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Cloud Music Streaming: Market Research Report

March 2018 | 218 pages | ID: C0B5E5754D3EN
Global Industry Analysts, Inc

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This report analyzes the worldwide markets for Cloud Music Streaming in US$ Thousand.

The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa, and Latin America. Annual estimates and forecasts are provided for the period 2015 through 2024. Market data and analytics are derived from primary and secondary research.

Company profiles are primarily based on public domain information including company URLs. The report profiles 29 companies including many key and niche players such as -
  • Amazon.com, Inc.
  • Apple Inc.
  • Deezer
  • Google Inc.
  • YouTube, LLC
  • KKBOX, Inc.
I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

II. EXECUTIVE SUMMARY

1. INDUSTRY OVERVIEW

Cloud as a Platform for Entertainment: A Peek Into the Many Faces of the Cloud

Table 1. Digitalization of the US$1. 9 Trillion Media & Entertainment Industry Expands the Playing Field for Cloud Based Entertainment Technologies & Solutions: Global Media & Entertainment Industry (In US$ Billion) and % Digitalization Rates for the Years 2015, 2017 and 2022 (includes corresponding Graph/Chart)
Table 2. Digitalization Trend in the Music Industry: % Breakdown of the Global Music Industry by Digital Platform Revenue and Physical Album Sales for the Year 2017 (includes corresponding Graph/Chart)

Cloud Music: A Lucrative Game Changer in the Entertainment Industry
Cloud Music Platform: A Saving Grace for the Music Industry Ravaged by Declining Sales of Physical Albums

Table 3. Proliferation of Cloud Music Will Counterbalance the Decline in Music Revenue Due to Falling Physical Album Sales: Global Breakdown of Retail Sales of Recorded Physical Album (In US$ Billion) for the Years 2015, 2017 & 2020 (includes corresponding Graph/Chart)

Rise of the On-Demand Economy to Accelerate Growth of On-Demand Streaming Services

Table 4. In Sync With the Growing On-Demand Economy, Streaming Music Subscribers are Forecast to Witness Robust Growth: Global Number of Paid Cloud Music Streaming Subscribers (In Million) for the Years 2017, 2020 & 2024 (includes corresponding Graph/Chart)

High-Speed Internet Penetration & Bandwidth Expansion Provide the Foundation for Growth of Cloud Music
Since Cloud Music Experiences are only as good as the Network, Developments in Internet Architecture are Crucial for Future Growth & Proliferation

Table 5. Smartphones, High Speed Internet & Next Gen Bandwidth Technologies Emerge as Powerful Combinations Shaping the Future of Cloud Music Streaming: Global Sales of Smartphones, Internet Penetration and Bandwidth Capacity Increases for the Years 2016 & 2020 (includes corresponding Graph/Chart)

Growing Investments in 4G/LTE & 5G to Strengthen the Robustness of Cloud Music

Table 6. Robust Current Growth in 4G & Expected Growth in 5G Brightens the Long-Term Outlook for Cloud Music: Mobile 4G & 5G Subscriptions/ Subscribers (In Million) for the Years 2017, 2018, 2020 and 2022 (includes corresponding Graph/Chart)

Favorable Smartphone Usage Patterns for Entertainment Supports Growth in the Market
Portable Music Revolution Is Here!

Table 7. Growing Use of Smartphones for Music Listening to Benefit Paid Streaming Services: Use of Smartphones for Music Listening Presented as a % of Total Music Listeners in Select Countries Worldwide for the Year 2017 (includes corresponding Graph/Chart)
Table 8. Smartphone Penetration Rates Combined with Growing Number of Mobile Internet Subscriptions Reveals Strong Addressable Market Opportunity for Cloud Music: Global Mobile Internet Subscriptions (In Million) & Smart Phone Penetration Rate (%) in Developed and Developing Countries for the Year 2017 (includes corresponding Graph/Chart)

Development of Cloud Storage and Backup, Primes the Music Audience for the Cloud Era
Highly Engaged with Music, Young Consumers Emerge as a Lucrative Customer Cluster
Service Providers Get Ready to Engage With the “Streaming First” Generation….

