Magnetoresistive Element Market Size, Share, and Analysis, By Application (High Magnetic Field Application and Low Magnetic Field Application), By Vertical (Consumer Electronics, Automotive, Industrial, Aerospace and Defense, Healthcare, and Others), By Type (Giant Magnetoresistance (GMR), Anisotropic Magnetoresistance (AMR), Tunnel Magnetoresistance (TMR), Spin-valve Magnetoresistance (SVR), Others), By Region (North America, Europe, Asia-Pacific, and Rest of the World), And Regional Forecast 2024-2034

Magnetoresistive Element Market Size, Share, and Analysis, By Application (High Magnetic Field Application and Low Magnetic Field Application), By Vertical (Consumer Electronics, Automotive, Industrial, Aerospace and Defense, Healthcare, and Others), By Type (Giant Magnetoresistance (GMR), Anisotropic Magnetoresistance (AMR), Tunnel Magnetoresistance (TMR), Spin-valve Magnetoresistance (SVR), Others), By Region (North America, Europe, Asia-Pacific, and Rest of the World), And Regional Forecast 2024-2034
PRODUCT OVERVIEW
Magnetoresistive Element Market is projected to exhibit a Compound Annual Growth Rate (CAGR) of 5.7% during the forecast span from 2024 to 2034. In 2023, the market size was assessed at USD 2.233 billion and is projected to reach USD 4.3 billion by the completion of 2034.
Magnetoresistive element is a component that changes electrical resistance in response to a magnetic field, known as the magnetoresistive effect. These components are used across various applications, such as magnetic field sensors, read heads for hard drives and MRAM devices. They consist of thin layers of ferromagnetic materials like permalloy or multilayer configurations of magnetic and non-magnetic materials. In addition, the resistance change happens due to the spin-dependent interaction of electrons with a magnetic field, which changes the electron transport characteristics of the material. Furthermore, magnetoresistive elements are highly sensitive and can identify small magnetic field changes, which is why they are important in different electronic and data storage technologies.
MARKET HIGHLIGHTS
Magnetoresistive elements market is projected to achieve a value of USD 4.3 billion by the end of the forecast period. The demand for magnetoresistive elements is increasing, due to their major importance in modern electronics. Magnetoresistive components play a key role in data storage solutions such as hard disk drives and solid-state drives, where their accurate reading of magnetic data is essential. Moreover, the growing demand is due to the rising necessity for effective and larger-capacity data storage solutions in consumer electronics and data centers at the enterprise level. These components are used by the automotive sector in sensors for various purposes like detecting speed and sensing position. Furthermore, industries like robotics and manufacturing depend on magnetoresistive sensors for automation and process control. Therefore, the market is predicted to witness constant growth due to innovations in technology and a large need for complex electronic devices and systems.
Magnetoresistive Element Market Segments:
Growth Drivers
Advancements in Data Storage Technologies Will Aid in the Adoption of Hyper-Converged Infrastructure Solutions
Increasing Demand for High-Precision Sensors is Expected to Foster Market Expansion
Restraint
Complexity of Integration Can Limit the Growth of the Magnetoresistive Element Market
Key Players
PRODUCT OVERVIEW
Magnetoresistive Element Market is projected to exhibit a Compound Annual Growth Rate (CAGR) of 5.7% during the forecast span from 2024 to 2034. In 2023, the market size was assessed at USD 2.233 billion and is projected to reach USD 4.3 billion by the completion of 2034.
Magnetoresistive element is a component that changes electrical resistance in response to a magnetic field, known as the magnetoresistive effect. These components are used across various applications, such as magnetic field sensors, read heads for hard drives and MRAM devices. They consist of thin layers of ferromagnetic materials like permalloy or multilayer configurations of magnetic and non-magnetic materials. In addition, the resistance change happens due to the spin-dependent interaction of electrons with a magnetic field, which changes the electron transport characteristics of the material. Furthermore, magnetoresistive elements are highly sensitive and can identify small magnetic field changes, which is why they are important in different electronic and data storage technologies.
