Location-Based Services Market 2013-2018
Location-based services (LBS) utilise both network assets and in-device components to deliver mobile applications predicated on the user's position. These services open the doors for mobile advertisers, marketers, operators, and application designers to create highly relevant, contextual, immediate, and targeted products. Given the high rate of success proven by LBS, players in the mobile value chain are rapidly appropriating this new type of media delivery, which promises to deliver great value to advertisers and utility to end-users. Visiongain has determined that the global location-based services market will reach revenues of $10.7 billion in 2013.
Why you should buy Location-Based Services Market 2013-2018: The New Face of Mobile Advertising and Social Media
Visiongain consulted widely with industry experts and a full transcript from our exclusive interview with TeleCommunication Systems Inc. is included in the report. As such, our reports have a unique blend of primary and secondary sources providing informed analysis. This methodology allows insight into the key drivers and restraints behind market dynamics and competitive developments, as well as identifying the technological issues. The report therefore presents an ideal balance of qualitative analysis combined with extensive quantitative data including global, submarket and regional markets forecasts from 2013-2018 - all identifying strategic business opportunities.
How the Location-Based Services Market 2013-2018: The New Face of Mobile Advertising and Social Media can benefit you
Visiongain's report is for anyone requiring analysis of the LBS market. You will discover market forecasts, trends, predictions, and expert opinion providing you with independent analysis derived from our extensive primary and secondary research. Only by purchasing this report will you receive this critical business intelligence revealing where revenue growth is likely and where the lucrative potential market prospects are.
If you buy our report today your knowledge will stay one step ahead of your competitors. Discover how our report could benefit your research, analyses and strategic decisions, saving you time. To gain an understanding of how to tap into the potential of this market and keep one step ahead of the competition you must order now our report the Location-Based Services Market 2013-2018: The New Face of Mobile Advertising and Social Media
Visiongain is a trading partner with the US Federal Government
CCR Ref number: KD4R6
Why you should buy Location-Based Services Market 2013-2018: The New Face of Mobile Advertising and Social Media
- Stay ahead with this comprehensive analysis of the LBS market prospects
- The report comprises 123 pages
- Get ahead by studying highly quantitative content that delivers solid conclusions benefiting your research and analysis
- 98 tables, charts, and graphs quantifying and forecasting the LBS market
- Read an exclusive expert opinion interview from industry specialists informing the analysis
- Elliott Hamilton, Senior Director of Strategic Planning, TeleCommunication Systems Inc.
- View global LBS market forecasts from 2013-2018 to keep your knowledge one step ahead of the competition
- The report provides an analytical overview with detailed sales projections and analysis of the market, the competitors, and the commercial drivers and restraints.
- The report also delivers key points on how to drive popularity of an LBS app and different strategies for monetising LBS in a competitive market environment.
- Global LBS revenue forecasts
- Global LBS subscription forecasts
- View regional LBS market forecasts from 2013-2018 to keep your knowledge one step ahead of the competition.
- Asia Pacific LBS revenue & subscription forecasts 2013-2018
- North America LBS revenue & subscription forecasts 2013-2018
- Latin America LBS revenue & subscription forecasts 2013-2018
- Europe LBS revenue & subscription forecasts 2013-2018
- Middle East & Africa LBS revenue & subscription forecasts 2013-2018
- View LBS submarket share forecasts from 2013-2018
- LBA
- Infrastructure
- Software & Services
- Keep informed about the potential for each of the smart device submarkets driving LBS adoption with forecasts from 2013-2018
- Global smartphone shipment forecast 2013-2018
- Global tablet shipment forecast 2013-2018
- Global connected car market forecast 2013-2018
- Global wearable smart device market forecast 2013-2018
- Global mobile subscription forecast 2013-2018
- Understand the competitive landscape with profiles of 8 leading companies in different tiers of the LBS value chain through examination of their positioning, products, services, focus, strategies and outlook.
- Foursquare
- TomTom
- Badoo
- TeleCommunication Systems Inc.
- Near Buddy Finder
- Nokia
- Qualcomm
- Urbanspoon
- Discover the qualitative analysis informing the LBS market forecasts
- SWOT analysis of competitive factors: strengths, weaknesses, opportunities and threats revealing what drives and restrains the LBS market and the prospects for established companies and new market entrants.
Visiongain consulted widely with industry experts and a full transcript from our exclusive interview with TeleCommunication Systems Inc. is included in the report. As such, our reports have a unique blend of primary and secondary sources providing informed analysis. This methodology allows insight into the key drivers and restraints behind market dynamics and competitive developments, as well as identifying the technological issues. The report therefore presents an ideal balance of qualitative analysis combined with extensive quantitative data including global, submarket and regional markets forecasts from 2013-2018 - all identifying strategic business opportunities.
How the Location-Based Services Market 2013-2018: The New Face of Mobile Advertising and Social Media can benefit you
Visiongain's report is for anyone requiring analysis of the LBS market. You will discover market forecasts, trends, predictions, and expert opinion providing you with independent analysis derived from our extensive primary and secondary research. Only by purchasing this report will you receive this critical business intelligence revealing where revenue growth is likely and where the lucrative potential market prospects are.
