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Digital Experience Platform Market Size, Share & Trends Analysis Report By Component (Platform, Services), By Deployment (On-premise, Cloud), By Application (B2C, B2B), By End Use, By Region, And Segment Forecasts, 2022 - 2030

March 2022 | 150 pages | ID: DA7839513A91EN
Grand View Research, Inc.

US$ 4,950.00

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Digital Experience Platform Market Growth & Trends

The global digital experience platform market size is estimated to reach USD 30.41 billion by 2030, registering a CAGR of 13.3% over the forecast period, according to a new report by Grand View Research, Inc. The COVID-19 pandemic prompted a critical expansion among organizations as they realized the need for digital transformation and supported new growth opportunities for the digital experience platform market. Moreover, organizations are heavily investing in advanced technologies such as Machine Learning (ML), Artificial Intelligence (AI), and data analytics, this is relied upon to drive the DXP market over the forecast period. Digital experience platform is a critical channel for customer engagement and commitment as it eliminates redundancy, improves the transactional experience and operational efficiency.

Digital experience platforms provide an integrated control center that benefits organizations by empowering them with data analytics and content management capabilities. Moreover, these platforms permit businesses to focus on a larger customer base by designing and planning new products and implementing new business models and services. Digital experience platforms assist in the smooth transformation of business activities, conventional processes, and plans of action to benefit from new technological changes and opportunities relating to modern innovations.

Digital experience platforms offer consistency by permitting organizations to plan and deliver the same content across all touchpoints. Digital experience platforms can be easily integrated with the existing set of business processes such as CRM, contact centers, and social media platforms. Organizations deploy DXP to leverage machine learning power and accumulate noteworthy customer insights. Providing the right value at the right touchpoint has become extremely important, for instance, call centers have the information entered by customers in online forms before calling. Digital experience platform can automatically identify consumer trends and based on that it can further create customer segments, with the help of this organizations can obtain powerful insights helping them boost their return on investment.

Digital Experience Platform Market Report Highlights
  • The platform segment is expected to witness considerable CAGR at 12.9% over the forecast period. The rise in the adoption rate of digital experience platforms by organizations to implement improved customer engagement practices is driving the development of this segment
  • In terms of deployment, the cloud segment is expected to expand at a promising CAGR of 16% from 2022 to 2030. The cloud segment offers multiple benefits such as convenience, improved security at lower cost, on-demand scalability, easy deployment, and reduced investments into physical infrastructure
  • The Business-to-Consumer application is expected to observe the fastest development over the forecast period because of the rising interest in content personalization to offer an enhanced customer engagement experience
  • In terms of end use, the retail segment is anticipated to expand at a significant CAGR and reach USD 8.98 billion by 2030. This can be due to multiple reasons such as the high focus on omnichannel marketing, the speedy growth of online B2B and B2C e-tailers, and the rising inclination to a customer-driven approach
  • The Asia Pacific regional market is anticipated to expand at a significant rate and reach USD 7.80 billion by 2030. This can be due to the high penetration rate of mobile and web shopping applications in several developing countries such as China and India
CHAPTER 1 METHODOLOGY AND SCOPE

1.1 Research Methodology
1.2 Research Scope and Assumptions
  1.2.1 Purchased Database
  1.2.2 GVR’s Internal Database
  1.2.3 List of secondary sources
  1.2.4 Primary Research
1.3 List of Data Sources
1.4 Market Formulation & Publishing
1.5 Data Validation & Publishing
1.6 List of Abbreviations

CHAPTER 2 EXECUTIVE SUMMARY

2.1 Digital Experience Platform Market - Industry Snapshot & Key Buying Criteria, 2017 - 2030
2.2 Global Digital Experience Platform Market, 2017 - 2030
  2.2.1 Global digital experience platform market, by region, 2017 - 2030
  2.2.2 Global digital experience platform market, by component, 2017 - 2030
  2.2.3 Global digital experience platform market, by deployment, 2017 - 2030
  2.2.4 Global digital experience platform market, by application, 2017 - 2030
  2.2.5 Global digital experience platform market, by end use, 2017 - 2030

