Vacuum Cleaners - Chile

Date: December 22, 2010
Pages: 61
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: V7CD96B6E76EN
Leaflet:

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Vacuum cleaners are essential products in homes, but unlike other small appliances their replacement cycle is relatively slow. This led to small numbers of sales in 2009 due to the crisis, thus, many people postponed their replacement decisions and even tried to repair their vacuums. However, in 2010 growth of this category returned to normal levels and allowed companies to return to high levels of sales, yet it could not reach the sales that were achieved before the crisis.

Euromonitor International's Vacuum Cleaners in Chile report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Air Purifiers, Blenders, Body Shavers, Breadmakers, Citrus Pressers, Coffee Machines, Coffee Mills, Convector Heaters, Cooling, Cylinder Vacuum Cleaners, Deep Fat Fryers, Dehumidifiers, Electric Blankets, Electric Fires, Electric Grills, Electric Steamers, Fan Heaters, Food And Meat Slicers, Food Processors, Freestanding Hobs, Grinders And Choppers, Hair Care Appliances, Handheld Vacuum Cleaners, Humidifiers, Juice Extractors, Kettles, Mini Ovens, Mixers, Oil-Filled Radiators, Oral Hygiene Appliances, Other Air Treatment Products, Other Food Preparation Appliances, Other Heating Appliances, Other Personal Care Appliances, Other Small Cooking Appliances, Other Small Kitchen Appliances (Non-Cooking), Other Vacuum Cleaners, Panel Heaters, Rice Cookers, Rotisseries And Roasters, Sandwich Makers, Slow Cookers, Smoothie Makers, Stick Vacuum Cleaners, Toasters, Upright Vacuum Cleaners, Waffle Makers, Wet And Dry Vacuum Cleaners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Vacuum Cleaners market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Vacuum Cleaners in Chile
Euromonitor International
December 2010