Table 9. Rise of Young Adults as the Streaming First Generation Leads Service Providers to Target New Millennials: Global Population of People in the 18 to 34 Age Group (In Billion) for the Years 2017 and 2030 (includes corresponding Graph/Chart)
Table 10. Measurement of Streamed Music Listeners: Time Spent by Users on Music Streaming by Age Group (includes corresponding Graph/Chart)

Developing Countries Emerge as Hotspots for Future Growth

Table 11. High Cloud Readiness Index (CRI) Score in Asian Countries Spells Lucrative Business Opportunities for Cloud Music Breakdown of CRI Indices by Country for the Year 2016 (includes corresponding Graph/Chart)

Multiple Business Models Compete for Customer Acquisition
The Rising Tide of Streaming Raises All Boats…

Table 12. Growing Dominance of Paid Subscriptions Demonstrates Consumer Willingness to Pay for Music: % Share Breakdown of Global Digital Music Revenues by Service Type/Category for the Years 2016 & 2022 (includes corresponding Graph/Chart)

Service Providers Focus on “Lean Back Listeners” to Drive New Revenue Growth
Cloud Music Services Enable Piracy Reduction
Music Licensing Costs Rise for Streaming Service Providers
Curation and Recommendations Emerge as Key Service Differentiators
Ability to Discover Music: A Growing Area of Focus to Gain Competitive Edge
Social Media Music: A New Channel for Streaming Services to Reach Out to Consumers
Cloud Music Shows the Promise of Addressing the Value Gap Issue in the Music Industry
Devices Used to Listen to Streaming Music Shapes the Technological Landscape

Table 13. Device Usage Habits for Music Streaming: Breakdown of Customer Preferred Devices to Stream Music by Key Service Providers & Global Average (includes corresponding Graph/Chart)

Cloud Music Streaming on Wearable Devices Catches Fire
In-Car Music Streaming Gathers Momentum
Competition: A Review

Table 14. Size of the Music Library Emerges as a Key Tangible Variable for Competitive Advantage Through Service Differentiation: Size of the Music Library of Select Players for the Year 2016 (includes corresponding Graph/Chart)
Table 15. Spotify Crowned as the King of Music Streaming: % Market Share Breakdown of Leading Music Streaming Service Providers for the Year 2016 (includes corresponding Graph/Chart)

Heavy Consolidation Activity During the Years 2013 to 2016
Market Outlook

2. SERVICE OVERVIEW

3. SERVICE INTRODUCTIONS

Google Introduces Google Play Music Unlimited Service in India
Pandora Rolls Out Pandora Premium
SoundCloud Unveils Mid-Priced Subscription Plan
SoundCloud Unveils SoundCloud Go Subscription Service in Germany
Amazon Launches Amazon Music Unlimited
SoundCloud Rolls Out SoundCloud Go in Australia and New Zealand
SoundCloud Introduces SoundCloud Go in the UK and Ireland
Guvera Unveils Guvera 3.
SoundCloud Launches SoundCloud Go and SoundCloud Go+ in the Netherlands
Guvera Introduces Music Streaming Services on Apple TV
Boost Mobile Introduces Data-free Music Streaming from Multiple Services
Celcom Rolls Out Yonder Music Streaming Service in Malaysia
YouTube Introduces New Music Streaming Service
Apple Introduces Apple Music on Android
Virgin Mobile Launches Unlimited Music Streaming for US Customers
Aldi Launches New Music Streaming Service
Google Launches Google Play Music in Japan
Amazon Debuts Music Streaming Service in UK
Facebook to Venture into Audio Music Streaming Service
Google Launches Ad-Supported Radio Option on Google Play Music
Line Rolls Out Music Streaming Service in Japan
Apple Rolls Out Music Streaming Service – Apple Music
MixRadio Introduces Personalized Musicstreaming Service for Mobile Platforms
MTN Rolls Out Music & Video Streaming Service in South Africa
Music Stars Launch Tidal Music Streaming Service
Beatport Introduces Mobile App for Music Streaming Service
Deezer and Sonos Launch Deezer Elite HD Audio Streaming Service
Naxos Rolls Out New HD Music Streaming Service for Classic Music