CHAPTER 3 DIGITAL EXPERIENCE PLATFORM INDUSTRY OUTLOOK

3.1 Market Segmentation and Scope
3.2 Market Size and Growth Prospects
3.3 Digital Experience Platform Market - Value Chain Analysis
3.4 Digital Experience Platform - Market Dynamics
  3.4.1 Market driver analysis
  3.4.2 Market restraint analysis
3.5 Penetration and Growth Prospect Mapping
3.6 Digital Experience Platform Market - Porter’s Five Forces Analysis
3.7 Digital Experience Platform Market - PESTEL Analysis
3.8 Digital Experience Platform Market - COVID-19 Impact Analysis

CHAPTER 4 DIGITAL EXPERIENCE PLATFORM COMPONENT OUTLOOK

4.1 Digital Experience Platform Market Share By Component, 2017- 2030
4.2 Platform
  4.2.1 Digital experience platform market, 2017 - 2030
4.3 Services
  4.3.1 Digital experience platform service market, 2017 - 2030

CHAPTER 5 DIGITAL EXPERIENCE PLATFORM DEPLOYMENT OUTLOOK

5.1 Digital Experience Platform Market Share By Deployment, 2017 & 2030
5.2 On-premise
  5.2.1 On-premise digital experience platform market, 2017 - 2030
5.3 Cloud
  5.3.1 Cloud digital experience platform market, 2017 - 2030

CHAPTER 6 DIGITAL EXPERIENCE PLATFORM APPLICATION OUTLOOK

6.1 Digital Experience Platform Market Share By Application, 2017 & 2030
6.2 Business-to-Consumer (B2C)
  6.2.1 Digital experience platform market in B2C, 2017 - 2030
6.3 Business-to-Business (B2B)
  6.3.1 Digital experience platform market in B2B, 2017 - 2030
6.4 Others
  6.4.1 Digital experience platform in other applications, 2017 - 2030

CHAPTER 7 DIGITAL EXPERIENCE PLATFORM END-USE OUTLOOK

7.1 Digital Experience Platform Market By End Use, 2017 & 2030
7.2 BFSI
  7.2.1 Digital experience platform market in BFSI, 2017 - 2030
7.3 Healthcare
  7.3.1 Digital experience platform market in healthcare, 2017 - 2030
7.4 IT & Telecom
  7.4.1 Digital experience platform market in IT & Telecom, 2017 - 2030
7.5 Manufacturing
  7.5.1 Digital experience platform market in manufacturing, 2017 - 2030
7.6 Retail
  7.6.1 Digital experience platform market in retail, 2017 - 2030
7.7 Others
  7.7.1 Digital experience platform market in others, 2017 - 2030

