market Forecast
6.2 Services
  6.2.1 Market Trends
  6.2.2 Market Forecast

7 MARKET BREAKUP BY DEPLOYMENT TYPE

7.1 On-premises
  7.1.1 Market Trends
  7.1.2 Market Forecast
7.2 Cloud-based
  7.2.1 Market Trends
  7.2.2 Market Forecast

8 MARKET BREAKUP BY ORGANIZATION SIZE

8.1 Large Enterprises
  8.1.1 Market Trends
  8.1.2 Market Forecast
8.2 Small and Medium Enterprises
  8.2.1 Market Trends
  8.2.2 Market Forecast

9 MARKET BREAKUP BY VERTICAL

9.1 BFSI
  9.1.1 Market Trends
  9.1.2 Market Forecast
9.2 IT and Telecom
  9.2.1 Market Trends
  9.2.2 Market Forecast
9.3 Retail
  9.3.1 Market Trends
  9.3.2 Market Forecast
9.4 Education
  9.4.1 Market Trends
  9.4.2 Market Forecast
9.5 Government
  9.5.1 Market Trends
  9.5.2 Market Forecast
9.6 Healthcare
  9.6.1 Market Trends
  9.6.2 Market Forecast
9.7 Media and Entertainment
  9.7.1 Market Trends
  9.7.2 Market Forecast
9.8 Travel and Hospitality
  9.8.1 Market Trends
  9.8.2 Market Forecast
9.9 Others
  9.9.1 Market Trends
  9.9.2 Market Forecast

10 MARKET BREAKUP BY REGION

10.1 North America
  10.1.1 United States
    10.1.1.1 Market Trends
    10.1.1.2 Market Forecast
  10.1.2 Canada
    10.1.2.1 Market Trends
    10.1.2.2 Market Forecast
10.2 Asia Pacific
  10.2.1 China
    10.2.1.1 Market Trends
    10.2.1.2 Market Forecast
  10.2.2 Japan
    10.2.2.1 Market Trends
    10.2.2.2 Market Forecast
  10.2.3 India
    10.2.3.1 Market Trends
    10.2.3.2 Market Forecast
  10.2.4 South Korea
    10.2.4.1 Market Trends
    10.2.4.2 Market Forecast
  10.2.5 Australia
    10.2.5.1 Market Trends
    10.2.5.2 Market Forecast
  10.2.6 Indonesia
    10.2.6.1 Market Trends
    10.2.6.2 Market Forecast
  10.2.7 Others
    10.2.7.1 Market Trends
    10.2.7.2 Market Forecast
10.3 Europe
  10.3.1 Germany
    10.3.1.1 Market Trends
    10.3.1.2 Market Forecast
  10.3.2 France
    10.3.2.1 Market Trends
    10.3.2.2 Market Forecast
  10.3.3 United Kingdom
    10.3.3.1 Market Trends
    10.3.3.2 Market Forecast
  10.3.4 Italy
    10.3.4.1 Market Trends
    10.3.4.2 Market Forecast
  10.3.5 Spain
    10.3.5.1 Market Trends
    10.3.5.2 Market Forecast
  10.3.6 Russia
    10.3.6.1 Market Trends
    10.3.6.2 Market Forecast
  10.3.7 Others
    10.3.7.1 Market Trends
    10.3.7.2 Market Forecast
10.4 Latin America
  10.4.1 Brazil
    10.4.1.1 Market Trends
    10.4.1.2 Market Forecast
  10.4.2 Mexico
    10.4.2.1 Market Trends
    10.4.2.2 Market Forecast
  10.4.3 Others
    10.4.3.1 Market Trends
    10.4.3.2 Market Forecast
10.5 Middle East and Africa
  10.5.1 Market Trends
  10.5.2 Market Breakup by Country
  10.5.3 Market Forecast

11 SWOT ANALYSIS

11.1 Overview
11.2 Strengths
11.3 Weaknesses
11.4 Opportunities
11.5 Threats

12 VALUE CHAIN ANALYSIS


13 PORTERS FIVE FORCES ANALYSIS

13.1 Overview
13.2 Bargaining Power of Buyers
13.3 Bargaining Power of Suppliers
13.4 Degree of Competition
13.5 Threat of New Entrants
13.6 Threat of Substitutes

14 PRICE ANALYSIS


15 COMPETITIVE LANDSCAPE

15.1 Market Structure
15.2 Key Players
15.3 Profiles of Key Players
  15.3.1 Acquia Inc.
    15.3.1.1 Company Overview
    15.3.1.2 Product Portfolio
  15.3.2 Adobe Inc.
    15.3.2.1 Company Overview
    15.3.2.2 Product Portfolio
    15.3.2.3 Financials
    15.3.2.4 SWOT Analysis
  15.3.3 Contentful Inc.
    15.3.3.1 Company Overview
    15.3.3.2 Product Portfolio
  15.3.4 Crownpeak Technology Inc.
    15.3.4.1 Company Overview
    15.3.4.2 Product Portfolio
  15.3.5 Episerver Inc.
    15.3.5.1 Company Overview
    15.3.5.2 Product Portfolio
  15.3.6 e-Spirit AG (Adesso AG)
    15.3.6.1 Company Overview
    15.3.6.2 Product Portfolio
  15.3.7 International Business Machines Corporation
    15.3.7.1 Company Overview
    15.3.7.2 Product Portfolio
    15.3.7.3 Financials
    15.3.7.4 SWOT Analysis
  15.3.8 Microsoft Corporation
    15.3.8.1 Company Overview
    15.3.8.2 Product Portfolio
    15.3.8.3 Financials
    15.3.8.4 SWOT Analysis
  15.3.9 Oracle Corporation
    15.3.9.1 Company Overview
    15.3.9.2 Product Portfolio
    15.3.9.3 Financials
    15.3.9.4 SWOT Analysis
  15.3.10 SDL Plc
    15.3.10.1 Company Overview
    15.3.10.2 Product Portfolio
    15.3.10.3 Financials
  15.3.11 Sitecore Corporation A/S
    15.3.11.1 Company Overview
    15.3.11.2 Product Portfolio