If you buy our report today your knowledge will stay one step ahead of your competitors. Discover how our report could benefit your research, analyses and strategic decisions, saving you time. To gain an understanding of how to tap into the potential of this market and keep one step ahead of the competition you must order now our report the Location-Based Services Market 2013-2018: The New Face of Mobile Advertising and Social Media
Visiongain is a trading partner with the US Federal Government
CCR Ref number: KD4R6
1. EXECUTIVE SUMMARY
1.1 Vast Potential for LBS Driven by Smartphones and Social Media
1.2 Early Challenges in Monetising LBS
1.3 How We Expect LTE will Transform LBS as a Concept
1.4 There will be Considerable Future LBS Opportunities
1.4.1 New Cloud-Based Markets are Taking Over From Traditional Media
1.4.2 New Form Factors are Amplifying the Mobile Arena
1.5 The Key Points Emerged from this Research
1.6 The Aims of the Report
1.7 Questions Answered by the Report: Where are the Real Opportunities?
1.8 The Structure of the Report
1.9 Methodology
1.10 Market Definition
2. INTRODUCTION TO LOCATION-BASED SERVICES
2.1 Definition and Recent History of Location-Based Services
2.2 Mobile Local Search
2.3 LBS: Main Categories of Enabling Technology
2.4 What are the Interesting Applications and Uses for LBS?
2.4.1 LBS Application Archetypes
2.4.2 Practical Applications of LBS
2.5 How Does LBS Work?
2.5.1 The Essential Components for Successful LBS
2.6 Smartphone and Tablet Sales are Defining the LBS Installed Base
2.6.1 Feature Phone and Smartphone Shipments: How Will They be Reflected in Global Subscription Volumes?
2.6.2 The Growing Tablet Market and its Importance to LBS
2.6.3 Telematics: The Advent of Smart Vehicles and New Revenue Opportunities for LBS
2.6.3.1 Strength and Size of the Connected Vehicles Market 2013-2018
2.6.3.2 Connected Vehicles on the Road
2.6.4 The Emerging Wearable Devices Sub-Market
2.6.4.1 Wearable Device Shipment Forecast 2013-2018
2.6.4.2 Wearable Device Market Forecast 2013-2018
2.6.5 Global Smartphone and Tablet Shipment Forecast 2013-2018
2.6.6 Global Connected Device Shipment Forecast 2013-2018: Quantifying the Installed Base
3. GLOBAL LOCATION-BASED SERVICES FORECASTS AND PROJECTIONS 2013-2018
3.1 Defining the Market Size
3.2 Global Location-Based Services Revenue Forecast 2013-2018
3.2 Global Location-Based Services Subscription Forecast 2013-2018
3.3 Global LBS Advertising Revenue Forecast 2013-2018
3.3.1 Global Mobile Advertising Revenue Forecast 2013-2018
3.3.2 Contextualising LBA within Global Mobile Advertising
3.4 Global LBS Market Leading Segment Forecasts 2013-2018
4. REGIONAL LOCATION-BASED SERVICES FORECASTS 2013-2018
4.1 Regional Location-Based Services Revenue Forecast 2013-2018
4.2 Regional Location-Based Services Subscription Forecast 2013-2018
4.3 North American Location-Based Services Forecasts 2013-2018
4.3.1 North American Location-Based Service Revenue Forecast 2013-2018
4.3.2 North American Location-Based Services Subscription Forecast 2013-2018
4.4 Latin American Location-Based Services Forecasts 2013-2018
4.4.1 Latin American Location-Based Service Revenue Forecast 2013-2018
4.4.2 Latin American Location-Based Services Subscription Forecast 2013-2018
4.5 Asia-Pacific Location-Based Services Forecasts 2013-2018
4.5.1 Asia-Pacific Location-Based Service Revenue Forecast 2013-2018
4.5.1.1 How Asian Vendors Plan to Develop and Master Indoor LBS Accuracy, and Revenue Implications Thereof
4.5.2 Asia-Pacific Location-Based Services Subscription Forecast 2013-2018
4.6 European Location-Based Services Forecasts 2013-2018
4.6.1 European Location-Based Service Revenue Forecast 2013-2018
4.6.2 European Location-Based Services Subscription Forecast 2013-2018
4.6.2.1 Effects of Automotive Legislation on LBS Subscription Base in Europe
4.6.2.2 What will be the impact of Intersec Releasing a New Version of IGLOO?
4.7 Middle East and African Location-Based Services Forecasts 2013-2018
4.7.1 Middle East and African Location-Based Service Revenue Forecast 2013-2018
4.7.2 Middle East and African Location-Based Services Subscription Forecast 2013-2018
5. CURRENT LBS MARKET ANALYSIS
5.1 How Will the Growth of Apps Affect LBS?
5.1.1 Understanding the LBS Application Ecosystem
5.2 Uses for LBS - Consumer vs. Enterprise
5.3 The Consumer LBS Value Chain
5.4 Location-Based Media
5.5 The Importance of the Global Mobile Advertising Market
5.5.2 Will LBS Transform the Mobile Advertising Industry?
5.5.3 Location-Based Advertising Push vs. Pull
5.5.4 What will be the Potential Impact of LBA?
5.6 Mobile Local Search to Reap Greatest Revenues?
5.6.1 How to Monetise Mobile Local Search?
5.6.2 Which are the Best Mobile Local Search Business Models?
5.6.2.1 Caller Pays Model
5.6.2.2 Advertiser Pays Model
5.6.2.3 Hybrid Model
5.6.3 Summary and Analysis of Mobile Local Search Business Models
5.7 Geo Fencing - Location-Based Marketing
5.7.1 Geo Fencing - Other Potential Uses
5.8. How to Monetise Location-Based Apps
5.9 LBS for Enterprise - A Better Opportunity for Monetisation?
5.10 Monetising Strategy - How Can Carriers Turn LBS into Revenue?
5.11 How Can Carriers Monetise LBS?
5.11.1 Learn how Privacy and Fraud Issues Hamper Carrier Benefits
5.11.2 How the Revenue Share Model is Preventing Carrier Involvement
5.11.3 How are Operators becoming Essential Players in the LBS Market?
5.11.4 Operators Able to use Customer Segmentation for LBS
6. LEADING COMPANIES IN THE LOCATION-BASED SERVICES MARKET
6.1 Foursquare
6.1.1 Foursquare History and Recent Developments
6.1.2 How is Foursquare being Monetised?
6.2 TomTom
6.2.1 Read About TomTom's Recent Developments
6.2.3 TomTom Navigator
6.2.4 TomTom for Android
6.3 Badoo
6.3.1 How is Badoo being Monetised?
6.4 TeleCommunication Systems Inc.