MARKET HIGHLIGHTS
Magnetoresistive elements market is projected to achieve a value of USD 4.3 billion by the end of the forecast period. The demand for magnetoresistive elements is increasing, due to their major importance in modern electronics. Magnetoresistive components play a key role in data storage solutions such as hard disk drives and solid-state drives, where their accurate reading of magnetic data is essential. Moreover, the growing demand is due to the rising necessity for effective and larger-capacity data storage solutions in consumer electronics and data centers at the enterprise level. These components are used by the automotive sector in sensors for various purposes like detecting speed and sensing position. Furthermore, industries like robotics and manufacturing depend on magnetoresistive sensors for automation and process control. Therefore, the market is predicted to witness constant growth due to innovations in technology and a large need for complex electronic devices and systems.
Magnetoresistive Element Market Segments:
- By Application
- High Magnetic Field Application
- Low Magnetic Field Application
- By Vertical
- Consumer Electronics
- Automotive
- Industrial
- Aerospace and Defense
- Healthcare
- Others
- By Type
- Giant Magnetoresistance (GMR)
- Anisotropic Magnetoresistance (AMR)
- Tunnel Magnetoresistance (TMR)
- Spin-valve Magnetoresistance (SVR)
- Others
Growth Drivers
Advancements in Data Storage Technologies Will Aid in the Adoption of Hyper-Converged Infrastructure Solutions
Increasing Demand for High-Precision Sensors is Expected to Foster Market Expansion
Restraint
Complexity of Integration Can Limit the Growth of the Magnetoresistive Element Market
Key Players
- NVE Corporation
- Alps Alpine Co., Ltd.
- Analog Devices, Inc.
- Honeywell International Inc.
- Infineon Technologies AG
- TDK Corporation
- Crocus Technology
- Melexis NV
- Sensitec GmbH
- QuantumWise A/S
- Everspin Technologies, Inc.
- Sanken Electric Co., Ltd.
- Lake Shore Cryotronics, Inc.
- Integrated Device Technology, Inc. (IDT)
- Micron Technology Inc.
- Other Prominent Players (Company Overview, Business Strategy, Key Product Offerings, Financial Performance, Key Performance Indicators, Risk Analysis, Recent Development, Regional Presence, SWOT Analysis)
- North America Market Size, Share, Trends, Opportunities, Y-o-Y Growth, CAG.R – United States and Canada
- Latin America Market Size, Share, Trends, Opportunities, Y-o-Y Growth, CAGR – Mexico, Argentina, Brazil and Rest of Latin America
- Europe Market Size, Share, Trends, Opportunities, Y-o-Y Growth, CAGR – United Kingdom, France, Germany, Italy, Spain, Belgium, Hungary, Luxembourg, Netherlands, Poland, NORDIC, Russia, Turkey and Rest of Europe
- Asia Pacific Market Size, Share, Trends, Opportunities, Y-o-Y Growth, CAGR – India, China, South Korea, Japan, Malaysia, Indonesia, New Zealand, Australia and Rest of APAC
- Middle East and Africa Market Size, Share, Trends, Opportunities, Y-o-Y Growth, CAGR – North Africa, Israel, GCC, South Africa and Rest of MENA
- Qualitative and quantitative analysis of the market based on segmentation involving both economic as well as non-economic factors
- Provision of market value (USD Billion) data for each segment and sub-segment
- Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
- Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
- Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
- Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
- The current as well as the future market outlook of the industry with respect to recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
- Includes in-depth analysis of the market of various perspectives through Porter’s five forces analysis
- Provides insight into the market through Value Chain
- Market dynamics scenario, along with growth opportunities of the market in the years to come
- 3-month post-sales analyst support.
