Broadcasting & Cable TV in Australia

July 2024 | 42 pages | ID: B9AC47B0C7D7EN
MarketLine

Abstracts

Broadcasting & Cable TV in Australia

Summary

Broadcasting & Cable TV in Australia industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2018-23, and forecast to 2028). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

• Broadcasting & cable TV market consists of all terrestrial, cable, and satellite broadcasters of digital and analog television programming. The market value represents the revenues generated by market players in a specific year.
• The Australian broadcasting & cable TV market recorded revenues of $5.3 billion in 2023, representing a negative compound annual growth rate (CAGR) of 3.5% between 2018 and 2023.
• The TV advertising segment accounted for the market's largest proportion in 2023, with total revenues of $3.0 billion, equivalent to 56.4% of the market's overall value.
• In 2023, the revenue of the Australian broadcasting & cable TV market witnessed an annual contraction of 2.0 % due to the increased competition from other forms of media, including social media, video games, and user-generated content platforms such as YouTube,

Scope

• Save time carrying out entry-level research by identifying the size, growth, and leading players in the broadcasting & cable tv market in Australia
• Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the broadcasting & cable tv market in Australia
• Leading company profiles reveal details of key broadcasting & cable tv market players’ global operations and financial performance
• Add weight to presentations and pitches by understanding the future growth prospects of the Australia broadcasting & cable tv market with five year forecasts by both value and volume

Reasons to Buy

• What was the size of the Australia broadcasting & cable tv market by value in 2023?
• What will be the size of the Australia broadcasting & cable tv market in 2028?
• What factors are affecting the strength of competition in the Australia broadcasting & cable tv market?
• How has the market performed over the last five years?
• How large is Australia’s broadcasting & cable tv market in relation to its regional counterparts?

Contents

1 EXECUTIVE SUMMARY

1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive landscape

2 MARKET OVERVIEW

2.1. Market definition
2.2. Market analysis

3 MARKET DATA

3.1. Market value

4 MARKET SEGMENTATION

4.1. Category segmentation
4.2. Geography segmentation

5 MARKET OUTLOOK

5.1. Market value forecast

6 FIVE FORCES ANALYSIS

6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry

7 COMPETITIVE LANDSCAPE

7.1. Who are the key market players?
7.2. What strategies do the key market players follow?

8 COMPANY PROFILES

8.1. Australian Broadcasting Corp
8.2. Foxtel Group
8.3. Southern Cross Media Group Ltd
8.4. Special Broadcasting Service Corp

9 MACROECONOMIC INDICATORS

9.1. Country data

10 APPENDIX

10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine

List Of Tables

LIST OF TABLES

Table 1: Australia broadcasting & cable tv market value: $ billion, 2018-23
Table 2: Australia broadcasting & cable tv market category segmentation: % share, by value, 2018-2023
Table 3: Australia broadcasting & cable tv market category segmentation: $ billion, 2018-2023
Table 4: Australia broadcasting & cable tv market geography segmentation: $ billion, 2023
Table 5: Australia broadcasting & cable tv market value forecast: $ billion, 2023-28
Table 6: Australian Broadcasting Corp: key facts
Table 7: Australian Broadcasting Corp: Key Employees
Table 8: Foxtel Group: key facts
Table 9: Foxtel Group: Key Employees
Table 10: Southern Cross Media Group Ltd: key facts
Table 11: Southern Cross Media Group Ltd: Annual Financial Ratios
Table 12: Southern Cross Media Group Ltd: Key Employees
Table 13: Southern Cross Media Group Ltd: Key Employees Continued
Table 14: Special Broadcasting Service Corp: key facts
Table 15: Special Broadcasting Service Corp: Key Employees
Table 16: Australia size of population (million), 2019-23
Table 17: Australia real gdp (constant 2010 prices, $ billion), 2019-23
Table 18: Australia gdp (current prices, $ billion), 2019-23
Table 19: Australia inflation, 2019-23
Table 20: Australia consumer price index (absolute), 2019-23
Table 21: Australia exchange rate, 2018-23

List Of Figures

LIST OF FIGURES

Figure 1: Australia broadcasting & cable tv market value: $ billion, 2018-23
Figure 2: Australia broadcasting & cable tv market category segmentation: $ billion, 2018-2023
Figure 3: Australia broadcasting & cable tv market geography segmentation: % share, by value, 2023
Figure 4: Australia broadcasting & cable tv market value forecast: $ billion, 2023-28
Figure 5: Forces driving competition in the broadcasting & cable tv market in Australia, 2023
Figure 6: Drivers of buyer power in the broadcasting & cable tv market in Australia, 2023
Figure 7: Drivers of supplier power in the broadcasting & cable tv market in Australia, 2023
Figure 8: Factors influencing the likelihood of new entrants in the broadcasting & cable tv market in Australia, 2023
Figure 9: Factors influencing the threat of substitutes in the broadcasting & cable tv market in Australia, 2023
Figure 10: Drivers of degree of rivalry in the broadcasting & cable tv market in Australia, 2023