6.4.1 TCS Status as an End-to-end LBS Services Provider
6.4.1.1 TCS Application Suite
6.5 Nokia and Qualcomm Partnership Makes Bid to Advance Interior Positioning Technology Market
6.5.1 Nokia HERE - Delivering Precision to Indoor Mapping
6.5.2 Qualcomm Bringing Positioning Capabilities to the Equation
6.6 Near Buddy Finder
6.6.1 Grindr
6.6.1.1 Revenue Potential of Grindr
6.6.2 Blendr
6.6.2.1 Revenue Opportunities for Blendr
6.7 Urbanspoon
6.7.1 Broadening User Base with Multi-Purpose Features
6.8 Other Leading Vendors in LBS
6.9 Recommendations for Improving Location-based Gaming Opportunities
7. EXPERT OPINION
7.1 Elliott Hamilton, Senior Director of Strategic Planning, TeleCommunication Systems Inc.
7.1.1 LBS Basics and Core Offerings from an Operator or Vendor Perspective
7.1.2 LBA and the Future of Premium LBS Applications
7.1.3 Market Outlook for Telematics and In-Vehicle Connectivity
7.1.4 Vendor Response to Consumer Cries for Greater Mobile Privacy and Security
7.1.5 Impact of Wearable Smart Devices on the LBS Market
7.1.6 LBS Market Dynamics in the Different World Regions: Contributing Factors and Trends
8. SWOT ANALYSIS OF THE LOCATION-BASED SERVICES MARKET
9. RECOMMENDATIONS AND CONCLUSION
9.1 Global and Regional LBS Revenue Forecasts 2013-2018
9.2 Global and Regional LBS Subscription Forecasts 2013-2018
9.3 Global and Regional Location-based Advertising Forecasts 2013-2018
9.4 Who will Emerge as the leader In the LBS Market?
9.5 Visiongain's Recommendations for Operator Success
9.5.1 Recommendations for Operator Entry into the LBS Market
9.6 What are the Barriers to LBS Success?
9.7 Drivers for LBS Success in the Current Market
9.8 What Are the Features of a Successful LBS Application?
9.9 Concluding Statements
10. GLOSSARY
List of @Charts
Chart 2.1: Feature Phone and Smartphone Shipment Forecasts 2013-2018 (billion units, %)
Chart 2.2: Feature Phone and Smartphone Shipment AGR Forecasts 2013-2018 (%)
Chart 2.5: Global Mobile Subscription Forecast 2013-2018 (millions, AGR%)
Chart 2.3: Global Tablet Shipment Forecast 2013-2018 (millions, AGR%)
Chart 2.4: Global Connected Vehicles Telematics Market Forecast 2013-2018 ($ billion, AGR%)
Chart 2.5: Global Connected Vehicles Cumulative New Car Forecast 2013-2018 (millions, AGR%)
Chart 2.6: Global Wearable Smart Device Shipment Forecast by Technology 2013-2018 (millions, AGR%)
Chart 2.7: Selected Global Wearable Smart Technologies Market Forecast 2013-2018 ($ billion, AGR%)
Chart 2.8: Global Smartphone and Tablet Shipment Forecast 2013-2018 (millions, AGR%)
Chart 2.9: Global Connected Device Installed Base Sub-Market Forecast 2013-2018 (millions, AGR%)
Chart 3.1: Global Location-Based Services Revenue Forecast 2013-2018 ($ billion, AGR%)
Chart 3.2: Global Location-Based Services Subscription Forecast 2013-2018 (millions, AGR%)
Chart 3.3: Global Location-Based Advertising Revenue Forecast 2013-2018 ($ billion, AGR%)
Chart 3.4: Global Mobile Advertising Revenue Forecast 2013-2018 ($ billion, AGR%)
Chart 3.5: LBA vs Traditional Mobile Advertising Market Share Forecast 2013, 2015, 2018 (%)
Chart 3.6: Global LBA vs. Traditional Mobile Advertising Revenue Forecast 2013-2018 ($ billion, % share)
Chart 3.7: Global LBS Market Segment Forecast 2013-2018 ($ billion)
Chart 3.8: Global LBS Market Segment Forecast 2013-2018 ($ billion)
Chart 3.9: Global LBS Market Segment Share Forecast 2013 (%)
Chart 3.10: Global LBS Market Segment Share Forecast 2015 (%)
Chart 3.11: Global LBS Market Segment Share Forecast 2018 (%)
Chart 4.1: Regional LBS Revenue Forecast 2013-2018 ($ billion)
Chart 4.2: Regional LBS Market Share Forecast 2013 (%)
Chart 4.3: Regional LBS Market Share Forecast 2015 (%)
Chart 4.4: Regional LBS Market Share Forecast 2018 (%)
Chart 4.5: Regional LBS Subscription Forecast 2013-2018 (millions)
Chart 4.6: Regional LBS Subscription Share Forecast 2013 (%)
Chart 4.7: Regional LBS Subscription Share Forecast 2015 (%)
Chart 4.8: Regional LBS Subscription Share Forecast 2018 (%)
Chart 4.9: North American LBS Market Forecast 2013-2018 ($ bn, AGR %)
Chart 4.10: North American LBS Market Share Forecast 2013, 2015, 2018 (%)
Chart 4.11: North American LBS Subscription Forecast 2013-2018 (millions, AGR %)
Chart 4.12: North American LBS Subscription Share Forecast 2013, 2015, 2018 (%)
Chart 4.13: Latin American LBS Market Forecast 2013-2018 ($ bn, AGR %)
Chart 4.14: Latin American LBS Market Share Forecast 2013, 2015, 2018 (%)
Chart 4.15: Latin American LBS Subscription Forecast 2013-2018 (millions, AGR %)
Chart 4.16: Latin American LBS Subscription Share Forecast 2013, 2015, 2018 (%)
Chart 4.17: Asia-Pacific LBS Market Forecast 2013-2018 ($ bn, AGR %)
Chart 4.18: Asia-Pacific LBS Market Share Forecast 2013, 2015, 2018 (%)
Chart 4.18: Asia-Pacific LBS Subscription Forecast 2013-2018 (millions, AGR %)
Chart 4.19: Asia-Pacific LBS Subscription Share Forecast 2013, 2015, 2018 (%)
Chart 4.20: European LBS Market Forecast 2013-2018 ($ bn, AGR %)
Chart 4.21: European LBS Market Share Forecast 2013, 2015, 2018 (%)
Chart 4.22: European LBS Subscription Forecast 2013-2018 (millions, AGR %)
Chart 4.23: European LBS Subscription Share Forecast 2013, 2015, 2018 (%)
Chart 4.24: Middle East and African LBS Market Forecast 2013-2018 ($ bn, AGR %)
Chart 4.25: Middle East and African LBS Market Share Forecast 2013, 2015, 2018 (%)
Chart 4.26: Middle East and African LBS Subscription Forecast 2013-2018 (millions, AGR %)
Chart 4.27: Middle East and African LBS Subscription Share Forecast 2013, 2015, 2018 (%)
Chart 5.1: Global Mobile Advertising Revenue Forecast 2013-2018 ($ bn, AGR %)
Chart 6.1: Foursquare Check-in Share by Location Type 2013 (%)
Chart 6.2: Global TomTom Revenue Share by Business Division 2013 (%)
Chart 6.3: Global TomTom Revenue Share by Sales Type 2013 (%)