4. RECENT INDUSTRY ACTIVITY

Sirius XM Holdings to Pump Investments into Pandora
Napster Teams Up with Rakuten
Spotify Acquires French AI Start-Up Niland
Spotify Takes Over Mediachain Labs
Spotify Inks Multi-Year License Agreement with Merlin
Spotify Enters into Multi-Year License Agreement with Universal Music Group
SoundCloud Chooses Rubicon Project for Automating its Streaming Audio Inventory
Sprint Acquires Stake in Tidal
Guvera Shutters Down its Operations
Manchester United Enters into Partnership with Deezer
China Music Corporation and QQ Music Merge their Digital Music Businesses
Guvera Ties-Up with Music 247 and Amara Muzik

7DIGITAL SNAPS UP SNOWITE

Guvera Partners with Mumbai Indians for IPL 2016
Guvera Enters into a Brand Partnership with TranServ
Rhapsody Rebrands as Napster
Synchronoss Partners with Napster to Develop Cloud-based Music Sharing Solution
Spotify Takes Over Preact
Microsoft Takes Over Groove
Deezer Secures New Funding
SoundCloud Secures Debt Funding
Kakao to Acquire LOEN Entertainment
Perk. com to Take Over Viggle App
Pandora Takes Over Rdio
Napster and Nintendo Sign Agreement for Streaming on Wii U
DJs. com Obtains Dubset Agreement for Online Mix Streaming Platform
Micromax Invests in Gaana
Rogers and Spotify Extend Partnership for Paid Music Streaming Access
LiveXLive Secures Rock in Rio’s Global Streaming Rights
HARMAN and TIDAL Ink Deal for Streaming on Audio Equipment
LiveXLive and POSSIBLE Mobile Ink Agreement
Microsoft Changes Xbox Music Name to Groove for Android
Spotify and Starbucks Ink Music Streaming Deal
Rogers and Spotify Team Up to Bring Streaming Music to Fido Subscribers
Line Takes Over Microsoft’s MixRadio Personal Streaming Service
Twitter and Rhapsody Partner for Content Access
CÜR Media and MediaNet Ink Content Access Agreement
bBooth Acquires Songstagram
Deezer Acquires Muve Music

5. FOCUS ON SELECT GLOBAL PLAYERS

Amazon. com, Inc. (USA)
Apple Inc. (USA)
Deezer (France)
Google Inc. (USA)
YouTube, LLC (USA)
YouTube Red
KKBOX, Inc. (Taiwan)
Microsoft Corp. (USA)
Napster (USA)
Pandora Media, Inc. (USA)
Saavn, LLC (USA)
SoundCloud Limited (Germany)
Spotify Ltd. (UK)
Tencent Holdings Ltd. (China)
Tencent Music Entertainment Group
Tidal (USA)

6. GLOBAL MARKET PERSPECTIVE

Table 16. World Recent Past, Current & Future Analysis for Cloud Music Streaming by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa and Latin America Markets Independently Analyzed with Annual Revenue Figures in US$ Thousand for Years 2015 through 2024 (includes corresponding Graph/Chart)
Table 17. World 10-Year Perspective for Cloud Music Streaming by Geographic Region - Percentage Breakdown of Revenues for US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa and Latin America Markets for Years 2015, 2017 & 2024 (includes corresponding Graph/Chart)

III. MARKET

1. THE UNITED STATES

A. Market Analysis
Current & Future Analysis
Music Streaming on Smartphones Grows Significantly
A Comparison of Services and Subscription Prices for Select Leading Players
Statistical Finding

Table 18. US Music Streaming User Base (2017E & 2020P): Percentage Breakdown of Number of Users by Age Group (includes corresponding Graph/Chart)

Service Launches
Strategic Corporate Developments
Select Key Players
B. Market Analytics

Table 19. US Recent Past, Current & Future Analysis for Cloud Music Streaming Market Analyzed with Annual Revenue Figures in US$ Thousand for Years 2015 through 2024 (includes corresponding Graph/Chart)

2. CANADA

A. Market Analysis
Current & Future Analysis
Statistical Finding

Table 20. Canadian Music Streaming User Base (2017E & 2020P): Percentage Breakdown of Number of Users by Age Group (includes corresponding Graph/Chart)

Strategic Corporate Developments
B. Market Analytics

Table 21. Canadian Recent Past, Current & Future Analysis for Cloud Music Streaming Market Analyzed with Annual Revenue Figures in US$ Thousand for Years 2015 through 2024 (includes corresponding Graph/Chart)

