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Social Indexing Trends: Market Research Report

December 2013 | 10 pages | ID: S70201D05BFEN
Global Industry Analysts, Inc

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The report estimates that the need for a high level of accuracy in searches lead to the emergence of the social indexing concept. Social Indexing fulfills this need by sorting the existing gamut of information into user's likes and preferences. The use of individual preference data in the site's algorithm makes more accurate searches possible. 'Social indexing, also known as social tagging, is an emerging social technology which conceptualizes the usage of the vast information available in the social media for creating research tools with the potential to help businesses in organizing their websites in accordance with their visitors' interests and likes.' Factors fuelling growth of social indexing technologies include developments in processing algorithms, display techniques and parallel processing techniques. Network analysis tools play a vital role in social indexing. The tools assist in recognizing the implications of metadata, such as the viewpoint of friends for a particular search.
1. SOCIAL INDEXING - A FOCUS REPORT

Introduction
Social Indexing to Break New Ground in Social Media Market Research
The Beginning of Social Media
Social Media Brand Index
Search Engine Optimization and Social Media Marketing

2. SOCIAL INDEXING - A NEW FRONTIER OF SOCIAL NETWORKING

Social Indexing to Enhance Precision of Search Engine Retrieval Lists
Social Indexing More Reliable than Google Rankings
Expanding Scope of Social Indexing

3. FACEBOOK'S 'LIKE' BUTTON - THE TURNING POINT FOR SOCIAL INDEXING

The Like Button Becomes Ubiquitous
Google and Twitter Follow Suit

4. SOCIAL INDEXING AIDS WEBSITES IN PERSONALIZING ONLINE SERVICES

Social Indexing and Continuous Evolution
Development of MapReduce Tools
Network Analysis Tools
Impact on Sales of Products

5. TAGGING FOR A BETTER SOCIAL INDEXING

Educating Users Regarding Tagging
Providing Tag and Spelling Suggestions
Modifying the Existing Tag-Cloud
Merging Monologic and Dialogic Systems

6. SOCIAL INDEXING AND THE ISSUE OF USER PRIVACY

The Issue of User Privacy
Drawbacks of Social Indexing

7. CORPORATE INITIATIVES

Jolicloud Launches 'Social Organizing Tool'
Kapitall Launches Wired Social Index
The Washington Post Rolls Out '@MentionMachine Social Index'
Topsy Launches Topsy Pro Analytics, a Social Analytics Tool
Dachis Group Introduces Social Business Index
Global X Funds Introduces First Social Media ETF
Media Logic Announces Plans to Release Retail Social Juice Index
MeSixty Signs an Agreement with Accel-X
FPinfomart Unveils FPinfomart Heartbeat Social Media Monitoring Tool
MSCI Releases Environmental Index Series

8. APPENDIX


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