CHAPTER 8 DIGITAL EXPERIENCE PLATFORM REGIONAL OUTLOOK

8.1 Digital Experience Platform Market Share By Region, 2017 & 2030
8.2 North America
  8.2.1 North America digital experience platform market, 2017 - 2030
  8.2.2 North America digital experience platform market, by component, 2017 - 2030
  8.2.3 North America digital experience platform market, by deployment, 2017 - 2030
  8.2.4 North America digital experience platform market, by application, 2017 - 2030
  8.2.5 North America digital experience platform market, by end use, 2017 - 2030
  8.2.6 U.S.
    8.2.6.1 U.S. digital experience platform market, 2017 - 2030
    8.2.6.2 U.S. digital experience platform market, by component, 2017 - 2030
    8.2.6.3 U.S. digital experience platform market, by deployment, 2017 - 2030
    8.2.6.4 U.S. digital experience platform market, by application, 2017 - 2030
    8.2.6.5 U.S. digital experience platform market, by end use, 2017 - 2030
  8.2.7 Canada
    8.2.7.1 Canada digital experience platform market, 2017 - 2030
    8.2.7.2 Canada digital experience platform market, by component, 2017 - 2030
    8.2.7.3 Canada digital experience platform market, by deployment, 2017 - 2030
    8.2.7.4 Canada digital experience platform market, by application, 2017 - 2030
    8.2.7.5 Canada digital experience platform market, by end use, 2017 - 2030
8.3 Europe
  8.3.1 Europe digital experience platform market, 2017 - 2030
  8.3.2 Europe digital experience platform market, by component, 2017 - 2030
  8.3.3 Europe digital experience platform market, by deployment, 2017 - 2030
  8.3.4 Europe digital experience platform market, by application, 2017 - 2030
  8.3.5 Europe digital experience platform market, by end use, 2017 - 2030
  8.3.6 U.K.
    8.3.6.1 U.K. digital experience platform market, 2017 - 2030
    8.3.6.2 U.K. digital experience platform market, by component, 2017 - 2030
    8.3.6.3 U.K. digital experience platform market, by deployment, 2017 - 2030
    8.3.6.4 U.K. digital experience platform market, by application, 2017 - 2030
    8.3.6.5 U.K. digital experience platform market, by end use, 2017 - 2030
  8.3.7 Germany
    8.3.7.1 Germany digital experience platform market, 2017 - 2030
    8.3.7.2 Germany digital experience platform market, by component, 2017 - 2030
    8.3.7.3 Germany digital experience platform market, by deployment, 2017 - 2030
    8.3.7.4 Germany digital experience platform market, by application, 2017 - 2030
    8.3.7.5 Germany digital experience platform market, by end use, 2017 - 2030
8.4 Asia Pacific
  8.4.1 Asia Pacific digital experience platform market, 2017 - 2030
  8.4.2 Asia Pacific digital experience platform market, by component, 2017 - 2030
  8.4.3 Asia Pacific digital experience platform market, by deployment, 2017 - 2030
  8.4.4 Asia Pacific digital experience platform market, by application, 2017 - 2030
  8.4.5 Asia Pacific digital experience platform market, by end use, 2017 - 2030
  8.4.6 China
    8.4.6.1 China digital experience platform market, 2017 - 2030
    8.4.6.2 China digital experience platform market, by component, 2017 - 2030
    8.4.6.3 China digital experience platform market, by deployment, 2017 - 2030
    8.4.6.4 China digital experience platform market, by application, 2017 - 2030
    8.4.6.5 China digital experience platform market, by end use, 2017 - 2030
  8.4.7 India
    8.4.7.1 India digital experience platform market, 2017 - 2030
    8.4.7.2 India digital experience platform market, by component, 2017 - 2030
    8.4.7.3 India digital experience platform market, by deployment, 2017 - 2030
    8.4.7.4 India digital experience platform market, by application, 2017 - 2030
    8.4.7.5 India digital experience platform market, by end use, 2017 - 2030
  8.4.8 Japan
    8.4.8.1 Japan digital experience platform market, 2017 - 2030
    8.4.8.2 Japan digital experience platform market, by component, 2017 - 2030
    8.4.8.3 Japan digital experience platform market, by deployment, 2017 - 2030
    8.4.8.4 Japan digital experience platform market, by application, 2017 - 2030
    8.4.8.5 Japan digital experience platform market, by end use, 2017 - 2030
8.5 Latin America
  8.5.1 Latin America digital experience platform market, 2017 - 2030
  8.5.2 Latin America digital experience platform market, by component, 2017 - 2030
  8.5.3 Latin America digital experience platform market, by deployment, 2017 - 2030
  8.5.4 Latin America digital experience platform market, by application, 2017 - 2030
  8.5.5 Latin America digital experience platform market, by end use, 2017 - 2030
  8.5.6 Brazil
    8.5.6.1 Brazil digital experience platform market, 2017 - 2030
    8.5.6.2 Brazil digital experience platform market, by component, 2017 - 2030
    8.5.6.3 Brazil digital experience platform market, by deployment, 2017 - 2030
    8.5.6.4 Brazil digital experience platform market, by application, 2017 - 2030
    8.5.6.5 Brazil digital experience platform market, by end use, 2017 - 2030
8.6 Middle East & Africa
  8.6.1 Middle East & Africa digital experience platform market, 2017 - 2030
  8.6.2 Middle East & Africa digital experience platform market, by component, 2017 - 2030
  8.6.3 Middle East & Africa digital experience platform market, by deployment, 2017 - 2030
  8.6.3 Middle East & Africa digital experience platform market, by application, 2017 - 2030
  8.6.4 Middle East & Africa digital experience platform market, by end use, 2017 - 2030

