Digital Marketing Software Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028
The global digital marketing software market size reached US$ 66.7 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 161.7 Billion by 2028, exhibiting a growth rate (CAGR) of 15.8% during 2023-2028.
Digital marketing software helps in social media and email marketing, search engine optimization (SEO), content marketing, and website optimization. It assists businesses in enhancing their revenue by connecting with the targeted audience and providing trackable results of advertisements through web analytics. It also aids in analyzing the online activities of customers to suggest appropriate offers, products, and services. Besides this, it incorporates creativity, along with effective strategies, to design customized and engaging campaigns for strengthening the customer base. Additionally, it helps businesses boost brand credibility by resolving the doubts of their clients and enhancing their rank in online search results. As a result, it is widely utilized in the e-commerce, legal, finance, hospitability, healthcare, and entertainment industries.
Digital Marketing Software Market Trends:
The increasing utilization of social media platforms by brands for enhanced exposure and engagement with targeted audiences represents one of the key factors positively influencing the market. In addition, the rising adoption of wireless communication devices is strengthening the growth of the market. Besides this, the increasing digitalization of business operations to improve efficiency and customer experience is contributing to the growth of the market. Additionally, the rising integration of augmented reality (AR) and virtual reality (VR) in digital marketing strategies is propelling the growth of the market. Apart from this, the growing number of e-commerce businesses due to increasing online shopping activities is offering a favorable market outlook. Furthermore, key market players are extensively investing in research and development (R&D) activities to introduce artificial intelligence (AI)-enabled digital marketing software, which is expected to bolster the growth of the market.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global digital marketing software market report, along with forecasts at the global and regional level from 2023-2028. Our report has categorized the market based on solution, service, deployment type, organization size, and end use.
Breakup by Solution:
Customer Relationship Management (CRM)
Email Marketing
Social Media
Search Marketing
Content Management
Marketing Automation
Campaign Management
Others
Customer relationship management (CRM) dominates the market as it facilitates better business growth and improves customer satisfaction levels.
Breakup by Service:
Professional Services
Managed Services
Managed services account for the largest market share as they enable businesses to stay flexible and accommodate technical changes spontaneously in the system.
Breakup by Deployment Type:
On-Premise
Cloud-Based
Cloud-based deployment exhibits a clear dominance in the market as it improves the performance of applications and enhances data security.
Breakup by Organization Size:
Large Enterprises
Small and Medium Enterprises (SMEs)
At present, large enterprises hold the biggest market share as they rely on complex and huge databases to work efficiently.
Breakup by End Use:
Media and Entertainment
Manufacturing
Retail
BFSI
Information Technology
Healthcare
Others
The retail sector dominates the market as it engages with numerous customers daily and serves them a wide variety of products.
Breakup by Region:
North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
The Asia Pacific holds the majority of the market share due to the rising demand for work efficiency and data-driven decision-making in business operations across the region.
Competitive Landscape:
The report has also analysed the competitive landscape of the market with some of the key players being Act-On Software Inc., Adobe Inc., Hewlett Packard Enterprise Development LP, HubSpot Inc., IBM Corporation, Microsoft Corporation, Oracle Corporation, Salesforce.com Inc., SAP SE and SAS Institute Inc.
Key Questions Answered in This Report
1. What was the size of the global digital marketing software market in 2022?
2. What is the expected growth rate of the global digital marketing software market during 2023-2028?
3. What are the key factors driving the global digital marketing software market?
4. What has been the impact of COVID-19 on the global digital marketing software market?
5. What is the breakup of the global digital marketing software market based on the solution?
6. What is the breakup of the global digital marketing software market based on the service?
7. What is the breakup of the global digital marketing software market based on the deployment type?
8. What is the breakup of the global digital marketing software market based on the organization size?
9. What is the breakup of the global digital marketing software market based on the end use?
10. What are the key regions in the global digital marketing software market?
11. Who are the key players/companies in the global digital marketing software market?
Digital marketing software helps in social media and email marketing, search engine optimization (SEO), content marketing, and website optimization. It assists businesses in enhancing their revenue by connecting with the targeted audience and providing trackable results of advertisements through web analytics. It also aids in analyzing the online activities of customers to suggest appropriate offers, products, and services. Besides this, it incorporates creativity, along with effective strategies, to design customized and engaging campaigns for strengthening the customer base. Additionally, it helps businesses boost brand credibility by resolving the doubts of their clients and enhancing their rank in online search results. As a result, it is widely utilized in the e-commerce, legal, finance, hospitability, healthcare, and entertainment industries.