1.1 Vast Potential for LBS Driven by Smartphones and Social Media
1.2 Early Challenges in Monetising LBS
1.3 How We Expect LTE will Transform LBS as a Concept
1.4 There will be Considerable Future LBS Opportunities
1.4.1 New Cloud-Based Markets are Taking Over From Traditional Media
1.4.2 New Form Factors are Amplifying the Mobile Arena
1.5 The Key Points Emerged from this Research
1.6 The Aims of the Report
1.7 Questions Answered by the Report: Where are the Real Opportunities?
1.8 The Structure of the Report
1.9 Methodology
1.10 Market Definition
2. INTRODUCTION TO LOCATION-BASED SERVICES
2.1 Definition and Recent History of Location-Based Services
2.2 Mobile Local Search
2.3 LBS: Main Categories of Enabling Technology
2.4 What are the Interesting Applications and Uses for LBS?
2.4.1 LBS Application Archetypes
2.4.2 Practical Applications of LBS
2.5 How Does LBS Work?
2.5.1 The Essential Components for Successful LBS
2.6 Smartphone and Tablet Sales are Defining the LBS Installed Base
2.6.1 Feature Phone and Smartphone Shipments: How Will They be Reflected in Global Subscription Volumes?
2.6.2 The Growing Tablet Market and its Importance to LBS
2.6.3 Telematics: The Advent of Smart Vehicles and New Revenue Opportunities for LBS
2.6.3.1 Strength and Size of the Connected Vehicles Market 2013-2018
2.6.3.2 Connected Vehicles on the Road
2.6.4 The Emerging Wearable Devices Sub-Market
2.6.4.1 Wearable Device Shipment Forecast 2013-2018
2.6.4.2 Wearable Device Market Forecast 2013-2018
2.6.5 Global Smartphone and Tablet Shipment Forecast 2013-2018
2.6.6 Global Connected Device Shipment Forecast 2013-2018: Quantifying the Installed Base
3. GLOBAL LOCATION-BASED SERVICES FORECASTS AND PROJECTIONS 2013-2018
3.1 Defining the Market Size
3.2 Global Location-Based Services Revenue Forecast 2013-2018
3.2 Global Location-Based Services Subscription Forecast 2013-2018
3.3 Global LBS Advertising Revenue Forecast 2013-2018
3.3.1 Global Mobile Advertising Revenue Forecast 2013-2018
3.3.2 Contextualising LBA within Global Mobile Advertising
3.4 Global LBS Market Leading Segment Forecasts 2013-2018
4. REGIONAL LOCATION-BASED SERVICES FORECASTS 2013-2018
4.1 Regional Location-Based Services Revenue Forecast 2013-2018
4.2 Regional Location-Based Services Subscription Forecast 2013-2018
4.3 North American Location-Based Services Forecasts 2013-2018
4.3.1 North American Location-Based Service Revenue Forecast 2013-2018
4.3.2 North American Location-Based Services Subscription Forecast 2013-2018
4.4 Latin American Location-Based Services Forecasts 2013-2018
4.4.1 Latin American Location-Based Service Revenue Forecast 2013-2018
4.4.2 Latin American Location-Based Services Subscription Forecast 2013-2018
4.5 Asia-Pacific Location-Based Services Forecasts 2013-2018
4.5.1 Asia-Pacific Location-Based Service Revenue Forecast 2013-2018
4.5.1.1 How Asian Vendors Plan to Develop and Master Indoor LBS Accuracy, and Revenue Implications Thereof
4.5.2 Asia-Pacific Location-Based Services Subscription Forecast 2013-2018
4.6 European Location-Based Services Forecasts 2013-2018
4.6.1 European Location-Based Service Revenue Forecast 2013-2018
4.6.2 European Location-Based Services Subscription Forecast 2013-2018
4.6.2.1 Effects of Automotive Legislation on LBS Subscription Base in Europe
4.6.2.2 What will be the impact of Intersec Releasing a New Version of IGLOO?
4.7 Middle East and African Location-Based Services Forecasts 2013-2018
4.7.1 Middle East and African Location-Based Service Revenue Forecast 2013-2018
4.7.2 Middle East and African Location-Based Services Subscription Forecast 2013-2018
5. CURRENT LBS MARKET ANALYSIS
5.1 How Will the Growth of Apps Affect LBS?
5.1.1 Understanding the LBS Application Ecosystem
5.2 Uses for LBS - Consumer vs. Enterprise
5.3 The Consumer LBS Value Chain
5.4 Location-Based Media
5.5 The Importance of the Global Mobile Advertising Market
5.5.2 Will LBS Transform the Mobile Advertising Industry?
5.5.3 Location-Based Advertising Push vs. Pull
5.5.4 What will be the Potential Impact of LBA?
5.6 Mobile Local Search to Reap Greatest Revenues?
5.6.1 How to Monetise Mobile Local Search?
