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Video Streaming Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027

October 2022 | 145 pages | ID: V352A3990B1AEN
IMARC Group

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The global video streaming market size reached US$ 61.8 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 183.2 Billion by 2027, exhibiting a growth rate (CAGR) of 19.8% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic on different end use sectors. These insights are included in the report as a major market contributor.

Video streaming refers to the process of sending media content in a stream of compressed data over the internet. It relies on an active internet connection and a player for uncompressing the file, which enables sending of the audio data to the speakers and the video data to the display. It allows viewers to watch videos in real-time instead of downloading a file and watching it later. It also provides convenience and immediate access to content and eliminates the need for storage space. As a result, it is gaining traction across the globe.

Video Streaming Market Trends:
The growing penetration of the internet and boosting sales of mobile phones represent one of the key factors positively influencing the market. Apart from this, there is a considerable rise in the demand for video streaming solutions in universities, schools, and colleges around the world. This can be accredited to their benefits, which include enhanced learning processes via visual recordings of webinars and courses. Additionally, live streaming is widely being used among businesses as it assists in promoting their product and services and enhancing their brand and customer engagement activities. It also finds extensive applications in court hearings, mandated sessions, town hall meetings, professional conferences and staff training. Furthermore, leading market players are integrating blockchain technology, machine learning (ML) and artificial intelligence (AI) for improving video quality. These technological advancements aid in editing, cinematography, voice-overs, scriptwriting, and other aspects of video production and uploading. They also help in organizing, encoding and distributing data, thereby streamlining the digital space. This, along with the rising adoption of cloud-based solutions, is creating a favorable market outlook.

Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global video streaming market report, along with forecasts at the global, regional and country level from 2022-2027. Our report has categorized the market based on component, streaming type, revenue model and end user.

Breakup by Component:

Solution
IPTV
Over-the-top
Pay TV
Services
Consulting
Managed Services
Training and Support

Breakup by Streaming Type:

Live/Linear Video Streaming
Non-Linear Video Streaming

Breakup by Revenue Model:

Subscription
Transactional
Advertisement
Hybrid

Breakup by End User:

Personal
Commercial

Breakup by Region:

North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa

Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players being Akamai Technologies Inc., Amazon Inc., Brightcove Inc., Comcast Corporation, Google LLC (Alphabet Inc), Hulu LLC (The Walt Disney Company), Iflix (Tencent Holdings Ltd.), International Business Machines Corporation, Kaltura Inc., Microsoft Corporation and Netflix Inc.

Key Questions Answered in This Report
1. What was the size of the global video streaming market in 2021?
2. What is the expected growth rate of the global video streaming market during 2022-2027?
3. What are the key factors driving the global video streaming market?
4. What has been the impact of COVID-19 on the global video streaming market?
5. What is the breakup of the global video streaming market based on the component?
6. What is the breakup of the global video streaming market based on the streaming type?
7. What is the breakup of the global video streaming market based on the revenue model?
8. What is the breakup of the global video streaming market based on the end user?
9. What are the key regions in the global video streaming market?
10. Who are the key players/companies in the global video streaming market?
1 PREFACE

2 SCOPE AND METHODOLOGY

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
  2.3.1 Primary Sources
  2.3.2 Secondary Sources
2.4 Market Estimation
  2.4.1 Bottom-Up Approach
  2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 EXECUTIVE SUMMARY

4 INTRODUCTION

4.1 Overview
4.2 Key Industry Trends

5 GLOBAL VIDEO STREAMING MARKET

5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast

6 MARKET BREAKUP BY COMPONENT

6.1 Solution
  6.1.1 Market Trends
  6.1.2 Key Segments
    6.1.2.1 IPTV
    6.1.2.2 Over-the-top
    6.1.2.3 Pay TV
  6.1.3 Market Forecast
6.2 Services
  6.2.1 Market Trends
  6.2.2 Key Segments
    6.2.2.1 Consulting
    6.2.2.2 Managed Services
    6.2.2.3 Training and Support
  6.2.3 Market Forecast

7 MARKET BREAKUP BY STREAMING TYPE

7.1 Live/Linear Video Streaming
  7.1.1 Market Trends
  7.1.2 Market Forecast
7.2 Non-Linear Video Streaming
  7.2.1 Market Trends
  7.2.2 Market Forecast

8 MARKET BREAKUP BY REVENUE MODEL

8.1 Subscription
  8.1.1 Market Trends
  8.1.2 Market Forecast
8.2 Transactional
  8.2.1 Market Trends
  8.2.2 Market Forecast
8.3 Advertisement
  8.3.1 Market Trends
  8.3.2 Market Forecast
8.4 Hybrid
  8.4.1 Market Trends
  8.4.2 Market Forecast