Digital Marketing Software Market Trends:
The increasing utilization of social media platforms by brands for enhanced exposure and engagement with targeted audiences represents one of the key factors positively influencing the market. In addition, the rising adoption of wireless communication devices is strengthening the growth of the market. Besides this, the increasing digitalization of business operations to improve efficiency and customer experience is contributing to the growth of the market. Additionally, the rising integration of augmented reality (AR) and virtual reality (VR) in digital marketing strategies is propelling the growth of the market. Apart from this, the growing number of e-commerce businesses due to increasing online shopping activities is offering a favorable market outlook. Furthermore, key market players are extensively investing in research and development (R&D) activities to introduce artificial intelligence (AI)-enabled digital marketing software, which is expected to bolster the growth of the market.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global digital marketing software market report, along with forecasts at the global and regional level from 2023-2028. Our report has categorized the market based on solution, service, deployment type, organization size, and end use.
Breakup by Solution:
Customer Relationship Management (CRM)
Email Marketing
Social Media
Search Marketing
Content Management
Marketing Automation
Campaign Management
Others
Customer relationship management (CRM) dominates the market as it facilitates better business growth and improves customer satisfaction levels.
Breakup by Service:
Professional Services
Managed Services
Managed services account for the largest market share as they enable businesses to stay flexible and accommodate technical changes spontaneously in the system.
Breakup by Deployment Type:
On-Premise
Cloud-Based
Cloud-based deployment exhibits a clear dominance in the market as it improves the performance of applications and enhances data security.
Breakup by Organization Size:
Large Enterprises
Small and Medium Enterprises (SMEs)
At present, large enterprises hold the biggest market share as they rely on complex and huge databases to work efficiently.
Breakup by End Use:
Media and Entertainment
Manufacturing
Retail
BFSI
Information Technology
Healthcare
Others
The retail sector dominates the market as it engages with numerous customers daily and serves them a wide variety of products.
Breakup by Region:
North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
The Asia Pacific holds the majority of the market share due to the rising demand for work efficiency and data-driven decision-making in business operations across the region.
Competitive Landscape:
The report has also analysed the competitive landscape of the market with some of the key players being Act-On Software Inc., Adobe Inc., Hewlett Packard Enterprise Development LP, HubSpot Inc., IBM Corporation, Microsoft Corporation, Oracle Corporation, Salesforce.com Inc., SAP SE and SAS Institute Inc.
