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Monetization of Customer Data: Perspectives and Beyond

October 2019 | 19 pages | ID: M14392C9886BEN
BCC Research

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REPORT INCLUDES:
  • An overview of customer data monetization
  • Information on biological and healthcare data
  • Explanation of why there is a need to establish balance between customer independence and business advantages
  • Coverage of government regulation and guidelines that impact data protection and privacy for all individual citizens
  • Review of recent developments and case studies related to data security
CHAPTER 1 SCOPE AND SUMMARY

Data in Today’s World?
Value of Data
Types of Customer Data and Their Potential
Concerns About Data Privacy
Data Privacy Regulations
Data Ownership Dilemma
Data Monetization: A New Market
New Line of Businesses: Consumer Compensation Model
Personal Data Marketplaces and Blockchain Technology
How are Consumers Paid for Data?
Monetization of Customer Data: What is the Market Worth?
Information Sources
Methodology
Analyst Credentials
Related BCC Research Reports
LIST OF TABLES

Table 1: Laws Applied to Data Ownership
Table 2: Facebook Facts as of October 2018
Table 3: Personal Data Marketplaces and Compensation Methods
LIST OF FIGURES

Figure 1: Types of Data and Primary Data Collectors
Figure 2: A Typical Data Marketplace
Figure 3: Typical Customer-Buyer Data Transaction


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