3. JAPAN

A. Market Analysis
Current & Future Analysis
Statistical Finding

Table 22. Japanese Music Streaming User Base (2017E & 2020P): Percentage Breakdown of Number of Users by Age Group (includes corresponding Graph/Chart)

Service Launches
Strategic Corporate Development
B. Market Analytics

Table 23. Japanese Recent Past, Current & Future Analysis for Cloud Music Streaming Market Analyzed with Annual Revenue Figures in US$ Thousand for Years 2015 through 2024 (includes corresponding Graph/Chart)

4. EUROPE

A. Market Analysis
Current & Future Analysis
B. Market Analytics

Table 24. European Recent Past, Current & Future Analysis for Cloud Music Streaming by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of European Markets Independently Analyzed with Annual Revenue Figures in US$ Thousand for Years 2015 through 2024 (includes corresponding Graph/Chart)
Table 25. European 10-Year Perspective for Cloud Music Streaming by Geographic Region - Percentage Breakdown of Revenues for France, Germany, Italy, UK, Spain, Russia and Rest of European Markets for Years 2015, 2017 & 2024 (includes corresponding Graph/Chart)

4A. FRANCE

A. Market Analysis
Current & Future Analysis
Statistical Finding

Table 26. French Music Streaming User Base (2017E & 2020P): Percentage Breakdown of Number of Users by Age Group (includes corresponding Graph/Chart)

Strategic Corporate Developments
Deezer – A Leading France-based Global Music Streaming Service
B. Market Analytics

Table 27. French Recent Past, Current & Future Analysis for Cloud Music Streaming Market Analyzed with Annual Revenue Figures in US$ Thousand for Years 2015 through 2024 (includes corresponding Graph/Chart)

4B. GERMANY

A. Market Analysis
Current & Future Analysis
Physical and Digital Co-Existence Typifies Music Market
Cutthroat Competition Drives Streaming Market
Statistical Finding

Table 28. German Music Streaming User Base (2017E & 2020P): Percentage Breakdown of Number of Users by Age Group (includes corresponding Graph/Chart)

Service Launches
Strategic Corporate Developments
SoundCloud Limited – A Germany-Based Global Streaming Service Provider
B. Market Analytics

Table 29. German Recent Past, Current & Future Analysis for Cloud Music Streaming Market Analyzed with Annual Revenue Figures in US$ Thousand for Years 2015 through 2024 (includes corresponding Graph/Chart)

4C. ITALY

A. Market Analysis
Current & Future Analysis
Statistical Finding

Table 30. Italian Music Streaming User Base (2017E & 2020P): Percentage Breakdown of Number of Users by Age Group (includes corresponding Graph/Chart)

B. Market Analytics

Table 31. Italian Recent Past, Current & Future Analysis for Cloud Music Streaming Market Analyzed with Annual Revenue Figures in US$ Thousand for Years 2015 through 2024 (includes corresponding Graph/Chart)

4D. THE UNITED KINGDOM

A. Market Analysis
Current & Future Analysis
Statistical Finding

Table 32. UK Music Streaming User Base (2017E & 2020P): Percentage Breakdown of Number of Users by Age Group (includes corresponding Graph/Chart)

Service Launches
Strategic Corporate Development
Spotify Ltd. – A Major UK-Based Company
B. Market Analytics

Table 33. UK Recent Past, Current & Future Analysis for Cloud Music Streaming Market Analyzed with Annual Revenue Figures in US$ Thousand for Years 2015 through 2024 (includes corresponding Graph/Chart)

4E. SPAIN

A. Market Analysis
Current & Future Analysis
Statistical Finding

Table 34. Spanish Music Streaming User Base (2017E & 2020P): Percentage Breakdown of Number of Users by Age Group (includes corresponding Graph/Chart)

B. Market Analytics

Table 35. Spanish Recent Past, Current & Future Analysis for Cloud Music Streaming Market Analyzed with Annual Revenue Figures in US$ Thousand for Years 2015 through 2024 (includes corresponding Graph/Chart)

4F. RUSSIA

A. Market Analysis
Current & Future Analysis
Statistical Finding

Table 36. Russian Music Streaming User Base (2017E & 2020P): Percentage Breakdown of Number of Users by Age Group (includes corresponding Graph/Chart)