Key Questions Answered in This Report
1. What was the size of the global digital marketing software market in 2022?
2. What is the expected growth rate of the global digital marketing software market during 2023-2028?
3. What are the key factors driving the global digital marketing software market?
4. What has been the impact of COVID-19 on the global digital marketing software market?
5. What is the breakup of the global digital marketing software market based on the solution?
6. What is the breakup of the global digital marketing software market based on the service?
7. What is the breakup of the global digital marketing software market based on the deployment type?
8. What is the breakup of the global digital marketing software market based on the organization size?
9. What is the breakup of the global digital marketing software market based on the end use?
10. What are the key regions in the global digital marketing software market?
11. Who are the key players/companies in the global digital marketing software market?
1 PREFACE
2 SCOPE AND METHODOLOGY
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 EXECUTIVE SUMMARY
4 INTRODUCTION
4.1 Overview
4.2 Key Industry Trends
5 GLOBAL DIGITAL MARKETING SOFTWARE MARKET
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 MARKET BREAKUP BY SOLUTION
6.1 Customer Relationship Management (CRM)
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Email Marketing
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Social Media
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Search Marketing
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Content Management
6.5.1 Market Trends
6.5.2 Market Forecast
6.6 Marketing Automation
6.6.1 Market Trends
6.6.2 Market Forecast
6.7 Campaign Management
6.7.1 Market Trends
6.7.2 Market Forecast
6.8 Others
6.8.1 Market Trends
6.8.2 Market Forecast
7 MARKET BREAKUP BY SERVICE
7.1 Professional Services
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Managed Services
7.2.1 Market Trends
7.2.2 Market Forecast
8 MARKET BREAKUP BY DEPLOYMENT TYPE
8.1 On-Premise
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Cloud-Based
8.2.1 Market Trends
8.2.2 Market Forecast
9 MARKET BREAKUP BY ORGANIZATION SIZE
9.1 Large Enterprises
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Small and Medium Enterprises (SMEs)