CHAPTER 9 COMPETITIVE ANALYSIS

9.1 Recent Developments and Impact Analysis, by Key Market Participants
9.2 Company/Competition Categorization
9.3 Vendor Landscape
  9.3.1 Customer Experience Management Market: Key Company Market Ranking/Share Analysis, 2021

CHAPTER 10 COMPETITIVE LANDSCAPE

10.1 Salesforce.com, Inc.
  10.1.1 Company overview
  10.1.2 Financial performance
  10.1.3 Product benchmarking
  10.1.4 Recent developments
10.2 Acquia Inc.
  10.2.1 Company overview
  10.2.2 Financial performance
  10.2.3 Product benchmarking
  10.2.4 Recent developments
10.3 ADOBE INC.
  10.3.1 Company overview
  10.3.2 Financial performance
  10.3.3 Product benchmarking
  10.3.4 Recent developments
10.4 International Business Machines Corporation
  10.4.1 Company overview
  10.4.2 Financial performance
  10.4.3 Product benchmarking
  10.4.4 Recent developments
10.5 Liferay, Inc.
  10.5.1 Company overview
  10.5.2 Financial performance
  10.5.3 Product benchmarking
  10.5.4 Recent developments
10.6 Microsoft Corporation
  10.6.1 Company overview
  10.6.2 Financial performance
  10.6.3 Product benchmarking
  10.6.4 Recent developments
10.7 Open Text Corporation
  10.7.1 Company overview
  10.7.2 Financial performance
  10.7.3 Product benchmarking
  10.7.4 Recent developments
10.8 Oracle Corporation
  10.8.1 Company overview
  10.8.2 Financial performance
  10.8.3 Product benchmarking
  10.8.4 Recent developments
10.9 SAP SE
  10.9.1 Company overview
  10.9.2 Financial performance
  10.9.3 Product benchmarking
  10.9.4 Recent developments
10.10 Sitecore
  10.10.1 Company overview
  10.10.2 Financial performance
  10.10.3 Product benchmarking
  10.10.4 Recent developments

