3D TVs: Market Research Report

June 2012 | 344 pages | ID: 350ED35F6F1EN
Global Industry Analysts, Inc

Abstracts

This report analyzes the worldwide markets for 3D TVs in Thousand Units by the following Technology Types: Active Shutter-Glass (SG), and Passive Film Patterned Retarder (FPR).

The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World.

Annual estimates and forecasts are provided for the period 2010 through 2018.

The report profiles 32 companies including many key and niche players such as AU Optronics Corp., Chimei Innolux Corporation, Hyundai IT Corporation, Koninklijke Philips Electronics N.V., LG Display Co., Ltd., LG Electronics, Inc., Panasonic Corporation, RealD, Inc., Samsung Electronics Co., Ltd., Sharp Corporation, Sony Group, and VIZIO, Inc.

Market data and analytics are derived from primary and secondary research.

Company profiles are primarily based upon search engine sources in the public domain.

Contents

I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

Study Reliability and Reporting Limitations
Disclaimers
Data Interpretation & Reporting Level
Quantitative Techniques & Analytics
Definition and Scope of Study

II. EXECUTIVE SUMMARY

1.INDUSTRY OVERVIEW

3D TVS: A PRELUDE

Global Market Analysis
Analysis by Region
US – The Single Largest Market for 3D TVs
Asia-Pacific – The Fastest Growing Market
Analysis by Technology Type
Competitive Landscape
Global 3D TV Market Beset by Technical Challenges
Standardization Scenario
Evolution of 3D TV Standards
DVB 3D-TV Standard
TCL, Sharp, Royal Philips Electronics, and Toshiba to Support Full HD 3D Glasses Initiative
XPAND 3D and Panasonic to Introduce M-3DI Standard
Market Outlook

Table 1. Leading Players in the Global 3D TVs Panel Production Market (2011): Percentage Breakdown of 3D TV Panels as a Share in Total TV Production – Chimei Innolux Corp., LG Display Co. Ltd., Samsung Electronics Co. Ltd., and Others (includes corresponding Graph/Chart)

Market Constraints

2.MARKET TRENDS

Growing Prominence of Autostereoscopic 3D
Innovation to Drive Market Growth
Lenticular Lenses and Face Tracking Technology
Availability of 3D Content to Propel 3D TV Market
Demand for FPR 3D TVs Strong in Developing Markets
Web-based Content Attracting Younger Generation
Potential Health Hazards Could Swell Market for FPR Type 3D TVs
Major Shift in 3D TV Marketing Campaigns
3.3D TVs – AN OVERVIEW
What is 3D TV?
Evolution of 3D TVs
Technology Type
Stereoscopic Displays
Polarization 3D
Alternate-Frame Sequencing
Passive Film Patterned Retarder (FPR) Type
Autostereoscopic Displays
Parallax Barrier
Lenticular Lenses
Types of 3D TVs
Naked-Eye 3D TV
Active 3D TV
Cheaper 3D Glasses
Passive 3D TV

3D-READY TV SETS

Disadvantages of 3D TVs
Health Effects of Viewing 3D TV
Advantages of 3D TVs
Future Prospects

4.RECENT INDUSTRY ACTIVITY

RealD Enters into License Agreement with Samsung Electronics
Toshiba Introduces 55-inch 3D TVs
LG Display FPR 3D Panel Receives ‘Flicker Free’ Certification
Panasonic, IOC and OBS Enter into Worldwide Partnership
Panasonic Establishes West Coast 3D Innovation Center
Samsung Electronics Inks Partnership Agreement with Sky Italia
Sony, IMAX and Discovery Communications form Joint Venture
VIZIO Licenses 3D Technologies of RealD
Samsung Electronics Commences Production of 3D LCD and LED TV Panels
Toshiba Mobile Display Unveils OCB LCD Panel for 3D Glasses
DIRECTV Enters into Strategic Agreement with Panasonic to Offer 3D TV Services
RealD Partners with Consumer Electronics Companies and Television Service Providers
SENSIO Technologies Inks Agreement with VIZIO
Sony Enters into Partnership with RealD
Microsoft Inks 3D Marketing Agreement with LG Electronics
Samsung Electronics Enters into Partnership with Virgin Media