9.2.1 Market Trends
9.2.2 Market Forecast
10 MARKET BREAKUP BY END USE
10.1 Media and Entertainment
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Manufacturing
10.2.1 Market Trends
10.2.2 Market Forecast
10.3 Retail
10.3.1 Market Trends
10.3.2 Market Forecast
10.4 BFSI
10.4.1 Market Trends
10.4.2 Market Forecast
10.5 Information Technology
10.5.1 Market Trends
10.5.2 Market Forecast
10.6 Healthcare
10.6.1 Market Trends
10.6.2 Market Forecast
10.7 Others
10.7.1 Market Trends
10.7.2 Market Forecast
11 MARKET BREAKUP BY REGION
11.1 North America
11.1.1 United States
11.1.1.1 Market Trends
11.1.1.2 Market Forecast
11.1.2 Canada
11.1.2.1 Market Trends
11.1.2.2 Market Forecast
11.2 Asia Pacific
11.2.1 China
11.2.1.1 Market Trends
11.2.1.2 Market Forecast
11.2.2 Japan
11.2.2.1 Market Trends
11.2.2.2 Market Forecast
11.2.3 India
11.2.3.1 Market Trends
11.2.3.2 Market Forecast
11.2.4 South Korea
11.2.4.1 Market Trends
11.2.4.2 Market Forecast
11.2.5 Australia
11.2.5.1 Market Trends
11.2.5.2 Market Forecast
11.2.6 Indonesia
11.2.6.1 Market Trends
11.2.6.2 Market Forecast
11.2.7 Others
11.2.7.1 Market Trends
11.2.7.2 Market Forecast
11.3 Europe
11.3.1 Germany
11.3.1.1 Market Trends
11.3.1.2 Market Forecast
11.3.2 France
11.3.2.1 Market Trends
11.3.2.2 Market Forecast
11.3.3 United Kingdom
11.3.3.1 Market Trends
11.3.3.2 Market Forecast
11.3.4 Italy
11.3.4.1 Market Trends
11.3.4.2 Market Forecast
11.3.5 Spain
11.3.5.1 Market Trends
11.3.5.2 Market Forecast
11.3.6 Russia
11.3.6.1 Market Trends
11.3.6.2 Market Forecast
11.3.7 Others
11.3.7.1 Market Trends
11.3.7.2 Market Forecast
11.4 Latin America
11.4.1 Brazil
11.4.1.1 Market Trends
11.4.1.2 Market Forecast
11.4.2 Mexico
11.4.2.1 Market Trends
11.4.2.2 Market Forecast
11.4.3 Others
11.4.3.1 Market Trends
11.4.3.2 Market Forecast
11.5 Middle East and Africa
11.5.1 Market Trends
11.5.2 Market Breakup by Country
11.5.3 Market Forecast
12 SWOT ANALYSIS
12.1 Overview
12.2 Strengths
12.3 Weaknesses
12.4 Opportunities
12.5 Threats
13 VALUE CHAIN ANALYSIS
14 PORTERS FIVE FORCES ANALYSIS
14.1 Overview
14.2 Bargaining Power of Buyers
14.3 Bargaining Power of Suppliers
14.4 Degree of Competition
14.5 Threat of New Entrants
14.6 Threat of Substitutes
15 PRICE ANALYSIS
16 COMPETITIVE LANDSCAPE
16.1 Market Structure
16.2 Key Players
16.3 Profiles of Key Players
16.3.1 Act-On Software Inc.
16.3.1.1 Company Overview
16.3.1.2 Product Portfolio
16.3.2 Adobe Inc.
16.3.2.1 Company Overview
16.3.2.2 Product Portfolio
16.3.2.3 Financials
16.3.2.4 SWOT Analysis
16.3.3 Hewlett Packard Enterprise Development LP
16.3.3.1 Company Overview
16.3.3.2 Product Portfolio
16.3.3.3 Financials
16.3.3.4 SWOT Analysis
16.3.4 HubSpot Inc.
16.3.4.1 Company Overview
16.3.4.2 Product Portfolio
16.3.4.3 Financials
16.3.5 IBM Corporation
16.3.5.1 Company Overview
16.3.5.2 Product Portfolio
16.3.5.3 Financials
16.3.5.4 SWOT Analysis
16.3.6 Microsoft Corporation
16.3.6.1 Company Overview
16.3.6.2 Product Portfolio
16.3.6.3 Financials
16.3.6.4 SWOT Analysis
16.3.7 Oracle Corporation
16.3.7.1 Company Overview
16.3.7.2 Product Portfolio
16.3.7.3 Financials
16.3.7.4 SWOT Analysis
16.3.8 Salesforce.com Inc.
16.3.8.1 Company Overview
16.3.8.2 Product Portfolio
16.3.8.3 Financials
16.3.8.4 SWOT Analysis
16.3.9 SAP SE
16.3.9.1 Company Overview
16.3.9.2 Product Portfolio
16.3.9.3 Financials
16.3.9.4 SWOT Analysis
16.3.10 SAS Institute Inc.
16.3.10.1 Company Overview
16.3.10.2 Product Portfolio
16.3.10.3 SWOT Analysis
2 SCOPE AND METHODOLOGY
2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
2.3.1 Primary Sources
2.3.2 Secondary Sources
2.4 Market Estimation
2.4.1 Bottom-Up Approach
2.4.2 Top-Down Approach
2.5 Forecasting Methodology
3 EXECUTIVE SUMMARY
4 INTRODUCTION
4.1 Overview
4.2 Key Industry Trends
5 GLOBAL DIGITAL MARKETING SOFTWARE MARKET
5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast
6 MARKET BREAKUP BY SOLUTION
6.1 Customer Relationship Management (CRM)
6.1.1 Market Trends
6.1.2 Market Forecast
6.2 Email Marketing
6.2.1 Market Trends
6.2.2 Market Forecast
6.3 Social Media
6.3.1 Market Trends
6.3.2 Market Forecast
6.4 Search Marketing
6.4.1 Market Trends
6.4.2 Market Forecast
6.5 Content Management
6.5.1 Market Trends
6.5.2 Market Forecast
6.6 Marketing Automation
6.6.1 Market Trends
6.6.2 Market Forecast
6.7 Campaign Management
6.7.1 Market Trends
6.7.2 Market Forecast
6.8 Others
6.8.1 Market Trends
6.8.2 Market Forecast
7 MARKET BREAKUP BY SERVICE
7.1 Professional Services
7.1.1 Market Trends
7.1.2 Market Forecast
7.2 Managed Services
7.2.1 Market Trends
7.2.2 Market Forecast
8 MARKET BREAKUP BY DEPLOYMENT TYPE
8.1 On-Premise
8.1.1 Market Trends
8.1.2 Market Forecast
8.2 Cloud-Based
8.2.1 Market Trends
8.2.2 Market Forecast
9 MARKET BREAKUP BY ORGANIZATION SIZE
9.1 Large Enterprises
9.1.1 Market Trends
9.1.2 Market Forecast
9.2 Small and Medium Enterprises (SMEs)
9.2.1 Market Trends
9.2.2 Market Forecast
10 MARKET BREAKUP BY END USE
10.1 Media and Entertainment
10.1.1 Market Trends
10.1.2 Market Forecast
10.2 Manufacturing
10.2.1 Market Trends
10.2.2 Market Forecast
10.3 Retail
10.3.1 Market Trends
10.3.2 Market Forecast
10.4 BFSI
10.4.1 Market Trends
10.4.2 Market Forecast
10.5 Information Technology
10.5.1 Market Trends
10.5.2 Market Forecast
10.6 Healthcare
10.6.1 Market Trends
10.6.2 Market Forecast
10.7 Others
10.7.1 Market Trends
10.7.2 Market Forecast
11 MARKET BREAKUP BY REGION
11.1 North America
11.1.1 United States
11.1.1.1 Market Trends
11.1.1.2 Market Forecast
11.1.2 Canada
11.1.2.1 Market Trends
11.1.2.2 Market Forecast
11.2 Asia Pacific
11.2.1 China
11.2.1.1 Market Trends
11.2.1.2 Market Forecast
11.2.2 Japan
11.2.2.1 Market Trends
