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Indian eLiquids and eJuice Market (2016-2022)

December 2016 | 74 pages | ID: I81D7DE4502EN
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Indian eLiquid and eJuice Market – Drivers, Opportunities, Trends, and Forecasts: 2016–2022

Overview: eLiquids can be categorized into eJuice, eCigarettes, eFluids, vaporizer cigarettes, electronic nicotine delivery systems (ENDS), electronic non-nicotine delivery systems (ENNDS), and eCigs. The eCigarettes are considered as an alternative to real cigarettes with no tobacco and is powered by a battery device that emits a flavored fog (nicotine is required if the user prefers it) when inhaled. In India, eCigarette business is in initial stage as consumers are starting to switch from traditional cigarette to eCigarette, which are considered healthier – hence eCigarette is becoming popular among the end-users. Additionally, eLiquids are 95% less harmful than a normal cigarette.

Market Analysis: According to Infoholic Research, the “Indian eLiquid and eJuice Market” is estimated to witness a CAGR of 54.1% during the forecast period 2016-2022. The increasing young population, changing consumer lifestyle, changing demands, and spending activities have led the demand for eLiquid and eJuice in India. In addition, the development of innovative products with extra features helps to improve the customer satisfaction and increase the customer base as customers are demanding for various flavour products and they are ready to spend money. The Indian eLiquid and eJuice market is analyzed by types – pre-filled eLiquid and bottled eLiquid; distribution channels – online, offline (retail), and others; demography – age group and sex; and location – tier 1 cities, and tier 2 cities.

Product Analysis: Pre-filled eLiquid is expected to reach $1,095.3 million by 2022 due to the growing demand for pre-filled eLiquid products in the market. In addition, the users often prefer refillable or replaceable eLiquid. The tier 1 cities segment is expected to play a major role in the market growth. The smokers in the age group of 24-45 years are primarily targeted by the eCigarette players.

Key Players: The eLiquid and eJuice market in India is expected to grow and value chain players are continuing to expand, bringing new innovative products, and rising M&A activities to gain the revenue in this market. Some of the players included in the report are ITC Limited, Japan Tobacco Inc., Altria Group Inc., Godfrey Philips India Ltd., Reynolds American Inc., and Foschia (R.R. Chemicals).

Benefits: The report provides complete details of industry trends about the eLiquid and eJuice market. The report provides business opportunities for various key stakeholders by providing an in-depth analysis of adoption and demand for eLiquid and eJuice. Some of the key points featured in the report aiming to help the industry participants are described below.

The report provides complete details about major trends, drivers, restraints, and opportunities in each industry vertical. This business information helps the key stakeholders to understand the current and future market outlook to focus/expand/invest in various types and distribution channels and can target specific demography to offer the eLiquid and eJuice market. Further, this report provides the complete details about the tier 1 cities and tier 2 cities.

Furthermore, the report aims to provide an opportunity for players to understand the latest trends, current market scenario, government initiatives, and technologies related to the market. In addition, helps the venture capitalist in understanding the companies better and take informed decisions.

The report gives an opportunity to the players to improve their current business approach by providing strategic intelligence about the competition.

The report also provides the competitive landscape of the leading players specific to eLiquid and eJuice market that helps them to understand about their competitor’s landscape.

The report can also be tailored as per the specific info required by the users. The customization of the report is available on the basis of distribution channels, vendor profiles, and tier cities.
1 INDUSTRY OUTLOOK

1.1 Industry Overview
1.2 Industry Trends
1.3 PEST Analysis

2 REPORT OUTLINE

2.1 Report Scope
2.2 Report Summary
2.3 Research Methodology
2.4 Report Assumptions

3 MARKET SNAPSHOT

3.1 Total Addressable Market (TAM)
3.2 Segmented Addressable Market (SAM)
3.3 Related Market
  3.3.1 eHookah Market

4 MARKET OUTLOOK

4.1 Overview
4.2 Market Definition – Infoholic Research
4.3 Evolution
4.4 eCigarette Operation
4.5 Traditional Cigarettes VS eCigarettes
4.6 Government Rules and Regulations
4.7 Market Segmentation
4.8 Porter 5 (Five) Forces