5.PRODUCT INNOVATIONS/INTRODUCTIONS

Toshiba Europe Introduces Large Screen Glasses-Free 3D TV
Metz Unveils Primus 3D TVs
Loewe Unveils Latest Range of 3D TVs
Bang & Olufsen Offers 85” Plasma Screen 3D TV in North America
Koninklijke Philips Electronics Launches 3D Max and Easy 3D
LG Electronics Unveils DX2000 Cinema 3D Monitor
Mitsubishi Digital Electronics America Launches 3D1 DLP® Home Cinema TVs
Panasonic Unveils 3D Internet TV Sets in Nigeria
VIZIO Unveils New Range of 3D TVs
Hutchison 3G Austria Introduces LG 3D Smartphone and 3D TV
LG Display Launches FPR 3D Panel
Samsung Electronics Rolls Out 3D LED TV
Samsung Electronics Expands 3D TV Range in India
Sharp Introduces First Four-Color 3D LCD
Panasonic Unveils New 3D TVs
VIZIO Unveils 65” Theater 3D™ Razor LED™ HDTV
LG Electronics Introduces LW6500
HYUNDAI IT Rolls Out S468F 3D Multivision
LG Electronics Unveils LZ9700
LG Electronics Launches LX9500
Toshiba Unveils Glass-less 3D REGZA GL1 Range in Japan
Sharp Launches LE925 Range of 3D TVs
Hisense Electric Unveils Smart 3D LED TV

6.FOCUS ON SELECT GLOBAL PLAYERS

AU Optronics Corp. (Taiwan)
Chimei Innolux Corporation (Taiwan)
Hyundai IT Corporation (US)
Koninklijke Philips Electronics N.V. (The Netherlands)
LG Display Co., Ltd. (South Korea)
LG Electronics, Inc. (South Korea)
Panasonic Corporation (Japan)
RealD, Inc. (US)
Samsung Electronics Co., Ltd. (South Korea)
Sharp Corporation (Japan)
Sony Group (Japan)
VIZIO, Inc. (US)

7.GLOBAL MARKET PERSPECTIVE

Table 2. World Recent Past, Current & Future Analysis for 3D TVs by Geographic Region – US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2010 through 2018 (includes corresponding Graph/Chart)

Table 3. World 9-Year Perspective for 3D TVs by Geographic Region – Percentage Breakdown of Unit Sales for US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World Markets for Years 2010, 2012 & 2018 (includes corresponding Graph/Chart)

Table 4. World Recent Past, Current & Future Analysis for 3D TVs by Technology Type – Active Shutter-Glass (SG), and Passive Film Patterned Retarder (FPR) Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2010 through 2018 (includes corresponding Graph/Chart)

Table 5. World 9-Year Perspective for 3D TVs by Technology Type - Percentage Breakdown of Unit Sales for Active Shutter-Glass (SG), and Passive Film Patterned Retarder (FPR) Markets for Years 2010, 2012 & 2018 (includes corresponding Graph/Chart)

III. MARKET

1.THE UNITED STATES

A. Market Analysis
Current & Future Analysis

3D CONTENT FOR HOME CONSUMPTION TO PROPEL 3D TV SALES

Strategic Corporate Developments
Product Launches
Key Players
B. Market Analytics

Table 6. US Recent Past, Current & Future Analysis for 3D TVs Analyzed with Annual Sales Figures in Thousand Units for Years 2010 through 2018 (includes corresponding Graph/Chart)

2.CANADA

A. Market Analysis
Current & Future Analysis
B. Market Analytics

Table 7. Canadian Recent Past, Current & Future Analysis for 3D TVs Analyzed with Annual Sales Figures in Thousand Units for Years 2010 through 2018 (includes corresponding Graph/Chart)

3.JAPAN

A. Market Analysis
Current & Future Analysis
Low Interest in Purchasing 3D TVs
Strategic Corporate Developments
Product Launches
Key Players
B. Market Analytics

Table 8. Japanese Recent Past, Current & Future Analysis for 3D TVs Analyzed with Annual Sales Figures in Thousand Units for Years 2010 through 2018 (includes corresponding Graph/Chart)

4.EUROPE

A. Market Analysis
Current & Future Analysis
B. Market Analytics

Table 9. European Recent Past, Current & Future Analysis for 3D TVs by Geographic Region – France, Germany, UK, and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2010 through 2018 (includes corresponding Graph/Chart)