11.2.2.2 Market Forecast
11.2.3 India
11.2.3.1 Market Trends
11.2.3.2 Market Forecast
11.2.4 South Korea
11.2.4.1 Market Trends
11.2.4.2 Market Forecast
11.2.5 Australia
11.2.5.1 Market Trends
11.2.5.2 Market Forecast
11.2.6 Indonesia
11.2.6.1 Market Trends
11.2.6.2 Market Forecast
11.2.7 Others
11.2.7.1 Market Trends
11.2.7.2 Market Forecast
11.3 Europe
11.3.1 Germany
11.3.1.1 Market Trends
11.3.1.2 Market Forecast
11.3.2 France
11.3.2.1 Market Trends
11.3.2.2 Market Forecast
11.3.3 United Kingdom
11.3.3.1 Market Trends
11.3.3.2 Market Forecast
11.3.4 Italy
11.3.4.1 Market Trends
11.3.4.2 Market Forecast
11.3.5 Spain
11.3.5.1 Market Trends
11.3.5.2 Market Forecast
11.3.6 Russia
11.3.6.1 Market Trends
11.3.6.2 Market Forecast
11.3.7 Others
11.3.7.1 Market Trends
11.3.7.2 Market Forecast
11.4 Latin America
11.4.1 Brazil
11.4.1.1 Market Trends
11.4.1.2 Market Forecast
11.4.2 Mexico
11.4.2.1 Market Trends
11.4.2.2 Market Forecast
11.4.3 Others
11.4.3.1 Market Trends
11.4.3.2 Market Forecast
11.5 Middle East and Africa
11.5.1 Market Trends
11.5.2 Market Breakup by Country
11.5.3 Market Forecast
12 SWOT ANALYSIS
12.1 Overview
12.2 Strengths
12.3 Weaknesses
12.4 Opportunities
12.5 Threats
13 VALUE CHAIN ANALYSIS
14 PORTERS FIVE FORCES ANALYSIS
14.1 Overview
14.2 Bargaining Power of Buyers
14.3 Bargaining Power of Suppliers
14.4 Degree of Competition
14.5 Threat of New Entrants
14.6 Threat of Substitutes
15 PRICE ANALYSIS
16 COMPETITIVE LANDSCAPE
16.1 Market Structure
16.2 Key Players
16.3 Profiles of Key Players
16.3.1 Act-On Software Inc.
16.3.1.1 Company Overview
16.3.1.2 Product Portfolio
16.3.2 Adobe Inc.
16.3.2.1 Company Overview
16.3.2.2 Product Portfolio
16.3.2.3 Financials
16.3.2.4 SWOT Analysis
16.3.3 Hewlett Packard Enterprise Development LP
16.3.3.1 Company Overview
16.3.3.2 Product Portfolio
16.3.3.3 Financials
16.3.3.4 SWOT Analysis
16.3.4 HubSpot Inc.
16.3.4.1 Company Overview
16.3.4.2 Product Portfolio
16.3.4.3 Financials
16.3.5 IBM Corporation
16.3.5.1 Company Overview
16.3.5.2 Product Portfolio
16.3.5.3 Financials
16.3.5.4 SWOT Analysis
16.3.6 Microsoft Corporation
16.3.6.1 Company Overview
16.3.6.2 Product Portfolio
16.3.6.3 Financials
16.3.6.4 SWOT Analysis
16.3.7 Oracle Corporation
16.3.7.1 Company Overview
16.3.7.2 Product Portfolio
16.3.7.3 Financials
16.3.7.4 SWOT Analysis
16.3.8 Salesforce.com Inc.
16.3.8.1 Company Overview
16.3.8.2 Product Portfolio
16.3.8.3 Financials
16.3.8.4 SWOT Analysis
16.3.9 SAP SE
16.3.9.1 Company Overview
16.3.9.2 Product Portfolio
16.3.9.3 Financials
16.3.9.4 SWOT Analysis
16.3.10 SAS Institute Inc.
16.3.10.1 Company Overview
16.3.10.2 Product Portfolio
16.3.10.3 SWOT Analysis
LIST OF TABLES
Table 1: Global: Digital Marketing Software Market: Key Industry Highlights, 2022 and 2028
Table 2: Global: Digital Marketing Software Market Forecast: Breakup by Solution (in Million US$), 2023-2028
Table 3: Global: Digital Marketing Software Market Forecast: Breakup by Service (in Million US$), 2023-2028
Table 4: Global: Digital Marketing Software Market Forecast: Breakup by Deployment Type (in Million US$), 2023-2028
Table 5: Global: Digital Marketing Software Market Forecast: Breakup by Organization Size (in Million US$), 2023-2028
Table 6: Global: Digital Marketing Software Market Forecast: Breakup by End Use (in Million US$), 2023-2028
Table 7: Global: Digital Marketing Software Market Forecast: Breakup by Region (in Million US$), 2023-2028
Table 8: Global: Digital Marketing Software Market Structure
Table 9: Global: Digital Marketing Software Market: Key Players
Table 1: Global: Digital Marketing Software Market: Key Industry Highlights, 2022 and 2028
Table 2: Global: Digital Marketing Software Market Forecast: Breakup by Solution (in Million US$), 2023-2028
Table 3: Global: Digital Marketing Software Market Forecast: Breakup by Service (in Million US$), 2023-2028
Table 4: Global: Digital Marketing Software Market Forecast: Breakup by Deployment Type (in Million US$), 2023-2028
Table 5: Global: Digital Marketing Software Market Forecast: Breakup by Organization Size (in Million US$), 2023-2028
Table 6: Global: Digital Marketing Software Market Forecast: Breakup by End Use (in Million US$), 2023-2028
Table 7: Global: Digital Marketing Software Market Forecast: Breakup by Region (in Million US$), 2023-2028
Table 8: Global: Digital Marketing Software Market Structure
Table 9: Global: Digital Marketing Software Market: Key Players
LIST OF FIGURES
Figure 1: Global: Digital Marketing Software Market: Major Drivers and Challenges
Figure 2: Global: Digital Marketing Software Market: Sales Value (in Billion US$), 2017-2022
Figure 3: Global: Digital Marketing Software Market: Breakup by Solution (in %), 2022
Figure 4: Global: Digital Marketing Software Market: Breakup by Service (in %), 2022
Figure 5: Global: Digital Marketing Software Market: Breakup by Deployment Type (in %), 2022
Figure 6: Global: Digital Marketing Software Market: Breakup by Organization Size (in %), 2022
Figure 7: Global: Digital Marketing Software Market: Breakup by End Use (in %), 2022
Figure 8: Global: Digital Marketing Software Market: Breakup by Region (in %), 2022
Figure 9: Global: Digital Marketing Software Market Forecast: Sales Value (in Billion US$), 2023-2028
Figure 10: Global: Digital Marketing Software (Customer Relationship Management- CRM) Market: Sales Value (in Million US$), 2017 & 2022
Figure 11: Global: Digital Marketing Software (Customer Relationship Management- CRM) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 12: Global: Digital Marketing Software (Email Marketing) Market: Sales Value (in Million US$), 2017 & 2022