5 MARKET CHARACTERISTICS

5.1 Market Dynamics
  5.1.1 Drivers
    5.1.1.1 Environment friendly
    5.1.1.2 Helps to quit smoking
    5.1.1.3 Low cost and affordable price
    5.1.1.4 Less harmful than traditional cigarettes
  5.1.2 Restraints
    5.1.2.1 Battery explosions
    5.1.2.2 Government taxation, rules and regulations
    5.1.2.3 Increase in poisoning incidents
  5.1.3 Opportunities
    5.1.3.1 Opportunities for tobacco players
    5.1.3.2 Focus on developing states in India
    5.1.3.3 Increasing demand for pre-filled eLiquid
  5.1.4 DRO – Impact Analysis

6 TYPES

6.1 Overview
6.2 Pre-filled eLiquid
6.3 Bottled eLiquid

7 DISTRIBUTION CHANNELS

7.1 Overview
7.2 Online distribution channel
  7.2.1 Resellers
  7.2.2 Websites
7.3 Offline (Retail)
  7.3.1 Vape Shops
  7.3.2 Convenience Stores
7.4 Others

8 LOCATION

  8.1.1 Tier 1 Cities
  8.1.2 Tier 2 Cities

9 DEMOGRAPHY

9.1 Overview
9.2 Age Group
  9.2.1 18–23 Years Age Group
  9.2.2 24–35 Years Age Group
  9.2.3 36–45 Years Age Group
  9.2.4 46+ Years Age Group
9.3 Sex
  9.3.1 Female
  9.3.2 Male

10 VENDOR PROFILES

10.1 ITC Limited
  10.1.1 Overview
  10.1.2 Business Units
  10.1.3 Geographic Revenue
  10.1.4 Business Focus
  10.1.5 SWOT Analysis
  10.1.6 Business Strategies
10.2 Japan Tobacco Inc.
  10.2.1 Overview
  10.2.2 Business Units
  10.2.3 Geographic Revenue
  10.2.4 Business Focus
  10.2.5 SWOT Analysis
  10.2.6 Business Strategies
10.3 Altria Group Inc.
  10.3.1 Overview
  10.3.2 Business Unit
  10.3.3 Geographic Presence
  10.3.4 Business Focus
  10.3.5 SWOT Analysis
  10.3.6 Business Strategies
10.4 Godfrey Philips India Ltd.
  10.4.1 Overview
  10.4.2 Business Unit
  10.4.3 Geographic Presence
  10.4.4 Business Focus
  10.4.5 SWOT Analysis
  10.4.6 Business Strategies
10.5 Philip Morris International Management SA (PMI)
  10.5.1 Overview
  10.5.2 Geographic Revenue
  10.5.3 Business Focus
  10.5.4 SWOT Analysis
  10.5.5 Business Strategies
10.6 Reynolds American Inc.
  10.6.1 Overview
  10.6.2 Business Unit
  10.6.3 Geographic Presence
  10.6.4 Business Focus
  10.6.5 SWOT Analysis
  10.6.6 Business Strategies

11 COMPANIES TO WATCH FOR

11.1 Green Vapo
  11.1.1 Overview
  11.1.2 Green Vapo Market
  11.1.3 Green Vapo in eLiquid and eJuice
11.2 Litejoy International Pvt. Ltd.
  11.2.1 Overview
  11.2.2 Litejoy International Pvt. Ltd. Market
  11.2.3 Litejoy International Pvt. Ltd. in eLiquid and eJuice
11.3 Pure Vapors
  11.3.1 Overview
  11.3.2 Pure Vapors Market
  11.3.3 Pure Vapors in eLiquid and eJuice
11.4 SPK Consumer Solutions Pvt. Ltd.
  11.4.1 Overview
  11.4.2 SPK Consumer Solutions Pvt. Ltd. Market
  11.4.3 SPK Consumer Solution Pvt. Ltd. in eLiquid and eJuice
11.5 Shenzhen Joyetech Co., Ltd.
  11.5.1 Overview
  11.5.2 Shenzhen Joyetech Co., Ltd. Market
  11.5.3 Shenzhen Joyetech Co., Ltd. in eLiquid and eJuice
11.6 Foschia (R.R. Chemicals)
  11.6.1 Overview
  11.6.2 Foschia Market
  11.6.3 Foschia in eLiquid and eJuice