5.6.2 Which are the Best Mobile Local Search Business Models?
5.6.2.1 Caller Pays Model
5.6.2.2 Advertiser Pays Model
5.6.2.3 Hybrid Model
5.6.3 Summary and Analysis of Mobile Local Search Business Models
5.7 Geo Fencing - Location-Based Marketing
5.7.1 Geo Fencing - Other Potential Uses
5.8. How to Monetise Location-Based Apps
5.9 LBS for Enterprise - A Better Opportunity for Monetisation?
5.10 Monetising Strategy - How Can Carriers Turn LBS into Revenue?
5.11 How Can Carriers Monetise LBS?
5.11.1 Learn how Privacy and Fraud Issues Hamper Carrier Benefits
5.11.2 How the Revenue Share Model is Preventing Carrier Involvement
5.11.3 How are Operators becoming Essential Players in the LBS Market?
5.11.4 Operators Able to use Customer Segmentation for LBS
6. LEADING COMPANIES IN THE LOCATION-BASED SERVICES MARKET
6.1 Foursquare
6.1.1 Foursquare History and Recent Developments
6.1.2 How is Foursquare being Monetised?
6.2 TomTom
6.2.1 Read About TomTom's Recent Developments
6.2.3 TomTom Navigator
6.2.4 TomTom for Android
6.3 Badoo
6.3.1 How is Badoo being Monetised?
6.4 TeleCommunication Systems Inc.
6.4.1 TCS Status as an End-to-end LBS Services Provider
6.4.1.1 TCS Application Suite
6.5 Nokia and Qualcomm Partnership Makes Bid to Advance Interior Positioning Technology Market
6.5.1 Nokia HERE - Delivering Precision to Indoor Mapping
6.5.2 Qualcomm Bringing Positioning Capabilities to the Equation
6.6 Near Buddy Finder
6.6.1 Grindr
6.6.1.1 Revenue Potential of Grindr
6.6.2 Blendr
6.6.2.1 Revenue Opportunities for Blendr
6.7 Urbanspoon
6.7.1 Broadening User Base with Multi-Purpose Features
6.8 Other Leading Vendors in LBS
6.9 Recommendations for Improving Location-based Gaming Opportunities
7. EXPERT OPINION
7.1 Elliott Hamilton, Senior Director of Strategic Planning, TeleCommunication Systems Inc.
7.1.1 LBS Basics and Core Offerings from an Operator or Vendor Perspective
7.1.2 LBA and the Future of Premium LBS Applications
7.1.3 Market Outlook for Telematics and In-Vehicle Connectivity
7.1.4 Vendor Response to Consumer Cries for Greater Mobile Privacy and Security
7.1.5 Impact of Wearable Smart Devices on the LBS Market
7.1.6 LBS Market Dynamics in the Different World Regions: Contributing Factors and Trends
8. SWOT ANALYSIS OF THE LOCATION-BASED SERVICES MARKET
9. RECOMMENDATIONS AND CONCLUSION
9.1 Global and Regional LBS Revenue Forecasts 2013-2018
9.2 Global and Regional LBS Subscription Forecasts 2013-2018
9.3 Global and Regional Location-based Advertising Forecasts 2013-2018
9.4 Who will Emerge as the leader In the LBS Market?
9.5 Visiongain's Recommendations for Operator Success
9.5.1 Recommendations for Operator Entry into the LBS Market
9.6 What are the Barriers to LBS Success?
9.7 Drivers for LBS Success in the Current Market
9.8 What Are the Features of a Successful LBS Application?
9.9 Concluding Statements
10. GLOSSARY
List of @Charts
Chart 2.1: Feature Phone and Smartphone Shipment Forecasts 2013-2018 (billion units, %)
Chart 2.2: Feature Phone and Smartphone Shipment AGR Forecasts 2013-2018 (%)
Chart 2.5: Global Mobile Subscription Forecast 2013-2018 (millions, AGR%)
Chart 2.3: Global Tablet Shipment Forecast 2013-2018 (millions, AGR%)
Chart 2.4: Global Connected Vehicles Telematics Market Forecast 2013-2018 ($ billion, AGR%)
Chart 2.5: Global Connected Vehicles Cumulative New Car Forecast 2013-2018 (millions, AGR%)
Chart 2.6: Global Wearable Smart Device Shipment Forecast by Technology 2013-2018 (millions, AGR%)
Chart 2.7: Selected Global Wearable Smart Technologies Market Forecast 2013-2018 ($ billion, AGR%)
Chart 2.8: Global Smartphone and Tablet Shipment Forecast 2013-2018 (millions, AGR%)
Chart 2.9: Global Connected Device Installed Base Sub-Market Forecast 2013-2018 (millions, AGR%)
Chart 3.1: Global Location-Based Services Revenue Forecast 2013-2018 ($ billion, AGR%)
Chart 3.2: Global Location-Based Services Subscription Forecast 2013-2018 (millions, AGR%)
Chart 3.3: Global Location-Based Advertising Revenue Forecast 2013-2018 ($ billion, AGR%)
Chart 3.4: Global Mobile Advertising Revenue Forecast 2013-2018 ($ billion, AGR%)
Chart 3.5: LBA vs Traditional Mobile Advertising Market Share Forecast 2013, 2015, 2018 (%)