LIST OF TABLES

TABLE 1 Digital experience platform market - Industry snapshot & key buying criteria, 2017 - 2030
TABLE 2 Global digital experience platform market, 2017 - 2030 (USD Million)
TABLE 3 Global digital experience platform market, by region, 2017 - 2030 (USD Million)
TABLE 4 Global digital experience platform market, by component, 2017 - 2030 (USD Million)
TABLE 5 Global digital experience platform market, by deployment, 2017 - 2030 (USD Million)
TABLE 6 Global digital experience platform market, by application, 2017 - 2030 (USD Million)
TABLE 7 Global digital experience platform market, by end use, 2017 - 2030 (USD Million)
TABLE 8 Digital experience platform - Key market driver impact
TABLE 9 Digital experience platform - Key market restraint impact
TABLE 10 Digital experience platform, market, 2017 - 2030 (USD Million)
TABLE 11 Digital experience platform market, by region, 2017 - 2030 (USD Million)
TABLE 12 Digital experience platform service market, 2017 - 2030 (USD Million)
TABLE 13 Digital experience platform service market, by region, 2017 - 2030 (USD Million)
TABLE 14 On-premise digital experience platform market, 2017 - 2030 (USD Million)
TABLE 15 On-premise digital experience platform market, by region, 2017 - 2030 (USD Million)
TABLE 16 Cloud digital experience platform market, 2017 - 2030 (USD Million)
TABLE 17 Cloud digital experience platform market, by region, 2017 - 2030 (USD Million)
TABLE 18 Digital experience platform in Business-To-Consumer (B2C) applications, 2017 - 2030 (USD Million)
TABLE 19 Digital experience platform in Business-to-Consumer (B2C) applications, by region, 2017 - 2030 (USD Million)
TABLE 20 Digital experience platform in business-to-business (B2B) applications, 2017 - 2030 (USD Million)
TABLE 21 Digital experience platform in business-to-business (B2B) applications, by region, 2017 - 2030 (USD Million)
TABLE 22 Digital experience platform market in other applications, 2017 - 2030 (USD Million)
TABLE 23 Digital experience platform in other applications, by region, 2017 - 2030 (USD Million)
TABLE 24 Digital experience platform in BFSI, 2017 - 2030 (USD Million)
TABLE 25 Digital experience platform in BFSI, by region, 2017 - 2030 (USD Million)
TABLE 26 Digital experience platform in healthcare, 2017 - 2030 (USD Million)
TABLE 27 Digital experience platform in healthcare, by region, 2017 - 2030 (USD Million)
TABLE 28 Digital experience platform in IT & Telecom, 2017 - 2030 (USD Million)
TABLE 29 Digital experience platform in IT & Telecom, by region, 2017 - 2030 (USD Million)
TABLE 30 Digital experience platform in manufacturing, 2017 - 2030 (USD Million)
TABLE 31 Digital experience platform in manufacturing, by region, 2017 - 2030 (USD Million)
TABLE 32 Digital experience platform in retail, 2017 - 2030 (USD Million)
TABLE 33 Digital experience platform in retail, by region, 2017 - 2030 (USD Million)
TABLE 34 Digital experience platform in others, 2017 - 2030 (USD Million)
TABLE 35 Digital experience platform in others, by region, 2017 - 2030 (USD Million)
TABLE 36 North America digital experience platform market, 2017 - 2030 (USD Million)
TABLE 37 North America digital experience platform market, by component, 2017 - 2030 (USD Million)
TABLE 38 North America digital experience platform market, by deployment, 2017 - 2030 (USD Million)
TABLE 39 North America digital experience platform market, by application, 2017 - 2030 (USD Million)
TABLE 40 North America digital experience platform market, by end use, 2017 - 2030 (USD Million)
TABLE 41 U.S. digital experience platform market, 2017 - 2030 (USD Million)
TABLE 42 U.S. digital experience platform market, by component, 2017 - 2030 (USD Million)
TABLE 43 U.S. digital experience platform market, by deployment, 2017 - 2030 (USD Million)
TABLE 44 U.S. digital experience platform market, by application, 2017 - 2030 (USD Million)
TABLE 45 U.S. digital experience platform market, by end use, 2017 - 2030 (USD Million)
TABLE 46 Canada digital experience platform market, 2017 - 2030 (USD Million)
TABLE 47 Canada digital experience platform market, by component, 2017 - 2030 (USD Million)
TABLE 48 Canada digital experience platform market, by deployment, 2017 - 2030 (USD Million)
TABLE 49 Canada digital experience platform market, by application, 2017 - 2030 (USD Million)
TABLE 50 Canada digital experience platform market, by end use, 2017 - 2030 (USD Million)
TABLE 51 Europe digital experience platform market, 2017 - 2030 (USD Million)
TABLE 52 Europe digital experience platform market, by component, 2017 - 2030 (USD Million)
TABLE 53 Europe digital experience platform market, by deployment, 2017 - 2030 (USD Million)
TABLE 54 Europe digital experience platform market, by application, 2017 - 2030 (USD Million)
TABLE 55 Europe digital experience platform market, by end use, 2017 - 2030 (USD Million)
TABLE 56 U.K. digital experience platform market, 2017 - 2030 (USD Million)
TABLE 57 U.K. digital experience platform market, by component, 2017 - 2030 (USD Million)
TABLE 58 U.K. digital experience platform market, by deployment, 2017 - 2030 (USD Million)