1. EXECUTIVE SUMMARY
1.1.Regional Market Share
1.2. Business Trends
1.3.Magnetoresistive Element Market: COVID-19 Outbreak
1.4.Regional Trends
1.5. Segmentation Snapshot
2. RESEARCH METHODOLOGY
2.1. Research Objective
2.2.Research Approach
2.3.Data Sourcing and Methodology
2.4. Primary Research
2.5. Secondary Research
2.5.1. Paid Sources
2.5.2.Public Sources
2.6.Market Size Estimation and Data Triangulation
3. MARKET CHARACTERISTICS
3.1. Market Definition
3.2.Magnetoresistive Element Market: COVID-19 Impact
3.3.Key Segmentations
3.4. Key Developments
3.5. Allied Industry Data
4. MAGNETORESISTIVE ELEMENT MARKET – INDUSTRY INSIGHTS
4.1.Industry Segmentation
4.2. COVID-19 overview of world economy
4.3. Industry Ecosystem Channel Analysis
4.4. Innovation & Sustainability
5. MACROECONOMIC INDICATORS
6. RECENT DEVELOPMENTS
7.MARKET DYNAMICS
7.1. Introduction
7.2.Growth Drivers
7.3.Market Opportunities
7.4. Market Restraints
7.5.Market Trends
8. RISK ANALYSIS
9. MARKET ANALYSIS
9.1. Porter's Five Forces
9.2.PEST Analysis
9.2.1. Political
9.2.2.Economic
9.2.3.Social
9.2.4.Technological
10. MAGNETORESISTIVE ELEMENT MARKET
10.1.Overview
10.2. Historical Analysis (2018-2022)
10.2.1. Market Size, Y-o-Y Growth (%) and Market Forecast
11.MAGNETORESISTIVE ELEMENT MARKET SIZE & FORECAST 2024A-2034F
11.1.Overview
11.2. Key Findings
11.3. Market Segmentation
11.3.1. By Application
11.3.1.1. High Magnetic Field Application
11.3.1.1.1. By Value (USD Million) 2024A-2034F
11.3.1.1.2.Market Share (%) 2024A-2034F
11.3.1.1.3.Y-o-Y Growth (%) 2024A-2034F
11.3.1.2.Low Magnetic Field Application
11.3.1.2.1.By Value (USD Million) 2024A-2034F
11.3.1.2.2. Market Share (%) 2024A-2034F
11.3.1.2.3. Y-o-Y Growth (%) 2024A-2034F
11.3.2. By Vertical
11.3.2.1.Consumer Electronics
11.3.2.1.1.By Value (USD Million) 2024A-2034F
11.3.2.1.2. Market Share (%) 2024A-2034F
11.3.2.1.3. Y-o-Y Growth (%) 2024A-2034F
11.3.2.2. Automotive
11.3.2.2.1. By Value (USD Million) 2024A-2034F
11.3.2.2.2.Market Share (%) 2024A-2034F
11.3.2.2.3.Y-o-Y Growth (%) 2024A-2034F
11.3.2.3. Industrial
11.3.2.3.1. By Value (USD Million) 2024A-2034F
11.3.2.3.2.Market Share (%) 2024A-2034F
11.3.2.3.3.Y-o-Y Growth (%) 2024A-2034F
11.3.2.4. Aerospace and Defense
11.3.2.4.1. By Value (USD Million) 2024A-2034F
11.3.2.4.2.Market Share (%) 2024A-2034F
11.3.2.4.3. Y-o-Y Growth (%) 2024A-2034F
11.3.2.5. Healthcare
11.3.2.5.1. By Value (USD Million) 2024A-2034F
11.3.2.5.2.Market Share (%) 2024A-2034F
11.3.2.5.3.Y-o-Y Growth (%) 2024A-2034F
11.3.2.6. Others
11.3.2.6.1. By Value (USD Million) 2024A-2034F
11.3.2.6.2.Market Share (%) 2024A-2034F
11.3.2.6.3.Y-o-Y Growth (%) 2024A-2034F
11.3.3. By Type
11.3.3.1.Giant Magnetoresistance (GMR)
11.3.3.1.1.By Value (USD Million) 2024A-2034F
11.3.3.1.2. Market Share (%) 2024A-2034F