Chart 3.6: Global LBA vs. Traditional Mobile Advertising Revenue Forecast 2013-2018 ($ billion, % share)
Chart 3.7: Global LBS Market Segment Forecast 2013-2018 ($ billion)
Chart 3.8: Global LBS Market Segment Forecast 2013-2018 ($ billion)
Chart 3.9: Global LBS Market Segment Share Forecast 2013 (%)
Chart 3.10: Global LBS Market Segment Share Forecast 2015 (%)
Chart 3.11: Global LBS Market Segment Share Forecast 2018 (%)
Chart 4.1: Regional LBS Revenue Forecast 2013-2018 ($ billion)
Chart 4.2: Regional LBS Market Share Forecast 2013 (%)
Chart 4.3: Regional LBS Market Share Forecast 2015 (%)
Chart 4.4: Regional LBS Market Share Forecast 2018 (%)
Chart 4.5: Regional LBS Subscription Forecast 2013-2018 (millions)
Chart 4.6: Regional LBS Subscription Share Forecast 2013 (%)
Chart 4.7: Regional LBS Subscription Share Forecast 2015 (%)
Chart 4.8: Regional LBS Subscription Share Forecast 2018 (%)
Chart 4.9: North American LBS Market Forecast 2013-2018 ($ bn, AGR %)
Chart 4.10: North American LBS Market Share Forecast 2013, 2015, 2018 (%)
Chart 4.11: North American LBS Subscription Forecast 2013-2018 (millions, AGR %)
Chart 4.12: North American LBS Subscription Share Forecast 2013, 2015, 2018 (%)
Chart 4.13: Latin American LBS Market Forecast 2013-2018 ($ bn, AGR %)
Chart 4.14: Latin American LBS Market Share Forecast 2013, 2015, 2018 (%)
Chart 4.15: Latin American LBS Subscription Forecast 2013-2018 (millions, AGR %)
Chart 4.16: Latin American LBS Subscription Share Forecast 2013, 2015, 2018 (%)
Chart 4.17: Asia-Pacific LBS Market Forecast 2013-2018 ($ bn, AGR %)
Chart 4.18: Asia-Pacific LBS Market Share Forecast 2013, 2015, 2018 (%)
Chart 4.18: Asia-Pacific LBS Subscription Forecast 2013-2018 (millions, AGR %)
Chart 4.19: Asia-Pacific LBS Subscription Share Forecast 2013, 2015, 2018 (%)
Chart 4.20: European LBS Market Forecast 2013-2018 ($ bn, AGR %)
Chart 4.21: European LBS Market Share Forecast 2013, 2015, 2018 (%)
Chart 4.22: European LBS Subscription Forecast 2013-2018 (millions, AGR %)
Chart 4.23: European LBS Subscription Share Forecast 2013, 2015, 2018 (%)
Chart 4.24: Middle East and African LBS Market Forecast 2013-2018 ($ bn, AGR %)
Chart 4.25: Middle East and African LBS Market Share Forecast 2013, 2015, 2018 (%)
Chart 4.26: Middle East and African LBS Subscription Forecast 2013-2018 (millions, AGR %)
Chart 4.27: Middle East and African LBS Subscription Share Forecast 2013, 2015, 2018 (%)
Chart 5.1: Global Mobile Advertising Revenue Forecast 2013-2018 ($ bn, AGR %)
Chart 6.1: Foursquare Check-in Share by Location Type 2013 (%)
Chart 6.2: Global TomTom Revenue Share by Business Division 2013 (%)
Chart 6.3: Global TomTom Revenue Share by Sales Type 2013 (%)
LIST OF TABLES
Table 2.1: Current Uses for LBS in Mobile Applications
Table 2.2: Enabling Technologies for LBS
Table 2.3: LBS Application Archetypes
Table 2.4: Essential Components of LBS Described
Table 2.5: Global Mobile Subscription Forecast 2013-2018 (Millions, AGR %, CAGR %, Cumulative)
Table 2.6: Global Tablet Shipment Forecast 2013-2018 (Millions, AGR %, CAGR %, Cumulative)
Table 2.7: Telematics LBS Applications and Descriptions
Table 2.8: Global Connected Vehicles Telematics Market Forecast 2013-2018 ($ billion, AGR %, CAGR %, Cumulative)
Table 2.9: Global Connected Vehicles Cumulative New Car Forecast 2013-2018 (millions, AGR %, CAGR %, Cumulative)
Table 2.10: Global Wearable Smart Device Shipment Forecast by Technology 2013-2018 (millions,% Share, AGR%)
Table 2.11: Global Wearable Smart Device Revenue Forecast by Technology 2013-2018 ($ billion,% Share, AGR%)
Table 2.12: Global Smartphone and Tablet Shipment Forecast 2013-2018 (Millions, AGR %, CAGR %, Cumulative)
Table 2.13: Global Connected Device Installed Base Sub-Market Forecast 2013-2018 (millions, AGR%)
Table 3.1: Global Location-Based Services Revenue Forecast 2013-2018 ($ billion, AGR %, CAGR %, Cumulative)
Table 3.2: Global Location-Based Services Subscription Forecast 2013-2018 (millions, AGR %, CAGR %, Cumulative)
Table 3.3: Global Location-Based Advertising Revenue Forecast 2013-2018 ($ billion, AGR %, CAGR %, Cumulative)