B. Market Analytics

Table 37. Russian Recent Past, Current & Future Analysis for Cloud Music Streaming Market Analyzed with Annual Revenue Figures in US$ Thousand for Years 2015 through 2024 (includes corresponding Graph/Chart)

4G. REST OF EUROPE

A. Market Analysis
Current & Future Analysis
Service Launches
B. Market Analytics

Table 38. Rest of Europe Recent Past, Current & Future Analysis for Cloud Music Streaming Market Analyzed with Annual Revenue Figures in US$ Thousand for Years 2015 through 2024 (includes corresponding Graph/Chart)

5. ASIA-PACIFIC

A. Market Analysis
Current & Future Analysis
B. Market Analytics

Table 39. Asia-Pacific Recent Past, Current & Future Analysis for Cloud Music Streaming by Geographic Region - China, India, and Rest of Asia-Pacific Markets Independently Analyzed with Annual Revenue Figures in US$ Thousand for Years 2015 through 2024 (includes corresponding Graph/Chart)
Table 40. Asia-Pacific 10-Year Perspective for Cloud Music Streaming by Geographic Region - Percentage Breakdown of Revenues for China, India, and Rest of Asia-Pacific Markets for Years 2015, 2017 & 2024 (includes corresponding Graph/Chart)

5A. CHINA

A. Market Analysis
Current & Future Analysis
Statistical Finding

Table 41. Chinese Music Streaming User Base (2017E & 2020P): Percentage Breakdown of Number of Users by Age Group (includes corresponding Graph/Chart)

Strategic Corporate Development
A Key Player
B. Market Analytics

Table 42. Chinese Recent Past, Current & Future Analysis for Cloud Music Streaming Market Analyzed with Annual Revenue Figures in US$ Thousand for Years 2015 through 2024 (includes corresponding Graph/Chart)

5B. INDIA

A. Market Analysis
Current & Future Analysis
India – A Huge Music Market with Tremendous Potential
Strong Demand for Mobile Music in India
Statistical Finding

Table 43. Indian Music Streaming User Base (2017E & 2020P): Percentage Breakdown of Number of Users by Age Group (includes corresponding Graph/Chart)

Service Launch
Strategic Corporate Development
B. Market Analytics

Table 44. Indian Recent Past, Current & Future Analysis for Cloud Music Streaming Market Analyzed with Annual Revenue Figures in US$ Thousand for Years 2015 through 2024 (includes corresponding Graph/Chart)

5C. REST OF ASIA-PACIFIC

A. Market Analysis
Current & Future Analysis
Focus on Select Regional Markets
Australia
South Korea
Service Launches
Strategic Corporate Developments
KKBOX, Inc. – A Key Player
B. Market Analytics

Table 47. Rest of Asia-Pacific Recent Past, Current & Future Analysis for Cloud Music Streaming Market Analyzed with Annual Revenue Figures in US$ Thousand for Years 2015 through 2024 (includes corresponding Graph/Chart)

6. MIDDLE EAST & AFRICA

A. Market Analysis
Current & Future Analysis
Select Major Streaming Services in Africa
Streaming Service User Analysis in South Africa

Table 48. South African Music Streaming User Base (2017E & 2020P): Percentage Breakdown of Number of Users by Age Group (includes corresponding Graph/Chart)

Service Launch
B. Market Analytics

Table 49. Middle East & African Recent Past, Current & Future Analysis for Cloud Music Streaming Market Analyzed with Annual Revenue Figures in US$ Thousand for Years 2015 through 2024 (includes corresponding Graph/Chart)

7. LATIN AMERICA

A. Market Analysis
Current & Future Analysis
Focus on Select Regional Markets
Brazil
Mexico
B. Market Analytics

Table 52. Latin American Recent Past, Current & Future Analysis for Cloud Music Streaming Market Analyzed with Annual Revenue Figures in US$ Thousand for Years 2015 through 2024 (includes corresponding Graph/Chart)

V. COMPETITIVE LANDSCAPE

Total Companies Profiled: 29 (including Divisions/Subsidiaries - 31)
The United States (13)
Europe (9)
  France (3)
  Germany (2)
  The United Kingdom (2)
  Rest of Europe (2)
Asia-Pacific (Excluding Japan) (8)
Africa (1)


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