11.3.3.1.3. Y-o-Y Growth (%) 2024A-2034F
11.3.3.2. Anisotropic Magnetoresistance (AMR)
11.3.3.2.1. By Value (USD Million) 2024A-2034F
11.3.3.2.2.Market Share (%) 2024A-2034F
11.3.3.2.3.Y-o-Y Growth (%) 2024A-2034F
11.3.3.3. Tunnel Magnetoresistance (TMR)
11.3.3.3.1. By Value (USD Million) 2024A-2034F
11.3.3.3.2.Market Share (%) 2024A-2034F
11.3.3.3.3.Y-o-Y Growth (%) 2024A-2034F
11.3.3.4. Spin-Valve Magnetoresistance (SVR)
11.3.3.4.1. By Value (USD Million) 2024A-2034F
11.3.3.4.2. Market Share (%) 2024A-2034F
11.3.3.4.3. Y-o-Y Growth (%) 2024A-2034F
11.3.3.5. Others
11.3.3.5.1. By Value (USD Million) 2024A-2034F
11.3.3.5.2.Market Share (%) 2024A-2034F
11.3.3.5.3.Y-o-Y Growth (%) 2024A-2034F
12. NORTH AMERICA MAGNETORESISTIVE ELEMENT MARKET SIZE & FORECAST 2024A-2034F
12.1. Overview
12.2. Key Findings
12.3. Market Segmentation
12.3.1. By Application
12.3.2.By Vertical
12.3.3.By Type
12.4. Country
12.4.1. United States
12.4.2.Canada
13. EUROPE MAGNETORESISTIVE ELEMENT MARKET SIZE & FORECAST 2024A-2034F
13.1. Overview
13.2. Key Findings
13.3. Market Segmentation
13.3.1. By Application
13.3.2.By Vertical
13.3.3.By Type
13.4. Country
13.4.1.Germany
13.4.2.United Kingdom
13.4.3.France
13.4.4. Italy
13.4.5.Spain
13.4.6.Russia
13.4.7.Rest of Europe (BENELUX, NORDIC, Hungary, Turkey & Poland)
14. ASIA-PACIFIC MAGNETORESISTIVE ELEMENT MARKET SIZE & FORECAST 2024A-2034F
14.1.Overview
14.2. Key Findings
14.3. Market Segmentation
14.3.1. By Application
14.3.2.By Vertical
14.3.3.By Type
14.4. Country
14.4.1.India
14.4.2.China
14.4.3. South Korea
14.4.4. Japan
14.4.5. Rest of APAC
15. MIDDLE EAST AND AFRICA MAGNETORESISTIVE ELEMENT MARKET SIZE & FORECAST 2024A-2034F
15.1.Overview
15.2. Key Findings
15.3. Market Segmentation
15.3.1. By Application
15.3.2.By Vertical
15.3.3.By Type
15.4. Country
15.4.1.Israel
15.4.2.GCC
15.4.3.North Africa
15.4.4. South Africa
15.4.5.Rest of Middle East and Africa
16. LATIN AMERICA MAGNETORESISTIVE ELEMENT MARKET SIZE & FORECAST 2024A-2034F
16.1. Overview
16.2. Key Findings
16.3. Market Segmentation
16.3.1. By Application
16.3.2.By Vertical
16.3.3.By Type
16.4. Country
16.4.1.Mexico
16.4.2.Brazil
16.4.3.Rest of Latin America
17. COMPETITIVE LANDSCAPE
17.1. Company market share, 2023
17.2.Key player overview
17.3. Key stakeholders
18. COMPANY PROFILES
18.1.NVE Corporation
18.1.1.Company Overview
18.1.2.Financial Overview
18.1.3.Key Product; Analysis
18.1.4.Company Assessment
18.1.4.1. Product Portfolio
18.1.4.2.Key Clients
18.1.4.3.Market Share
18.1.4.4.Recent News & Development (Last 3 Yrs.)
18.2. Alps Alpine Co., Ltd.
18.3. Analog Devices, Inc.
18.4. Honeywell International Inc.
18.5. Infineon Technologies AG
18.6. TDK Corporation
18.7. Crocus Technology
18.8. Melexis NV
18.9. Sensitec GmbH
18.10. QuantumWise A/S
18.11.Everspin Technologies, Inc.