Table 3.4: Global Mobile Advertising Revenue Forecast 2013-2018 ($ billion, AGR %, CAGR %, Cumulative)
Table 3.5: Global LBA vs. Traditional Mobile Advertising Revenue Forecast 2013-2018 ($ billion,% Share, AGR%)
Table 3.6: Global LBS Market Segment Forecast 2013-2018 ($ billion,% Share, AGR%)
Table 4.1: Regional LBS Revenue Forecast 2013-2018 ($ billion,% Share, AGR%)
Table 4.2: Regional LBS Subscription Forecast 2013-2018 (millions,% Share, AGR%)
Table 4.3: North American LBS Market Forecast 2013-2018 ($ bn, AGR %, CAGR %, Cumulative)
Table 4.4: North American LBS Subscription Forecast 2013-2018 (millions, AGR %, CAGR %, Cumulative)
Table 4.5: Latin American LBS Market Forecast 2013-2018 ($ bn, AGR %, CAGR %, Cumulative)
Table 4.6: Latin American LBS Subscription Forecast 2013-2018 (millions, AGR %, CAGR %, Cumulative)
Table 4.7: Asia-Pacific LBS Market Forecast 2013-2018 ($ bn, AGR %, CAGR %, Cumulative)
Table 4.7: Asia-Pacific LBS Subscription Forecast 2013-2018 (millions, AGR %, CAGR %, Cumulative)
Table 4.8: European LBS Market Forecast 2013-2018 ($ bn, AGR %, CAGR %, Cumulative)
Table 4.9: European LBS Subscription Forecast 2013-2018 (millions, AGR %, CAGR %, Cumulative)
Table 4.10: Middle East and African LBS Market Forecast 2013-2018 ($ bn, AGR %, CAGR %, Cumulative)
Table 4.11: Middle East and African LBS Subscription Forecast 2013-2018 (millions, AGR %, CAGR %, Cumulative)
Table 5.1: Global Mobile Advertising Revenue Forecast 2013-2018 ($ bn, AGR %, CAGR %, Cumulative)
Table 5.2: Routes to Monetisation of LBS Apps
Table 6.1: TomTom for Android Key Features
Table 6.2: TCS End-to-end LBS Infrastructure Product List
Table 6.3: Other Leading LBS Vendors and Related Products
Table 8.1: SWOT Analysis of the Global Location-Based Services Market 2013-2018
Table 9.1: Regional LBS Revenue Forecast 2013-2018 ($ billion, AGR%)
Table 9.2: Regional LBS Subscription Forecast 2013-2018 (millions, AGR%)
Table 9.3: Global LBA vs. Traditional Mobile Advertising Revenue Forecast 2013-2018 ($ billion,% Share, AGR%)
Table 9.4: Key Features of a Successful Commercial LBS Application
Table 2.1: Current Uses for LBS in Mobile Applications
Table 2.2: Enabling Technologies for LBS
Table 2.3: LBS Application Archetypes
Table 2.4: Essential Components of LBS Described
Table 2.5: Global Mobile Subscription Forecast 2013-2018 (Millions, AGR %, CAGR %, Cumulative)
Table 2.6: Global Tablet Shipment Forecast 2013-2018 (Millions, AGR %, CAGR %, Cumulative)
Table 2.7: Telematics LBS Applications and Descriptions
Table 2.8: Global Connected Vehicles Telematics Market Forecast 2013-2018 ($ billion, AGR %, CAGR %, Cumulative)
Table 2.9: Global Connected Vehicles Cumulative New Car Forecast 2013-2018 (millions, AGR %, CAGR %, Cumulative)
Table 2.10: Global Wearable Smart Device Shipment Forecast by Technology 2013-2018 (millions,% Share, AGR%)
Table 2.11: Global Wearable Smart Device Revenue Forecast by Technology 2013-2018 ($ billion,% Share, AGR%)
Table 2.12: Global Smartphone and Tablet Shipment Forecast 2013-2018 (Millions, AGR %, CAGR %, Cumulative)
Table 2.13: Global Connected Device Installed Base Sub-Market Forecast 2013-2018 (millions, AGR%)
Table 3.1: Global Location-Based Services Revenue Forecast 2013-2018 ($ billion, AGR %, CAGR %, Cumulative)
Table 3.2: Global Location-Based Services Subscription Forecast 2013-2018 (millions, AGR %, CAGR %, Cumulative)
Table 3.3: Global Location-Based Advertising Revenue Forecast 2013-2018 ($ billion, AGR %, CAGR %, Cumulative)
Table 3.4: Global Mobile Advertising Revenue Forecast 2013-2018 ($ billion, AGR %, CAGR %, Cumulative)
Table 3.5: Global LBA vs. Traditional Mobile Advertising Revenue Forecast 2013-2018 ($ billion,% Share, AGR%)
Table 3.6: Global LBS Market Segment Forecast 2013-2018 ($ billion,% Share, AGR%)
Table 4.1: Regional LBS Revenue Forecast 2013-2018 ($ billion,% Share, AGR%)
Table 4.2: Regional LBS Subscription Forecast 2013-2018 (millions,% Share, AGR%)
Table 4.3: North American LBS Market Forecast 2013-2018 ($ bn, AGR %, CAGR %, Cumulative)
Table 4.4: North American LBS Subscription Forecast 2013-2018 (millions, AGR %, CAGR %, Cumulative)