LIST OF TABLES

Table 1: Global: Web Content Management Market: Key Industry Highlights, 2022 and 2028
Table 2: Global: Web Content Management Market Forecast: Breakup by Component (in Million US$), 2023-2028
Table 3: Global: Web Content Management Market Forecast: Breakup by Deployment Type (in Million US$), 2023-2028
Table 4: Global: Web Content Management Market Forecast: Breakup by Organization Size (in Million US$), 2023-2028
Table 5: Global: Web Content Management Market Forecast: Breakup by Vertical (in Million US$), 2023-2028
Table 6: Global: Web Content Management Market Forecast: Breakup by Region (in Million US$), 2023-2028
Table 7: Global: Web Content Management Market Structure
Table 8: Global: Web Content Management Market: Key Players

LIST OF FIGURES

Figure 1: Global: Web Content Management Market: Major Drivers and Challenges
Figure 2: Global: Web Content Management Market: Sales Value (in Billion US$), 2017-2022
Figure 3: Global: Web Content Management Market: Breakup by Component (in %), 2022
Figure 4: Global: Web Content Management Market: Breakup by Deployment Type (in %), 2022
Figure 5: Global: Web Content Management Market: Breakup by Organization Size (in %), 2022
Figure 6: Global: Web Content Management Market: Breakup by Vertical (in %), 2022
Figure 7: Global: Web Content Management Market: Breakup by Region (in %), 2022
Figure 8: Global: Web Content Management Market Forecast: Sales Value (in Billion US$), 2023-2028
Figure 9: Global: Web Content Management (Solutions) Market: Sales Value (in Million US$), 2017 & 2022
Figure 10: Global: Web Content Management (Solutions) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 11: Global: Web Content Management (Services) Market: Sales Value (in Million US$), 2017 & 2022
Figure 12: Global: Web Content Management (Services) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 13: Global: Web Content Management (On-premises) Market: Sales Value (in Million US$), 2017 & 2022
Figure 14: Global: Web Content Management (On-premises) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 15: Global: Web Content Management (Cloud-based) Market: Sales Value (in Million US$), 2017 & 2022
Figure 16: Global: Web Content Management (Cloud-based) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 17: Global: Web Content Management (Large Enterprises) Market: Sales Value (in Million US$), 2017 & 2022
Figure 18: Global: Web Content Management (Large Enterprises) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 19: Global: Web Content Management (Small and Medium Enterprises) Market: Sales Value (in Million US$), 2017 & 2022
Figure 20: Global: Web Content Management (Small and Medium Enterprises) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 21: Global: Web Content Management (BFSI) Market: Sales Value (in Million US$), 2017 & 2022
Figure 22: Global: Web Content Management (BFSI) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 23: Global: Web Content Management (IT and Telecom) Market: Sales Value (in Million US$), 2017 & 2022
Figure 24: Global: Web Content Management (IT and Telecom) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 25: Global: Web Content Management (Retail) Market: Sales Value (in Million US$), 2017 & 2022
Figure 26: Global: Web Content Management (Retail) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 27: Global: Web Content Management (Education) Market: Sales Value (in Million US$), 2017 & 2022
Figure 28: Global: Web Content Management (Education) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 29: Global: Web Content Management (Government) Market: Sales Value (in Million US$), 2017 & 2022
Figure 30: Global: Web Content Management (Government) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 31: Global: Web Content Management (Healthcare) Market: Sales Value (in Million US$), 2017 & 2022
Figure 32: Global: Web Content Management (Healthcare) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 33: Global: Web Content Management (Media and Entertainment) Market: Sales Value (in Million US$), 2017 & 2022
Figure 34: Global: Web Content Management (Media and Entertainment) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 35: Global: Web Content Management (Travel and Hospitality) Market: Sales Value (in Million US$), 2017 & 2022
Figure 36: Global: Web Content Management (Travel and Hospitality) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 37: Global: Web Content Management (Other Verticals) Market: Sales Value (in Million US$), 2017 & 2022
Figure 38: Global: Web Content Management (Other Verticals) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 39: North America: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 40: North America: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 41: United States: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 42: United States: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 43: Canada: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 44: Canada: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 45: Asia Pacific: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 46: Asia Pacific: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 47: China: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 48: China: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 49: Japan: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 50: Japan: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 51: India: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 52: India: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 53: South Korea: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 54: South Korea: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 55: Australia: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 56: Australia: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 57: Indonesia: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 58: Indonesia: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 59: Others: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 60: Others: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 61: Europe: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 62: Europe: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 63: Germany: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 64: Germany: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 65: France: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 66: France: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 67: United Kingdom: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 68: United Kingdom: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 69: Italy: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 70: Italy: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 71: Spain: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 72: Spain: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 73: Russia: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 74: Russia: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 75: Others: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 76: Others: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 77: Latin America: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 78: Latin America: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 79: Brazil: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 80: Brazil: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 81: Mexico: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 82: Mexico: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 83: Others: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 84: Others: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 85: Middle East and Africa: Web Content Management Market: Sales Value (in Million US$), 2017 & 2022
Figure 86: Middle East and Africa: Web Content Management Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 87: Global: Web Content Management Industry: SWOT Analysis
Figure 88: Global: Web Content Management Industry: Value Chain Analysis
Figure 89: Global: Web Content Management Industry: Porter’s Five Forces Analysis


More Publications