18.12. Sanken Electric Co., Ltd.
18.13. Lake Shore Cryotronics, Inc.
18.14. Integrated Device Technology, Inc. (IDT)
18.15. Micron Technology Inc.
18.16. Other Prominent Players
19. APPENDIX
20.CONSULTANT RECOMMENDATION
1.1.Regional Market Share
1.2. Business Trends
1.3.Magnetoresistive Element Market: COVID-19 Outbreak
1.4.Regional Trends
1.5. Segmentation Snapshot
2. RESEARCH METHODOLOGY
2.1. Research Objective
2.2.Research Approach
2.3.Data Sourcing and Methodology
2.4. Primary Research
2.5. Secondary Research
2.5.1. Paid Sources
2.5.2.Public Sources
2.6.Market Size Estimation and Data Triangulation
3. MARKET CHARACTERISTICS
3.1. Market Definition
3.2.Magnetoresistive Element Market: COVID-19 Impact
3.3.Key Segmentations
3.4. Key Developments
3.5. Allied Industry Data
4. MAGNETORESISTIVE ELEMENT MARKET – INDUSTRY INSIGHTS
4.1.Industry Segmentation
4.2. COVID-19 overview of world economy
4.3. Industry Ecosystem Channel Analysis
4.4. Innovation & Sustainability
5. MACROECONOMIC INDICATORS
6. RECENT DEVELOPMENTS
7.MARKET DYNAMICS
7.1. Introduction
7.2.Growth Drivers
7.3.Market Opportunities
7.4. Market Restraints
7.5.Market Trends
8. RISK ANALYSIS
9. MARKET ANALYSIS
9.1. Porter's Five Forces
9.2.PEST Analysis
9.2.1. Political
9.2.2.Economic
9.2.3.Social
9.2.4.Technological
10. MAGNETORESISTIVE ELEMENT MARKET
10.1.Overview
10.2. Historical Analysis (2018-2022)
10.2.1. Market Size, Y-o-Y Growth (%) and Market Forecast
11.MAGNETORESISTIVE ELEMENT MARKET SIZE & FORECAST 2024A-2034F
11.1.Overview
11.2. Key Findings
11.3. Market Segmentation
11.3.1. By Application
11.3.1.1. High Magnetic Field Application
11.3.1.1.1. By Value (USD Million) 2024A-2034F
11.3.1.1.2.Market Share (%) 2024A-2034F
11.3.1.1.3.Y-o-Y Growth (%) 2024A-2034F
11.3.1.2.Low Magnetic Field Application
11.3.1.2.1.By Value (USD Million) 2024A-2034F
11.3.1.2.2. Market Share (%) 2024A-2034F
11.3.1.2.3. Y-o-Y Growth (%) 2024A-2034F
11.3.2. By Vertical
11.3.2.1.Consumer Electronics
11.3.2.1.1.By Value (USD Million) 2024A-2034F
11.3.2.1.2. Market Share (%) 2024A-2034F
11.3.2.1.3. Y-o-Y Growth (%) 2024A-2034F
11.3.2.2. Automotive
11.3.2.2.1. By Value (USD Million) 2024A-2034F
11.3.2.2.2.Market Share (%) 2024A-2034F
11.3.2.2.3.Y-o-Y Growth (%) 2024A-2034F
11.3.2.3. Industrial
11.3.2.3.1. By Value (USD Million) 2024A-2034F
11.3.2.3.2.Market Share (%) 2024A-2034F
11.3.2.3.3.Y-o-Y Growth (%) 2024A-2034F
11.3.2.4. Aerospace and Defense
11.3.2.4.1. By Value (USD Million) 2024A-2034F
11.3.2.4.2.Market Share (%) 2024A-2034F
11.3.2.4.3. Y-o-Y Growth (%) 2024A-2034F
11.3.2.5. Healthcare
11.3.2.5.1. By Value (USD Million) 2024A-2034F
11.3.2.5.2.Market Share (%) 2024A-2034F
11.3.2.5.3.Y-o-Y Growth (%) 2024A-2034F
11.3.2.6. Others
11.3.2.6.1. By Value (USD Million) 2024A-2034F
11.3.2.6.2.Market Share (%) 2024A-2034F
11.3.2.6.3.Y-o-Y Growth (%) 2024A-2034F
11.3.3. By Type
11.3.3.1.Giant Magnetoresistance (GMR)
11.3.3.1.1.By Value (USD Million) 2024A-2034F
11.3.3.1.2. Market Share (%) 2024A-2034F
11.3.3.1.3. Y-o-Y Growth (%) 2024A-2034F