12 COMPETITIVE LANDSCAPE

12.1 Mergers & Acquisitions (M&A)
12.2 Joint Venture and Collaboration
Annexure
? Abbreviations

Table 1 INDIAN ELIQUID AND EJUICE MARKET REVENUE BY TYPE, 2016–2022 ($MILLION)
Table 2 INDIAN ELIQUID AND EJUICE MARKET GROWTH BY TYPE, 2016–2022, Y-O-Y (%)
Table 3 TYPE OF CARTRIDGE WITH BENEFITS AND FEATURES
Table 4 ADVANTAGES AND DISADVANTAGES OF PRE-FILLED CARTRIDGE ELIQUID
Table 5 ADVANTAGES AND DISADVANTAGES OF DISPOSABLE ECIGARETTE
Table 6 INDIAN ELIQUID AND EJUICE MARKET REVENUE BY DISTRIBUTION CHANNEL,

2016–2022 ($MILLION)

Table 7 INDIAN ELIQUID AND EJUICE MARKET GROWTH BY DISTRIBUTION CHANNEL,

2016–2022, Y-O-Y (%)

Table 8 INDIAN ELIQUID AND EJUICE MARKET REVENUE BY LOCATION, 2016–2022 ($MILLION)
Table 9 INDIAN ELIQUID AND EJUICE MARKET GROWTH BY LOCATION, 2016–2022, Y-O-Y (%)
Table 10 TIER 1 CITIES MARKET REVENUE BY TYPES, 2016–2022 ($MILLION)
Table 11 TIER 1 CITES MARKET GROWTH BY TYPES, 2016–2022, Y-O-Y (%)
Table 12 TIER 1 CITIES MARKET REVENUE BY DISTRIBUTION CHANNEL, 2016–2022 ($MILLION)
Table 13 TIER 1 CITIES MARKET GROWTH BY DISTRIBUTION CHANNEL, 2016–2022, Y-O-Y (%)
Table 14 TIER 2 CITIES MARKET REVENUE BY TYPES, 2016–2022 ($MILLION)
Table 15 TIER 2 CITES MARKET GROWTH BY TYPES, 2016–2022, Y-O-Y (%)
Table 16 TIER 2 CITIES MARKET REVENUE BY DISTRIBUTION CHANNEL, 2016–2022 ($MILLION)
Table 17 TIER 2 CITIES MARKET GROWTH BY DISTRIBUTION CHANNEL, 2016–2022, Y-O-Y (%)
Table 18 INDIAN ELIQUID AND EJUICE MARKET REVENUE BY AGE GROUP, 2016–2022 ($MILLION)
Table 19 INDIAN ELIQUID AND EJUICE MARKET GROWTH BY AGE GROUP, 2016–2022, Y-O-Y (%)
Table 20 INDIAN ELIQUID AND EJUICE MARKET REVENUE BY SEX, 2016–2022 ($MILLION)
Table 21 INDIAN ELIQUID AND EJUICE MARKET GROWTH BY SEX, 2016–2022, Y-O-Y (%)
Table 22 MERGER & ACQUISITION, 2015–2016
Table 23 JOINT VENTURE AND COLLABORATION, 2015–2016

