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MNO Trends

May 2010 | 70 pages | ID: M9417DBB698EN
Tariff Consultancy Ltd

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A new subscription service from Tariff Consultancy Ltd (TCL) shows a steady growth in mobile customers during 2009, steady churn but falling ARPU levels. MNOs are boosting data services and their smart phone presence in order to attract new high value subscribers. .

This bi-annual subscription service tracks and analyses key metrics of subscriber figures, ARPU and Churn in addition to an analysis on the key new product and pricing initiatives launched by the 30 MNOs operating in eight European countries.

Coverage

- France
- Germany
- Italy
- Netherlands
- Spain
- Sweden
- Switzerland
- UK

Orange

- T-Mobile
- TIM
- KPN
- Movistar
- Teliasonera
- Swisscom
- O2

SFR

- Vodafone
- Vodafone
- T-Mobile
- Vodafone
- Tele2
- Orange
- Orange

Bouygues

- E Plus
- Wind
- Vodafone
- Orange
- Telenor
- Sunrise
- T-Mobile

O2
H3G
Yoigo
H3G
Vodafone
H3G
EXECUTIVE SUMMARY

METHODOLOGY

COUNTRY ANALYSIS


France, Germany, Italy, Netherlands, Spain, Sweden, Switzerland & the UK.
Each country features the following sections:

1.1 Mobile MNO Subscriber numbers trends
1.2 Mobile MNO blended ARPU trends
1.3 Mobile MNO blended Churn trends
1.4 Key new mobile MNO pricing initiatives

CONCLUSION

A List of Figures used in the survey

Figure 1: Table of the MNOs that are included in this survey
Figure 2: Table of MNO Mobile Penetration rates (end of 2009)
Figure 3: Chart of MNO Mobile Penetration rates (end of 2009)
Figure 4: Chart of the split between mobile MNO Pay Monthly & Pre Pay subscriber numbers (end of 2008)
Figure 5: Chart of the split between mobile MNO Pay Monthly & Pre Pay subscriber numbers (end of 2009)
Figure 6: Chart of the Total Pay Monthly subscriber base (at the end of 2008 and the end of 2009)
Figure 7: Chart of the Total Pre Pay subscriber base (at the end of 2008 and the end of 2009)
Figure 8: Table of all mobile MNO subscriber increase (or decrease) from the end of 2008 to the end of 2009
Figure 9: Chart of all mobile MNO subscriber increase (or decrease) from the end of 2008 to the end of 2009)

Per country the following figures are included:

Figure 10: MNO subscriber market share at the end of 2009
Figure 11: MNO subscriber growth at the end of 2008 and the end of 2009
Figure 12: MNO subscriber increase/decrease numbers (end of 2008 and the end of 2009)
Figure 13: MNO blended annualised ARPU at the end of 2008 and the end of 2009
Figure 14: MNO blended annualised churn at the end of 2008 and the end of 2009


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