Figure 13: Global: Digital Marketing Software (Email Marketing) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 14: Global: Digital Marketing Software (Social Media) Market: Sales Value (in Million US$), 2017 & 2022
Figure 15: Global: Digital Marketing Software (Social Media) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 16: Global: Digital Marketing Software (Search Marketing) Market: Sales Value (in Million US$), 2017 & 2022
Figure 17: Global: Digital Marketing Software (Search Marketing) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 18: Global: Digital Marketing Software (Content Management) Market: Sales Value (in Million US$), 2017 & 2022
Figure 19: Global: Digital Marketing Software (Content Management) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 20: Global: Digital Marketing Software (Marketing Automation) Market: Sales Value (in Million US$), 2017 & 2022
Figure 21: Global: Digital Marketing Software (Marketing Automation) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 22: Global: Digital Marketing Software (Campaign Management) Market: Sales Value (in Million US$), 2017 & 2022
Figure 23: Global: Digital Marketing Software (Campaign Management) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 24: Global: Digital Marketing Software (Other Solutions) Market: Sales Value (in Million US$), 2017 & 2022
Figure 25: Global: Digital Marketing Software (Other Solutions) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 26: Global: Digital Marketing Software (Professional Services) Market: Sales Value (in Million US$), 2017 & 2022
Figure 27: Global: Digital Marketing Software (Professional Services) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 28: Global: Digital Marketing Software (Managed Services) Market: Sales Value (in Million US$), 2017 & 2022
Figure 29: Global: Digital Marketing Software (Managed Services) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 30: Global: Digital Marketing Software (On-Premise) Market: Sales Value (in Million US$), 2017 & 2022
Figure 31: Global: Digital Marketing Software (On-Premise) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 32: Global: Digital Marketing Software (Cloud-Based) Market: Sales Value (in Million US$), 2017 & 2022
Figure 33: Global: Digital Marketing Software (Cloud-Based) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 34: Global: Digital Marketing Software (Large Enterprises) Market: Sales Value (in Million US$), 2017 & 2022
Figure 35: Global: Digital Marketing Software (Large Enterprises) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 36: Global: Digital Marketing Software (Small and Medium Enterprises- SMEs) Market: Sales Value (in Million US$), 2017 & 2022
Figure 37: Global: Digital Marketing Software (Small and Medium Enterprises- SMEs) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 38: Global: Digital Marketing Software (Media and Entertainment) Market: Sales Value (in Million US$), 2017 & 2022
Figure 39: Global: Digital Marketing Software (Media and Entertainment) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 40: Global: Digital Marketing Software (Manufacturing) Market: Sales Value (in Million US$), 2017 & 2022
Figure 41: Global: Digital Marketing Software (Manufacturing) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 42: Global: Digital Marketing Software (Retail) Market: Sales Value (in Million US$), 2017 & 2022
Figure 43: Global: Digital Marketing Software (Retail) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 44: Global: Digital Marketing Software (BFSI) Market: Sales Value (in Million US$), 2017 & 2022
Figure 45: Global: Digital Marketing Software (BFSI) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 46: Global: Digital Marketing Software (Information Technology) Market: Sales Value (in Million US$), 2017 & 2022
Figure 47: Global: Digital Marketing Software (Information Technology) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 48: Global: Digital Marketing Software (Healthcare) Market: Sales Value (in Million US$), 2017 & 2022
Figure 49: Global: Digital Marketing Software (Healthcare) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 50: Global: Digital Marketing Software (Other End Uses) Market: Sales Value (in Million US$), 2017 & 2022
Figure 51: Global: Digital Marketing Software (Other End Uses) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 52: North America: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 53: North America: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 54: United States: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 55: United States: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 56: Canada: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 57: Canada: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 58: Asia Pacific: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 59: Asia Pacific: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 60: China: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 61: China: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 62: Japan: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 63: Japan: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 64: India: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 65: India: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 66: South Korea: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 67: South Korea: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 68: Australia: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 69: Australia: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 70: Indonesia: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 