TABLE 59 U.K. digital experience platform market, by application, 2017 - 2030 (USD Million)
TABLE 60 U.K. digital experience platform market, by end use, 2017 - 2030 (USD Million)
TABLE 61 Germany digital experience platform market, 2017 - 2030 (USD Million)
TABLE 62 Germany digital experience platform market, by component, 2017 - 2030 (USD Million)
TABLE 63 Germany digital experience platform market, by deployment, 2017 - 2030 (USD Million)
TABLE 64 Germany digital experience platform market, by application, 2017 - 2030 (USD Million)
TABLE 65 Germany digital experience platform market, by end use, 2017 - 2030 (USD Million)
TABLE 66 Asia Pacific digital experience platform market, 2017 - 2030 (USD Million)
TABLE 67 Asia Pacific digital experience platform market, by component, 2017 - 2030 (USD Million)
TABLE 68 Asia Pacific digital experience platform market, by deployment, 2017 - 2030 (USD Million)
TABLE 69 Asia Pacific digital experience platform market, by application, 2017 - 2030 (USD Million)
TABLE 70 Asia Pacific digital experience platform market, by end use, 2017 - 2030 (USD Million)
TABLE 71 China digital experience platform market, 2017 - 2030 (USD Million)
TABLE 72 China digital experience platform market, by component, 2017 - 2030 (USD Million)
TABLE 73 China digital experience platform market, by deployment, 2017 - 2030 (USD Million)
TABLE 74 China digital experience platform market, by application, 2017 - 2030 (USD Million)
TABLE 75 China digital experience platform market, by end use, 2017 - 2030 (USD Million)
TABLE 76 India digital experience platform market, 2017 - 2030 (USD Million)
TABLE 77 India digital experience platform market, by component, 2017 - 2030 (USD Million)
TABLE 78 India digital experience platform market, by deployment, 2017 - 2030 (USD Million)
TABLE 79 India digital experience platform market, by application, 2017 - 2030 (USD Million)
TABLE 80 India digital experience platform market, by end use, 2017 - 2030 (USD Million)
TABLE 81 Japan digital experience platform market, 2017 - 2030 (USD Million)
TABLE 82 Japan digital experience platform market, by component, 2017 - 2030 (USD Million)
TABLE 83 Japan digital experience platform market, by deployment, 2017 - 2030 (USD Million)
TABLE 84 Japan digital experience platform market, by application, 2017 - 2030 (USD Million)
TABLE 85 Japan digital experience platform market, by end use, 2017 - 2030 (USD Million)
TABLE 86 Latin America digital experience platform market, 2017 - 2030 (USD Million)
TABLE 87 Latin America digital experience platform market, by component, 2017 - 2030 (USD Million)
TABLE 88 Latin America digital experience platform market, by deployment, 2017 - 2030 (USD Million)
TABLE 89 Latin America digital experience platform market, by application, 2017 - 2030 (USD Million)
TABLE 90 Latin America digital experience platform market, by end use, 2017 - 2030 (USD Million)
TABLE 91 Brazil digital experience platform market, 2017 - 2030 (USD Million)
TABLE 92 Brazil digital experience platform market, by component, 2017 - 2030 (USD Million)
TABLE 93 Brazil digital experience platform market, by deployment, 2017 - 2030 (USD Million)
TABLE 94 Brazil digital experience platform market, by application, 2017 - 2030 (USD Million)
TABLE 95 Brazil digital experience platform market, by end use, 2017 - 2030 (USD Million)
TABLE 96 Middle East & Africa digital experience platform market, 2017 - 2030 (USD Million)
TABLE 97 Middle East & Africa digital experience platform market, by component, 2017 - 2030 (USD Million)
TABLE 98 Middle East & Africa digital experience platform market, by deployment, 2017 - 2030 (USD Million)
TABLE 99 Middle East & Africa digital experience platform market, by application, 2017 - 2030 (USD Million)
TABLE 100 Middle East & Africa digital experience platform market, by end use, 2017 - 2030 (USD Million)
LIST OF FIGURES

FIG. 1 Market segmentation and scope
FIG. 2 Global digital experience platform market, 2017- 2030 (USD Million)
FIG. 3 Digital experience platform market - Value chain analysis
FIG. 4 Digital experience platform - Market dynamics
FIG. 5 Digital experience platform - Company ranking/share analysis, 2021
FIG. 6 Key opportunities prioritized
FIG. 7 Digital experience platform market - Porter’s five forces analysis
FIG. 8 Digital experience platform market - PESTEL analysis
FIG. 9 Digital experience platform market, by component, 2021
FIG. 10 Digital experience platform market, by deployment, 2021
FIG. 11 Digital experience platform market, by application, 2021
FIG. 12 Digital experience platform market share, by end use, 2021
FIG. 13 Digital experience platform market, by region, 2021
FIG. 14 Regional marketplace - Key takeaways
FIG. 15 North America digital experience platform market - Key takeaways
FIG. 16 Europe digital experience platform market - Key takeaways
FIG. 17 Asia Pacific digital experience platform market - Key takeaways
FIG. 18 Latin American digital experience platform market - Key takeaways
FIG. 19 Middle East & Africa digital experience platform market - Key takeaways


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