Table 4.5: Latin American LBS Market Forecast 2013-2018 ($ bn, AGR %, CAGR %, Cumulative)
Table 4.6: Latin American LBS Subscription Forecast 2013-2018 (millions, AGR %, CAGR %, Cumulative)
Table 4.7: Asia-Pacific LBS Market Forecast 2013-2018 ($ bn, AGR %, CAGR %, Cumulative)
Table 4.7: Asia-Pacific LBS Subscription Forecast 2013-2018 (millions, AGR %, CAGR %, Cumulative)
Table 4.8: European LBS Market Forecast 2013-2018 ($ bn, AGR %, CAGR %, Cumulative)
Table 4.9: European LBS Subscription Forecast 2013-2018 (millions, AGR %, CAGR %, Cumulative)
Table 4.10: Middle East and African LBS Market Forecast 2013-2018 ($ bn, AGR %, CAGR %, Cumulative)
Table 4.11: Middle East and African LBS Subscription Forecast 2013-2018 (millions, AGR %, CAGR %, Cumulative)
Table 5.1: Global Mobile Advertising Revenue Forecast 2013-2018 ($ bn, AGR %, CAGR %, Cumulative)
Table 5.2: Routes to Monetisation of LBS Apps
Table 6.1: TomTom for Android Key Features
Table 6.2: TCS End-to-end LBS Infrastructure Product List
Table 6.3: Other Leading LBS Vendors and Related Products
Table 8.1: SWOT Analysis of the Global Location-Based Services Market 2013-2018
Table 9.1: Regional LBS Revenue Forecast 2013-2018 ($ billion, AGR%)
Table 9.2: Regional LBS Subscription Forecast 2013-2018 (millions, AGR%)
Table 9.3: Global LBA vs. Traditional Mobile Advertising Revenue Forecast 2013-2018 ($ billion,% Share, AGR%)
Table 9.4: Key Features of a Successful Commercial LBS Application
LIST OF FIGURES
Figure 1.1: Location-Based Services Life Cycle
Figure 2.1: LBS Technologies and How They Interrelate
Figure 2.2 LBS Essential Component Infographic
Figure 5.1: LBS App Ecosystem Infographic
Figure 5.2 Consumer Vs. Enterprise Uses for LBS
Figure 5.3 Consumer LBS Value Chain
Figure 5.4 Potential LBS Enterprise Benefits
COMPANIES LISTED
Alcatel-Lucent
Alexa
Amazon
Apple
AT&T
Atheros, Inc.
Badoo
Bharti Airtel
Bing
BlackBerry
Blendr
BMW
Bravo
Broadcom
China Mobile
Condé Nast
Creativity Software
eBay
Ericsson
Facebook
FamilyMap
Flickr
Foursquare
Garmin
GM
Google
Gowalla
Grindr
Groupon
HERE
HERE (Nokia)
IndoorAtlas
Intersec
Leap Wireless
Lexus
Loopt
Magellan
MapQuest
MetroPCS
Microsoft
MobileLBS
Moblog
Motorola Solutions
MTS Russia
MyTown
Navizon
Near Buddy Finder
Nintendo
Nokia
NTT DoCoMo
Onstar
Panoramio
Polaris Wireless
Portugal Telecom
Qualcomm
Rummble
RunKeeper
RX Networks
Samsung
Samsung Electronics and Sony
SFR
Shopkick
Skyhook Wireless
Snocator
Sony
Sprint
TeleCommunication Systems Inc.
Telus Mobility
The Strategis Group
TomTom
Trimble Outdoors
TruePosition
Twitter
UbiEst
Urbanspoon
Verizon
Viettel
Vodafone
Volkswagen
Yahoo!
Yellow Pages
Yelp
Zagat
ZTE
ORGANISATIONS MENTIONED IN THIS REPORT
CTIA - The Wireless Association
European Union
In-location Alliance
New York University
The United States Federal Communications Commission
Figure 1.1: Location-Based Services Life Cycle
Figure 2.1: LBS Technologies and How They Interrelate
Figure 2.2 LBS Essential Component Infographic
Figure 5.1: LBS App Ecosystem Infographic
Figure 5.2 Consumer Vs. Enterprise Uses for LBS
Figure 5.3 Consumer LBS Value Chain
Figure 5.4 Potential LBS Enterprise Benefits
COMPANIES LISTED
Alcatel-Lucent
Alexa
Amazon
Apple
AT&T
Atheros, Inc.
Badoo
Bharti Airtel
Bing
BlackBerry
Blendr
BMW
Bravo
Broadcom
China Mobile
Condé Nast
Creativity Software
eBay
Ericsson
FamilyMap
Flickr
Foursquare
Garmin
GM
Gowalla
Grindr
Groupon
HERE
HERE (Nokia)
IndoorAtlas
Intersec
Leap Wireless
Lexus
Loopt
Magellan
MapQuest
MetroPCS
Microsoft
MobileLBS
Moblog
Motorola Solutions
MTS Russia
MyTown
Navizon
Near Buddy Finder
Nintendo
Nokia
NTT DoCoMo
Onstar
Panoramio
Polaris Wireless
Portugal Telecom
Qualcomm
Rummble
RunKeeper
RX Networks
Samsung
Samsung Electronics and Sony
SFR
Shopkick
Skyhook Wireless
Snocator
Sony
Sprint
TeleCommunication Systems Inc.
Telus Mobility
The Strategis Group
TomTom
Trimble Outdoors
TruePosition
UbiEst
Urbanspoon
Verizon
Viettel
Vodafone
Volkswagen
Yahoo!
Yellow Pages
Yelp
Zagat
ZTE
ORGANISATIONS MENTIONED IN THIS REPORT
CTIA - The Wireless Association
European Union
In-location Alliance
New York University
The United States Federal Communications Commission