71: Indonesia: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 72: Others: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 73: Others: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 74: Europe: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 75: Europe: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 76: Germany: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 77: Germany: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 78: France: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 79: France: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 80: United Kingdom: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 81: United Kingdom: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 82: Italy: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 83: Italy: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 84: Spain: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 85: Spain: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 86: Russia: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 87: Russia: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 88: Others: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 89: Others: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 90: Latin America: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 91: Latin America: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 92: Brazil: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 93: Brazil: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 94: Mexico: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 95: Mexico: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 96: Others: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 97: Others: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 98: Middle East and Africa: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 99: Middle East and Africa: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 100: Global: Digital Marketing Software Industry: SWOT Analysis
Figure 101: Global: Digital Marketing Software Industry: Value Chain Analysis
Figure 102: Global: Digital Marketing Software Industry: Porter’s Five Forces Analysis
Figure 1: Global: Digital Marketing Software Market: Major Drivers and Challenges
Figure 2: Global: Digital Marketing Software Market: Sales Value (in Billion US$), 2017-2022
Figure 3: Global: Digital Marketing Software Market: Breakup by Solution (in %), 2022
Figure 4: Global: Digital Marketing Software Market: Breakup by Service (in %), 2022
Figure 5: Global: Digital Marketing Software Market: Breakup by Deployment Type (in %), 2022
Figure 6: Global: Digital Marketing Software Market: Breakup by Organization Size (in %), 2022
Figure 7: Global: Digital Marketing Software Market: Breakup by End Use (in %), 2022
Figure 8: Global: Digital Marketing Software Market: Breakup by Region (in %), 2022
Figure 9: Global: Digital Marketing Software Market Forecast: Sales Value (in Billion US$), 2023-2028
Figure 10: Global: Digital Marketing Software (Customer Relationship Management- CRM) Market: Sales Value (in Million US$), 2017 & 2022
Figure 11: Global: Digital Marketing Software (Customer Relationship Management- CRM) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 12: Global: Digital Marketing Software (Email Marketing) Market: Sales Value (in Million US$), 2017 & 2022
Figure 13: Global: Digital Marketing Software (Email Marketing) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 14: Global: Digital Marketing Software (Social Media) Market: Sales Value (in Million US$), 2017 & 2022
Figure 15: Global: Digital Marketing Software (Social Media) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 16: Global: Digital Marketing Software (Search Marketing) Market: Sales Value (in Million US$), 2017 & 2022
Figure 17: Global: Digital Marketing Software (Search Marketing) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 18: Global: Digital Marketing Software (Content Management) Market: Sales Value (in Million US$), 2017 & 2022
Figure 19: Global: Digital Marketing Software (Content Management) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 20: Global: Digital Marketing Software (Marketing Automation) Market: Sales Value (in Million US$), 2017 & 2022
Figure 21: Global: Digital Marketing Software (Marketing Automation) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 22: Global: Digital Marketing Software (Campaign Management) Market: Sales Value (in Million US$), 2017 & 2022
Figure 23: Global: Digital Marketing Software (Campaign Management) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 24: Global: Digital Marketing Software (Other Solutions) Market: Sales Value (in Million US$), 2017 & 2022
Figure 25: Global: Digital Marketing Software (Other Solutions) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 26: Global: Digital Marketing Software (Professional Services) Market: Sales Value (in Million US$), 2017 & 2022
Figure 27: Global: Digital Marketing Software (Professional Services) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 28: Global: Digital Marketing Software (Managed Services) Market: Sales Value (in Million US$), 2017 & 2022
Figure 29: Global: Digital Marketing Software (Managed Services) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 30: Global: Digital Marketing Software (On-Premise) Market: Sales Value (in Million US$), 2017 & 2022
Figure 31: Global: Digital Marketing Software (On-Premise) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 32: Global: Digital Marketing Software (Cloud-Based) Market: Sales Value (in Million US$), 2017 & 2022