11.3.3.2. Anisotropic Magnetoresistance (AMR)
11.3.3.2.1. By Value (USD Million) 2024A-2034F
11.3.3.2.2.Market Share (%) 2024A-2034F
11.3.3.2.3.Y-o-Y Growth (%) 2024A-2034F
11.3.3.3. Tunnel Magnetoresistance (TMR)
11.3.3.3.1. By Value (USD Million) 2024A-2034F
11.3.3.3.2.Market Share (%) 2024A-2034F
11.3.3.3.3.Y-o-Y Growth (%) 2024A-2034F
11.3.3.4. Spin-Valve Magnetoresistance (SVR)
11.3.3.4.1. By Value (USD Million) 2024A-2034F
11.3.3.4.2. Market Share (%) 2024A-2034F
11.3.3.4.3. Y-o-Y Growth (%) 2024A-2034F
11.3.3.5. Others
11.3.3.5.1. By Value (USD Million) 2024A-2034F
11.3.3.5.2.Market Share (%) 2024A-2034F
11.3.3.5.3.Y-o-Y Growth (%) 2024A-2034F
12. NORTH AMERICA MAGNETORESISTIVE ELEMENT MARKET SIZE & FORECAST 2024A-2034F
12.1. Overview
12.2. Key Findings
12.3. Market Segmentation
12.3.1. By Application
12.3.2.By Vertical
12.3.3.By Type
12.4. Country
12.4.1. United States
12.4.2.Canada
13. EUROPE MAGNETORESISTIVE ELEMENT MARKET SIZE & FORECAST 2024A-2034F
13.1. Overview
13.2. Key Findings
13.3. Market Segmentation
13.3.1. By Application
13.3.2.By Vertical
13.3.3.By Type
13.4. Country
13.4.1.Germany
13.4.2.United Kingdom
13.4.3.France
13.4.4. Italy
13.4.5.Spain
13.4.6.Russia
13.4.7.Rest of Europe (BENELUX, NORDIC, Hungary, Turkey & Poland)
14. ASIA-PACIFIC MAGNETORESISTIVE ELEMENT MARKET SIZE & FORECAST 2024A-2034F
14.1.Overview
14.2. Key Findings
14.3. Market Segmentation
14.3.1. By Application
14.3.2.By Vertical
14.3.3.By Type
14.4. Country
14.4.1.India
14.4.2.China
14.4.3. South Korea
14.4.4. Japan
14.4.5. Rest of APAC
15. MIDDLE EAST AND AFRICA MAGNETORESISTIVE ELEMENT MARKET SIZE & FORECAST 2024A-2034F
15.1.Overview
15.2. Key Findings
15.3. Market Segmentation
15.3.1. By Application
15.3.2.By Vertical
15.3.3.By Type
15.4. Country
15.4.1.Israel
15.4.2.GCC
15.4.3.North Africa
15.4.4. South Africa
15.4.5.Rest of Middle East and Africa
16. LATIN AMERICA MAGNETORESISTIVE ELEMENT MARKET SIZE & FORECAST 2024A-2034F
16.1. Overview
16.2. Key Findings
16.3. Market Segmentation
16.3.1. By Application
16.3.2.By Vertical
16.3.3.By Type
16.4. Country
16.4.1.Mexico
16.4.2.Brazil
16.4.3.Rest of Latin America
17. COMPETITIVE LANDSCAPE
17.1. Company market share, 2023
17.2.Key player overview
17.3. Key stakeholders
18. COMPANY PROFILES
18.1.NVE Corporation
18.1.1.Company Overview
18.1.2.Financial Overview
18.1.3.Key Product; Analysis
18.1.4.Company Assessment
18.1.4.1. Product Portfolio
18.1.4.2.Key Clients
18.1.4.3.Market Share
18.1.4.4.Recent News & Development (Last 3 Yrs.)
18.2. Alps Alpine Co., Ltd.
18.3. Analog Devices, Inc.
18.4. Honeywell International Inc.
18.5. Infineon Technologies AG
18.6. TDK Corporation
18.7. Crocus Technology
18.8. Melexis NV
18.9. Sensitec GmbH
18.10. QuantumWise A/S
18.11.Everspin Technologies, Inc.
18.12. Sanken Electric Co., Ltd.
18.13. Lake Shore Cryotronics, Inc.
18.14. Integrated Device Technology, Inc. (IDT)
18.15. Micron Technology Inc.
18.16. Other Prominent Players
19. APPENDIX
20.CONSULTANT RECOMMENDATION