9 MARKET BREAKUP BY END USER

9.1 Personal
  9.1.1 Market Trends
  9.1.2 Market Forecast
9.2 Commercial
  9.2.1 Market Trends
  9.2.2 Market Forecast

10 MARKET BREAKUP BY REGION

10.1 North America
  10.1.1 United States
    10.1.1.1 Market Trends
    10.1.1.2 Market Forecast
  10.1.2 Canada
    10.1.2.1 Market Trends
    10.1.2.2 Market Forecast
10.2 Asia-Pacific
  10.2.1 China
    10.2.1.1 Market Trends
    10.2.1.2 Market Forecast
  10.2.2 Japan
    10.2.2.1 Market Trends
    10.2.2.2 Market Forecast
  10.2.3 India
    10.2.3.1 Market Trends
    10.2.3.2 Market Forecast
  10.2.4 South Korea
    10.2.4.1 Market Trends
    10.2.4.2 Market Forecast
  10.2.5 Australia
    10.2.5.1 Market Trends
    10.2.5.2 Market Forecast
  10.2.6 Indonesia
    10.2.6.1 Market Trends
    10.2.6.2 Market Forecast
  10.2.7 Others
    10.2.7.1 Market Trends
    10.2.7.2 Market Forecast
10.3 Europe
  10.3.1 Germany
    10.3.1.1 Market Trends
    10.3.1.2 Market Forecast
  10.3.2 France
    10.3.2.1 Market Trends
    10.3.2.2 Market Forecast
  10.3.3 United Kingdom
    10.3.3.1 Market Trends
    10.3.3.2 Market Forecast
  10.3.4 Italy
    10.3.4.1 Market Trends
    10.3.4.2 Market Forecast
  10.3.5 Spain
    10.3.5.1 Market Trends
    10.3.5.2 Market Forecast
  10.3.6 Russia
    10.3.6.1 Market Trends
    10.3.6.2 Market Forecast
  10.3.7 Others
    10.3.7.1 Market Trends
    10.3.7.2 Market Forecast
10.4 Latin America
  10.4.1 Brazil
    10.4.1.1 Market Trends
    10.4.1.2 Market Forecast
  10.4.2 Mexico
    10.4.2.1 Market Trends
    10.4.2.2 Market Forecast
  10.4.3 Others
    10.4.3.1 Market Trends
    10.4.3.2 Market Forecast
10.5 Middle East and Africa
  10.5.1 Market Trends
  10.5.2 Market Breakup by Country
  10.5.3 Market Forecast

11 SWOT ANALYSIS

11.1 Overview
11.2 Strengths
11.3 Weaknesses
11.4 Opportunities
11.5 Threats

12 VALUE CHAIN ANALYSIS

13 PORTERS FIVE FORCES ANALYSIS

13.1 Overview
13.2 Bargaining Power of Buyers
13.3 Bargaining Power of Suppliers
13.4 Degree of Competition
13.5 Threat of New Entrants
13.6 Threat of Substitutes

14 PRICE ANALYSIS

15 COMPETITIVE LANDSCAPE

15.1 Market Structure
15.2 Key Players
15.3 Profiles of Key Players
  15.3.1 Akamai Technologies Inc.
    15.3.1.1 Company Overview
    15.3.1.2 Product Portfolio
    15.3.1.3 Financials
    15.3.1.4 SWOT Analysis
  15.3.2 Amazon Inc.
    15.3.2.1 Company Overview
    15.3.2.2 Product Portfolio
    15.3.2.3 Financials
    15.3.2.4 SWOT Analysis
  15.3.3 Brightcove Inc.
    15.3.3.1 Company Overview
    15.3.3.2 Product Portfolio
    15.3.3.3 Financials
  15.3.4 Comcast Corporation
    15.3.4.1 Company Overview
    15.3.4.2 Product Portfolio
    15.3.4.3 Financials
    15.3.4.4 SWOT Analysis
  15.3.5 Google LLC (Alphabet Inc)
    15.3.5.1 Company Overview
    15.3.5.2 Product Portfolio
    15.3.5.3 SWOT Analysis
  15.3.6 Hulu LLC (The Walt Disney Company)
    15.3.6.1 Company Overview
    15.3.6.2 Product Portfolio
  15.3.7 Iflix (Tencent Holdings Ltd.)
    15.3.7.1 Company Overview
    15.3.7.2 Product Portfolio
  15.3.8 International Business Machines Corporation
    15.3.8.1 Company Overview
    15.3.8.2 Product Portfolio
    15.3.8.3 Financials
    15.3.8.4 SWOT Analysis
  15.3.9 Kaltura Inc.
    15.3.9.1 Company Overview
    15.3.9.2 Product Portfolio
  15.3.10 Microsoft Corporation
    15.3.10.1 Company Overview
    15.3.10.2 Product Portfolio
    15.3.10.3 Financials
    15.3.10.4 SWOT Analysis
  15.3.11 Netflix Inc.
    15.3.11.1 Company Overview
    15.3.11.2 Product Portfolio
    15.3.11.3 Financials
    15.3.11.4 SWOT Analysis