Figure 33: Global: Digital Marketing Software (Cloud-Based) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 34: Global: Digital Marketing Software (Large Enterprises) Market: Sales Value (in Million US$), 2017 & 2022
Figure 35: Global: Digital Marketing Software (Large Enterprises) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 36: Global: Digital Marketing Software (Small and Medium Enterprises- SMEs) Market: Sales Value (in Million US$), 2017 & 2022
Figure 37: Global: Digital Marketing Software (Small and Medium Enterprises- SMEs) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 38: Global: Digital Marketing Software (Media and Entertainment) Market: Sales Value (in Million US$), 2017 & 2022
Figure 39: Global: Digital Marketing Software (Media and Entertainment) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 40: Global: Digital Marketing Software (Manufacturing) Market: Sales Value (in Million US$), 2017 & 2022
Figure 41: Global: Digital Marketing Software (Manufacturing) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 42: Global: Digital Marketing Software (Retail) Market: Sales Value (in Million US$), 2017 & 2022
Figure 43: Global: Digital Marketing Software (Retail) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 44: Global: Digital Marketing Software (BFSI) Market: Sales Value (in Million US$), 2017 & 2022
Figure 45: Global: Digital Marketing Software (BFSI) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 46: Global: Digital Marketing Software (Information Technology) Market: Sales Value (in Million US$), 2017 & 2022
Figure 47: Global: Digital Marketing Software (Information Technology) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 48: Global: Digital Marketing Software (Healthcare) Market: Sales Value (in Million US$), 2017 & 2022
Figure 49: Global: Digital Marketing Software (Healthcare) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 50: Global: Digital Marketing Software (Other End Uses) Market: Sales Value (in Million US$), 2017 & 2022
Figure 51: Global: Digital Marketing Software (Other End Uses) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 52: North America: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 53: North America: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 54: United States: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 55: United States: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 56: Canada: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 57: Canada: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 58: Asia Pacific: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 59: Asia Pacific: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 60: China: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 61: China: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 62: Japan: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 63: Japan: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 64: India: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 65: India: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 66: South Korea: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 67: South Korea: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 68: Australia: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 69: Australia: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 70: Indonesia: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 71: Indonesia: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 72: Others: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 73: Others: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 74: Europe: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 75: Europe: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 76: Germany: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 77: Germany: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 78: France: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 79: France: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 80: United Kingdom: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 81: United Kingdom: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 82: Italy: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 83: Italy: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 84: Spain: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 85: Spain: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 86: Russia: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 87: Russia: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 88: Others: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 89: Others: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 90: Latin America: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 91: Latin America: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 92: Brazil: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 93: Brazil: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 94: Mexico: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 95: Mexico: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 96: Others: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 97: Others: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 98: Middle East and Africa: Digital Marketing Software Market: Sales Value (in Million US$), 2017 & 2022
Figure 99: Middle East and Africa: Digital Marketing Software Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 100: Global: Digital Marketing Software Industry: SWOT Analysis
Figure 101: Global: Digital Marketing Software Industry: Value Chain Analysis
Figure 102: Global: Digital Marketing Software Industry: Porter’s Five Forces Analysis