LIST OF CONTENTS AND TABLES

Executive Summary
Consumer Appliances Sales Grow After the Earthquake for Most Categories
Sales of Consumer Appliances Returning To 2008 Levels
Built-in Appliances Growing, But Still Not Very Popular in the Chilean Market
Global Brand Owners Take Distribution Control for Some Important Appliances
National Manufacturers Still Dominant in Major Appliances
Key Trends and Developments
Internet and Home Appliances: A Promising Future, But A Critical Challenge for Manufacturers/ Retailers
Improvement of Consumers Confidence in 2010 Vs 2009 Leads To A Better Performance
Private Label Willing To Strive for Market Position Only in Some Categories
Most Sophisticated Markets Starting To Gain Share: the Case of Coffee and Miele
Brands Show A Trend Towards Covering Most Market Targets
Market Indicators
  Table 1 Household Penetration of Selected Total Stock Consumer Appliances by Category 2005-2010
  Table 2 Replacement Cycles of Consumer Appliances by Category 2007-2010
Market Data
  Table 3 Sales of Consumer Appliances by Category: Volume 2005-2010
  Table 4 Sales of Consumer Appliances by Category: Value 2005-2010
  Table 5 Sales of Consumer Appliances by Category: % Volume Growth 2005-2010
  Table 6 Sales of Consumer Appliances by Category: % Value Growth 2005-2010
  Table 7 Sales of Major Appliances by Category and by Built-in/Freestanding Split: Volume 2005-2010
  Table 8 Sales of Major Appliances by Category and by Built-in/Freestanding Split: Value 2005-2010
  Table 9 Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Volume Growth 2005-2010
  Table 10 Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Value Growth 2005-2010
  Table 11 Sales of Small Appliances by Category: Volume 2005-2010
  Table 12 Sales of Small Appliances by Category: Value 2005-2010
  Table 13 Sales of Small Appliances by Category: % Volume Growth 2005-2010
  Table 14 Sales of Small Appliances by Category: % Value Growth 2005-2010
  Table 15 Company Shares of Major Appliances 2006-2010
  Table 16 Brand Shares of Major Appliances 2007-2010
  Table 17 Company Shares of Small Appliances 2006-2010
  Table 18 Brand Shares of Small Appliances 2007-2010
  Table 19 Major Appliances by Distribution Format: % Breakdown 2005-2010
  Table 20 Small Appliances by Distribution Format: % Breakdown 2005-2010
  Table 21 Forecast Sales of Consumer Appliances by Category: Volume 2010-2015
  Table 22 Forecast Sales of Consumer Appliances by Category: Value 2010-2015
  Table 23 Forecast Sales of Consumer Appliances by Category: % Volume Growth 2010-2015
  Table 24 Forecast Sales of Consumer Appliances by Category: % Value Growth 2010-2015
  Table 25 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: Volume 2010-2015
  Table 26 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: Value 2010-2015
  Table 27 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Volume Growth 2010-2015
  Table 28 Forecast Sales of Major Appliances by Category and by Built-in/Freestanding Split: % Value Growth 2010-2015
  Table 29 Forecast Sales of Small Appliances by Category: Volume 2010-2015
  Table 30 Forecast Sales of Small Appliances by Category: Value 2010-2015
  Table 31 Forecast Sales of Small Appliances by Category: % Volume Growth 2010-2015
  Table 32 Forecast Sales of Small Appliances by Category: % Value Growth 2010-2015
Definitions
Category and Subcategory Definitions
Distribution Definitions
  Summary 1 Research Sources
Ad Retail SA
Strategic Direction
Key Facts
  Summary 2 AD Retail SA: Key Facts
  Summary 3 AD Retail SA: Operational Indicators
Company Background
Private Label
  Summary 4 AD Retail SA: Private Label Portfolio
Competitive Positioning
  Summary 5 AD Retail: Competitive Position 2009
Cti Cía Tecno Industrial SA
Strategic Direction
Key Facts
  Summary 6 CTI Cía Tecno Industrial SA: Key Facts
Company Background
Production
Competitive Positioning
  Summary 7 CTI Cía Tecno Industrial SA: Competitive Position 2010
Daewoo Electronics Corp Chile SA
Strategic Direction
Key Facts
  Summary 8 Daewoo Electronics Corp Chile SA: Key Facts
Company Background
Production
Competitive Positioning
  Summary 9 Daewoo Electronics Corp Chile SA: Competitive Position 2010
Distribución Y Servicios D&s SA
Strategic Direction
Key Facts
  Summary 10 Distribución y Servicios D&S SA: Key Facts
  Summary 11 Distribución y Servicios D&S SA: Operational Indicators
Company Background
Private Label
  Summary 12 Distribución y Servicios D&S SA: Private Label Portfolio
Competitive Positioning
  Summary 13 Distribución y Servicios D&S SA (Wal-Mart Stores Inc.): Competitive Position 2010
Electron SA
Strategic Direction
Key Facts
  Summary 14 Electron SA: Key Facts
Company Background
Production
Competitive Positioning
General Electric De Chile SA
Strategic Direction
Key Facts
  Summary 15 General Electric de Chile SA: Key Facts
Company Background
Production
Competitive Positioning
  Summary 16 General Electric de Chile SA + Comercial Mabe de Chile Ltda: Competitive Position 2010
Lg Electronics Chile
Strategic Direction
Key Facts
  Summary 17 LG Electronics Chile: Key Facts
Company Background
Production
Competitive Positioning
  Summary 18 LG Electronics Chile: Competitive Position 2010
Rcl Distribución Ltda
Strategic Direction
Key Facts
  Summary 19 RCL Distribución Ltda: Key Facts
Company Background
Production
Competitive Positioning
  Summary 20 RCL Distribución Ltda: Competitive Position 2010
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 33 Sales of Vacuum Cleaners by Category: Volume 2005-2010
  Table 34 Sales of Vacuum Cleaners by Category: Value 2005-2010
  Table 35 Sales of Vacuum Cleaners by Category: % Volume Growth 2005-2010
  Table 36 Sales of Vacuum Cleaners by Category: % Value Growth 2005-2010
  Table 37 Unit Sales of Vacuum Cleaners by Format: % Breakdown 2005-2010
  Table 38 Unit Sales of Vacuum Cleaners by Power Source: % Breakdown 2005-2010
  Table 39 Company Shares of Vacuum Cleaners 2006-2010
  Table 40 Brand Shares of Vacuum Cleaners 2007-2010
  Table 41 Forecast Sales of Vacuum Cleaners by Category: Volume 2010-2015
  Table 42 Forecast Sales of Vacuum Cleaners by Category: Value 2010-2015
  Table 43 Forecast Sales of Vacuum Cleaners by Category: % Volume Growth 2010-2015
  Table 44 Forecast Sales of Vacuum Cleaners by Category: % Value Growth 2010-2015
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