LIST OF TABLES

Table 1: Global: Video Streaming Market: Key Industry Highlights, 2021 and 2027
Table 2: Global: Video Streaming Market Forecast: Breakup by Component (in Million US$), 2022-2027
Table 3: Global: Video Streaming Market Forecast: Breakup by Streaming Type (in Million US$), 2022-2027
Table 4: Global: Video Streaming Market Forecast: Breakup by Revenue Model (in Million US$), 2022-2027
Table 5: Global: Video Streaming Market Forecast: Breakup by End User (in Million US$), 2022-2027
Table 6: Global: Video Streaming Market Forecast: Breakup by Region (in Million US$), 2022-2027
Table 7: Global: Video Streaming Market: Competitive Structure
Table 8: Global: Video Streaming Market: Key Players

LIST OF FIGURES

Figure 1: Global: Video Streaming Market: Major Drivers and Challenges
Figure 2: Global: Video Streaming Market: Sales Value (in Billion US$), 2016-2021
Figure 3: Global: Video Streaming Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 4: Global: Video Streaming Market: Breakup by Component (in %), 2021
Figure 5: Global: Video Streaming Market: Breakup by Streaming Type (in %), 2021
Figure 6: Global: Video Streaming Market: Breakup by Revenue Model (in %), 2021
Figure 7: Global: Video Streaming Market: Breakup by End User (in %), 2021
Figure 8: Global: Video Streaming Market: Breakup by Region (in %), 2021
Figure 9: Global: Video Streaming (Solution) Market: Sales Value (in Million US$), 2016 & 2021
Figure 10: Global: Video Streaming (Solution) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 11: Global: Video Streaming (Services) Market: Sales Value (in Million US$), 2016 & 2021
Figure 12: Global: Video Streaming (Services) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 13: Global: Video Streaming (Live/Linear Video Streaming) Market: Sales Value (in Million US$), 2016 & 2021
Figure 14: Global: Video Streaming (Live/Linear Video Streaming) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 15: Global: Video Streaming (Non-Linear Video Streaming) Market: Sales Value (in Million US$), 2016 & 2021
Figure 16: Global: Video Streaming (Non-Linear Video Streaming) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 17: Global: Video Streaming (Subscription) Market: Sales Value (in Million US$), 2016 & 2021
Figure 18: Global: Video Streaming (Subscription) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 19: Global: Video Streaming (Transactional) Market: Sales Value (in Million US$), 2016 & 2021
Figure 20: Global: Video Streaming (Transactional) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 21: Global: Video Streaming (Advertisement) Market: Sales Value (in Million US$), 2016 & 2021
Figure 22: Global: Video Streaming (Advertisement) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 23: Global: Video Streaming (Hybrid) Market: Sales Value (in Million US$), 2016 & 2021
Figure 24: Global: Video Streaming (Hybrid) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 25: Global: Video Streaming (Personal) Market: Sales Value (in Million US$), 2016 & 2021
Figure 26: Global: Video Streaming (Personal) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 27: Global: Video Streaming (Commercial) Market: Sales Value (in Million US$), 2016 & 2021
Figure 28: Global: Video Streaming (Commercial) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 29: North America: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 30: North America: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 31: United States: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 32: United States: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 33: Canada: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 34: Canada: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 35: Asia-Pacific: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 36: Asia-Pacific: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 37: China: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 38: China: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 39: Japan: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 40: Japan: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 41: India: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 42: India: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 43: South Korea: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 44: South Korea: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 45: Australia: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 46: Australia: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 47: Indonesia: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 48: Indonesia: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 49: Others: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 50: Others: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 51: Europe: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 52: Europe: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 53: Germany: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 54: Germany: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 55: France: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 56: France: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 57: United Kingdom: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 58: United Kingdom: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 59: Italy: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 60: Italy: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 61: Spain: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 62: Spain: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 63: Russia: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 64: Russia: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 65: Others: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 66: Others: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 67: Latin America: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 68: Latin America: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 69: Brazil: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 70: Brazil: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 71: Mexico: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 72: Mexico: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 73: Others: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 74: Others: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 75: Middle East and Africa: Video Streaming Market: Sales Value (in Million US$), 2016 & 2021
Figure 76: Middle East and Africa: Video Streaming Market: Breakup by Country (in %), 2021
Figure 77: Middle East and Africa: Video Streaming Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 78: Global: Video Streaming Industry: SWOT Analysis
Figure 79: Global: Video Streaming Industry: Value Chain Analysis
Figure 80: Global: Video Streaming Industry: Porter's Five Forces Analysis


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