Table 10. European 9-Year Perspective for 3D TVs by Geographic Region – Percentage Breakdown of Unit Sales for France, Germany, UK, and Rest of Europe Markets for Years 2010, 2012 & 2018 (includes corresponding Graph/Chart)

4A.FRANCE

A. Market Analysis
Current & Future Analysis
B. Market Analytics

Table 11. French Recent Past, Current & Future Analysis for 3D TVs Analyzed with Annual Sales Figures in Thousand Units for Years 2010 through 2018 (includes corresponding Graph/Chart)

4B.GERMANY

A. Market Analysis
Current & Future Analysis
Product Launches
B. Market Analytics

Table 12. German Recent Past, Current & Future Analysis for 3D TVs Analyzed with Annual Sales Figures in Thousand Units for Years 2010 through 2018 (includes corresponding Graph/Chart)

4C.THE UNITED KINGDOM

A. Market Analysis
Current & Future Analysis
Availability of 3D Content
Strategic Corporate Development
B. Market Analytics

Table 13. UK Recent Past, Current & Future Analysis for 3D TVs Analyzed with Annual Sales Figures in Thousand Units for Years 2010 through 2018 (includes corresponding Graph/Chart)

4D.REST OF EUROPE

A. Market Analysis
Current & Future Analysis

3D TV MARKET IN THE NETHERLANDS

Strategic Corporate Development
Product Launches
Key Player
B. Market Analytics

Table 14. Rest of Europe Recent Past, Current & Future Analysis for 3D TVs Analyzed with Annual Sales Figures in Thousand Units for Years 2010 through 2018 (includes corresponding Graph/Chart)

5.ASIA-PACIFIC

A. Market Analysis
Current & Future Analysis
Strategic corporate Development
B. Market Analytics

Table 15. Asia-Pacific Recent Past, Current & Future Analysis for 3D TVs by Geographic Region – China, and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales Figures in Thousand Units for Years 2010 through 2018 (includes corresponding Graph/Chart)

Table 16. Asia-Pacific 9-Year Perspective for 3D TVs by Geographic Region – Percentage Breakdown of Unit Sales for China, and Rest of Asia-Pacific Markets for Years 2010, 2012 & 2018 (includes corresponding Graph/Chart)

5A.CHINA

A. Market Analysis
Current & Future Analysis
Panel Makers Wield New Technologies to Flay Competition
China to Raise Import Duties on LCD Cells and Modules
Product Launch
B. Market Analytics

Table 17. Chinese Recent Past, Current & Future Analysis for 3D TVs Analyzed with Annual Sales Figures in Thousand Units for Years 2010 through 2018 (includes corresponding Graph/Chart)

5B.REST OF ASIA-PACIFIC

A. Market Analysis
Current & Future Analysis

3D TV SECTOR IN INDIA: MARKET OVERVIEW

Korea Gets Head-start in 3D and LED TV Market
Strategic Corporate Developments
Product Launches
Key Players
B. Market Analytics

Table 18. Rest of Asia-Pacific Recent Past, Current & Future Analysis for 3D TVs Analyzed with Annual Sales Figures in Thousand Units for Years 2010 through 2018 (includes corresponding Graph/Chart)

6.LATIN AMERICA

A. Market Analysis
Current & Future Analysis
Brazilians Display Preference for Web TV
B. Market Analytics

Table 19. Latin American Recent Past, Current & Future Analysis for 3D TVs Analyzed with Annual Sales Figures in Thousand Units for Years 2010 through 2018 (includes corresponding Graph/Chart)

7.REST OF WORLD

A. Market Analysis
Current & Future Analysis
Product Launch
B. Market Analytics

Table 20. Rest of World Recent Past, Current & Future Analysis for 3D TVs Analyzed with Annual Sales Figures in Thousand Units for Years 2010 through 2018 (includes corresponding Graph/Chart)

IV. COMPETITIVE LANDSCAPE

Total Companies Profiled: 32 (including Divisions/Subsidiaries - 44)
The United States (7)
Japan (5)
Europe (11)
- Germany (3)
- The United Kingdom (5)
- Rest of Europe (3)
Asia-Pacific (Excluding Japan) (21)