Chart 1 PEST ANALYSIS OF INDIAN ELIQUID AND EJUICE MARKET
Chart 2 RESEARCH METHODOLOGY OF INDIAN ELIQUID AND EJUICE MARKET
Chart 3 INDIAN ELIQUID AND EJUICE MARKET REVENUE, 2016-2022 ($MILLION)
Chart 4 EVOLUTION OF ECIGARETTE
Chart 5 ECIGARETTE
Chart 6 TRADITIONAL CIGARETTES VS. ECIGARETTES
Chart 7 MARKET SEGMENTATION OF INDIAN ELIQUID AND EJUICE MARKET
Chart 8 PORTERS 5 FORCES ON INDIAN ELIQUID AND EJUICE MARKET
Chart 9 MARKET DYNAMICS – DRIVERS, RESTRAINTS & OPPORTUNITIES
Chart 10 DRO - IMPACT ANALYSIS OF INDIAN ELIQUID AND EJUICE MARKET
Chart 11 INDIAN ELIQUID AND EJUICE MARKET SHARE BY TYPE, 2016 AND 2022
Chart 12 REFILLABLE CARTRIDGE AND RECHARGEABLE BATTERY ECIGARETTE
Chart 13 ATOMIZER TANK
Chart 14 PRE-FILLED ELIQUID MARKET REVENUE, 2016–2022 ($MILLION)
Chart 15 DISPOSABLE ECIGARETTE
Chart 16 BOTTLED ELIQUID MARKET REVENUE, 2016–2022 ($MILLION)
Chart 17 TYPES OF DISTRIBUTION CHANNELS
Chart 18 INDIAN ELIQUID AND EJUICE MARKET SHARE BY DISTRIBUTION CHANNEL, 2016 AND 2022
Chart 19 SHIPPING PROCESS OF ELIQUID
Chart 20 ONLINE RESELLERS MARKET REVENUE, 2016–2022 ($MILLION)
Chart 21 ONLINE WEBSITES MARKET REVENUE, 2016–2022 ($MILLION)
Chart 22 SERVICE PROVIDED BY VAPE SHOPS TO THE CUSTOMERS
Chart 23 VAPE SHOPS MARKET REVENUE, 2016–2022 ($MILLION)
Chart 24 CONVENIENCE STORES MARKET REVENUE, 2016–2022 ($MILLION)
Chart 25 OTHERS MARKET REVENUE, 2016–2022 ($MILLION)
Chart 26 INDIAN ELIQUID AND EJUICE MARKET SHARE BY LOCATION, 2016 AND 2022
Chart 27 INDIAN ELIQUID AND EJUICE MARKET SHARE BY AGE GROUP, 2016 AND 2022 (%)
Chart 28 18–23 YEARS AGE GROUP MARKET REVENUE, 2016–2022 ($MILLION)
Chart 29 24–35 YEARS AGE GROUP MARKET REVENUE, 2016–2022 ($MILLION)
Chart 30 36–45 YEARS AGE GROUP MARKET REVENUE, 2016–2022 ($MILLION)
Chart 31 46+ YEARS AGE GROUP MARKET REVENUE, 2016–2022, ($MILLION)
Chart 32 INDIAN ELIQUID AND EJUICE MARKET SHARE BY SEX, 2016 AND 2022 (%)
Chart 33 FEMALE MARKET REVENUE, 2016–2022 ($MILLION)
Chart 34 MALE MARKET REVENUE, 2016–2022 ($MILLION)
Chart 35 ITC LIMITED: OVERVIEW SNAPSHOT
Chart 36 ITC LIMITED: BUSINESS UNITS
Chart 37 ITC LIMITED: GEOGRAPHIC REVENUE
Chart 38 ITC LIMITED: SWOT ANALYSIS
Chart 39 JAPAN TOBACCO INC.: OVERVIEW SNAPSHOT
Chart 40 JAPAN TOBACCO INC.: BUSINESS UNITS
Chart 41 JAPAN TOBACCO INC.: GEOGRAPHIC REVENUE
Chart 42 JAPAN TOBACCO INC.: SWOT ANALYSIS
Chart 43 ALTRIA GROUP INC.: OVERVIEW SNAPSHOT
Chart 44 ALTRIA GROUP INC.: BUSINESS UNITS
Chart 45 ALTRIA GROUP INC.: GEOGRAPHIC PRESENCE
Chart 46 ALTRIA GROUP INC.: SWOT ANALYSIS
Chart 47 GODFREY PHILIPS INDIA LTD.: OVERVIEW SNAPSHOT
Chart 48 GODFREY PHILIPS INDIA LTD.: BUSINESS UNITS
Chart 49 GODFREY PHILIPS INDIA LTD.: GEOGRAPHIC PRESENCE
Chart 50 GODFREY PHILIPS INDIA LTD.: SWOT ANALYSIS
Chart 51 PHILIP MORRIS INTERNATIONAL MANAGEMENT SA (PMI): OVERVIEW SNAPSHOT
Chart 52 PHILIP MORRIS INTERNATIONAL MANAGEMENT SA (PMI): GEOGRAPHIC REVENUE
Chart 53 PHILIP MORRIS INTERNATIONAL MANAGEMENT SA (PMI): SWOT ANALYSIS
Chart 54 REYNOLDS AMERICAN INC.: OVERVIEW SNAPSHOT
Chart 55 REYNOLDS AMERICAN INC.: BUSINESS UNITS
Chart 56 REYNOLDS AMERICAN INC.: GEOGRAPHIC PRESENCE
Chart 57 REYNOLDS AMERICAN INC.: SWOT ANALYSIS


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